Enjoy complimentary customisation on priority with our Enterprise License!
The automotive floor mats market share is expected to increase by USD 13.77 million from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 4.12%.
This automotive floor mats market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the automotive floor mats market segmentation by type (rubber, textile, plastic, and others) and geography (APAC, Europe, North America, South America, and the Middle East and Africa). The automotive floor mats market report also offers information on several market vendors, including 3M Co., Auto Custom Carpets Inc, Autotech Nonwovens Pvt. Ltd, BDKUSA INC, Covercraft Industries LLC, ExactMade LLC, GAHH LLC, German Auto Tops Inc., Husky Liners Inc, KK Motors Inc., LCI Industries, Lloyd Mats Inc., MaxLinear Inc., STINZO AUTOMOTIVES PVT LTD, Vaccess India Pvt. Ltd., WeatherTech Direct LLC, Autoform, and RACEMARK International LLC., among others.
Download Report Sample to Unlock the Automotive Floor Mats Market Size for the Forecast Period and Other Important Statistics
Our researcher studied the historical data for years, with 2021 as the base year and 2022 as the estimated year, and produced drivers, trends and challenges for the global automotive floor mats market. During the COVID-19 pandemic, the demand for the automotive floor mats market has been impacted significantly, but a holistic analysis of drivers will help in estimating exact demands and refining marketing strategies to gain a competitive advantage.
Key Automotive Floor Mats Market Driver
The rising demand for vehicle customization in western markets is one of the key factors driving the global automotive floor mats market growth. In the automotive aftermarket, a high proportion of customers are focusing on enhancing the appearance of their vehicles through aftermarket products and solutions. Floor carpeting is one such area where consumers are opting to change their OEM-fitted car mats with better quality mats, if available or provided by OEMs. Customers can choose from a variety of mats in different colors, textures, and materials as per their needs and requirements. In addition to enhancing the appearance of vehicle interiors or passenger compartments, aftermarket floor mats also provide better insulation against noise and vibration. Customers can opt for different styles and finishes of floor mats in the aftermarket, which is driving the growth of the aftermarket segment of the global automotive floor mats market. End-users can choose from various options as per their needs and requirements. The OEM replacement floor mats are available in different materials, such as cut pile, loop, and nylon. Hence, the significant demand for customization in automotive floor mats is expected to boost the growth of the automotive floor mats market during the forecast period.
Key Automotive Floor Mats Market Trend
The rise in demand for comfort and safety in vehicle cabins will fuel the global automotive floor mats market growth. Automotive floor mats are one of the most preferred vehicle accessories. The major reasons that make floor mats popular among customers are their low cost, ease of maintenance, and easy availability in every local shop or online platform. Floor mats are essential in cars not only for hygiene purposes but also to add a distinctive look and give an enhanced look to the vehicle. They also help in protecting the vehicle floor from wear and tear. Floor mats are very similar to door mats, as the dirt and particles collected in a particular area can be easily removed by cleaning or replacing older or dirty mats. For instance, Honda once designed rubber mats to yield better protection than car floor carpets, which would be able to bear harsh climatic conditions and dusty or dirty environments. Hence, the significant demand for automotive floor mats to enhance the aesthetic value of vehicle cabins is expected to boost the growth of the automotive floor mats market during the forecast period.
Key Automotive Floor Mats Market Challenge
The uncertainties in the automotive supply chain are the major challenge to the global automotive floor mats market growth. The supply chain in the global automotive industry is highly complex. Stakeholders such as suppliers, vendors, and OEMs are continuously focusing on maintaining effectiveness in the value chain. In addition, changing consumer demands and advancements in automotive manufacturing are adding to the supply chain pressures. Moreover, globalization is also adding to the complexity of the automotive supply chain. The rising popularity of shared mobility models and the growing emphasis on the use of public transportation have made the stakeholders speculative about automotive-related demands during the forecast period. These factors are expected to create a situation of underproduction or overproduction, both of which can lead to inefficiencies within the supply chain. This is because underproduction and overproduction affect the operating performance and efficiency of different stakeholders in the supply chain. With floor mats serving as a standard fitment in most vehicles, the shift from private ownership to shared mobility models or ride-hailing services may further lead to supply chain imbalances or uncertainties for vendors in the global automotive floor mats market during the forecast period.
This automotive floor mats market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global automotive floor mats market as a part of the global automotive components and accessories market within the global auto components market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the automotive floor mats market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the automotive floor mats market encompasses successful business strategies deployed by the key vendors. The automotive floor mats market is fragmented, and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing segments.
The automotive floor mats market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the automotive floor mats market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of the global auto components market includes the following core components:
The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
For more insights on the market share of various regions Request PDF Sample now!
44% of the market’s growth will originate from APAC during the forecast period. China and Japan are the key markets for the automotive floor mats market in APAC. Market growth in this region will be faster than the growth of the market in other regions.
The rising demand for vehicle customization in western markets will facilitate the automotive floor mats market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID-19 Impact and Recovery Analysis
In 2020, the outbreak of COVID-19 in APAC had a negative influence on APAC. As a result, governments of countries such as India, China, and Japan were obliged to impose lockdowns. It further resulted in the temporary closure of many vehicle manufacturing units across the region, leading to a decline in the production of automotive vehicles and other automotive ancillary items, such as automotive floor mats, in APAC in 2020. However, in 2021, the successful vaccination programs implemented across countries in APAC, as well as an increase in investment inflows from various sources into the automotive industry, led to the reopening of the motor vehicle and auto ancillary item manufacturing plants across APAC. As a result, the growth of the automotive floor mats market in APAC is expected to accelerate during the forecast period.
To gain further insights on the market contribution of various segments Request a PDF Sample
The automotive floor mats market share growth in the rubber segment will be significant during the forecast period. Automobile rubber floor mats are one of the highest-selling accessories in terms of volume. These floor mats are popular because of their low cost, ease of maintenance, and availability. These floor mats are essential for hygiene, besides adding a distinctive look and overall aesthetic appearance to the vehicle.
This report provides an accurate prediction of the contribution of all the segments to the growth of the automotive floor mats market size and actionable market insights on the post-COVID-19 impact on each segment.
Automotive Floor Mats Market Scope |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 4.12% |
Market growth 2022-2026 |
$13.77 million |
Market structure |
Fragmented |
YoY growth (%) |
4.09 |
Regional analysis |
APAC, Europe, North America, South America, and the Middle East and Africa |
Performing market contribution |
APAC at 44% |
Key consumer countries |
US, China, Japan, Germany, and France |
Competitive landscape |
Leading companies, Competitive Strategies, Consumer engagement scope |
Key companies profiled |
3M Co., Auto Custom Carpets Inc, Autotech Nonwovens Pvt. Ltd, BDKUSA INC, Covercraft Industries LLC, ExactMade LLC, GAHH LLC, German Auto Tops Inc., Husky Liners Inc, KK Motors Inc., LCI Industries, Lloyd Mats Inc., MaxLinear Inc., STINZO AUTOMOTIVES PVT LTD, Vaccess India Pvt. Ltd., WeatherTech Direct LLC, Autoform, and RACEMARK International LLC. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Type
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
Get lifetime access to our
Technavio Insights
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.