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E-books Market in Europe Growth, Size, Trends, Analysis Report by Type, Application, Region and Segment Forecast 2022-2026

  • Published: Apr 2022
  • Pages: 127
  • SKU: IRTNTR73133
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The e-books market share in Europe is expected to increase by USD 958.24 million from 2021 to 2026, at a CAGR of 6.25%.

This e-books market in Europe research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers e-books market segmentation in Europe by genre (fiction, non-fiction and education, and others). The e-books market in Europe report also offers information on several market vendors, including Amazon.com Inc., Hachette Livre, Alphabet Inc., Apple Inc., Barnes and Noble Inc., Bertelsmann SE & Co. KGaA, Ebooks.com Pty Ltd., EBSCO Information Services, Informa Plc, McGraw Hill, News Corp., Pearson Plc, Rakuten Group Inc., and UCL among others.

What will the E-books Market Size in Europe be During the Forecast Period?

E-books Market Size

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E-books Market in Europe: Key Drivers, Trends, and Challenges

The considerably high prices of printed books is notably driving the e-books market growth in Europe, although factors such as the increasing threat from printed books may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the e-books industry in Europe. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key E-books Market Driver in Europe

The considerably high prices of printed books is one of the key drivers supporting the e-books market growth in Europe. Printed textbooks are considerably priced higher than e-books. The cost involved in manufacturing and publishing printed books is eventually added to the retail prices of textbooks. Prices of books for the higher education segment are also high. This has eventually prompted consumers to shift from high-priced books to digital versions of the same books, which are not only convenient to use but also affordable for readers with limited budgets. There is a significant cost associated with not only purchasing books but also maintaining them. However, this is not required for e-books. Such factors of printed books will drive the e-books market growth in Europe during the forecast period.

Key E-books Market Trend in Europe

Emerging formats for publishing e-books is one of the key e-books market trends in Europe that is contributing to the market growth. Emerging publishing formats, including the Mobi, electronic publication (EPUB), and KF8, have been becoming increasingly popular among readers owing to the convenient and user-friendly interfaces they provide. EPUB2 and EPUB3 are emerging formats among the digital educational publishers with advanced features, including pre-recorded audio narration, and web standards such as cascading style sheet (CSS 3) and Extensible hyperText markup language (XHTML 5) with other relevant formats compatible with audio, video, and scalable vector graphics (SVG). Such flexible features will propel the e-books market growth in Europe during the forecast period.

Key E-books Market Challenge in Europe

The increasing threat from printed books is one of the factors hindering the e-books market growth in Europe. Parents are increasingly worried about the screen time spent on mobile devices. They have been promoting the use of physical books right from the children's early age to help develop book reading habits among the children. In addition, the way physical book reading cafes and libraries have modified over the years in the region, the use of printed books in the region has proliferated. These places are encouraging the creation of isolated and disconnected spaces to provide readers with a completely different experience altogether. This is not possible with mobile devices coming along with several other distractions. Therefore, the continuous awareness of the advantages and benefits of printed books over e-books is expected to hamper the market growth during the forecast period.

This e-books market in Europe analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the e-books market in Europe as a part of the global education market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the e-books market in Europe during the forecast period.

Who are the Major E-books Market Vendors in Europe?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Amazon.com Inc.
  • Hachette Livre
  • Alphabet Inc.
  • Apple Inc.
  • Barnes and Noble Inc.
  • Bertelsmann SE & Co. KGaA
  • Ebooks.com Pty Ltd.
  • EBSCO Information Services
  • Informa Plc
  • McGraw Hill
  • News Corp.
  • Pearson Plc
  • Rakuten Group Inc.
  • UCL

 

This statistical study of the e-books market in Europe encompasses successful business strategies deployed by the key vendors. The e-books market in Europe is fragmented and the vendors are deploying growth strategies such as aggressive pricing, bundling, efficient delivery services, and promotional strategies to compete in the market.

Product Insights and News

  • Alphabet Inc. - Under the google services segment, the company includes products and services such as Google Ads, Android, Chrome, Google Maps, Google Play, Search, YouTube and hardware. 
  • Alphabet Inc. - The company offers different types of e-books which includes arts and entertainment, biographies and memoirs, business and investing, engineering, fiction and literature, history, and religion and spirituality. 

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The e-books market in Europe forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

E-books Market in Europe Value Chain Analysis

Our report provides extensive information on the value chain analysis for the e-books market in Europe, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for E-books Market in Europe?

UK, Germany, France, Italy, and Rest of Europe are the key markets for e-books in Europe. The increase in the adoption of e-readers and mobile devices will facilitate the e-books market growth in Europe over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

What are the Revenue-generating Genre Segments in the E-books Market in Europe?

E-books Market Market segmentation by region

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The e-books market share growth in Europe by the fiction segment will be significant during the forecast period. Fiction is often broadly classified into two categories, namely literary fiction and commercial fiction. Commercial fiction pertains to books from genres, including science-fiction, thriller, and others. The growing demand for teen fiction is mostly from adult readers. The continuous success of teen fiction is because of its escapist appeal and its ability to evoke nostalgia among older readers. The universal applicability of fiction is one of the key factors for the continuous growth of fiction e-books. Such applicabilities of fiction will drive e-books market growth in Europe during the forecast period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the e-books market size in Europe and actionable market insights on post COVID-19 impact on each segment.

 

E-books Market Scope in Europe

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Decelerate at a CAGR of 6.25%

Market growth 2022-2026

$ 958.24 million

Market structure

Fragmented

YoY growth (%)

7.08

Regional analysis

Europe

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Amazon.com Inc., Hachette Livre, Alphabet Inc., Apple Inc., Barnes and Noble Inc., Bertelsmann SE & Co. KGaA, Ebooks.com Pty Ltd., EBSCO Information Services, Informa Plc, McGraw Hill, News Corp., Pearson Plc, Rakuten Group Inc., and UCL

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this E-books Market in Europe Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive e-books market growth in Europe during the next five years
  • Precise estimation of the e-books market size in Europe and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the e-books industry in Europe
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of e-books market vendors in Europe 

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Genre
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 14: Data Table on Regional - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Chart on Europe: Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Regional - Market size and forecast 2021-2026 ($ million)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by Genre

    • 5.1 Market segments
      • Exhibit 24: Chart on Genre - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on Genre - Market share 2021-2026 (%)
    • 5.2 Comparison by Genre
      • Exhibit 26: Chart on Comparison by Genre
      • Exhibit 27: Data Table on Comparison by Genre
    • 5.3 Fiction - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Fiction - Market size and forecast 2021-2026 ($ million)
      • Exhibit 29: Data Table on Fiction - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Chart on Fiction - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Fiction - Year-over-year growth 2021-2026 (%)
    • 5.4 Non-fiction and education - Market size and forecast 2021-2026
      • Exhibit 32: Chart on Non-fiction and education - Market size and forecast 2021-2026 ($ million)
      • Exhibit 33: Data Table on Non-fiction and education - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Chart on Non-fiction and education - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on Non-fiction and education - Year-over-year growth 2021-2026 (%)
    • 5.5 Others - Market size and forecast 2021-2026
      • Exhibit 36: Chart on Others - Market size and forecast 2021-2026 ($ million)
      • Exhibit 37: Data Table on Others - Market size and forecast 2021-2026 ($ million)
      • Exhibit 38: Chart on Others - Year-over-year growth 2021-2026 (%)
      • Exhibit 39: Data Table on Others - Year-over-year growth 2021-2026 (%)
    • 5.6 Market opportunity by Genre
      • Exhibit 40: Market opportunity by Genre ($ million)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 41: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 42: Chart on Market share by geography - 2021-2026 (%)
      • Exhibit 43: Data Table on Market share by geography - 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 44: Chart on Geographic comparison
      • Exhibit 45: Data Table on Geographic comparison
    • 7.3 UK - Market size and forecast 2021-2026
      • Exhibit 46: Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 47: Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 48: Chart on UK - Year-over-year growth 2021-2026 (%)
      • Exhibit 49: Data Table on UK - Year-over-year growth 2021-2026 (%)
    • 7.4 Germany - Market size and forecast 2021-2026
      • Exhibit 50: Chart on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 51: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 52: Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • 7.5 France - Market size and forecast 2021-2026
      • Exhibit 54: Chart on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on France - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on France - Year-over-year growth 2021-2026 (%)
    • 7.6 Italy - Market size and forecast 2021-2026
      • Exhibit 58: Chart on Italy - Market size and forecast 2021-2026 ($ million)
      • Exhibit 59: Data Table on Italy - Market size and forecast 2021-2026 ($ million)
      • Exhibit 60: Chart on Italy - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on Italy - Year-over-year growth 2021-2026 (%)
    • 7.7 Rest of Europe - Market size and forecast 2021-2026
      • Exhibit 62: Chart on Rest of Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 63: Data Table on Rest of Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 64: Chart on Rest of Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on Rest of Europe - Year-over-year growth 2021-2026 (%)
    • 7.8 Market opportunity by geography
      • Exhibit 66: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 67: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 68: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 69: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 70: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 71: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 72: Matrix on vendor position and classification
            • 10.3 Alphabet Inc.
              • Exhibit 73: Alphabet Inc. - Overview
              • Exhibit 74: Alphabet Inc. - Business segments
              • Exhibit 75: Alphabet Inc. - Key news
              • Exhibit 76: Alphabet Inc. - Key offerings
              • Exhibit 77: Alphabet Inc. - Segment focus
            • 10.4 Amazon.com Inc.
              • Exhibit 78: Amazon.com Inc. - Overview
              • Exhibit 79: Amazon.com Inc. - Business segments
              • Exhibit 80: Amazon.com Inc. - Key news
              • Exhibit 81: Amazon.com Inc. - Key offerings
              • Exhibit 82: Amazon.com Inc. - Segment focus
            • 10.5 Apple Inc.
              • Exhibit 83: Apple Inc. - Overview
              • Exhibit 84: Apple Inc. - Business segments
              • Exhibit 85: Apple Inc. - Key news
              • Exhibit 86: Apple Inc. - Key offerings
              • Exhibit 87: Apple Inc. - Segment focus
            • 10.6 Barnes and Noble Inc.
              • Exhibit 88: Barnes and Noble Inc. - Overview
              • Exhibit 89: Barnes and Noble Inc. - Product / Service
              • Exhibit 90: Barnes and Noble Inc. - Key offerings
            • 10.7 Ebooks.com Pty Ltd.
              • Exhibit 91: Ebooks.com Pty Ltd. - Overview
              • Exhibit 92: Ebooks.com Pty Ltd. - Product / Service
              • Exhibit 93: Ebooks.com Pty Ltd. - Key offerings
            • 10.8 Hachette Livre
              • Exhibit 94: Hachette Livre - Overview
              • Exhibit 95: Hachette Livre - Product / Service
              • Exhibit 96: Hachette Livre - Key news
              • Exhibit 97: Hachette Livre - Key offerings
            • 10.9 McGraw Hill
              • Exhibit 98: McGraw Hill - Overview
              • Exhibit 99: McGraw Hill - Product / Service
              • Exhibit 100: McGraw Hill - Key offerings
            • 10.10 News Corp.
              • Exhibit 101: News Corp. - Overview
              • Exhibit 102: News Corp. - Business segments
              • Exhibit 103: News Corp. - Key offerings
              • Exhibit 104: News Corp. - Segment focus
            • 10.11 Pearson Plc
              • Exhibit 105: Pearson Plc - Overview
              • Exhibit 106: Pearson Plc - Business segments
              • Exhibit 107: Pearson Plc - Key offerings
              • Exhibit 108: Pearson Plc - Segment focus
            • 10.12 Rakuten Group Inc.
              • Exhibit 109: Rakuten Group Inc. - Overview
              • Exhibit 110: Rakuten Group Inc. - Business segments
              • Exhibit 111: Rakuten Group Inc. - Key offerings
              • Exhibit 112: Rakuten Group Inc. - Segment focus

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 113: Inclusions checklist
                • Exhibit 114: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 115: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 116: Research methodology
                • Exhibit 117: Validation techniques employed for market sizing
                • Exhibit 118: Information sources
              • 11.5 List of abbreviations
                • Exhibit 119: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              E-books market growth will increase by $958.24 million during 2022-2026.
              The e-books market is expected to grow at a CAGR of 6.25% during 2022-2026.
              Technavio has segmented the e-books market by genre (Fiction, Non-fiction and education, and Others) and geographic (Europe).
              Amazon.com Inc., Hachette Livre, Alphabet Inc., Apple Inc., Barnes and Noble Inc., Bertelsmann SE & Co. KGaA, Ebooks.com Pty Ltd., EBSCO Information Services, Informa Plc, McGraw Hill, News Corp., Pearson Plc, Rakuten Group Inc., UCL are a few of the key vendors in the e-books market.
              Europe will register the highest growth rate of 100% among the other regions. Therefore, the e-books market in Europe is expected to garner significant business opportunities for the vendors during the forecast period.
              • UK
              • Germany
              • France
              • Italy
              • Rest of Europe
              The key factors driving the e-books market growth are:
              • Considerably high prices of printed books
              • Emerging formats for publishing e-books
              The e-books market vendors should focus on grabbing business opportunities from the fiction segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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