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The automotive antenna module market is estimated to grow at a CAGR of 10.07% between 2022 and 2027. The size of the market is forecast to increase by USD 1,071.96 million. Automotive antennas are necessary components of any wireless communication system. They are designed to send or receive radio waves.
The growth of the automotive antenna market depends on several factors, including increasing connectivity technologies in vehicles, increasing focus on autonomous vehicles, and regulatory changes to mandate safety equipment like eCall.
Automotive antennas are witnessing increasing demand in the US due to the increasing adoption of luxury cars in the country, which is expected to drive the market during the forecast period too. Factors such as the increase in sales of luxury EVs like Tesla Inc. (Tesla) Model S and Model X and developments in connected car technologies like over-the-air (OTA) updates for infotainment systems are expected to increase the growth of the market in North America.
This report extensively covers market segmentation by frequency range (high-range, medium-range, and low-range), vehicle type (passenger cars and commercial vehicles). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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The reports categorize the global automotive antenna module market as a part of the global automotive components and accessories market within the global auto components market. The global automotive components and accessories market covers companies engaged in the production of parts and accessories for automobiles like passenger cars (PCs), electric vehicles (EVs), commercial vehicles (CVs), heavy-duty vehicles, off-road vehicles, motorcycles, scooters, quad bikes, and three-wheelers. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.
The increasing connectivity technologies in vehicles are notably driving the automotive antenna market growth, although factors such as growing demand for frequent advancements and updates in technology may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Key Automotive Antenna Module Market Driver
The increasing connectivity technologies in vehicles are notably driving the automotive antenna market growth. The adoption of connectivity technologies has increased in the automotive industry. These connectivity features not only provide added comfort to vehicles with connected infotainment and navigation systems but also improve vehicle safety. An increase in automotive connectivity will play a significant role in driving the global automotive modular antenna market during the forecast period.
Integrated infotainment services provide all modern entertainment, convenience, and information functions such as remote diagnostics and ECU program management. Remote diagnostics is gaining popularity in vehicles and will be crucial for the introduction of car antennas in mid-segment cars during the forecast period. For example, in the United States, more than half of the vehicles are equipped with a remote diagnostic system, and its usage is expected to increase during the forecast period.
Significant Automotive Antenna Module Market Trend
The growing popularity of cellular V2X technologies is the key trend in the automotive antenna market. The introduction of vehicle-to-everything (V2X) technology began with The Institute of Electrical and Electronics Engineers (IEEE) 802.11p standards. Dedicated Short Range Communication (DSRC) is widely used for V2X communication worldwide. However, mobile phone connection technology is being tested in the V2X market due to the wider presence of the mobile network. The development of G LTE and wireless 5G technology will help test and deploy mobile network V2X communications.
The Internet plays a vital role in the efficient operation of connected cars. As a result, the introduction of G LTE and 5G will affect the global market of automotive modular antennas. GM has provided G LTE network technology for Chevrolet, Buick, and Cadillac models in the US through OnStar, while AT and T offer HSPA connectivity for Tesla and Volvo. 5GAA, BMW Group, Ford Motor Company, and Groupe PSA presented C-V2X, a direct vehicle-to-vehicle communication technology that can communicate between cars, motorcycles, and road infrastructure.
Following the introduction of G LTE in some connectivity areas, C-V2X connectivity technologies will have a positive impact on the global automotive modular antenna market during the forecast period.
Major Automotive Antenna Module Market Challenge
The direction of the antenna and its ability to detect signals is the major challenge impeding the automotive antenna market growth. Automotive antenna modules are used in mainstream entertainment systems such as AM/FM radio and in technologically advanced systems in the current generation of premium vehicles. The required number of antennas per vehicle has increased over time. Nowadays, a luxury vehicle might have 20-25 antennas, and in certain situations, this number can go even higher. The challenge for car manufacturers is to position the antennas so that they receive signals from all directions.
Thus, providing antennas that can handle this change is a challenge for antenna module manufacturers. Basically, the nominal solution to curb the directivity problem is to use a diversity system called an antenna array, which uses multiple antennas in a ring to determine which one has the strongest signal. However, it is difficult to do this because there are more than 15 antennas, so it is a big challenge to put the antenna in the vehicle without interference at first and therefore will hamper the market growth.
Key Automotive Antenna Module Market Customer Landscape
The report includes the adoption lifecycle of the automotive antenna market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Automotive Antenna Module Market Customer Landscape
Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the automotive antenna market.
Kymeta Corp. - The company offers automotive antenna modules such as 700 00071 000 Kymeta u8 antenna as its key offerings. Through this segment, the company offers software-enabled, meta-materials based electronic beamforming antennas and terminals for satellite communications.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The market share growth by the high-range segment will be significant during the forecast period. The growing demand for premium cars and the growth of vehicle connectivity in commercial vehicles increases the need for wide-area antennas. Traffic and traffic management authorities around the world are increasingly focusing on the safety of pedestrians and vehicles. As a result, they are required to install advanced safety technologies in their vehicles. Luxury cars are a driving factor for long-range antennas.
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The high-range segment was valued at USD 619.33 in 2017 and continued to grow until 2021. The automotive industry is witnessing the emergence of vehicle-to-vehicle (V2V) and vehicle-to-vehicle communication architectures. Wider adoption of such technologies would have a huge impact on the wide-area antenna segment of the global automotive antenna market. Such developments in the automotive industry have been made with a focus on self-driving vehicles.
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North America is estimated to contribute 44% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
North America is one of the important revenue segments in the global automotive antenna market due to the high demand of automobiles in the United States. In addition to the United States, Mexico and Canada have a significant share of the North American market. High demand for luxury utility vehicles is also increasing market share in North America, as these vehicles use high-quality antennas to transmit signals and sounds. SUVs and pickup trucks are expected to account for more than two-thirds of all vehicles sold in North America during the forecast period.
In 2020, the COVID-19 pandemic slowed down the expansion of the regional automotive antenna market. However, the North American automotive antenna market started to regrow at a steady pace across the region since the pandemic. Developed economies such as the United States and Canada are expected to emerge as major sources of revenue for the automobile industry in the region during the forecast period. North America also has a very high concentration of the automotive industry, which in turn increases the need for automotive antenna modules.
The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. The market has been segmented by Frequency Range (High-range, Medium-range, and Low-range), Vehicle Type (Passenger cars and Commercial vehicles), and Geography (North America, Europe, APAC, South America, and Middle East and Africa).
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Automotive Antenna Module Market Scope |
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Report Coverage |
Details |
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Page number |
167 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 10.07% |
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Market growth 2023-2027 |
USD 1,071.96 million |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
8.49 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 44% |
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Key countries |
US, China, Japan, Germany, and France |
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Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Amphenol Corp., ANTONICS ICP GmbH, Continental AG, FIAMM Componenti Accessori FCA Spa, Guangdong Shenglu Telecommunication Tech Co. Ltd., Harada Industry Co. Ltd., Kymeta Corp., Laird Group, Lorom Industrial Co Ltd, MP Antenna Ltd., Panasonic Holdings Corp., Ruian Tianye Auto Parts Co. Ltd., Samsung Electronics Co. Ltd., Schaffner Group, Schwarzbeck Mess Elektronik OHG, SHIEN LIEN ENT Co Ltd, Taoglas Group Holdings Ltd., TE Connectivity Ltd., Telefonaktiebolaget LM Ericsson, and Texas Instruments Inc. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Frequency Range
7 Market Segmentation by Vehicle Type
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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