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The Flavored Cigar Market size is estimated to grow at a CAGR of 8.87% between 2022 and 2027. The market size is forecast to increase by USD 5.13 billion.
This flavored cigar market report extensively covers market segmentation by type (machine-made and hand-rolled), flavor (fruit-flavored cigar, alcohol and non-alcohol-flavored cigar, and others), and geography (North America, Europe, APAC, Middle East and Africa, and South America). It also includes an in-depth analysis of drivers, trends, and challenges. Our report examines historic data from 2017 to 2021, besides analyzing the current market scenario.
One of the key factors driving the flavored cigar market growth is the rising demand for limited edition flavored cigars. There is an increasing launch of limited edition flavored cigars by several market players in order to cater to a broad range of customers. These limited edition flavored cigars enable market players to promote new offerings and thereby enhance their existing product line. The main purpose of purchasing these cigars by consumers is for gifting. For example, Gurkha Cigars sells limited-edition flavored cigars like GURKHA JUBILEE (which has oak, cocoa, coffee, and nutty flavors), GURKHA AVENGER G5 (with flavors of sweet spice, oak, and molasses), GURKHA THE BEAST (with flavors of tobacco, sweet spice, and earthy undertones), and GURKHA THE BEAUTY (with a flavor profile of chestnut, vanilla, and caramel). Hence, the launch of such products is positively impacting the market which in turn will drive the market growth during the forecast period.
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Our researchers analyzed the data with 2022 as the base year, along with the key trends, and challenges. A holistic analysis of drivers, trends, and challenges will help stakeholders in the value chain refine their marketing strategies to gain a competitive advantage.
A key factor shaping the flavored cigar market growth is the growing demand for a fusion of flavors in flavored cigars. Several players in the market are increasingly developing and launching a fusion of flavors in flavored cigars to attract consumers. For example, Tatiana Classic Fusion Frenzy is an aroma-infused cigar seasoned with Madagascar vanilla, rich essences of cognac, passion fruit, and sweet natural fruit flavors.
Moreover, the prominent market player Dutch Masters launched the Gotham Cigars Dutch a flavor fusion cigarillo, which features flavor fusion combinations of berry, mint, and java. As a result, there is an increase in preference among consumers for flavored cigars. Hence, the launch of such products is positively impacting the market which in turn will drive the market growth during the forecast period.
Strict anti-smoking campaigns are one of the key challenges hindering the flavored cigar market growth. There is an increasing number of public awareness programs and campaigns running across the world that are encouraging consumers to stop smoking. For example, the WHO recognizes 31st May as the World No Tobacco Day.
As a result, such initiatives generate awareness regarding the health risks associated with smoking thereby introducing effective policies to reduce tobacco consumption. Moreover, another significant stop-smoking campaign is Tobacco-Free Kids which encourages consumers to reduce tobacco use and its deadly toll in the US and around the world. Hence, such kinds of awareness programs are negatively impacting the market. Therefore, it is expected to hinder the market growth during the forecast period.
The increasing appeal of the fruit-flavored cigar segment among youngsters will increase the market growth during the forecast period. There is a growing popularity of fruit-flavored cigars due to the fruit aroma imparting a sweet fragrance, which helps to avoid bad breath. In addition, there is an increasing preference for this segment among youngsters due to the familiarity with the taste and flavor of fruits helps them to adapt to the taste of cigars, as these sweet flavors mask the harsh flavor of tobacco. Some of the main flavors include cherry, mango, strawberry, grape, orange, peach, and others are becoming popular among cigar smokers. Factors such as the the increasing demand for a refreshing and milder taste, the desire for variety, and the appeal to younger or casual smokers looking for a unique smoking experience are expected to fuel the growth of this segment which in turn will drive the market growth during the forecast period.
The various flavors of alcohol and non-alcohol-flavored cigar segments catering to a broad consumer segment will increase the market growth. Some of the main flavors available in the alcohol-flavored cigar segment include rum, whiskey, bourbon, brandy, scotch, and others. The main consumers of this segment are the consumers who do not prefer sweet or fruit-flavored cigars. Some of the main prominent market players that offer alcohol-flavored cigars include Tatiana Cigars, VASCO DA GAMA (Arnold Andre GmbH & Co. KG (Arnold Andre)), and others. On the other hand, the non-alcohol-flavored cigar segment includes flavors like e tea, coffee, cappuccino, mocha, and mojito. Hence, such a broad range of offerings catering to a wide range of customers is expected to fuel the growth of this segment which in turn will drive the market growth during the forecast period.
The machine-made segment is estimated to witness significant growth during the forecast period. This segment is mainly manufactured using scraps of homogenized tobacco and is manufactured in large amounts. There is an increasing preference for this segment among young adults as they are usually less expensive than hand-rolled cigars. Some of the prominent companies that offer machine-made flavored cigars include brands like BACKWOODS (Imperial Tobacco Group), and Swisher International.
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The machine-made segment was the largest segment and was valued at USD 5.25 billion in 2017. One of the main factors that is fuelling the shift of young adults toward relatively cheap cigars with various flavors is the increasing prices of cigarettes. The manufacturing process is designed in such a way that it enables consistent production and faster output compared to handmade cigars. There is a growing popularity for machine-made flavored cigars due to their affordability. This affordability appeals to price-conservative consumers who still desire the flavors and aromas associated with flavored cigars. Another significant factor that fuels the growth of this segment is its convenience as these cigars are often sold in packs or boxes, making it easier for consumers to purchase and enjoy them as well as they are readily available in convenience stores, gas stations, and online retailers. Hence, such factors are expected to fuel the growth of this segment which in turn will drive the market growth during the forecast period.
The increasing preference for the hand-rolled segment among experienced smokers will increase the market growth. Hand-rolled cigars segment can be referred to as those that are bunched, rolled, and trimmed by highly skilled workers. This segment is quite expensive when compared with machine-made cigars. as they are made by skilled workers. There is a significant demand for flavored cigars across the world and as a result, several prominent players like Imperial Brands Plc (Imperial Brands), Gurkha Cigars, and Drew Estate offer hand-rolled flavored cigars. Hence, such factors are expected to fuel the growth of this segment which in turn will drive the market growth during the forecast period.
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North America is estimated to contribute 48% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Some of the main factors that are significantly contributing to the growth of the flavored cigar market in North America are the high popularity of disposable products, their increased availability in retail stores and through online channels, and rapidly growing demand from the young population base.
Moreover, there is an increasing consumption of flavored cigars across the US. One of the major factors for the growth of flavored cigars in the US is the increasing preference of young adults. The main advantage of flavored cigars is that they are affordable and do not impart bad breath. Due to the rising trend of flavored cigars, several market players are launching new flavor fusions to attract consumers. Hence, such factors are expected to drive the market growth in the region during the forecast period.
In 2020, during the COVID-19 pandemic, the growth of the global flavored cigar market witnessed a significant slowdown due to the suspension of industrial production and transportation activities in North America. However, in 2021, the initiation of large-scale vaccination drives lifted the lockdown and travel restrictions, which led to the resumption of industrial production activities. Such factors are expected to drive the market during the forecast period.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
The flavored cigar market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Flavored Cigar Market Customer Landscape
The flavored cigar market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
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Flavored Cigar Market Scope |
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Report Coverage |
Details |
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Page number |
163 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 8.87% |
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Market growth 2023-2027 |
USD 5.13 billion |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
6.67 |
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Regional analysis |
North America, Europe, APAC, Middle East and Africa, and South America |
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Performing market contribution |
North America at 48% |
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Key countries |
US, Malaysia, UK, Germany, and Belgium |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Arnold Andre GmbH and Co. KG, C. Fuente Holdings Inc., DANNEMANN EL NOBLE CIGARRO GmbH, Firmin cigars, Godfrey Phillips India Ltd., Gurkha Cigar Group, Imperial Brands Plc, ITC Ltd., J. Cortes Cigars NV, Japan Tobacco Inc., North Carolina Tobacco Manufacturing LLC, Oettinger Davidoff AG, Paladin Cigars, Rocky Patel Premium Cigars LLC, Scandinavian Tobacco Group AS, Senenca Manufacturing Co., Snyman Tobacco Pty Ltd., Swedish Match AB, Swisher International Inc., and Tatiana Cigars |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Flavor
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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