VOD Market in the US 2015-2019

  • Published: Jul 2015
  • Pages: 60
  • SKU: IRTNTR6539
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About VOD
VOD is a service that enables viewers to access content through channels/mediums such as cable TV, DTH, or OTT. The content can be viewed through devices such as TVs or computers, or portable devices such as tablets and smartphones. With the availability of this service, viewers can utilize various functions such as fast-forward, rewind, and pause during their favorite programs. Thus, VOD services offer convenience and flexibility to customers.

Technavio's analysts forecast the VOD market in the US to grow at a CAGR of 25.50% over the period 2014-2019.

Covered in this Report
This report covers the present scenario and growth prospects of the VOD market in the US for the period 2015-2019. It classifies the market into two segments according to distribution platform: OTT/streaming services and TV subscription services. To calculate the market size, the report considers the revenue generated from these segments. For TV subscription services, the report only considers DTH and cable TV as mediums through which VOD service is opted.

Technavio's report, VOD Market in US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and VOD market growth prospects in the coming years. The VOD market demand analysis report includes a discussion of the key vendors operating in this market.

Key Vendors
• Amazon.com 
• Apple 
• Comcast 
• Hulu 
• Netflix 
• VUDU 

Other Prominent Vendors 
• CinemaNow
• Crackle
• DirecTV
• Google
• Indieflix
• Popcornflix
• Rovi
• SnagFilms
• Time Warner
• Verizon 

Key Market Driver
• Control to Viewers over Content
• For a full, detailed list, view our report

Key Market Challenge
• Limitations in Content Delivery
• For a full, detailed list, view our report

Key Market Trend
• Variety of VOD Content
• For a full, detailed list, view our report

Key Questions Answered in this Report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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