Content Marketing Market by Objective, Platform, End-user, and Geography - Forecast and Analysis 2021-2025

  • Published: May 2021
  • Pages: 120
  • SKU: IRTNTR41556

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The content marketing market size will grow up to USD 417.85 billion at a CAGR of almost 16% during 2021-2025.

This content marketing market analysis report entails exhaustive statistical qualitative and quantitative data on end-user (retail, automotive, financial services, telecom, and others), platform (blogging, videos, infographics, case studies, and others), objective (lead generation, brand awareness, thought leadership, and others), and geography (APAC, North America, Europe, South America, and MEA) and their contribution to the target market. View our sample report to gather market insights on the segmentations. Furthermore, with the latest key findings on the post COVID-19 impact on the market, available in this report, you can create successful business strategies to generate new sales opportunities.

What will the Content Marketing Market Size be in 2021?

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Content Marketing Market: Key Drivers and Trends

According to our research output, there has been a  impact on the market growth post COVID-19 era. Key drivers such as the rise in the number of users on social media are notably supporting the content marketing market growth. However, one of the foremost factors impeding market growth is fraud related to digital advertisements. Get detailed insights on the trends and challenges to stay prepared for the obstacles in the future, which will help companies analyze and develop growth strategies.

This post-pandemic content marketing market report has assessed the shift in consumer behavior and identified trends and drivers that will help market players outmaneuver challenges. Technology innovations, implementation, and improvisation scope identified in the content marketing market trends is essential for building new business opportunities across segmentations and geographies.

Who are the Major Content Marketing Market Vendors?

The content marketing market forecast report provides insights on complete key vendor profiles and their business strategies to reimage themselves. The profiles covered in the report are as follows:

 

  • Adobe Inc.
  • Contently, Inc.
  • CoSchedule LLC
  • HubSpot Inc.
  • Influence and Co.
  • NewsCred, Inc.
  • Scripted Inc.
  • Seismic Software, Inc.
  • Sprinklr Inc.
  • Upland Software, Inc. 

 

The content marketing market analysis report contains exhaustive actionable insights on the organic and inorganic growth strategies deployed by the vendors. The content marketing market is fragmented and is expected to provide favorable growth environment to new and existing players in the coming years. Click here to uncover details of successful business strategies adopted by the vendors.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the content marketing market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Which are the Key Regions for Content Marketing Market?

Content-Marketing-Market-Market-Share-by-Region-2020-2025

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42% of the market’s growth will originate from APAC during the forecast period. China and Japan are the key markets for content marketing market in APAC.

APAC has been recording significant growth rate and is expected to offer several business opportunities to market vendors during the forecast period. One of the key factors driving the growth in APAC is growing demand for digital magazines. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.

What are the Revenue-generating End-user Segments in the Content Marketing Market?

Content-Marketing-Market-Market-Share-by-End-2020-2025

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The content marketing market share growth by the retail segment has been significant. This report provides insights on the impact of the unprecedented outbreak of COVID-19 on market segments. Through these insights, you can safely deduce transformation patterns in consumer behavior, which is crucial to gauge segment-wise revenue growth during 2021-2025 and embrace technologies to improve business efficiency.

This report provides thorough content marketing market segment analysis that will help you gauge the existing competition, demographics, lucrative target customer groups, solutions to improve sales and services, and other crucial market intelligence data. Request for a free sample of the report to get an exclusive glimpse of actionable market insights on post COVID-19 impact on each segment and the growth of the content marketing market size.

 

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What are the Key Factors Covered in this Content Marketing Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive content marketing market growth during the next five years
  • Precise estimation of the content marketing market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the content marketing market across APAC, North America, Europe, South America, and MEA 
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of content marketing market vendors

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The content marketing market growth will increase by $269.24 billion during 2019-2024.
The content marketing market is expected to grow at a CAGR of 13.15% during 2019-2024.
Technavio has segmented the content marketing market by end user (Retail, Automotive, Financial Services, Telecom, and Others) ,other 1 (Lead generation, Brand awareness, Thought leadership, and Others) , and geographic (APAC, North America, Europe, and South America).
Adobe Inc., Contently Inc., CoSchedule LLC, HubSpot Inc., Influence & Co., Kapost, NewsCred Inc., Percolate Industries Inc., Scripted Inc., Sprinklr Inc. are a few of the key vendors in the content marketing market.
APAC will register the highest growth rate of 42.02% among the other regions. Therefore, the content marketing market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the content marketing market growth are:
  • Rise in the number of users on social media
The content marketing market vendors should focus on grabbing business opportunities from the retail segment as it accounted for the largest market share in the base year.
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