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The device as a service market size is estimated to grow by USD 249.54 billion at a CAGR of 31.07% between 2022 and 2027. Market growth hinges on several factors, including the increased embrace of the bring-your-own-device (BYOD) concept, the growing demand for remote support across diverse organizations, and the benefits of device as a service (DaaS). These elements collectively drive market expansion, with BYOD fostering flexibility and productivity by allowing employees to use their devices for work purposes. Additionally, the rising need for remote support, especially in the context of the COVID-19 pandemic, underscores the importance of efficient and secure remote access solutions. Moreover, the DaaS model offers organizations cost-effective and streamlined device management, further propelling market growth. As these trends continue to evolve, the market is poised for significant expansion in the coming years.
It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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This market report extensively covers market segmentation by device (desktops, laptops, tablets, and others), component (hardware, software, and services), and geography (North America, APAC, Europe, South America, and Middle East and Africa).
The market share growth by the desktops segment will be significant during the forecast period. Desktop as a Service is a cloud computing service where service providers deliver virtual desktops to end users over the Internet. Desktop-as-a-service options save companies time and money. For example, moving to the cloud with desktop-as-a-service solutions simplifies IT infrastructure and saves end-user organizations time and money. Cloud-based solutions such as Citrix Desktops-as-a-Service workloads allow companies to manage existing on-premises resources alongside cloud desktops without adding infrastructure costs. Offering Desktop as a Service eliminates the need for servers to be set up by companies and allows them to outsource infrastructure management. Desktop-as-a-service helps introduce remote working models and gives employees more flexibility. Additionally, Desktop as a Service provides additional security because data is stored in the data center.
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The desktops segment was valued at USD 28.27 billion in 2017. The desktop segment is set to grow during the forecast period, owing to the benefits of desktop-as-a-service solutions such as greater employee flexibility, improved security, etc. This will drive the growth of the market during the forecast period.
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North America is estimated to contribute 31% to the growth of the market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
This region is anticipated to contribute significantly to the revenue of the market during the forecast period. A major reason for the growing demand for device as a service solutions in the United States is the growing demand for on-premises data center management and cloud computing services. The availability of technologically advanced infrastructure and the presence of numerous cloud service providers (CSPs) such as Microsoft, Salesforce, Oracle, and Adobe based in the United States drive the growth of the market in this region. Companies in the region are investing in IT to implement enterprise applications and streamline operational processes. The flexibility of the device as a service solution makes it suitable for workloads that are transient, experimental in nature, or subject to unexpected change. Also, the high demand for virtual apps and desktops among employees of various organizations in this region will drive the growth of the market during the forecast period.
The market is a rapidly evolving sector driven by the increasing demand for IT equipment and computers. It offers a subscription-based service model that allows organizations to efficiently manage their capital costs while enhancing user productivity. With the rise of remote teams and work from home policies, DaaS has become essential in ensuring seamless operations. However, this has also led to an increase in cyberattacks, highlighting the importance of security and data protection in the DaaS market. The WaaS model integrates smartphone and peripherals management, providing a comprehensive solution for IT and Telecommunication needs. This model benefits businesses in both developing countries and small and medium enterprises, offering the latest technology through a subscription model rather than traditional capital expenditure-based models. DaaS providers like Sprint Connect offer a range of services tailored to meet the diverse work dynamics of modern businesses, including cloud services and contact-based services. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increased adoption of the bring-your-own-device (BYOD) concept is notably driving the market growth. Enterprise mobility is gaining momentum in the corporate world as employees increasingly use smartphones, tablets, and laptops in the workplace. BYOD requires a specific management and service delivery framework to ensure an electronically secure and productive work environment. The company's main focus is to provide employees with suitable mobile devices. As such, implementing a BYOD policy has become an emerging trend. The growth of the BYOD model means that a multitude of operating systems and mobile devices such as iOS, Android, Windows, smartphones, and tablets can access secure corporate computer networks.
The BYOD (Bring Your Own Device) policy aims to provide companies with cost-effective solutions, employee mobility, and increased productivity. This policy allows employees to use their own devices, leveraging the latest technology to enhance user productivity. However, it also raises concerns about security and data protection, which need to be addressed through contact-based services. BYOD helps organizations reduce IT costs by reducing capital expenditures and improving efficiency. For a successful BYOD implementation, the vendor offers a device-as-a-service solution to ensure that the organization's employees can use their devices over a robust Internet-connected infrastructure. Therefore, increasing adoption of the BYOD concept is expected to have a positive impact on the growth of the device as a service (DaaS) Market during the forecast period.
Growing demand for work flexibility is a key trend influencing market growth. Organizations need to manage their workforce efficiently to increase productivity and job satisfaction. As such, it employs different working models, including a hybrid working model. A hybrid work model is a flexible work model that supports a mix of in-office, remote, and on-the-go employees. Employees are more productive because they have the freedom to choose where and how they work. Switching to a hybrid working model has many benefits for employees, companies, and the environment. This increases employee flexibility, productivity, and job satisfaction. For companies, it reduces the cost of renting and maintaining office space and expands the talent pool. The growing demand for work flexibility has led to an increase in the use of devices as a service.
In November 2021, Nexthink and Citrix Systems, leading providers of digital employee experience (DEX) management software, announced the next phase of their partnership. Nexthink and Citrix have partnered to provide organizations with a unified view for end-to-end visibility into their workforce's digital experience by leveraging Citrix's secure remote work solutions during the forecast period. Both platforms will build new integrations to help end-user computing (EUC) and virtual desktop infrastructure (VDI) operations teams deliver a better computing experience to their users. So, with the growing demand for work flexibility, providers are stepping up their remote work solutions, including Desktop as a Service. Therefore, based on the above factors, the market is expected to grow significantly during the forecast period.
Issues associated with system integration are challenging market growth. Companies sometimes encounter challenges when integrating new software systems with their IT infrastructure. One key issue related to system integration is data transfer time, transferring large amounts of data to your device as a service solution can be time-consuming. Secondly, device as a service solutions may limit the number of tools that can be used, so users may choose to use tools hosted on the device as a service platform or compatible tools.
Thirdly, some organizations may also experience compliance issues when sensitive data is transferred to cloud environments. Therefore, issues related to system integration are a challenge to the growth of the market during the forecast period.
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Accenture Plc: The company's device as a service (DaaS) offerings support enterprise transformation, enabling customers to adopt platform-based business models to unlock new growth avenues and create new value in a service-oriented economy.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
The market is witnessing significant growth driven by the increasing demand for IT hardware devices. This model offers benefits such as data migration, onsite support, and technology recycling, making it an attractive option for organizations looking to manage their IT burden effectively. With the rapid pace of technological advancements and the risk of technological obsolescence, DaaS provides a solution to ensure policy compliance and help desk spending optimization. It also offers cost-efficient and secured devices, which are crucial for both large enterprises and the startup ecosystem. Additionally, DaaS providers offer technical expertise and support for digital transformation activities, including CYOD policies and lease hardware options. This model integrates IoT and high-speed networks, enabling organizations to leverage web services and managed service providers for support and maintenance. Furthermore, DaaS encompasses device lifecycle services and asset recovery services, benefiting both hardware manufacturers and software companies.
Market Scope |
|
Report Coverage |
Details |
Page number |
163 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 31.07% |
Market growth 2023-2027 |
USD 249.54 billion |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
28.78 |
Regional analysis |
North America, APAC, Europe, South America, and Middle East and Africa |
Performing market contribution |
North America at 31% |
Key countries |
US, China, Japan, Germany, and UK |
Competitive landscape |
Leading companies, Market Positioning of companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Accenture Plc, Acer Inc., Amazon.com Inc., Apple Inc., Atea ASA, CHG MERIDIAN AG, Cisco Systems Inc., Citrix Systems Inc., CompuCom Systems Inc., Computacenter plc, Dell Technologies Inc., Foxway, HP Inc., Intel Corp., Lenovo Group Ltd., Microsoft Corp., PC Connection Inc., Probrand Ltd., Stefanini Group, and Total IT Global |
Market dynamics |
Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Device
7 Market Segmentation by Component
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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