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The corporate education technology market size is forecast to increase by USD 104.47 billion, at a CAGR of 30.67% between 2023 and 2028.
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The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
The on-premise segment is estimated to witness significant growth during the forecast period. Corporate education technology (Edtech) on-premises solutions enable organizations to fully own and customize their educational modules. These solutions offer several advantages, including end-to-end quality control and enhanced data security. Since the servers housing these modules are managed and owned by the organizations, data security is strengthened compared to cloud-based alternatives. Moreover, the servers are typically located within the organization, eliminating the need for an internet connection for employee access. Interactive learning experiences, such as interactive whiteboards and projector-displayed applications, can be integrated into these on-premises solutions. Additionally, educational resources, word lookup tools, and remote homework tutoring can be incorporated to enhance student engagement. Smart learning solutions, including teaching classes, are also available in on-premises edtech packages. These features make on-premises solutions an attractive choice for organizations seeking secure, customizable, and comprehensive educational technology solutions.
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The on-premise segment accounted for USD 13.77 billion in 2018 and showed a gradual increase during the forecast period.
North America is estimated to contribute 41% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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In North America, the market is experiencing significant growth due to the region's technological advancements and high adoption rate of new technologies. The region's high Internet penetration, widespread use of smartphones, and well-established communication network infrastructure facilitate the growth of the corporate Edtech market. The increasing utilization of mobile computing devices and reliable Internet connectivity have resulted in a greater acceptance of Edtech solutions in corporate environments. Advancements in technology have led to the integration of 3D digital models, virtual learning, and artificial intelligence in corporate training programs. Big data and adaptive learning platforms enable personalized learning experiences for employees. Startups are also making significant investments in developing innovative Edtech products to cater to various customer segments. Virtual reality technology is another area of focus, offering learning experiences for visually challenged individuals and other trainees. As the market continues to evolve, it is essential for businesses to stay informed and adapt to the latest trends to remain competitive.
Digital content, including ebooks and digital books, is becoming increasingly popular as it offers several advantages over printed content. These advantages include lower production costs, easier accessibility, and the ability to customize content to meet individual learning needs. Furthermore, machine learning algorithms can be employed to personalize learning experiences, making education more effective and engaging. The corporate education technology market is also witnessing the adoption of smart learning solutions, which leverage touchscreen displays and assistive technology providers to create learning environments. These solutions are particularly effective in enhancing vocabulary development and improving students' educational outcomes. The market is also witnessing the emergence of online learning platforms that utilize augmented reality (AR) and virtual reality (VR) technologies.
These platforms offer an interactive and engaging learning experience, making education more effective and memorable for learners. Venture capitalists and private equity firms are recognizing the potential of the corporate education technology market and are investing heavily in greenfield projects. This investment is driving innovation and fueling the development of new digital learning solutions that are transforming the way businesses approach employee education. The use of audio format in educational content is also gaining popularity, particularly for individuals with visual impairments or those who prefer to learn through audio. This trend is expected to continue as businesses strive to create inclusive learning environments that cater to the diverse needs of their workforce.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increased adoption of visual technologies for corporate education domain is the key driver of the market. The market is experiencing significant growth, with a focus on comprehensive education solutions that incorporate virtual technologies. Virtual classrooms, touchscreen displays, and machine learning are becoming increasingly popular in this sector. AR and VR technologies are being utilized to enhance classroom learning by providing interactive experiences for learners. Interactive whiteboards and projector-based displays are also being used to improve student engagement and facilitate interpretive reading and abstract concept understanding. Moreover, eBooks and digital content are replacing printed content, expanding the user base and reducing production costs. The Edtech market caters to various customer segments, including students with physical disabilities, who benefit from assistive technology providers offering audio format, voice notes, and digital copies.
Adaptive learning platforms powered by artificial intelligence are enabling data-driven decisions for educators to optimize educational outcomes. The market is witnessing substantial investment from venture capitalists and private equity firms, leading to the development of innovative product portfolios. Regulations and compliance with student data privacy laws are essential considerations for businesses in this sector. The future of corporate Edtech lies in the integration of blockchain technology for secure student records, multimedia resources, and 3D digital models to facilitate a more effective and engaging learning experience.
The rising use of AI in corporate training is the upcoming trend in the market. The market is witnessing significant growth as businesses increasingly adopt artificial intelligence (AI) to enhance learning experiences and improve educational outcomes. AI enables personalized learning by interpreting data on learners' preferences, learning styles, and performance, allowing for comprehensive education tailored to individual needs. This shift from traditional classroom learning to digital content, including eBooks and interactive learning experiences, is expanding the user base and making education more accessible to learners with physical disabilities. AI also enhances the learning experience through interactive whiteboards, projector-based displays, and applications with word lookup and remote homework tutoring. Students can engage with abstract concepts through multimedia resources such as 3D digital models, virtual learning, and augmented reality (AR)/virtual reality (VR).
Further, adaptive learning platforms using AI provide real-time feedback and recommendations, ensuring data-driven decisions for educators. Moreover, regulations on student data privacy and compliance with laws are crucial considerations for corporations. AI solutions can help maintain secure student records and protect against unauthorized access. As the market continues to evolve, investments from venture capitalists and private equity firms are fueling the growth of startups and expanding product portfolios to cater to various customer segments. The future of corporate education lies in smart learning solutions that prioritize quality and effectiveness, evidence-based practices, and social interaction, with direct teacher guidance remaining an essential component.
Implementation issues in developing regions is a key challenge affecting the market growth. The market in the US is experiencing significant growth as organizations seek comprehensive education solutions to enhance learning experiences and improve educational outcomes for their workforce. Virtual classroom learning, digital content, and interactive applications are increasingly becoming the norm, with eBooks and digital books replacing printed content. However, the implementation of corporate Edtech faces challenges, such as non-standardization of training programs, lack of skilled trainers, and organizational barriers related to cost. To effectively implement corporate Edtech, organizations require strong internet connectivity, established network infrastructure, and appropriate hardware, including touchscreen displays and interactive whiteboards. The absence of adequate infrastructure and insufficient technical skills among trainers could hinder the learning process.
Moreover, the adoption of advanced technologies like artificial intelligence, virtual reality, and blockchain technology in Edtech is expanding the user base to include learners with physical disabilities, language barriers, and visual impairments. Investment from venture capitalists and private equity firms is fueling the development of smart learning solutions, with startups introducing innovative product portfolios catering to various customer segments. Compliance with regulations regarding student data privacy and unauthorized access is crucial to ensure quality and effectiveness in corporate Edtech. Data-driven decisions by educators and educational institutions are prioritizing evidence-based practices and learning outcomes, while social interaction and direct teacher guidance remain essential components of student engagement.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
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Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
2U Inc. - The company offers corporate Edtech through its subsidiary EdX LLC.
The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
In today's corporate education market, virtual levels are revolutionizing classroom learning by offering comprehensive education through digital content. Learners benefit from interactive learning experiences, including ebooks, digital books, and interactive whiteboards. Interpretive reading and vocabulary expansion are enhanced with word lookup and voice notes. Students with physical disabilities can access educational resources in audio format with the help of assistive technology providers. Virtual learning provides a wider user base with adaptive learning platforms, multimedia resources, and 3D digital models. Artificial intelligence and virtual reality bring abstract concepts to life, while big data drives data-driven decisions for educators. Remote homework tutoring and remote learning enable student engagement, regardless of location.
In addition, investment in edtech startups continues to grow, with product portfolios catering to various customer segments. Regulations ensure student data privacy and compliance with laws, preventing unauthorized access. Quality and effectiveness are paramount, with evidence-based practices shaping academic performance. Social interaction and direct teacher guidance remain essential in virtual classrooms, fostering a smart learning environment. Pricing strategies vary, with virtual classrooms featuring touchscreen displays and machine learning. Greenfield projects in digital learning and online learning platforms are transforming the business segment, attracting venture capitalists and private equity. AR and VR technologies further expand the possibilities for students' education outcomes.
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Market Scope |
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Report Coverage |
Details |
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Page number |
177 |
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Base year |
2023 |
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Historic period |
2018-2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 30.67% |
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Market Growth 2024-2028 |
USD 104.47 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
23.56 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 41% |
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Key countries |
US, Canada, China, Germany, and Japan |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
2U Inc., Adobe Inc., Alphabet Inc., Anthology Inc., BREDAKER SA, Cornerstone OnDemand Inc., Coursera Inc., D2L Inc., Degreed Inc., Docebo Inc., Epignosis LLC, Instructure Holdings Inc., John Wiley and Sons Inc., Microsoft Corp., Moodle Pty Ltd., Mursion Inc., NovoEd Inc., Pluralsight LLC, Simplilearn, SkillShare Inc., Skillsoft Corp., Strivr Labs Inc., Udacity Inc., Udemy Inc., and upGrad Education Pvt. Ltd. |
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Market dynamics |
Parent market analysis, market growth inducers and obstacles, market forecast, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, market condition analysis for the forecast period |
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Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Deployment
7 Market Segmentation by End-user
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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