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The 3D display market is estimated to grow by USD 92.41 billion at a CAGR of 17.85% between 2022 and 2027. Market growth hinges on several factors, including the emergence of 3D displays for automotive applications, the increasing integration of virtual reality in gaming, and the rising adoption of these in advertising. These factors collectively drive the expansion of the market, with 3D technology becoming more prevalent across various industries. In automotive applications, they offer enhanced visual experiences for drivers and passengers, improving overall safety and convenience. The gaming industry benefits from immersive virtual reality experiences, which are made possible through 3D displays. Additionally, this in advertising attracts more attention and engagement from consumers, leading to increased brand visibility and sales. As these trends continue, the market is expected to grow significantly.
It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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This market report extensively covers market segmentation by type (screen based display and microdisplay), application (televisions, smartphones, and others), and geography (APAC, North America, Europe, South America, and Middle East and Africa).
The market share growth by the screen based display segment will be significant during the forecast period. They are one of the most popular types of displays in the international market. The illusion of a 3D image is created by this type of display using flat panel technology. Due to their low cost and compatibility with current devices, they are now being used in various industries such as entertainment, healthcare, and automotive.
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The screen based display segment was valued at USD 20.87 billion in 2017. Inexpensive and widely available 3D displays will continue to dominate the market during the forecast period. However, they may face stiff competition as cutting-edge technologies such as holographic and autostereoscopic displays emerge. But screen based displays remain a viable option for many industries and are likely to continue to play an important role in the growth of the market during the forecast period.
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APAC is estimated to contribute 33% to the growth of the market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
APAC is a very lucrative market for these devices. This is due to the presence of developing countries such as China, Taiwan, and South Korea, where the consumer electronics industry is very advanced. The well-established electronics industry supply chains in APAC are expected to continue to drive the market during the forecast period. APAC is a hub for consumer electronics manufacturers such as TVs, smartphones, tablets, and wearable devices. Hence, the expansion of the consumer electronics industry in the region will increase the demand for advanced electronic devices, driving the growth of the market in the region during the forecast period.
The market is experiencing growth driven by demand from home entertainment and gaming sectors, seeking immersive gaming experiences and high-definition graphics. Compared to traditional display technologies, OLED offers superior image quality and depth, enhancing the viewing experience for movies and video games. Spatial Reality Devices (SRDs) are gaining popularity for their ability to render three-dimensional content without the need for special glasses, making them ideal for virtual reality headsets and glasses-free 3D displays. These advancements are also benefiting medical imaging and holographic displays, paving the way for innovative applications in various industries. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The emergence of 3D displays for automotive applications is notably driving the market growth. The adoption of these in the automotive industry has increased the demand in the market. They offer a more vivid and interactive user experience and are used in various automotive applications such as navigation, entertainment, and driver assistance systems. One of the main advantages of these in the automotive industry is the ability to present information more intuitively and naturally. In driver assistance systems, a 3D display shows the user a 3D representation of the vehicle's surroundings, providing a more accurate and detailed view of the vehicle's surroundings. These can be used to enhance the overall design and aesthetics of the user's vehicle.
The increasing adoption of these in the automotive industry is indeed expected to drive innovation in this field between 2023 and 2027. This trend includes the development of virtual reality headsets, auto-stereoscopy, and Spatial Reality Devices (SRDs), which aim to enhance the driving experience and safety features in vehicles. These innovations are set to revolutionize the automotive industry, offering new ways to interact with vehicle interfaces and providing more immersive and engaging experiences for drivers and passengers alike. Additionally, companies are developing new technologies, such as transparent displays that can be integrated into car windshields to display information more seamlessly and naturally. Increasing adoption of self-driving cars is also expected to boost the growth of the market during the forecast period.
Increasing usage of 3D displays in the medical industry is a key trend influencing market growth. Medical displays are used for precise and accurate patient diagnosis. Medical displays can only display images in 2D. However, some displays can show simulated 3D images. Advances in technology have led to medical 3D display devices capable of providing projected 3D images. They are used in a variety of medical applications, including diagnostic imaging, surgical planning, and training. For example, Coretec's CSpace is a 3D display that provides high-resolution full-color images. Images can be viewed without additional visualization aids. CSpace has a 360-degree viewing angle, allowing users to see all sides of the image. It provides true 3D images and allows users to easily create animated and video images.
3D technology improves surgeons' vision, shortening surgery time and preoperative preparation. Researchers use these to create virtual models of the human body and use them to study the effects of disease and treatments. This could lead to discoveries and treatments that may improve patient outcomes. The development of 3D visual displays in the medical industry will drive demand for the next generation of these systems, as 3D systems enable a better understanding of patient health and accurate diagnosis. Therefore, such factors are expected to drive the growth of the market during the forecast period.
The high cost associated with 3D displays is challenging the market growth. The high cost of these devices will hamper the market expansion during the forecast period. 3D game consoles are now USD 200-USD 400, and 3D projectors are USD 1,000-USD 10,000. Currently, they are too expensive and may be out of reach for people in low-income countries. Not only are the displays expensive, but so are the connected items. 3D game consoles also add cost to purchasing new games that support 3D. Furthermore, due to the use of more complex technology, maintenance and repair costs are higher compared to standard technology.
The cost of modifying current systems to handle 3D displays is high and can increase the overall cost of deployment. The high cost of these makes it difficult for organizations and individuals to justify the purchase, making it a more affordable option for organizations to offer equivalent functionality at a lower cost. This may further reduce market demand. Such factors will hamper the growth of the market during the forecast period.
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
AUO Corp: The company offers different types of 3D displays. It is also involved in the research, development, design, manufacturing, and sale of different types of flat panel displays.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2023 to 2027, as well as historical data from 2017 to 2022 for the following segments
The market is evolving rapidly with advancements like Spatial Reality Devices (SRDs) and Digital Photo Frames, offering enhanced HD technology experiences. From digital cinema screens to smart glasses, the market caters to various sectors like military, aviation, and engineering. It enables stereoscopic imaging and immersive visual experiences in gaming and non-essential consumer devices and supports online learning and telecommuting. In healthcare, it aids in medical procedures and treatment by providing three-dimensional views of internal organs. The market's innovations extend to autonomous vehicles, smart homes, and industrial automation, illustrating its impact across diverse industries.
Furthermore, the market continues to innovate with Spatial Reality Devices (SRDs) and advancements in monitors for 3D movies and gaming experiences. Stereoscopic displays like DLP and PDP TVs, along with OLED and LED displays, offer three-dimensional views and immersive experiences. Health issues are addressed with augmented reality in medical imaging, aiding physicians in diagnosing and treating diseases. The market also includes Volumetric Displays and Head-Mounted Displays for Virtual Reality (VR) and Augmented Reality (AR) applications. Digital signage and bendable displays showcase the market's versatility in delivering innovative visual solutions.
Market Scope |
|
Report Coverage |
Details |
Page number |
160 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 17.85% |
Market growth 2023-2027 |
USD 92.41 billion |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
17.45 |
Regional analysis |
APAC, North America, Europe, South America, and Middle East and Africa |
Performing market contribution |
APAC at 33% |
Key countries |
US, China, South Korea, Germany, and UK |
Competitive landscape |
Leading companies, Market Positioning of companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Alphabet Inc., AUO Corp., Avalon Holographics Inc., Continental AG, Dimenco BV, FoVI3D, FUJIFILM Holdings Corp., LG Electronics Inc., Mitsubishi Electric Corp., New 3D Technologies Inc., NVIDIA Corp., Ostendo Technologies Inc., Panasonic Holdings Corp., Robert Bosch GmbH, Samsung Electronics Co. Ltd., SeeReal Technologies SA, Sharp Corp., Sony Group Corp., Toshiba Corp., and VividQ Ltd. |
Market dynamics |
Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for market forecast period |
Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Application
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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