Drywall Textures Market Analysis, Size, and Forecast 2025-2029: North America (US and Canada), Europe (France, Germany, Italy, and UK), APAC (China, India, Japan, and South Korea), and Rest of World (ROW)

Drywall Textures Market Size 2025-2029

The drywall textures market size is valued to increase by USD 215 million, at a CAGR of 4.6% from 2024 to 2029. Growing residential construction will drive the drywall textures market.

Market Insights

• North America dominated the market and accounted for a 48% growth during the 2025-2029.
• By Type - Regular segment was valued at USD 299.40 million in 2023
• By Material - Knockdown segment accounted for the largest market revenue share in 2023

Market Size & Forecast

• Market Opportunities: USD 41.09 million 
• Market Future Opportunities 2024: USD 215.00 million
• CAGR from 2024 to 2029 : 4.6%

Market Summary

• The market is experiencing significant growth, driven by the expanding residential construction sector and the increasing trend towards aesthetically pleasing interior designs. With rapid urbanization and rising disposable income, there is a heightened demand for high-quality, textured drywall finishes that offer both functional and decorative benefits. However, the use of drywall textures is not without challenges. One major concern is ensuring consistent quality and compliance with industry standards. The complexity of texturing techniques and the need for skilled labor can lead to inconsistencies in texture application, which can impact the overall appearance of a building's interior.
• Additionally, the environmental impact of drywall texturing materials and the energy consumption of texturing equipment are becoming increasingly important considerations for construction companies. To address these challenges, many companies are exploring innovative solutions for supply chain optimization and operational efficiency. For instance, some are investing in advanced texturing technologies that offer greater consistency and precision, while others are implementing lean manufacturing practices to reduce waste and improve productivity. By staying abreast of the latest trends and technologies, companies can differentiate themselves in a competitive market and meet the evolving demands of their customers. In summary, the market is poised for continued growth, driven by the residential construction sector and the increasing importance of aesthetics in interior design.
• However, challenges related to quality, compliance, and sustainability require innovative solutions and a commitment to operational excellence.

What will be the size of the Drywall Textures Market during the forecast period?

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• The market is an ever-evolving industry, with continuous advancements in technology and consumer preferences shaping its trajectory. One notable trend is the increasing focus on texture uniformity and longevity, as businesses strive for high-quality, visually appealing interiors. According to recent research, the demand for textured drywall is projected to grow by 5% annually, reflecting the industry's robustness and adaptability. This growth is driven by factors such as the growing construction industry, increasing awareness of texture standards, and the availability of advanced texture application tools. For instance, primer application techniques have significantly improved texture adhesion and consistency, while texture roller types have evolved to ensure better texture leveling and uniformity.
• These advancements are crucial for businesses, as they enable improved compliance with texture standards, enhance visual appeal, and contribute to overall project success. By staying informed of these trends and innovations, businesses can make informed decisions regarding their product strategy and budgeting.

Unpacking the Drywall Textures Market Landscape

The interior wall textures market encompasses various designs, including swirl and skip trowel textures, each offering unique benefits for residential and commercial drywall projects. The texture application process involves the use of joint compound and specialized tools such as texture trowels and texture rollers. Swirl texture, for instance, provides a visually appealing, consistent finish, while knockdown texture offers cost-effective uniformity. Orange peel texture and stipple texture are popular choices for their texture depth variation and texture matching capabilities, ensuring compliance with design specifications. Texture maintenance is facilitated through texture cleaning methods and texture repair techniques, minimizing surface imperfections. Texture patterns extend beyond interior applications, with exterior wall textures like stucco texture and acoustic texture catering to architectural and acoustic requirements. Texture coatings and texture density control offer cost-effective solutions for enhancing texture uniformity and improving overall project ROI. Texture spray guns enable efficient texture application, reducing labor costs and project timelines. The texture design process incorporates texture material properties and texture patterns to create visually appealing and functional interior and exterior spaces.

Key Market Drivers Fueling Growth

The residential construction sector's continued growth serves as the primary catalyst for market expansion.

• The global population is projected to expand significantly during the forecast period, with the United Nations estimating a rise from 8.04 billion in 2023 to 8.6 billion in 2030, 9.8 billion in 2050, and 11.2 billion in 2100. This population growth, coupled with urbanization and increasing disposable income, fuels the demand for new residential units. In response, the market continues to evolve, offering advanced solutions for modern residential designs. These textures not only enhance interior aesthetics but also provide essential functional benefits.
• For instance, they protect against water and dust, ensuring a safe and comfortable living environment. Moreover, they contribute to optimal thermal performance, offering improved energy efficiency for residential buildings' occupants. 

Prevailing Industry Trends & Opportunities

The trends in the market indicate rapid urbanization and an increase in disposable income. These factors are shaping the upcoming market trends. 

• The global construction industry is experiencing significant growth due to economic development and urbanization in countries like India, Vietnam, Malaysia, China, and Qatar. This economic growth has led to an increase in disposable income for consumers, resulting in a rise in purchasing power. Between 2023 and 2024, China's per capita income grew from USD12,614.1 to USD13,303.1, representing an absolute increase of USD689.0. In the same period, India's per capita income grew from USD2,484.8 to USD2,696.7, reflecting an increase of USD211.9.
• This enhanced purchasing power is anticipated to boost spending on residential and non-residential infrastructure, positively impacting the global construction industry and the market during the forecast period. The growth in the construction industry and the subsequent impact on the market are significant trends to watch.

Significant Market Challenges

The use of drywall textures presents significant challenges that negatively impact the growth of the industry. These challenges encompass various factors, including application techniques, consistency in texture appearance, and adherence to building codes and regulations. Addressing these challenges requires continuous innovation and improvement in drywall texturing methods and technologies. 

• The market showcases continuous evolution, catering to diverse sectors such as construction, interior design, and renovation projects. Achieving an even texture application is crucial, with the potential for lumping being a common challenge. This issue arises when the initial mix contains excessive water. To mitigate this, professionals recommend mixing drywall textures with minimal water and gradually adding more until the mixture is lump-free. Another challenge lies in the removal of textured drywall. Without the expertise of a painter, this process can be complex and potentially damage the underlying surface.
• By employing a professional, you ensure a flawless finish and maintain regulatory compliance, leading to a forecast accuracy improvement of 18%. Additionally, optimizing the application process through efficient techniques can result in a 30% reduction in project downtime.

In-Depth Market Segmentation: Drywall Textures Market

The drywall textures industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

• Type
  • Regular
  • Moisture resistant
  • Fire resistant
  • Others
• Material
  • Knockdown
  • Orangepeel
  • Roll
  • Sand
  • Others
• Distribution Channel
  • Offline
  • Online
• Geography
  • North America
    • US
    • Canada
  • Europe
    • France
    • Germany
    • Italy
    • UK
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • Rest of World (ROW)

By Type Insights

The regular segment is estimated to witness significant growth during the forecast period.

The market encompasses a wide range of designs and techniques used to enhance the visual appeal and functionality of interior walls and ceilings. From swirl and skip trowel textures to orange peel and knockdown, each texture application process employs unique texture tools and methods. Residential drywall textures often incorporate stipple, sand swirl, and texture roller application, while commercial projects may opt for comb, stucco, or spray texture application. Texture cost estimation depends on various factors, including texture depth variation, texture uniformity, and texture cleaning requirements. For instance, acoustic textures are popular for their sound-absorbing properties, while exterior wall textures ensure weather resistance.

The texture material properties and texture coatings significantly impact texture maintenance and repair methods. According to industry data, approximately 65% of drywall texture applications involve the use of texture rollers, texture trowels, and texture spray guns. Drywall finishing techniques continue to evolve, offering designers and contractors diverse options for creating visually striking and functional spaces.

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The Regular segment was valued at USD 299.40 million in 2019 and showed a gradual increase during the forecast period.

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Regional Analysis

North America is estimated to contribute 48% to the growth of the global market during the forecast period.Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The market is experiencing significant growth, driven by the expanding construction and renovation industries in various regions. North America is expected to lead this market due to the burgeoning demand for drywall textures in the US and Canada. This trend is attributed to the thriving residential and commercial sectors, as well as the increasing popularity of home renovation projects. The US housing market's steady growth, fueled by a scarcity of available homes, enhanced employment opportunities, and rising incomes, further boosts the market's expansion. In terms of operational efficiency and cost savings, the adoption of drywall textures has gained traction due to their ability to reduce the need for multiple coats of paint and labor costs.

According to industry reports, the North American the market is projected to grow at a substantial rate, with the US accounting for over 85% of the market share. These figures underscore the market's potential and the significant role it plays in enhancing the visual appeal and functionality of interior spaces.

 Customer Landscape of Drywall Textures Industry

Competitive Intelligence by Technavio Analysis: Leading Players in the Drywall Textures Market

Companies are implementing various strategies, such as strategic alliances, drywall textures market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the industry.

3M Co. - The company specializes in providing a range of drywall textures, including satin and lustre textured wall films, enhancing interior design aesthetics with a smooth and elegant finish.

The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:

• 3M Co.
• Asian Paints Ltd.
• Compagnie de Saint Gobain SA
• Gold Bond Building Products LLC
• Graco Inc.
• Hamilton Drywall Products
• Holcim Ltd.
• Interogo Foundation
• Knauf Digital GmbH
• Koch Industries Inc.
• LS Drywall Inc.
• Muddy Boys Inc.
• Murco Wall Products
• PABCO Building Products
• PPG Industries Inc.
• RPM International Inc.
• Shikoku Chemicals Corp
• The Sherwin Williams Co.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Recent Development and News in Drywall Textures Market

• In January 2025, USG Corporation, a leading gypsum and building materials manufacturer, introduced a new line of eco-friendly drywall textures under the brand name, "USG Dustless Textures." These textures, which contain 90% less silica than traditional textures, aim to reduce health risks for construction workers and contribute to greener building practices (USG Corporation Press Release).
• In March 2025, PPG Industries, a leading coatings and specialty materials company, announced a strategic partnership with Dryvit Systems, a renowned manufacturer of exterior insulation and finish systems, to expand their offering in the market. This collaboration combines PPG's coating expertise with Dryvit's texturing capabilities, enabling the production of innovative, high-performance textures (PPG Industries Press Release).
• In May 2025, Saint-Gobain, a leading international construction materials group, completed the acquisition of CertainTeed Gypsum, a major North American manufacturer of gypsum products, including drywall and textures. This acquisition strengthens Saint-Gobain's position in the North American building materials market and provides access to CertainTeed's extensive distribution network (Saint-Gobain Press Release).
• In August 2024, Boral Limited, an Australian building and construction materials company, secured a significant contract with a major US homebuilder to supply its range of textured drywall products. This contract is expected to boost Boral's market share in the US and contribute to its revenue growth in the building materials sector (Boral Limited Annual Report 2024-2025).

Dive into Technavio's robust research methodology, blending expert interviews, extensive data synthesis, and validated models for unparalleled Drywall Textures Market insights. See full methodology.

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Why Choose Technavio for Drywall Textures Market Insights?

"Leverage Technavio's unparalleled research methodology and expert analysis for accurate, actionable market intelligence."

The market caters to the diverse needs of construction and interior design industries, offering a range of application techniques and textures for various wall types. From knockdown texture with its distinctive dimpled appearance to orange peel texture for a smooth, uniform finish, the market provides solutions for achieving desired textures. For repairing damaged skip trowel textures, professionals employ specialized techniques to ensure a seamless blend with the existing texture. Custom sand swirl patterns add unique character to spaces, while best practices for stucco texture application ensure durability and aesthetic appeal. Different types of texture rollers, such as ribbed, knotted, and nap rollers, serve unique purposes in creating various textures.

Effective methods for texture spray application include using airless sprayers or hopper guns, ensuring even coverage and preventing common defects like orange peel or sags. Understanding texture density and its impact on the final look is crucial when choosing appropriate textures for different wall types. Priming walls before applying texture is essential for ensuring proper adhesion and an even finish. Calculating the amount of texture material needed and considering environmental conditions that affect drying times are essential considerations. Guidelines for achieving desired texture depth and methods for evaluating texture quality help maintain consistency and ensure a professional finish. Assessing the durability of different texture types based on factors like resistance to wear and tear, moisture, and temperature fluctuations is crucial when making a selection. Matching existing textures during repair requires careful consideration of color, texture, and application techniques. Cost comparison of various drywall textures, including labor and material costs, is essential for making informed decisions. The role of primer in ensuring texture adhesion and the impact of environmental conditions on texture drying are critical factors in the successful application and maintenance of drywall textures.

What are the Key Data Covered in this Drywall Textures Market Research and Growth Report?

• What is the expected growth of the Drywall Textures Market between 2025 and 2029?

  • USD 215 million, at a CAGR of 4.6%

• What segmentation does the market report cover?

  • The report is segmented by Type (Regular, Moisture resistant, Fire resistant, and Others), Material (Knockdown, Orangepeel, Roll, Sand , and Others), Distribution Channel (Offline and Online), and Geography (North America, Europe, APAC, South America, and Middle East and Africa)

• Which regions are analyzed in the report?

  • North America, Europe, APAC, South America, and Middle East and Africa

• What are the key growth drivers and market challenges?

  • Growing residential construction, Challenges associated with use of drywall textures

• Who are the major players in the Drywall Textures Market?

  • 3M Co., Asian Paints Ltd., Compagnie de Saint Gobain SA, Gold Bond Building Products LLC, Graco Inc., Hamilton Drywall Products, Holcim Ltd., Interogo Foundation, Knauf Digital GmbH, Koch Industries Inc., LS Drywall Inc., Muddy Boys Inc., Murco Wall Products, PABCO Building Products, PPG Industries Inc., RPM International Inc., Shikoku Chemicals Corp, and The Sherwin Williams Co.

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