Beauty and Personal Care Market in Africa by Product and Distribution Channel - Forecast and Analysis 2022-2026
- Published: Aug 2022
- Pages: 148
- SKU: IRTNTR70282
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The beauty and personal care market share in Africa is expected to increase by USD 5.28 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 6.5%.
This beauty and personal care market in Africa research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers beauty and personal care market segmentation in Africa by product (skincare, hair care, color cosmetics, fragrances, and others), distribution channel (offline and online), and geography (South Africa, Kenya, Egypt (Arab Republic of Egypt), Nigeria, and Rest of Africa). The beauty and personal care market in Africa report also offers information on several market vendors, including Africology Skincare and Spa, Amka Products Pty Ltd., Beiersdorf Aktiengesellschaft, Coty Inc., Esse Skincare, FTG Holdings LLC, Godrej and Boyce Manufacturing Co. Ltd., House of Tara International, Juvias Place LLC, LOreal SA, Lulu and Marula, Natura and CO Holding SA, Oriflame Holding AG, Pauline Cosmetics Ltd., Revlon Inc, The Estee Lauder Co. Inc., Unilever PLC, Aaron Cosmetics Ltd., The Procter and Gamble Co., Tiger Consumer Brands Ltd., and Johnson and Johnson among others.
What will the Beauty and Personal Care Market Size in Africa be During the Forecast Period?
Download Report Sample to Unlock the Beauty and Personal Care Market Size in Africa for the Forecast Period and Other Important Statistics
Beauty and Personal Care Market in Africa: Key Drivers, Trends, and Challenges
Based on our research output, there has been a positive impact on the market growth during and after post COVID-19 era. Product innovation and product line extension is notably driving the beauty and personal care market growth in Africa in Africa, although factors such as the availability of counterfeit beauty and personal care products may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the beauty and personal care industry in Africa. The holistic analysis of the drivers will help deduce end goals and refine marketing strategies to gain a competitive edge.
Key Beauty and Personal Care Market Driver in Africa
One of the key factors driving growth in the beauty and personal care industry in South Africa is product innovation and product line extension. Innovation is vital for the beauty and personal care market in Africa in Africa as the demand for innovative products offering optimal use and functionalities is high. The preference for beauty and personal care products that address multiple concerns within a minimal period is also gaining momentum. To meet evolving customer needs, vendors focus on manufacturing innovative products. They also focus on extending their existing product lines by introducing new beauty and personal care products tailored to customer requirements. A rise in the disposable income of customers heightens the spending power on beauty and personal care products and triggers market growth.
Key Beauty and Personal Care Market Trend in Africa
The emergence of beauty and personal care products with natural ingredients is another major factor supporting the beauty and personal care market in Africa in Africa. Growing health consciousness and awareness of the harmful effects of toxic chemicals used in beauty and personal care products have spurred the demand for products with natural ingredients. Consumers in Africa seek products that are less harsh and have low chemical composition. Therefore, some vendors focus on manufacturing beauty and personal care products without parabens, toluene, formaldehyde, artificial fragrances, dibutyl phthalate (DBP), petroleum-based chemicals, butylated hydroxyanisole (BHA), and sulfates. Manufacturers of hair care products and color cosmetics are focusing on developing products with natural ingredients to gain more customers.
Key Beauty and Personal Care Market Challenge in Africa
The availability of counterfeit beauty and personal care products will be a major challenge for the beauty and personal care market in Africa in Africa. Counterfeits are often contaminated with petrochemicals, bacteria, and other harmful chemicals. Hence, their use can cause many health problems. Low production cost is an advantage that the manufacturers of counterfeit beauty and personal care products enjoy. This is a major factor that adversely affects the sales and pricing strategy of the major vendors. The advent of e-commerce further supports the sales of counterfeit products in the region. Moreover, differentiating between authentic and fake products is difficult.
This beauty and personal care market in Africa analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Parent Market Analysis
Technavio categorizes the beauty and personal care market in Africa in Africa as a part of the global personal products market within the global household and personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the beauty and personal care market in Africa during the forecast period.
Who are the Major Beauty and Personal Care Market Vendors in Africa ?
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
- Africology Skincare and Spa
- Amka Products Pty Ltd.
- Beiersdorf Aktiengesellschaft
- Coty Inc.
- Esse Skincare
- FTG Holdings LLC
- Godrej and Boyce Manufacturing Co. Ltd.
- House of Tara International
- Juvias Place LLC
- LOreal SA
- Lulu and Marula
- Natura and CO Holding SA
- Oriflame Holding AG
- Pauline Cosmetics Ltd.
- Revlon Inc
- The Estee Lauder Co. Inc.
- Unilever PLC
- Zaron Cosmetics Ltd.
- The Procter and Gamble Co.
- Tiger Consumer Brands Ltd.
- Johnson and Johnson
This statistical study of the beauty and personal care market in Africa in Africa encompasses successful business strategies deployed by the key vendors. The beauty and personal care market in Africa in Africa is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
Product Insights and News
- LOreal SA - In February 2021, the company finalized the acquisition of Takami Co. as announced on December 23, 2020.
- Unilever Group - In January 2021, Unilever and Innova partnered to commercialize and introduce an organic compound called Lactam, which can block or prevent bacteria growth on surfaces.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The beauty and personal care market in Africa forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Beauty and Personal Care Market in Africa Value Chain Analysis
Our report provides extensive information on the value chain analysis for the beauty and personal care market in Africa, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
Which are the Key Regions for Beauty and Personal Care Market in Africa?
For more insights on the market share of various regions Request PDF Sample now!
53% of the market's growth will originate from South Africa during the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
Growing urbanization and rising middle-class population will facilitate the beauty and personal care market growth in Africa in Africa over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
The COVID-19 pandemic also negatively impacted the operations of retailers in South Africa. Various retailers and brands in the beauty and personal care market in Africa in the country faced short-term challenges related to cash flows, supply chains, health and safety, and consumer demand in 2020. As employees working in retail stores were also exposed to a high risk of getting COVID-19, retailers in Africa either worked with a limited workforce or temporarily closed their stores as per the government guidelines, which negatively impacted the revenues of companies in 2020
What are the Revenue-generating Product Segments in the Beauty and Personal Care Market in Africa?
To gain further insights on the market contribution of various segments Request a PDF Sample
The beauty and personal care market share growth in Africa in Africa by the skincare segment will be significant during the forecast period. The skincare products segment consists of two main categories that include face skin care products and body skincare products. Products that fall under this segment include anti-aging skincare products, moisturizers, skin brightening products, wrinkle removers, and others.
This report provides an accurate prediction of the contribution of all the segments to the growth of the beauty and personal care market size in Africa and actionable market insights on post COVID-19 impact on each segment.
You may be interested in:
Online Beauty and Personal Care Products market - The market share is expected to increase by USD 51.79 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 14.93%.
South Africa Personal Care Products market - The market share is expected to increase by USD 1.70 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 5.53%.
Natural and Organic Personal Care Product market - The market share will witness a growth of 7.11 % with a CAGR of 7.93, which is expected to increase by USD 8.08 billion for the forecast period 2021 to 2026.
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Beauty and Personal Care Market Scope in Africa |
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|
Report Coverage |
Details |
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Page number |
120 |
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Base year |
2021 |
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Forecast period |
2022-2026 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 6.5% |
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Market growth 2022-2026 |
$ 5.28 billion |
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Market structure |
Fragmented |
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YoY growth (%) |
7.25 |
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Regional analysis |
Africa |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
Africology Skincare and Spa, Amka Products Pty Ltd., Beiersdorf Aktiengesellschaft, Coty Inc., Esse Skincare, FTG Holdings LLC, Godrej and Boyce Manufacturing Co. Ltd., House of Tara International, Juvias Place LLC, LOreal SA, Lulu and Marula, Natura and CO Holding SA, Oriflame Holding AG, Pauline Cosmetics Ltd., Revlon Inc, The Estee Lauder Co. Inc., Unilever PLC, Zaron Cosmetics Ltd., The Procter and Gamble Co., Tiger Consumer Brands Ltd., and Johnson and Johnson |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
What are the Key Data Covered in this Beauty and Personal Care Market in Africa Report?
- CAGR of the market during the forecast period 2022-2026
- Detailed information on factors that will drive beauty and personal care market growth in Africa during the next five years
- Precise estimation of the beauty and personal care market size in Africa and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the beauty and personal care industry across Africa
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of beauty and personal care market vendors in Africa
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1 Executive Summary
- 1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Country Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
- Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
- Exhibit 07: Executive Summary – Chart on Incremental Growth
- Exhibit 08: Executive Summary – Data Table on Incremental Growth
- Exhibit 09: Executive Summary – Chart on Vendor Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 10: Parent market
- Exhibit 11: Market Characteristics
3 Market Sizing
- 3.1 Market definition
- Exhibit 12: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 13: Market segments
- 3.3 Market size 2021
- 3.4 Market outlook: Forecast for 2021-2026
- Exhibit 14: Chart on Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 15: Data Table on Regional - Market size and forecast 2021-2026 ($ million)
- Exhibit 16: Chart on Africa: Year-over-year growth 2021-2026 (%)
- Exhibit 17: Data Table on Regional - Market size and forecast 2021-2026 ($ million)
4 Five Forces Analysis
- 4.1 Five forces summary
- Exhibit 18: Five forces analysis - Comparison between 2021 and 2026
- 4.2 Bargaining power of buyers
- Exhibit 19: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
- 4.3 Bargaining power of suppliers
- Exhibit 20: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
- 4.4 Threat of new entrants
- Exhibit 21: Threat of new entrants – Impact of key factors in 2021 and 2026
- 4.5 Threat of substitutes
- Exhibit 22: Threat of substitutes – Impact of key factors in 2021 and 2026
- 4.6 Threat of rivalry
- Exhibit 23: Threat of rivalry – Impact of key factors in 2021 and 2026
- 4.7 Market condition
- Exhibit 24: Chart on Market condition - Five forces 2021 and 2026
5 Market Segmentation by Product
- 5.1 Market segments
- Exhibit 25: Chart on Product - Market share 2021-2026 (%)
- Exhibit 26: Data Table on Product - Market share 2021-2026 (%)
- 5.2 Comparison by Product
- Exhibit 27: Chart on Comparison by Product
- Exhibit 28: Data Table on Comparison by Product
- 5.3 Skincare - Market size and forecast 2021-2026
- Exhibit 29: Chart on Skincare - Market size and forecast 2021-2026 ($ million)
- Exhibit 30: Data Table on Skincare - Market size and forecast 2021-2026 ($ million)
- Exhibit 31: Chart on Skincare - Year-over-year growth 2021-2026 (%)
- Exhibit 32: Data Table on Skincare - Year-over-year growth 2021-2026 (%)
- 5.4 Hair care - Market size and forecast 2021-2026
- Exhibit 33: Chart on Hair care - Market size and forecast 2021-2026 ($ million)
- Exhibit 34: Data Table on Hair care - Market size and forecast 2021-2026 ($ million)
- Exhibit 35: Chart on Hair care - Year-over-year growth 2021-2026 (%)
- Exhibit 36: Data Table on Hair care - Year-over-year growth 2021-2026 (%)
- 5.5 Color cosmetics - Market size and forecast 2021-2026
- Exhibit 37: Chart on Color cosmetics - Market size and forecast 2021-2026 ($ million)
- Exhibit 38: Data Table on Color cosmetics - Market size and forecast 2021-2026 ($ million)
- Exhibit 39: Chart on Color cosmetics - Year-over-year growth 2021-2026 (%)
- Exhibit 40: Data Table on Color cosmetics - Year-over-year growth 2021-2026 (%)
- 5.6 Fragrances - Market size and forecast 2021-2026
- Exhibit 41: Chart on Fragrances - Market size and forecast 2021-2026 ($ million)
- Exhibit 42: Data Table on Fragrances - Market size and forecast 2021-2026 ($ million)
- Exhibit 43: Chart on Fragrances - Year-over-year growth 2021-2026 (%)
- Exhibit 44: Data Table on Fragrances - Year-over-year growth 2021-2026 (%)
- 5.7 Others - Market size and forecast 2021-2026
- Exhibit 45: Chart on Others - Market size and forecast 2021-2026 ($ million)
- Exhibit 46: Data Table on Others - Market size and forecast 2021-2026 ($ million)
- Exhibit 47: Chart on Others - Year-over-year growth 2021-2026 (%)
- Exhibit 48: Data Table on Others - Year-over-year growth 2021-2026 (%)
- 5.8 Market opportunity by Product
- Exhibit 49: Market opportunity by Product ($ million)
6 Market Segmentation by Distribution Channel
- 6.1 Market segments
- Exhibit 50: Chart on Distribution Channel - Market share 2021-2026 (%)
- Exhibit 51: Data Table on Distribution Channel - Market share 2021-2026 (%)
- 6.2 Comparison by Distribution Channel
- Exhibit 52: Chart on Comparison by Distribution Channel
- Exhibit 53: Data Table on Comparison by Distribution Channel
- 6.3 Offline - Market size and forecast 2021-2026
- Exhibit 54: Chart on Offline - Market size and forecast 2021-2026 ($ million)
- Exhibit 55: Data Table on Offline - Market size and forecast 2021-2026 ($ million)
- Exhibit 56: Chart on Offline - Year-over-year growth 2021-2026 (%)
- Exhibit 57: Data Table on Offline - Year-over-year growth 2021-2026 (%)
- 6.4 Online - Market size and forecast 2021-2026
- Exhibit 58: Chart on Online - Market size and forecast 2021-2026 ($ million)
- Exhibit 59: Data Table on Online - Market size and forecast 2021-2026 ($ million)
- Exhibit 60: Chart on Online - Year-over-year growth 2021-2026 (%)
- Exhibit 61: Data Table on Online - Year-over-year growth 2021-2026 (%)
- 6.5 Market opportunity by Distribution Channel
- Exhibit 62: Market opportunity by Distribution Channel ($ million)
7 Customer Landscape
- 7.1 Customer landscape overview
- Exhibit 63: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
8 Geographic Landscape
- 8.1 Geographic segmentation
- Exhibit 64: Chart on Market share by geography - 2021-2026 (%)
- Exhibit 65: Data Table on Market share by geography - 2021-2026 (%)
- 8.2 Geographic comparison
- Exhibit 66: Chart on Geographic comparison
- Exhibit 67: Data Table on Geographic comparison
- 8.3 South Africa - Market size and forecast 2021-2026
- Exhibit 68: Chart on South Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 69: Data Table on South Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 70: Chart on South Africa - Year-over-year growth 2021-2026 (%)
- Exhibit 71: Data Table on South Africa - Year-over-year growth 2021-2026 (%)
- 8.4 Nigeria - Market size and forecast 2021-2026
- Exhibit 72: Chart on Nigeria - Market size and forecast 2021-2026 ($ million)
- Exhibit 73: Data Table on Nigeria - Market size and forecast 2021-2026 ($ million)
- Exhibit 74: Chart on Nigeria - Year-over-year growth 2021-2026 (%)
- Exhibit 75: Data Table on Nigeria - Year-over-year growth 2021-2026 (%)
- 8.5 Kenya - Market size and forecast 2021-2026
- Exhibit 76: Chart on Kenya - Market size and forecast 2021-2026 ($ million)
- Exhibit 77: Data Table on Kenya - Market size and forecast 2021-2026 ($ million)
- Exhibit 78: Chart on Kenya - Year-over-year growth 2021-2026 (%)
- Exhibit 79: Data Table on Kenya - Year-over-year growth 2021-2026 (%)
- 8.6 Egypt - Market size and forecast 2021-2026
- Exhibit 80: Chart on Egypt - Market size and forecast 2021-2026 ($ million)
- Exhibit 81: Data Table on Egypt - Market size and forecast 2021-2026 ($ million)
- Exhibit 82: Chart on Egypt - Year-over-year growth 2021-2026 (%)
- Exhibit 83: Data Table on Egypt - Year-over-year growth 2021-2026 (%)
- 8.7 Rest of Africa - Market size and forecast 2021-2026
- Exhibit 84: Chart on Rest of Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 85: Data Table on Rest of Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 86: Chart on Rest of Africa - Year-over-year growth 2021-2026 (%)
- Exhibit 87: Data Table on Rest of Africa - Year-over-year growth 2021-2026 (%)
- 8.8 Market opportunity by geography
- Exhibit 88: Market opportunity by geography ($ million)
9 Drivers, Challenges, and Trends
- 9.1 Market drivers
- 9.2 Market challenges
- 9.3 Impact of drivers and challenges
- Exhibit 89: Impact of drivers and challenges in 2021 and 2026
- 9.4 Market trends
10 Vendor Landscape
- 10.1 Overview
- 10.2 Vendor landscape
- Exhibit 90: Overview on Criticality of inputs and Factors of differentiation
- 10.3 Landscape disruption
- Exhibit 91: Overview on factors of disruption
- 10.4 Industry risks
- Exhibit 92: Impact of key risks on business
11 Vendor Analysis
- 11.1 Vendors covered
- Exhibit 93: Vendors covered
- 11.2 Market positioning of vendors
- Exhibit 94: Matrix on vendor position and classification
- 11.3 Beiersdorf Aktiengesellschaft
- Exhibit 95: Beiersdorf Aktiengesellschaft - Overview
- Exhibit 96: Beiersdorf Aktiengesellschaft - Business segments
- Exhibit 97: Beiersdorf Aktiengesellschaft - Key news
- Exhibit 98: Beiersdorf Aktiengesellschaft - Key offerings
- Exhibit 99: Beiersdorf Aktiengesellschaft - Segment focus
- 11.4 Coty Inc.
- Exhibit 100: Coty Inc. - Overview
- Exhibit 101: Coty Inc. - Business segments
- Exhibit 102: Coty Inc. - Key offerings
- Exhibit 103: Coty Inc. - Segment focus
- 11.5 Godrej and Boyce Manufacturing Co. Ltd.
- Exhibit 104: Godrej and Boyce Manufacturing Co. Ltd. - Overview
- Exhibit 105: Godrej and Boyce Manufacturing Co. Ltd. - Business segments
- Exhibit 106: Godrej and Boyce Manufacturing Co. Ltd. - Key offerings
- Exhibit 107: Godrej and Boyce Manufacturing Co. Ltd. - Segment focus
- 11.6 Johnson and Johnson
- Exhibit 108: Johnson and Johnson - Overview
- Exhibit 109: Johnson and Johnson - Business segments
- Exhibit 110: Johnson and Johnson - Key news
- Exhibit 111: Johnson and Johnson - Key offerings
- Exhibit 112: Johnson and Johnson - Segment focus
- 11.7 LOreal SA
- Exhibit 113: LOreal SA - Overview
- Exhibit 114: LOreal SA - Business segments
- Exhibit 115: LOreal SA - Key news
- Exhibit 116: LOreal SA - Key offerings
- Exhibit 117: LOreal SA - Segment focus
- 11.8 Natura and CO Holding SA
- Exhibit 118: Natura and CO Holding SA - Overview
- Exhibit 119: Natura and CO Holding SA - Business segments
- Exhibit 120: Natura and CO Holding SA - Key news
- Exhibit 121: Natura and CO Holding SA - Key offerings
- Exhibit 122: Natura and CO Holding SA - Segment focus
- 11.9 Revlon Inc
- Exhibit 123: Revlon Inc - Overview
- Exhibit 124: Revlon Inc - Business segments
- Exhibit 125: Revlon Inc - Key offerings
- Exhibit 126: Revlon Inc - Segment focus
- 11.10 The Estee Lauder Co. Inc.
- Exhibit 127: The Estee Lauder Co. Inc. - Overview
- Exhibit 128: The Estee Lauder Co. Inc. - Business segments
- Exhibit 129: The Estee Lauder Co. Inc. - Key news
- Exhibit 130: The Estee Lauder Co. Inc. - Key offerings
- Exhibit 131: The Estee Lauder Co. Inc. - Segment focus
- 11.11 The Procter and Gamble Co.
- Exhibit 132: The Procter and Gamble Co. - Overview
- Exhibit 133: The Procter and Gamble Co. - Business segments
- Exhibit 134: The Procter and Gamble Co. - Key news
- Exhibit 135: The Procter and Gamble Co. - Key offerings
- Exhibit 136: The Procter and Gamble Co. - Segment focus
- 11.12 Unilever PLC
- Exhibit 137: Unilever PLC - Overview
- Exhibit 138: Unilever PLC - Business segments
- Exhibit 139: Unilever PLC - Key news
- Exhibit 140: Unilever PLC - Key offerings
- Exhibit 141: Unilever PLC - Segment focus
12 Appendix
- 12.1 Scope of the report
- 12.2 Inclusions and exclusions checklist
- Exhibit 142: Inclusions checklist
- Exhibit 143: Exclusions checklist
- 12.3 Currency conversion rates for US$
- Exhibit 144: Currency conversion rates for US$
- 12.4 Research methodology
- Exhibit 145: Research methodology
- Exhibit 146: Validation techniques employed for market sizing
- Exhibit 147: Information sources
- 12.5 List of abbreviations
- Exhibit 148: List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases
DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts
REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
Frequently Asked Questions?
- South Africa
- Nigeria
- Kenya
- Egypt
- Rest of Africa
- Product innovation and product line extension
- Emergence of beauty and personal care products with natural ingredients
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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