Next Gen LMS Market in Europe 2016-2020

  • Published: Mar 2016
  • Pages: 57
  • SKU: IRTNTR8781

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This market research study presents a detailed segmentation of the next-gen learning management system (LMS) market in Europe by end-user (corporate, higher education, and K-12). It also provides a detailed analysis of the key vendors and their market shares, including Adobe, D2L, Docebo, and Expertus

Outlook of the next-gen learning management system (LMS) market in Europe

A next-gen LMS market is a software application used to plan, deliver, and manage the learning process. These are widely adopted by corporations and are very popular among educational institutions, especially in the higher education sector. Extensive research carried out by the analysts at Technavio has shown that factors such as the emergence of the next-generation digital learning environment to impel the growth prospects of this market during the predicted period. Adoption of learning management system (LMS) by educational institutions have helped them effectively manage their learning processes. The market for next-generation LMS in Europe will experience rapid growth during the predicted period and will grow profoundly at a CAGR of almost 27% by 2020.

The emergence of mobile learning and policies like BYOD is expected to spur the growth of this market during the forecast period. The education technology product vendors are increasingly focussing on targeting a wider audience.As a result, most of the service offerings on content and courses are designed for mobile devices. Such developments will eventually lead to the inclusion of new features in LMS for personalized and adaptive learning.

Segmentation by end-user and analysis of the next-gen LMS market in Europe

  • Corporate
  • Higher education
  • K-12

The corporate segment dominated the next-gen LMS market and is expected to account for nearly 64% of the market share by the end of 2020. The corporate sector in Europe is actively focusing on introducing next-gen LMS solutions to provide training to employees and associates in a cost-effective manner. With concepts such as Next-Generation Digital Learning Environment (NGDLE) and other advanced technologies, enterprises have begun to strengthen their Learning and Development functionality. Such developments are expected to bolster the growth prospects of this market.

Competitive landscape and key vendors

The next-gen LMS market is highly competitive due to the presence of several regional and international vendors. The vendors offering traditional LMS solutions are innovating and adding features to maintain their position in the market. The leading vendors in this market do not hold major chunks of the market share as the market accommodates a large number of players. The market also consists of some new players and specialized providers that solely focus on specific applications.

Key vendors in the market are -

  • Adobe
  • D2L
  • Docebo
  • Expertus

Other prominent vendors analyzed in this market study are City & Guilds, Edmodo, Haiku Learning, Saba Software, and Schoology.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2020?
  • What are the key factors driving the next-gen LMS market in Europe?
  • What are the key market trends impacting the growth of the next-gen LMS market Europe?
  • What are the challenges to market growth?
  • Who are the key vendors in the next-gen LMS market in Europe?
  • What are the market opportunities and threats faced by the vendors in the next-gen LMS market in Europe?
  • Trending factors influencing the market shares in Europe.
  • What are the key outcomes of the five forces analysis of the next-gen LMS market in Europe?

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Related reports

The nex gen learning management system (LMS) focuses on the powerful new tools and capabilities to help students maximize the impact of their learning and training programs. Key focus areas of this LMS are establishing expertise in creating effective micro-designed, socially integrated and blended learning programs, and to develop a clear direction for creating an outstanding user experience through the learner lifecycle.

The next gen LMS market in Europe is a part of Technavio’s education portfolio. This portfolio provides a comprehensive market analysis along with the market share, market sizing, and market segmentations covering areas such as education technology, K12 and higher education, and school and college essentials. These market research reports provide a perspective on the various market opportunities and market threats along with the key trends that would influence the market growth during the forecast period. It presents insights into the changing competitive landscape and a detailed profiling and market analysis of the vendors. Also covered in the research are the key regions or countries that would have an impact on the market during the assessment years.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of  the report

  • Market overview

PART 05: Market landscape

  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by end-user

PART 03: Market research methodology

PART 04: Introduction

  • Next-gen LMS market in Europe by end-user
  • Top-vendor offerings
    • Research methodology
    • Economic indicators
    • Key market highlights
  • Next-gen corporate LMS market in Europe
  • Next-gen higher education LMS market in Europe
  • Next-gen K-12 LMS market in Europe

PART 07: Key leading countries

  • UK
  • Germany
  • France

PART 08: Market drivers

  • Next-generation digital learning environment
  • Content curation
  • Replacement of legacy LMSs
  • Personalized learning environment

PART 09: Impact of drivers

PART 10: Market challenges

  • Increased threat from open source LMS
  • Proper utilization of LMSs
  • Lack of proper IT infrastructure
  • Ineffective assessment of LMSs

PART 11: Impact of drivers and challenges

PART 12: Market trends

  • Emergence of mobile learning
  • Cloud-based LMS use
  • Social learning inclusion
  • LMSs for other fields
  • Gamified learning experience

PART 13: Vendor landscape

  • Competitive scenario
  • Market share analysis 2015
  • Other prominent vendors

PART 14: Key vendor analysis

  • Adobe Systems
  • D2L
  • Docebo
  • Expertus

PART 15: Other prominent vendors

  • City & Guilds Group
  • Edmodo
  • Haiku Learning
  • N2N Services
  • Saba Software
  • Schoology

PART 16: Appendix

  • List of abbreviations

PART 17: Explore Technavio

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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