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The canned tuna market size is forecast to increase by USD 3.56 billion at a CAGR of 3.83% between 2023 and 2028. The market is witnessing significant growth due to the increasing popularity of high-nutrition foods and the trend towards healthy functioning. The ecommerce sector's expansion is also driving market growth, as consumers increasingly opt for the convenience of online shopping. However, pricing remains a challenge, with price sensitivity being a major factor influencing consumer purchasing decisions. Technology plays a crucial role in the market, with advancements leading to the development of innovative canned tuna products, such as value-added and ready-to-eat options. Additionally, the beverage segment is witnessing growth, with the introduction of canned tuna-based drinks gaining traction. Despite these opportunities, the market faces challenges, including the adverse effects associated with the overconsumption of canned tuna due to high mercury levels.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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