The wallcovering market share in the US is expected to increase by USD 9.21 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 5.44%.
This wallcovering market in the US research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers wallcovering market in the US segmentation by end-user (residential and commercial) and product type (wall panel, tiles, and metallic wall covering). The wallcovering market in the US report also offers information on several market vendors, including Ahlstrom Munksjo Oyj, Berkshire Hathaway Inc., BRADLEY USA LLC, Brewster Home Fashions, F. Schumacher and Co., Koch Industries Inc., Koroseal Interior Products LLC, The Sherwin-Williams Co., Wallquest Inc., and York Wallcoverings Inc. among others.
What will the Wallcovering Market Size in the US be During the Forecast Period?
Download the Free Report Sample to Unlock the Wallcovering Market Size in the US for the Forecast Period and Other Important Statistics
Wallcovering Market in the US: Key Drivers, Trends, and Challenges
The increasing trend for interior designing is notably driving the wallcovering market growth in the US, although factors such as highly complex inventory, supply chain, and merchandising management may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the wallcovering industry in the US. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Wallcovering Market Driver in the US
The increasing trend for interior designing is one of the key drivers supporting the wallcovering market growth in the US. Interior designing and related products are characterized by contemporary styles and designs where modern designs have ample growth potential. On the flip side, traditional designs have been pacing slower due to their declining use. The growing number of working women and their increased participation in household decision-making also significantly increase interest in interior designs. Furthermore, online platforms play a major role in generating interest and motivating consumers to invest in interior designs. Independent bloggers and designers tie-up with popular e-commerce players and top-quality websites that showcase and familiarize customers with the latest trends and products. Some popular websites include apartmenttherapy.com and home-furnishing.com. Therefore, the increasing trends of interior designs will propel the demand for wallcovering products in the US during the forecast period.
Key Wallcovering Market Trend in the US
Availability of personalized and customized wall decor products is one of the key trends contributing to the wallcovering market growth in the US. Since most customers do not hesitate to pay extra for product personalization, retailers can set an extra markup or margin on their offerings, which will translate to more profit. In line with this, online retailers play a pivotal role in providing such services to customers more conveniently. In addition, vendors of wall decor items offer the product customization option to their customers at both the macro and micro levels. Also, customers can choose their products based on their customization requirements. Retailers such as Walmart, and Amazon also offer customization services. Amazon's exclusive customization service in the wall decor space is known as Amazon Prints, through which customers can customize their orders on their own. This will further enhance the growth of the wallcovering market in the US during the forecast period.
Key Wallcovering Market Challenge in the US
The highly complex inventory, supply chain, and merchandising management are some of the factors hindering the wallcovering market growth in the US. Manufacturers are supposed to assess the market properly and manufacture products to meet the fluctuations in seasonal demand. However, any overstocking of products to meet seasonal demand involves huge risks, as it can lead to a significant number of product returns or write-offs in inventory for manufacturers. On the other hand, the shortage of popular items can adversely impact sales and lead to customers shifting to other brands and products. Inventory management and merchandising management of wallcovering is a critical strategy for vendors. Thus, the criticality and cost concerns associated with inventory, supply chain, and merchandising management increase the risks and uncertainties in the market. These issues hamper the smooth operations of vendors and pose challenges for the growth of the market. Such factors are expected to negatively impact the growth of the market during the forecast period.
This wallcovering market in the US analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Parent Market Analysis
Technavio categorizes the wallcovering market in the US as a part of the global home furnishing market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the wallcovering market in the US during the forecast period.
Who are the Major Wallcovering Market Vendors in the US?
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
- Ahlstrom Munksjo Oyj
- Berkshire Hathaway Inc.
- BRADLEY USA LLC
- Brewster Home Fashions
- F. Schumacher and Co.
- Koch Industries Inc.
- Koroseal Interior Products LLC
- The Sherwin-Williams Co.
- Wallquest Inc.
- York Wallcoverings Inc.
This statistical study of the wallcovering market in the US encompasses successful business strategies deployed by the key vendors. The wallcovering market in the US is fragmented and the vendors are deploying growth strategies such as quality and prices to compete in the market.
Product Insights and News
- Ahlstrom Munksjo Oyj - The company offers wallcovering product ranges which are WallStar, WallWise and Wall Liners.
- Berkshire Hathaway Inc. - The company offers wallcovering through its subsidiary company Benjamin Moore and co.
- BRADLEY USA LLC - The company offers wallcovering products such as 100 Things Grey Wallcovering, 125-4 Ivory Cobalt Wallcovering, 1515 Blue Sapphire Wallcovering and 411 Coral Blush Turquoise Wallcovering.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The wallcovering market in the US forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Wallcovering Market in the US Value Chain Analysis
Our report provides extensive information on the value chain analysis for the wallcovering market in the US, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of the home furnishing market includes the following core components:
- Inputs
- Inbound logistics
- Operations
- Outbound logistics
- Marketing and sales
- Service
- Support activities
- Innovation
The report has further elucidated on other innovative approaches being followed by service providers to ensure a sustainable market presence.
What are the Revenue-generating End-user Segments in the Wallcovering Market in the US?
To gain further insights on the market contribution of various segments Request for a FREE sample
The wallcovering market share growth in the US by the residential segment will be significant during the forecast period. Increased investments in the residential construction industry in the US mostly ensue from the rising demand for single-family units and the growing population of foreign nationals in the country. The growth of the construction industry in the US is expected to be driven by government initiatives to build tourist infrastructure during the forecast period. The growth of the residential construction industry and the increase in disposable income are expected to drive the demand for wallcovering products in these establishments, which, in turn, will drive the growth of the market during the forecast period.
This report provides an accurate prediction of the contribution of all the segments to the growth of the wallcovering market size in the US and actionable market insights on post COVID-19 impact on each segment.
|
Wallcovering Market Scope in the US |
|
|
Report Coverage |
Details |
|
Page number |
120 |
|
Base year |
2021 |
|
Forecast period |
2022-2026 |
|
Growth momentum & CAGR |
Accelerate at a CAGR of 5.44% |
|
Market growth 2022-2026 |
$ 9.21 billion |
|
Market structure |
Fragmented |
|
YoY growth (%) |
4.29 |
|
Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
|
Key companies profiled |
Ahlstrom Munksjo Oyj, Berkshire Hathaway Inc., BRADLEY USA LLC, Brewster Home Fashions, F. Schumacher and Co., Koch Industries Inc., Koroseal Interior Products LLC, The Sherwin-Williams Co., Wallquest Inc., and York Wallcoverings Inc. |
|
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period |
|
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
What are the Key Data Covered in this Wallcovering Market in the US Report?
- CAGR of the market during the forecast period 2022-2026
- Detailed information on factors that will drive wallcovering market growth in the US during the next five years
- Precise estimation of the wallcovering market size in the US and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the wallcovering industry in the US
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of wallcovering market vendors in the US
We can help! Our analysts can customize this report to meet your requirements. Get in touch