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The corporate education technology (EdTech) market size is forecast to increase by USD 55.5 billion at a CAGR of 22.96% between 2022 and 2027. Augmented digitization of business processes is the key driver notably driving the growth of the global corporate education technology (EdTech) market growth. Due to the rising inflow of new and modern technologies, corporations are gradually choosing edtech to train employees using disruptive technologies, which offer various benefits compared to traditional production systems. These technologies have made the training customization process flexible and easy. This has notably resulted in the digitization of the supply chain and its simplification, along with a rise in waste reduction.
Moreover, the revenue generated from new smart, customized, and connected products through the digitization of these processes will also grow the vertical integration capabilities of corporations will contribute to an increase in shares. The application of these capabilities will require companies to adopt strategies and leadership philosophies according to the changing dimensions of the processes, thereby raising the need for tech in compliance with this change. Hence, digitization is increasing the vertical integration capabilities of corporations, which will boost the growth of the global corporate ed-tech market during the forecast period.
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The report also extensively covers market segmentation by deployment (on-premise and cloud-based), end-user (IT, manufacturing, healthcare and life science, finance and banking, and others), and geography (North America, Europe, APAC, South America, and the Middle East and Africa). This report also includes an in-depth analysis of drivers, trends, and challenges.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
2U Inc: The company offers corporate Edtech through its subsidiary EdX LLC.
The corporate Edtech market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
North America is estimated to contribute 42% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional market trends and analysis, and drivers that shape the market during the forecast period.
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One of the main factors for the significant growth of the market in North America is the factors such as growth of the market is the presence of major multinational corporations (MNCs), such as Microsoft Corp., SAP SE, Cognizant Technology Solutions Corp. (Cognizant Technology Solutions), and BI WORLDWIDE. Furthermore, factors such as the high Internet penetration, high penetration of smartphones, and the presence of well-developed communication network infrastructure in the region are acting as a catalyst for corporate Edtech market growth in the region. Additionally, there is rising adoption of Edtech in corporate setups due to the increasing use of mobile computing devices, coupled with good Internet connectivity. Hence, such factors are expected to drive market growth during the forecast period.
In the dynamic landscape of education, Corporate Edtech emerges as a transformative force, catering to diverse learning needs and driving educational outcomes in the corporate sector. Leveraging virtual platforms and smart learning solutions, it facilitates comprehensive education delivery, bridging gaps between traditional classroom learning and digital content consumption. Through eBooks, digital books, and interactive formats, it enhances accessibility and accommodates various learning styles, benefiting a wider user base, including those with physical disabilities. The integration of machine learning, AR, and VR technologies fosters immersive learning experiences, while venture capitalists and private equity firms fuel innovation and scalability. As corporate entities invest in digital learning platforms and Greenfield projects, the corporate edtech market continues to evolve, revolutionizing employee training and professional development.
The on-premise segment is estimated to witness significant growth during the forecast period. One of the main advantages of the on-premise segment is that it can be completely purchased and acquired by organizations. They can be readily customized according to the organization's needs and requirements. Hence, organizations can customize as per their requirements by including or excluding any module from their tech solutions.
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The on-premise segment was the largest segment and was valued at USD 11.73 billion in 2017. Factors such as end-to-end quality control and data security capabilities are fuelling the adoption of the on-premise segment across organizations and significantly fuelling the growth of this segment in the global corporate education technology market. The main advantage of the on-premise segment is that the data are more secure compared with a public cloud-based solution, as servers containing corporate Edtech modules are completely owned and managed by the buyer organization. Additionally, employees of the organization don't require the Internet to access Edtech modules as it is located within the organization. Hence, such factors are expected to drive the growth of this segment, which, in turn, will drive the market growth during the forecast period.
The market is driven by a shift toward virtual and digital learning solutions aiming to enhance educational outcomes. With the proliferation of eBooks, digital content, and online learning platforms, companies are adopting smart learning solutions to provide comprehensive education to their employees. However, challenges such as high production costs, language barriers, and the need to cater to users with physical disabilities remain. Trends include the integration of AR, VR, and machine learning into educational content, while venture capitalists and private equity firms are actively investing in innovative edtech startups to capitalize on the growing demand for digital learning solutions. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
A key factor shaping the market growth is the integration of analytics in corporate Edtech. One of the main features of the integration of analytics in corporate Edtech solutions is that it helps the trainers to recognize if learners are getting benefitted from the instruction materials provided or need any additional support. Some of the key advantages of these analytical platforms include intermediate monitoring throughout the training process, enabling the trainers to identify gaps and take appropriate actions to overcome the flaws in the learning and development process.
Moreover, there is a rapidly growing popularity of analytical platforms among corporate Edtech solution providers due to their ability to improve the overall training experience. Additionally, other advantages of these analytical platforms are they offer a personalized m-learning experience, which helps in improving the retention rate. Hence, such applications are expected to drive the market growth and trends during the forecast period.
The lack of data and analytics in corporate Edtech solutions is the major challenge for the growth of the market. The lack of data analytics can pose a significant threat to companies as companies are unable to make informed decisions about which Edtech programs are most effective for their employees without data and analytics. As a result, it can lead to wastage of resources and less Return on Investment (ROI).
Moreover, companies are not able to recognize the skill gap in their workforce without having the data to analyze it and thus it impedes their decision-making process on the effective allocation of resources. As a result, it can lead to reduced productivity, employee dissatisfaction, and higher employee turnover. Thus, such factors are expected to hinder the market growth during the forecast period.
The report includes the adoption lifecycle of the market research and growth, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the market analysis and report also include key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and forecasting strategies.
Customer Landscape
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2023 to 2027, as well as historical data from 2017 to 2022 for the following segments
In the realm of education, Corporate Edtech emerges as a transformative force, leveraging virtual platforms and printed content to provide comprehensive educational resources. It fosters interactive learning experiences through interpretive reading, interactive whiteboards, and projector-based displays, enhancing student engagement and outcomes. With a focus on languages and vocabulary, it offers diverse learning opportunities, catering to visually impaired and hard of hearing students through assistive technology. Employing blockchain technology ensures secure student records and data-driven decisions, while artificial intelligence and virtual reality revolutionize learning through adaptive platforms and virtual level classrooms. Venture capitalists drive innovation, supporting the development of smart classrooms and multimedia resources. However, adherence to regulations and student data privacy laws remains paramount, ensuring the quality and effectiveness of educational outcomes in corporate settings.
Further, leveraging virtual environments, it offers interactive learning experiences and facilitates remote homework tutoring, transcending traditional classroom boundaries. With a focus on student outcomes and academic performance, it caters to diverse needs, including visually impaired students, through assistive technologies and voice notes in audio format. Through adaptive learning platforms and 3D digital models, it delivers personalized learning experiences supported by big data analytics and evidence-based practices. Furthermore, it fosters social interaction and direct teacher guidance, ensuring holistic development. As venture capitalists invest in Touchscreen displays and other educational technologies, Corporate Edtech continues to evolve, catering to various customer segments in educational institutions through strategic pricing strategies and robust product portfolios.
Market Scope |
|
Report Coverage |
Details |
Page number |
176 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 22.96% |
Market growth 2023-2027 |
USD 55.5 billion |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
21.29 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 42% |
Key countries |
US, Canada, China, Japan, and Germany |
Competitive landscape |
Leading companies, Market Positioning of companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
2U Inc., Adobe Inc., Alphabet Inc., Anthology Inc., Cornerstone OnDemand Inc., Coursera Inc., D2L Corp., Degreed Inc., Docebo Inc., Epignosis LLC, Instructure Holdings Inc., John Wiley and Sons Inc., Microsoft Corp., Moodle Pty Ltd., NovoEd Inc., Pluralsight LLC, Simplilearn, SkillShare Inc., Skillsoft Corp., Udacity Inc., Udemy Inc, upGrad Education Pvt. Ltd., BREDAKER SA, Mursion Inc., and Strivr Labs Inc. |
Market dynamics |
Parent market growth analysis, Market forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the market forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Deployment
7 Market Segmentation by End-user
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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