E-Book Market by Product, Platform Usage, and Geography - Forecast and Analysis 2021-2025

  • Published: Mar 2021
  • Pages: 120
  • SKU: IRTNTR70384
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The e-book market share is expected to increase by USD 6.93 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 7.25%.

This e-book market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by product (consumer e-book, professional e-book, and educational e-book), platform usage (smartphones, tablets, and others), and geography (North America, Europe, APAC, South America, and MEA). The e-book market report also offers information on several market vendors, including Amazon.com Inc., Apple Inc., Bertelsmann SE and Co. KGaA, Cengage Learning Inc., Hachette Livre, HarperCollins Publishers, John Wiley and Sons Inc., Kensington publishing corp., Macmillan publishers, and McGraw Hill among others.

What will the E-Book Market Size be During the Forecast Period?

Download the Free Report Sample to Unlock the E-Book Market Size for the Forecast Period and Other Important Statistics

 

E-Book Market: Key Drivers, Trends, and Challenges

The benefits and reader engagement of ebooks is notably driving the e-book market growth, although factors such as the growing number of privacy breach may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the e-book industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

eBook Market Key Driver

The benefits and reader engagement of eBooks is one of the key factors driving the growth of the market during the forecast period. Books in the digital format have been quite prevalent, with eBooks and e-readers becoming a common phenomenon across the world. However, this has been changing rapidly. eBooks for end-users are gaining popularity, as the latest interactive technologies are being integrated into them. The array of interactive components being integrated into eBooks includes verbal interaction, AR, and gaming. These features, along with the traditional aspects of story plots and illustrations, are making eBooks popular among professionals, children, and others. Thus, the demand for interactive eBooks will continue to rise, which will drive the growth of the global eBook market during the forecast period.

eBook Market Key Trend

The rising adoption of online local language translation modules in eBooks is one of the key trends driving the growth of the market during the forecast period. The localization of content and online local language translations in the global eBook market is gaining prominence, as countries across the globe have many native languages. Publishers are considering the online translation of eBooks in various local languages as an added advantage to their businesses.  This will not only improve the accessibility and distribution of books to wider target end-user but also help them in cutting costs and improving content mobility. Thus, the localization of eBooks will foster the growth of the market in focus in the long run.

eBook Market Key Challenge

The growing number of privacy breaches will be a major challenge for the eBooks market. The vendors or publishers present in the global eBook market have been threatened by the growing surge in copyright infringement. With the rising penetration of the Internet, piracy and illegal file-sharing have become a threat to the growth of the global eBook market. Online piracy has resulted in large losses in revenue to many publishing houses. The increasing threat of eBook piracy not only impacts the financial health of companies but also affects the interest of publishers. Thus, the unauthorized duplication of copyrighted content is expected to restrict the growth of the global eBook market during the forecast period.

Parent Market Analysis

Technavio categorizes the global eBook market as a part of the global education market (also referred to as global education services market). The parent, global education market, covers products, services, and solutions that are offered to educational institutions, corporate institutions, students, parents, individuals, and teachers. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the market in focus during the forecast period.

This e-book market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Who are the Major E-Book Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Amazon.com Inc.
  • Apple Inc.
  • Bertelsmann SE and Co. KGaA
  • Cengage Learning Inc.
  • Hachette Livre
  • HarperCollins Publishers
  • John Wiley and Sons Inc.
  • Kensington publishing corp.
  • Macmillan publishers
  • McGraw Hill

 

This statistical study of the e-book market encompasses successful business strategies deployed by the key vendors. The e-book market is fragmented and the vendors are deploying growth strategies such as mergers and acquisitions and collaborating with schools and educational institutions to compete in the market.

Product Insights and News

  • Hachette Livre - In September 2020, the company announced the acquisition of Laurence King Publishing (LKP), the UK's leading gift publisher and one of the country's top three art publishers
  • John Wiley and Sons Inc. - In February 2021, the company and CRUI signed a four-year transitional agreement to accelerate open-access publishing in Italy.
  • McGraw Hill - In February 2021, the company had been named as one of America's best midsize employers by Forbes.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The e-book market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

E-Book Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the e-book market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of education services includes the following core components:

  • Inputs
  • Operations
  • Marketing and sales
  • Support activities
  • Innovations

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for E-Book Market?

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45% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for e-books in North America. Market growth in this region will be faster than the growth of the market in MEA.

Government initiatives encouraging the adoption of advanced technologies in schools and libraries to enrich the learning experience of students will facilitate the e-book market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The COVID-19 pandemic has slowed down the growth of the market in the region, owing to the imposition of total or partial lockdowns. However, the closure of brick and motor stores and offline book distribution channels increased the adoption of eBooks in 2020. Various companies in the market are employing new strategies to deal with the impact of the pandemic, including the launch of eBooks and digital content on the Internet. This is expected to drive the growth of the regional eBook market after 2021. The e-book market report has further insights to estimate the COVID recovery rate in all the regions. 

What are the Revenue-generating Product Segments in the E-Book Market?

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The e-book market share growth by the consumer eBook segment will be significant during the forecast period. Consumer eBooks include adult fiction and other fiction genres, and consumer eBooks are mainly bought by individual end-users. The demand for fiction books is growing due to the evolving reading habits of individuals. In addition, the compelling fictional stories being published have been helping this genre gain popularity among readers. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the e-book market size and actionable market insights on post COVID-19 impact on each segment.

 

E-Book Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 7%

Market growth 2021-2025

$ 6.93 billion

Market structure

Fragmented

YoY growth (%)

6.04

Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

North America at 45%

Key consumer countries

US, Canada, UK, Germany, China, and Italy

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Companies profiled

Amazon.com Inc., Apple Inc., Barnes and Noble, Beacon Press, Bertelsmann SE and Co. KGaA, Blurb Inc., Cengage Learning Inc., Hachette Livre, HarperCollins Publishers, John Wiley and Sons Inc., Kensington publishing corp, Lulu Press Inc., Macmillan publishers, McGraw Hill, Pearson Plc, Rakuten Kobo, Simon and Schuster Inc., Smashwords Inc., Springer Nature Switzerland AG

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this E-Book Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive e-book market growth during the next five years
  • Precise estimation of the e-book market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the e-book industry across North America, Europe, APAC, South America, and MEA
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of e-book market vendors

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1. Executive Summary                           

2. Market Landscape                             

                2.1 Market ecosystem             

                                Exhibit 01:  Parent market

                                Exhibit 02:  Market Characteristics

                2.2 Value chain analysis           

                                Exhibit 03:  Value chain analysis: Education Services

                                2.2.1 Inputs 

                                2.2.2   Operations

                                2.2.3   Marketing and sales

                                2.2.4 Support activities

                                2.2.5 Innovation

3. Market Sizing                       

                3.1 Market definition

                                Exhibit 04:  Offerings of vendors included in the market definition

                3.2 Market segment analysis 

                                Exhibit 05:  Market segments

                3.3 Market size 2020 

                3.4 Market outlook: Forecast for 2020 - 2025 

                                Exhibit 06:  Global - Market size and forecast 2020 - 2025 ($ million)

                                Exhibit 07:  Global market: Year-over-year growth 2020 - 2025 (%)

4. Five Forces Analysis                          

                4.1 Five Forces Summary        

                                Exhibit 08: Five forces analysis 2020 & 2025

                4.2 Bargaining power of buyers           

                                Exhibit 09:  Bargaining power of buyers

                4.3 Bargaining power of suppliers       

                                Exhibit 10:  Bargaining power of suppliers

                4.4 Threat of new entrants    

                                Exhibit 11:  Threat of new entrants

                4.5 Threat of substitutes         

                                Exhibit 12:  Threat of substitutes

                4.6 Threat of rivalry   

                                Exhibit 13:  Threat of rivalry

                4.7 Market condition

                                Exhibit 14: Market condition - Five forces 2020

5. Market Segmentation by Product               

                5.1    Market segments            

                                Exhibit 15:  Product - Market share 2020-2025 (%)

                5.2    Comparison by Product 

                                Exhibit 16:  Comparison by Product

                5.3    Consumer eBook - Market size and forecast 2020-2025   

                                Exhibit 17:  Consumer eBook - Market size and forecast 2020-2025 ($ million)

                                Exhibit 18:  Consumer eBook - Year-over-year growth 2020-2025 (%)

                5.4    Professional eBook - Market size and forecast 2020-2025               

                                Exhibit 19:  Professional eBook - Market size and forecast 2020-2025 ($ million)

                                Exhibit 20:  Professional eBook - Year-over-year growth 2020-2025 (%)

                5.5    Educational eBook - Market size and forecast 2020-2025

                                Exhibit 21:  Educational eBook - Market size and forecast 2020-2025 ($ million)

                                Exhibit 22:  Educational eBook - Year-over-year growth 2020-2025 (%)

                5.6     Market opportunity by Product

                                Exhibit 23:   Market opportunity by Product

6. Customer landscape                         

                6.1      Customer landscape    

                                Exhibit 24:  Customer landscape

7. Segment by Platform Usage                          

                7.1      Smartphones  

                7.2      Tablets               

                7.3      Others

8. Geographic Landscape                     

                8.1    Geographic segmentation           

                                Exhibit 25:  Market share by geography 2020-2025 (%)

                8.2    Geographic comparison

                                Exhibit 26:  Geographic comparison

                8.3    North America - Market size and forecast 2020-2025        

                                Exhibit 27:  North America - Market size and forecast 2020-2025 ($ million)

                                Exhibit 28:  North America - Year-over-year growth 2020-2025 (%)

                8.4    Europe - Market size and forecast 2020-2025       

                                Exhibit 29:  Europe - Market size and forecast 2020-2025 ($ million)

                                Exhibit 30:  Europe - Year-over-year growth 2020-2025 (%)

                8.5    APAC - Market size and forecast 2020-2025           

                                Exhibit 31:  APAC - Market size and forecast 2020-2025 ($ million)

                                Exhibit 32:  APAC - Year-over-year growth 2020-2025 (%)

                8.6    South America - Market size and forecast 2020-2025        

                                Exhibit 33:  South America - Market size and forecast 2020-2025 ($ million)

                                Exhibit 34:  South America - Year-over-year growth 2020-2025 (%)

                8.7      MEA - Market size and forecast 2020-2025          

                                Exhibit 35:  MEA - Market size and forecast 2020-2025 ($ million)

                                Exhibit 36:  MEA - Year-over-year growth 2020-2025 (%)

                8.8          Key leading countries              

                                Exhibit 37:  Key leading countries

                8.9      Market opportunity by geography         

                                Exhibit 38:  Market opportunity by geography ($ million)

9.     Drivers, Challenges, and Trends               

                9.1    Market drivers  

                                9.1.1    Benefits and reader engagement of eBooks

                                9.1.2    Rising adoption of online local language translation modules in eBooks

                                9.1.3    Proliferation of smart devices and applications

                9.2  Market challenges             

                                9.2.1    Growing number of privacy breach

                                9.2.2    Inefficient management of eBook content

                                9.2.3    Increasing threat from open source content

                                Exhibit 39:  Impact of drivers and challenges

                9.3    Market trends  

                                9.3.1    Increasing adoption of different formats for publishing eBooks

                                9.3.2    Growing number of partnerships and product launches

                                9.3.3    Growing popularity of online education and digital literacy

10. Vendor Landscape                          

                10.1      Overview       

                10.2      Vendor landscape      

                                Exhibit 40:  Vendor landscape

                10.3      Landscape disruption

                                Exhibit 41:  Landscape disruption

                                Exhibit 42:  Industry risks

11. Vendor Analysis                              

                11.1      Vendors covered        

                                Exhibit 43:  Vendors covered

                11.2      Market positioning of vendors              

                                Exhibit 44:  Market positioning of vendors

                11.3    Amazon.com Inc.

                                Overview

                                Business segments

                                Key offerings

                                Segment focus

                11.4    Apple Inc.         

                                Overview

                                Business segments

                                Key offerings

                                Segment focus

                11.5    Bertelsmann SE and Co. KGaA 

                                Overview

                                Business segments

                                Key offerings

                                Segment focus

                11.6    Cengage Learning Inc. 

                                Overview

                                Product and service

                                Key offerings

                11.7    Hachette Livre

                                Overview

                                Product and service

                                Key news

                                Key offerings

                11.8    HarperCollins Publishers            

                                Overview

                                Product and service

                                Key offerings

                11.9    John Wiley and Sons Inc.            

                                Overview

                                Business segments

                                Key news

                                Key offerings

                                Segment focus

                11.10    Kensington publishing corp.   

                                Overview

                                Product and service

                                Key offerings

                11.11    Macmillan publishers

                                Overview

                                Product and service

                                Key offerings

                11.12    McGraw Hill  

                                Overview

                                Product and service

                                Key news

                                Key offerings

12. Appendix                            

                12.1 Scope of the report         

                                12.1.1 Market Definition

                                12.1.2 ​​​​Objectives

                                12.1.3 ​​​​Notes and caveats

                12.2 Currency conversion rates for US$            

                                Exhibit 82: ​Currency conversion rates for US$​

                12.3 Research Methodology 

                                Exhibit 83: ​Research Methodology

                                Exhibit 84: ​​Validation techniques employed for market sizing​

                                Exhibit 85: ​​Information sources

                12.4 List of abbreviations        

                                Exhibit 86: List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The e-book market growth will increase by $6930.51 million during 2020-2025.
The e-book market is expected to grow at a CAGR of 7.25% during 2020-2025.
Technavio has segmented the e-book market by product (Consumer eBook, Professional eBook, and Educational eBook) and geographic (North America, Europe, APAC, South America, and MEA).
Amazon.com Inc., Apple Inc., Bertelsmann SE and Co. KGaA, Cengage Learning Inc., Hachette Livre, HarperCollins Publishers, John Wiley and Sons Inc., Kensington publishing corp., Macmillan publishers, McGraw Hill are a few of the key vendors in the e-book market.
North America will register the highest growth rate of 45.00% among the other regions. Therefore, the e-book market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
  • US
  • Canada
  • UK
  • Germany
  • China
  • Italy
The key factors driving the e-book market growth are:
  • Benefits and reader engagement of eBooks
The e-book market vendors should focus on grabbing business opportunities from the consumer ebook segment as it accounted for the largest market share in the base year.
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