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Digital Content Market by Content Type, Application, and Geography - Forecast and Analysis 2023-2027

  • Published: Nov 2022
  • Pages: 179
  • SKU: IRTNTR44163
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The digital content market is estimated to grow at a CAGR of 13.78% between 2022 and 2027. The size of the market is forecast to increase by USD 694.88 billion. The growth of the market depends on several factors, including the digital transformation across sectors, the renewal of services across online streaming channels, and the growing consumption of online content.

This report extensively covers market segmentation by application (smartphones, computers, smart TV, and others) and geography (APAC, North America, Europe, Middle East and Africa, and South America). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

 What will the size of the Digital Content Market be During the Forecast Period?

Digital Content Market Size

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Digital Content Market: Key Drivers, Trends, Challenges, and Customer Landscape

Digital transformation across sectors is notably driving market growth, although factors such as the limitations with regard to content availability may impede market growth. Our researchers studied the data for years, with 2022 as the base year and 2023 as the estimated year, and presented the key drivers, trends, and challenges for the market. Although there has been a decrease in demand for the market during the COVID-19 pandemic, a holistic analysis of drivers will help companies refine marketing strategies to gain a competitive advantage.   

Key Digital Content Market Driver

Digital transformation across sectors is the key factor driving the global digital content market growth. The digital transformation in the education, telecom, media and entertainment sectors is driving the growth of the market. In the telecom industry, the introduction of 4G and 5G technologies is enabling end-users to access high-speed Internet. The emergence of advanced Internet technologies, such as high-speed broadband, and the introduction of digital advertisements on cell phones have changed user preferences and propelled the adoption of new technologies. The adoption of these technologies facilities new functionalities such as text messages, free calling, video call capabilities, and TV on the phone.

Digital content platforms enable users to watch online videos at home on laptops/desktops or TV screens using different devices. The availability of advanced databases and online platforms is required to digitize the education industry and support online education via paid subscriptions. Such developments help the digital content industry integrate the horizontal and vertical structures of organizations. Thus, technological advances and the increasing adoption of digitization will drive the growth of the market during the forecast period.

Key Digital Content Market Trend

The increased utilization of social media will fuel the global digital content market growth. Social media has become a major data source for many organizations because of its ability to provide instant feedback about content through blogs and social networking sites. Content developers and advertisers are tapping social computing tools for branding, marketing, broad-based knowledge management initiatives, and recruitments, which will drive cost-efficient collaborations across the global workforce.

By registering on social networking sites such as Twitter and Facebook, vendors explore new platforms to market their latest services, products, and solutions to gain public feedback and opinions. The increased importance of sentiment analysis and the advances in text analytics are encouraging organizations to include social media in their business processes. Such factors will contribute to the growth of the market during the forecast period.

Key Digital Content Market Challenge

The limitations with regard to content availability are a major challenge to the global digital content market growth. Content is both an asset and a challenge for digital content providers. They need to ensure that their content portfolio is attractive to consumers. Acquiring the rights to distribute content on a new platform is also a challenge for digital content players. These players need to understand their target market thoroughly, keeping in mind the rules and regulations of the country to which the content is delivered.

Content owners also must maintain balanced relationships with theatrical exhibitors and broadcasters so that they do not get into litigation with respect to content rights. In addition, there is immense competition among digital content service providers, and they compete to capture a larger market share. The market is fragmented, with both large and niche players that compete on parameters such as price, features, and functionalities. Thus, the limitations with regard to the availability of content are expected to hinder the growth of the market during the forecast period.

Key Digital Content Market Customer Landscape

Our analysis of the Life Cycle of the market indicates a movement from the innovator’s stage to the laggard’s stage. The report illustrates the lifecycle of the market, focusing on the adoption rates of the major countries including the US, China, India, the UK, and Germany. Technavio has included key purchase criteria, adoption rates, adoption lifecycles, and drivers of price sensitivity to help companies evaluate and develop growth strategies from 2022 to 2027.

Digital Content Market Share by Geography

Global Digital Content Market Customer Landscape

Who are the Major Digital Content Market Vendors?                                     

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market

We also have detailed analyses of the market’s competitive landscape and offer information on 20 market vendors, including :

  • Alphabet Inc.
  • Amazon.com Inc.
  • Apple Inc.
  • AT&T Inc.
  • Baidu Inc.
  • Bloomberg L.P
  • Comcast Corp.
  • Deezer SA
  • DISH Network Corp.
  • Electronic Arts Inc.
  • Gannett Co. Inc.
  • iHeartMedia Inc.
  • Microsoft Corp.
  • Netflix Inc.
  • Nine Entertainment Co. Holdings Ltd.
  • Roku Inc.
  • Sony Group Corp.
  • Tencent Holdings Ltd.
  • The Walt Disney Co.

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

What is the Fastest-Growing Segment in the Digital Content Market?

The market share growth by the digital video content segment will be significant during the forecast period. The digital video content segment is the largest segment of the market in terms of market share. Leading players such as Netflix, Amazon.com Inc. (Amazon), and HULU are upgrading their content and coming up with innovative business models. The availability of various subscription options and premium content has led to an increase in the demand for over-the-top (OTT) video services. 

Digital Content Market Size

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The digital video content segment showed a gradual increase in market share with USD 236.59 billion in 2017 and continued to grow by 2021. The segment's growth is attributed to the extensive development in high-speed broadband infrastructure and telecom network infrastructure, with the adoption of 4G and 5G technologies in emerging economies. The popularity of the subscription-based model in developed economies also contributes to the high growth rate. In addition, broadband expansions, the increase in the number of connected devices, easy access to online video catalogues, and favourable regulations regarding digital content are driving the adoption of digital video content. Furthermore, our report provides a brief analysis of the historical and forecast market share and their segments along with the reasons for growth from 2017 to 2027.

The growth of this segment is primarily attributed to the increasing adoption of Digital Content, which is driven by an increase in the global demand for the Digital Content Industry.

Which are the Key Regions for Digital Content Market?

Digital Content Market Share by Geography

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North America is projected to contribute 41% of market growth by 2027. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. 

Being an early adopter of advanced technologies, North America is an attractive market for digital content providers. The growing media and entertainment, telecom, and education sectors in North America are expected to support the growth of the market in the region during the forecast period. The entertainment sector across the region is mature and technologically very advanced. It produces several highly popular and big-budget web series, movies, and animated series. The strong presence and penetration of the top vendors supplement the overall market growth in the region. One of the major reasons for this is the increased adoption of mobile devices for personal and professional purposes. The adoption of digital content is the highest in the US and Canada.

This report forecasts the contribution of all the segments to the growth of the market. In addition, we have included the COVID-19 impact and the recovery strategies for each segment. The outbreak of COVID-19 led to a surge in demand for digital content in North America. The market in North America witnessed steady growth even during the peak of the COVID-19 crisis in 2020 and 2021. Many industries, especially automotive, transportation, education, and other sectors, partially shut down their operations due to the pandemic. This has led to an economic downturn and hampered trade in North America. However, the lockdown situation in the region restricted people from stepping out of their homes, which, in turn, increased the demand for digital content platforms that are available online. The increased adoption of online digital content, such as video streaming, gaming, and online classes, is expected to boost the growth of the regional market during the forecast period.

Segment Overview

Our report forecasts revenue growth at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. The market has been segmented by content type, application, and region.

  • Content Type Outlook (USD Billion, 2017 - 2027)
    • Digital video content
    • Digital game content
    • Digital text content
    • Digital audio content
  • Application Outlook (USD Billion, 2017 - 2027)
    • Smartphones
    • Computers
    • Smart TV
    • Others
  • Region Outlook (USD Billion, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America
      • Chile
      • Brazil
      • Argentina
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Parent Market Analysis

Technavio categorizes the global digital content market as a part of the global interactive media and services market within the media and entertainment market. The global interactive media and services market includes companies engaged in content and information creation or distribution through proprietary platforms, where sales are primarily generated through pay-per-click advertisements. The global interactive media and services market includes search engines, social media and networking platforms, online classifieds, and online review companies. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.

Digital Content Market Scope

Report Coverage

Details

Page number

179

Base year

2022

Historical year

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 13.78%

Market growth 2023-2027

USD 694.88 billion

Market structure

Fragmented

YoY growth (%)

12.74

Regional analysis

North America, Europe, APAC, South America, and the Middle East and Africa

Performing market contribution

North America at 41%

Key consumer countries

US, China, India, UK, and Germany

Competitive landscape

Leading companies, Competitive Strategies, Consumer engagement scope

Key companies profiled

Activision Blizzard Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., AT and T Inc., Baidu Inc., Bloomberg L.P, Comcast Corp., Deezer SA, DISH Network Corp., Electronic Arts Inc., Gannett Co. Inc., iHeartMedia Inc., Microsoft Corp., Netflix Inc., Nine Entertainment Co. Holdings Ltd., Roku Inc., Sony Group Corp., Tencent Holdings Ltd., and The Walt Disney Co.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Digital Content Market Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the digital content market between 2023 and 2027
  • Precise estimation of the size of the digital content market and its contribution to the parent market.
  • Accurate predictions about  upcoming trends and changes in consumer behaviour
  • Growth of the digital content market industry across North America, Europe, APAC, South America, and the Middle East and Africa
  • A thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive details of factors that will challenge the growth of digital content market vendors

 

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Content Type
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global digital content market 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on Global digital content market 2017 - 2021 ($ billion)
    • 4.2 Content type Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – Content type Segment 2017 - 2021 ($ billion)
    • 4.3 Application Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Application Segment 2017 - 2021 ($ billion)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ billion)
    • 4.5 Country Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by Content Type

    • 6.1 Market segments
      • Exhibit 30: Chart on Content Type - Market share 2022-2027 (%)
      • Exhibit 31: Data Table on Content Type - Market share 2022-2027 (%)
    • 6.2 Comparison by Content Type
      • Exhibit 32: Chart on Comparison by Content Type
      • Exhibit 33: Data Table on Comparison by Content Type
    • 6.3 Digital video content - Market size and forecast 2022-2027
      • Exhibit 34: Chart on Digital video content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 35: Data Table on Digital video content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 36: Chart on Digital video content - Year-over-year growth 2022-2027 (%)
      • Exhibit 37: Data Table on Digital video content - Year-over-year growth 2022-2027 (%)
    • 6.4 Digital game content - Market size and forecast 2022-2027
      • Exhibit 38: Chart on Digital game content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 39: Data Table on Digital game content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 40: Chart on Digital game content - Year-over-year growth 2022-2027 (%)
      • Exhibit 41: Data Table on Digital game content - Year-over-year growth 2022-2027 (%)
    • 6.5 Digital text content - Market size and forecast 2022-2027
      • Exhibit 42: Chart on Digital text content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 43: Data Table on Digital text content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 44: Chart on Digital text content - Year-over-year growth 2022-2027 (%)
      • Exhibit 45: Data Table on Digital text content - Year-over-year growth 2022-2027 (%)
    • 6.6 Digital audio content - Market size and forecast 2022-2027
      • Exhibit 46: Chart on Digital audio content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 47: Data Table on Digital audio content - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 48: Chart on Digital audio content - Year-over-year growth 2022-2027 (%)
      • Exhibit 49: Data Table on Digital audio content - Year-over-year growth 2022-2027 (%)
    • 6.7 Market opportunity by Content Type
      • Exhibit 50: Market opportunity by Content Type ($ billion)

    7 Market Segmentation by Application

    • 7.1 Market segments
      • Exhibit 51: Chart on Application - Market share 2022-2027 (%)
      • Exhibit 52: Data Table on Application - Market share 2022-2027 (%)
    • 7.2 Comparison by Application
      • Exhibit 53: Chart on Comparison by Application
      • Exhibit 54: Data Table on Comparison by Application
    • 7.3 Smartphones - Market size and forecast 2022-2027
      • Exhibit 55: Chart on Smartphones - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 56: Data Table on Smartphones - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 57: Chart on Smartphones - Year-over-year growth 2022-2027 (%)
      • Exhibit 58: Data Table on Smartphones - Year-over-year growth 2022-2027 (%)
    • 7.4 Computers - Market size and forecast 2022-2027
      • Exhibit 59: Chart on Computers - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 60: Data Table on Computers - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 61: Chart on Computers - Year-over-year growth 2022-2027 (%)
      • Exhibit 62: Data Table on Computers - Year-over-year growth 2022-2027 (%)
    • 7.5 Smart TV - Market size and forecast 2022-2027
      • Exhibit 63: Chart on Smart TV - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 64: Data Table on Smart TV - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 65: Chart on Smart TV - Year-over-year growth 2022-2027 (%)
      • Exhibit 66: Data Table on Smart TV - Year-over-year growth 2022-2027 (%)
    • 7.6 Others - Market size and forecast 2022-2027
      • Exhibit 67: Chart on Others - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 68: Data Table on Others - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 69: Chart on Others - Year-over-year growth 2022-2027 (%)
      • Exhibit 70: Data Table on Others - Year-over-year growth 2022-2027 (%)
    • 7.7 Market opportunity by Application
      • Exhibit 71: Market opportunity by Application ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 72: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 73: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 74: Data Table on Market share by geography 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 75: Chart on Geographic comparison
      • Exhibit 76: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2022-2027
      • Exhibit 77: Chart on North America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 78: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 79: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 80: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 9.4 Europe - Market size and forecast 2022-2027
      • Exhibit 81: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 82: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 83: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 84: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 9.5 APAC - Market size and forecast 2022-2027
      • Exhibit 85: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 86: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 87: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 88: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 9.6 South America - Market size and forecast 2022-2027
      • Exhibit 89: Chart on South America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 90: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 91: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 92: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 93: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 94: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 95: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 96: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 9.8 US - Market size and forecast 2022-2027
      • Exhibit 97: Chart on US - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 98: Data Table on US - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 99: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 100: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 9.9 China - Market size and forecast 2022-2027
      • Exhibit 101: Chart on China - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 102: Data Table on China - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 103: Chart on China - Year-over-year growth 2022-2027 (%)
      • Exhibit 104: Data Table on China - Year-over-year growth 2022-2027 (%)
    • 9.10 India - Market size and forecast 2022-2027
      • Exhibit 105: Chart on India - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 106: Data Table on India - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 107: Chart on India - Year-over-year growth 2022-2027 (%)
      • Exhibit 108: Data Table on India - Year-over-year growth 2022-2027 (%)
    • 9.11 UK - Market size and forecast 2022-2027
      • Exhibit 109: Chart on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 110: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 111: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 112: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.12 Germany - Market size and forecast 2022-2027
      • Exhibit 113: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 114: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 115: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 116: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 117: Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 118: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 119: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 120: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 121: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 122: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 123: Matrix on vendor position and classification
            • 12.3 Activision Blizzard Inc.
              • Exhibit 124: Activision Blizzard Inc. - Overview
              • Exhibit 125: Activision Blizzard Inc. - Business segments
              • Exhibit 126: Activision Blizzard Inc. - Key news
              • Exhibit 127: Activision Blizzard Inc. - Key offerings
              • Exhibit 128: Activision Blizzard Inc. - Segment focus
            • 12.4 Alphabet Inc.
              • Exhibit 129: Alphabet Inc. - Overview
              • Exhibit 130: Alphabet Inc. - Business segments
              • Exhibit 131: Alphabet Inc. - Key news
              • Exhibit 132: Alphabet Inc. - Key offerings
              • Exhibit 133: Alphabet Inc. - Segment focus
            • 12.5 Amazon.com Inc.
              • Exhibit 134: Amazon.com Inc. - Overview
              • Exhibit 135: Amazon.com Inc. - Business segments
              • Exhibit 136: Amazon.com Inc. - Key news
              • Exhibit 137: Amazon.com Inc. - Key offerings
              • Exhibit 138: Amazon.com Inc. - Segment focus
            • 12.6 Apple Inc.
              • Exhibit 139: Apple Inc. - Overview
              • Exhibit 140: Apple Inc. - Business segments
              • Exhibit 141: Apple Inc. - Key news
              • Exhibit 142: Apple Inc. - Key offerings
              • Exhibit 143: Apple Inc. - Segment focus
            • 12.7 AT and T Inc.
              • Exhibit 144: AT and T Inc. - Overview
              • Exhibit 145: AT and T Inc. - Business segments
              • Exhibit 146: AT and T Inc. - Key offerings
              • Exhibit 147: AT and T Inc. - Segment focus
            • 12.8 Baidu Inc.
              • Exhibit 148: Baidu Inc. - Overview
              • Exhibit 149: Baidu Inc. - Business segments
              • Exhibit 150: Baidu Inc. - Key offerings
              • Exhibit 151: Baidu Inc. - Segment focus
            • 12.9 Bloomberg L.P
              • Exhibit 152: Bloomberg L.P - Overview
              • Exhibit 153: Bloomberg L.P - Product / Service
              • Exhibit 154: Bloomberg L.P - Key news
              • Exhibit 155: Bloomberg L.P - Key offerings
            • 12.10 Comcast Corp.
              • Exhibit 156: Comcast Corp. - Overview
              • Exhibit 157: Comcast Corp. - Business segments
              • Exhibit 158: Comcast Corp. - Key news
              • Exhibit 159: Comcast Corp. - Key offerings
              • Exhibit 160: Comcast Corp. - Segment focus
            • 12.11 Deezer SA
              • Exhibit 161: Deezer SA - Overview
              • Exhibit 162: Deezer SA - Product / Service
              • Exhibit 163: Deezer SA - Key news
              • Exhibit 164: Deezer SA - Key offerings
            • 12.12 DISH Network Corp.
              • Exhibit 165: DISH Network Corp. - Overview
              • Exhibit 166: DISH Network Corp. - Business segments
              • Exhibit 167: DISH Network Corp. - Key offerings
              • Exhibit 168: DISH Network Corp. - Segment focus
            • 12.13 Electronic Arts Inc.
              • Exhibit 169: Electronic Arts Inc. - Overview
              • Exhibit 170: Electronic Arts Inc. - Product / Service
              • Exhibit 171: Electronic Arts Inc. - Key offerings
            • 12.14 Gannett Co. Inc.
              • Exhibit 172: Gannett Co. Inc. - Overview
              • Exhibit 173: Gannett Co. Inc. - Business segments
              • Exhibit 174: Gannett Co. Inc. - Key offerings
              • Exhibit 175: Gannett Co. Inc. - Segment focus
            • 12.15 Microsoft Corp.
              • Exhibit 176: Microsoft Corp. - Overview
              • Exhibit 177: Microsoft Corp. - Business segments
              • Exhibit 178: Microsoft Corp. - Key news
              • Exhibit 179: Microsoft Corp. - Key offerings
              • Exhibit 180: Microsoft Corp. - Segment focus
            • 12.16 Sony Group Corp.
              • Exhibit 181: Sony Group Corp. - Overview
              • Exhibit 182: Sony Group Corp. - Business segments
              • Exhibit 183: Sony Group Corp. - Key news
              • Exhibit 184: Sony Group Corp. - Key offerings
              • Exhibit 185: Sony Group Corp. - Segment focus
            • 12.17 The Walt Disney Co.
              • Exhibit 186: The Walt Disney Co. - Overview
              • Exhibit 187: The Walt Disney Co. - Business segments
              • Exhibit 188: The Walt Disney Co. - Key offerings
              • Exhibit 189: The Walt Disney Co. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 190: Inclusions checklist
                • Exhibit 191: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 192: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 193: Research methodology
                • Exhibit 194: Validation techniques employed for market sizing
                • Exhibit 195: Information sources
              • 13.5 List of abbreviations
                • Exhibit 196: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
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              Digital Content market growth will increase by $694.88 billion during 2023-2027.
              The digital content market is expected to grow at a CAGR of 13.78% during 2023-2027.
              Technavio has segmented the digital content market by content type (Digital video content, Digital game content, Digital text content, Digital audio content, and MEA) ,application (Smartphones, Computers, Smart TV, and Others) , and geography (North America, Europe, APAC, South America, and Middle East and Africa).
              Activision Blizzard Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., AT and T Inc., Baidu Inc., Bloomberg L.P, Comcast Corp., Deezer SA, DISH Network Corp., Electronic Arts Inc., Gannett Co. Inc., iHeartMedia Inc., Microsoft Corp., Netflix Inc., Nine Entertainment Co. Holdings Ltd., Roku Inc., Sony Group Corp., Tencent Holdings Ltd., The Walt Disney Co. are a few of the key vendors in the digital content market.
              North America will register the highest growth rate of 41.14% among the other regions. Therefore, the digital content market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the digital content market growth are:
              • Digital transformation across sectors
              • Increased utilization of social media
              The digital content market vendors should focus on grabbing business opportunities from the digital video content segment as it accounted for the largest market share in the base year.
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