Cold Brew Coffee Market by Product and Geography - Forecast and Analysis 2021-2025
- Published: Jul 2021
- Pages: 120
- SKU: IRTNTR40511
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The cold brew coffee market share is expected to increase by USD 1.37 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 26.44%.
This cold brew coffee market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers cold brew coffee market segmentation by product (arabica-based cold brew coffee, robusta-based cold brew coffee, and liberica-based cold brew coffee) and geography (North America, Europe, APAC, South America, and MEA). The cold brew coffee market report also offers information on several market vendors, including Califia Farms LLC, Gradys Cold Brew, HighBrewCoffee, Kohana Coffee, La Colombe Coffee Roasters, Nestle SA, Heartland Food Products Group, RISE Brewing Co., Starbucks Coffee Company, and The Coca-Cola Co. among others.
What will the Cold Brew Coffee Market Size be During the Forecast Period?
Download the Free Report Sample to Unlock the Cold Brew Coffee Market Size for the Forecast Period and Other Important Statistics
Cold Brew Coffee Market: Key Drivers, Trends, and Challenges
Based on our research output, there has been a neutral impact on the market growth during and post COVID-19 era. The increasing popularity of instant coffee among millennials and product launch is notably driving the cold brew coffee market growth, although factors such as surging demand for substitute products may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the cold brew coffee industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Cold Brew Coffee Market Driver
The increasing popularity of cold brew coffee among millennials, particularly in China and the US, will drive the cold brew coffee market growth during the forecast period. The spending power of millennials is higher than that of baby boomers, and it is expected to increase during the forecast period. Coffee consumption has been increasing among millennials, with instant coffee increasingly becoming popular. Flavored instant drinks are in high demand by millennial consumers. Vendors, therefore, offer new products that target the millennial population. Over the past decade, the increasing number of new and innovative product launches has invigorated the cold brew coffee market. The rise in demand for cold brew coffee-based products in various countries is attributable to product innovation in the cold brew coffee market, where vendors are frequently launching new and innovative products to attract customers.
Key Cold Brew Coffee Market Trend
The rising number of mergers and acquisitions as well as opening new chains is another factor supporting the cold brew coffee market share growth. Several vendors in the global cold brew coffee market are carrying out mergers and acquisitions (M&A) to expand their product portfolio of cold brew coffees and also to enter into the emerging RTD coffee as well as cold brew coffee market. Large players acquire smaller players to gain access to new products at low costs. Successful mergers and acquisitions increase the market share of the company in the global market.
Key Cold Brew Coffee Market Challenge
The surging demand for substitute products will be a major challenge for the cold brew coffee market during the forecast period. Over the last three decades, the growing popularity of other hot and cold beverages such as RTD coffees like frappuccino, mocha, espresso drinks, roast and ground coffee, soft drinks, carbonated drinks, nutritional and energy drinks, green tea, iced tea, coffee pods, iced coffee, and cold coffee has emerged as a major challenge for the global cold brew coffee market. Also, the advent of energy drinks such as Stokely-Van Camp's Gatorade and RED BULL has adversely affected the rate of cold brew coffee consumption. Factors such as the rising demand for coffee pods and iced teas and the increasing number of vendors offering various innovative flavors in iced tea, green tea, and organic tea segments are expected to hinder the growth of the global cold brew coffee market.
This cold brew coffee market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Parent Market Analysis
Technavio categorizes the global cold brew coffee market as a part of the global packaged foods and meats market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the cold brew coffee market during the forecast period.
Who are the Major Cold Brew Coffee Market Vendors?
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
- Califia Farms LLC
- Gradys Cold Brew
- Kohana Coffee
- La Colombe Coffee Roasters
- Nestle SA
- Heartland Food Products Group
- RISE Brewing Co.
- Starbucks Coffee Company
- The Coca-Cola Co.
This statistical study of the cold brew coffee market encompasses successful business strategies deployed by the key vendors. The cold brew coffee market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The cold brew coffee market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Cold Brew Coffee Market Value Chain Analysis
Our report provides extensive information on the value chain analysis for the cold brew coffee market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of the packaged foods and meats market includes the following core components:
- Primary processing
- Secondary and tertiary processing
- Outbound logistics
- Marketing and sales
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
Which are the Key Regions for Cold Brew Coffee Market?
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57% of the market's growth will originate from North America during the forecast period. The US is the key market for cold brew coffee in North America. Market growth in this region will be faster than the growth of the market in other regions.
The demand for cold brew coffee is high in the US and Canada, owing to the prevailing preference for coffee in these countries. This will facilitate the cold brew coffee market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
The outbreak of the COVID-19 pandemic negatively impacted most of the industry segment in 2020 in this region. The US was one of the most affected countries by COVID-19 in 2020. The imposition of lockdowns in the region led to a halt in many business operations and impacted the growth of economies in the region. These factors led to a decrease in the production of cold brew coffee, which impacted the market growth in 2020. However, in the first half of 2021, industries are expected to perform better, as the number of COVID-19 cases has decreased compared with 2020, and vaccine distribution has also started in many regions.
What are the Revenue-generating Product Segments in the Cold Brew Coffee Market?
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The cold brew coffee market share growth by the arabica-based cold brew coffee segment will be significant during the forecast period.
This report provides an accurate prediction of the contribution of all the segments to the growth of the cold brew coffee market size and actionable market insights on post COVID-19 impact on each segment.
Cold Brew Coffee Market Scope
Growth momentum & CAGR
Accelerate at a CAGR of 26.44%
Market growth 2021-2025
$ 1.37 billion
YoY growth (%)
North America, Europe, APAC, South America, and MEA
Performing market contribution
North America at 57%
Key consumer countries
US, Japan, UK, Germany, and China
Leading companies, Competitive strategies, Consumer engagement scope
Key companies profiled
Califia Farms LLC, Gradys Cold Brew, HighBrewCoffee, Kohana Coffee, La Colombe Coffee Roasters, Nestle SA, Heartland Food Products Group, RISE Brewing Co., Starbucks Coffee Company, and The Coca-Cola Co.
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
What are the Key Data Covered in this Cold Brew Coffee Market Report?
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will drive cold brew coffee market growth during the next five years
- Precise estimation of the cold brew coffee market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the cold brew coffee industry across North America, Europe, APAC, South America, and MEA
- A thorough analysis of the market's competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of cold brew coffee market vendors
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1. Executive Summary
2. Market Landscape
2.1 Market ecosystem
Exhibit 01: Parent market
Exhibit 02: Market characteristics
2.2 Value chain analysis
Exhibit 03: Value chain analysis: Packaged Foods and Meats
2.2.2 Inbound logistics
2.2.3 Primary processing
2.2.4 Secondary and tertiary processing
2.2.5 Outbound logistics
2.2.7 Marketing and sales
3. Market Sizing
3.1 Market definition
Exhibit 04: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 05: Market segments
3.3 Market size 2020
3.4 Market outlook: Forecast for 2020 - 2025
3.4.1 Estimating growth rates for emerging and high-growth markets
3.4.2 Estimating growth rates for mature markets
Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)
4. Five Forces Analysis
4.1 Five Forces Summary
Exhibit 08: Five forces analysis 2020 & 2025
4.2 Bargaining power of buyers
Exhibit 09: Bargaining power of buyers
4.3 Bargaining power of suppliers
Exhibit 10: Bargaining power of suppliers
4.4 Threat of new entrants
Exhibit 11: Threat of new entrants
4.5 Threat of substitutes
Exhibit 12: Threat of substitutes
4.6 Threat of rivalry
Exhibit 13: Threat of rivalry
4.7 Market condition
Exhibit 14: Market condition - Five forces 2020
5. Market Segmentation by Product
5.1 Market segments
Exhibit 15: Product - Market share 2020-2025 (%)
5.2 Comparison by Product
Exhibit 16: Comparison by Product
5.3 Arabica-based cold brew coffee - Market size and forecast 2020-2025
Exhibit 17: Arabica-based cold brew coffee - Market size and forecast 2020-2025 ($ million)
Exhibit 18: Arabica-based cold brew coffee - Year-over-year growth 2020-2025 (%)
5.4 Robusta-based cold brew coffee - Market size and forecast 2020-2025
Exhibit 19: Robusta-based cold brew coffee - Market size and forecast 2020-2025 ($ million)
Exhibit 20: Robusta-based cold brew coffee - Year-over-year growth 2020-2025 (%)
5.5 Liberica-based cold brew coffee - Market size and forecast 2020-2025
Exhibit 21: Liberica-based cold brew coffee - Market size and forecast 2020-2025 ($ million)
Exhibit 22: Liberica-based cold brew coffee - Year-over-year growth 2020-2025 (%)
5.6 Market opportunity by Product
Exhibit 23: Market opportunity by Product
6. Customer landscape
Technavio’s customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria
Exhibit 24: Customer landscape
7. Geographic Landscape
7.1 Geographic segmentation
Exhibit 25: Market share by geography 2020-2025 (%)
7.2 Geographic comparison
Exhibit 26: Geographic comparison
7.3 North America - Market size and forecast 2020-2025
Exhibit 27: North America - Market size and forecast 2020-2025 ($ million)
Exhibit 28: North America - Year-over-year growth 2020-2025 (%)
7.4 Europe - Market size and forecast 2020-2025
Exhibit 29: Europe - Market size and forecast 2020-2025 ($ million)
Exhibit 30: Europe - Year-over-year growth 2020-2025 (%)
7.5 APAC - Market size and forecast 2020-2025
Exhibit 31: APAC - Market size and forecast 2020-2025 ($ million)
Exhibit 32: APAC - Year-over-year growth 2020-2025 (%)
7.6 South America - Market size and forecast 2020-2025
Exhibit 33: South America - Market size and forecast 2020-2025 ($ million)
Exhibit 34: South America - Year-over-year growth 2020-2025 (%)
7.7 MEA - Market size and forecast 2020-2025
Exhibit 35: MEA - Market size and forecast 2020-2025 ($ million)
Exhibit 36: MEA - Year-over-year growth 2020-2025 (%)
7.8 Key leading countries
Exhibit 37: Key leading countries
7.9 Market opportunity by geography
Exhibit 38: Market opportunity by geography ($ million)
8. Drivers, Challenges, and Trends
8.1 Market drivers
8.1.1 Increasing popularity of instant coffee among millennials and product launch
8.1.2 Proliferation of organized retailing outlets worldwide
8.1.3 Health-promoting benefits of cold brew coffee
8.2 Market challenges
8.2.1 Surging demand for substitute products
8.2.2 Distribution challenges
8.2.3 Possible health implications of caffeine
Exhibit 39: Impact of drivers and challenges
8.3 Market trends
8.3.1 Rising number of mergers and acquisitions as well as opening new chains
8.3.2 Growing influence of online retailing
8.3.3 Increasing demand for organic and private labels
9. Vendor Landscape
9.2 Vendor landscape
Exhibit 40: Vendor landscape
9.3 Landscape disruption
Exhibit 41: Landscape disruption
Exhibit 42: Industry risks
10. Vendor Analysis
10.1 Vendors covered
Exhibit 43: Vendors covered
10.2 Market positioning of vendors
Exhibit 44: Market positioning of vendors
10.3 Califia Farms LLC
Exhibit 45: Califia Farms LLC - Overview
Exhibit 46: Califia Farms LLC - Product and service
Exhibit 47: Califia Farms LLC - Key offerings
10.4 Gradys Cold Brew
Exhibit 48: Gradys Cold Brew - Overview
Exhibit 49: Gradys Cold Brew - Product and service
Exhibit 50: Gradys Cold Brew - Key offerings
10.5 Heartland Food Products Group
Exhibit 51: Heartland Food Products Group - Overview
Exhibit 52: Heartland Food Products Group - Product and service
Exhibit 53: Heartland Food Products Group - Key offerings
Exhibit 54: HighBrewCoffee - Overview
Exhibit 55: HighBrewCoffee - Product and service
Exhibit 56: HighBrewCoffee - Key offerings
10.7 Kohana Coffee
Exhibit 57: Kohana Coffee - Overview
Exhibit 58: Kohana Coffee - Product and service
Exhibit 59: Kohana Coffee - Key offerings
10.8 La Colombe Coffee Roasters
Exhibit 60: La Colombe Coffee Roasters - Overview
Exhibit 61: La Colombe Coffee Roasters - Product and service
Exhibit 62: La Colombe Coffee Roasters - Key news
Exhibit 63: La Colombe Coffee Roasters - Key offerings
10.9 Nestle SA
Exhibit 64: Nestle SA - Overview
Exhibit 65: Nestle SA - Business segments
Exhibit 66: Nestle SA - Key news
Exhibit 67: Nestle SA - Key offerings
Exhibit 68: Nestle SA - Segment focus
10.10 RISE Brewing Co.
Exhibit 69: RISE Brewing Co. - Overview
Exhibit 70: RISE Brewing Co. - Product and service
Exhibit 71: RISE Brewing Co. - Key offerings
10.11 Starbucks Coffee Company
Exhibit 72: Starbucks Coffee Company - Overview
Exhibit 73: Starbucks Coffee Company - Business segments
Exhibit 74: Starbucks Coffee Company - Key news
Exhibit 75: Starbucks Coffee Company - Key offerings
Exhibit 76: Starbucks Coffee Company - Segment focus
10.12 The Coca-Cola Co.
Exhibit 77: The Coca-Cola Co. - Overview
Exhibit 78: The Coca-Cola Co. - Business segments
Exhibit 79: The Coca-Cola Company - Key news
Exhibit 80: The Coca-Cola Co. - Key offerings
Exhibit 81: The Coca-Cola Co. - Segment focus
11.1 Scope of the report
11.1.3 ????Notes and caveats
11.2 Currency conversion rates for US$
Exhibit 82: ?Currency conversion rates for US$?
11.3 Research Methodology
Exhibit 83: ?Research Methodology
Exhibit 84: ??Validation techniques employed for market sizing?
Exhibit 85: ??Information sources
11.4 List of abbreviations
Exhibit 86: List of abbreviations
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
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Frequently Asked Questions?
- Rising number of new product launches
- Rising number of mergers and acquisitions
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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