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The ballistic targeting software (BTS) is extensively utilized by professional shooters, hunters, and military services, and is used for the training of all types of shooters, including hunters, snipers, and target shooters. Though the market for BTS software is small, it is anticipated to grow steadily over the forecast period. Factors such as the ability of BTS to augment the firearm performance will result in its augmented adoption during the predicted period. With the help of BTS software, a user can compare the bullet trajectory and other parameters and make an informed shot. The ability of this software to predict the accuracy and trajectory of the shot, even in the case of a moving target, will lead to the steady growth of this market. Technavio’s market research analyst has estimated this market to grow at a CAGR of over 4% by 2020.
The integration of Bluetooth and wireless technology will be the key driver for this market. Precision shooting depends on several factors like wind direction, wind speed, and muzzle velocity. It also involves the use of several devices like the weather tracker and the rangefinder. In the BTS software, these factors have to be entered manually. However, with the integration of the Bluetooth technology, weather data from weather trackers and range information from rangefinder can be shared to a remote personal digital assistant (PDA) with GPS capability.
The BTS software mobile application is mostly used for ballistic calculation and involves the manual entry of bullet features like bullet weight, bullet length, and bullet diameter. Once the details are entered into the application, it calculates and generates output in the form of milliradian (MRAD) or MOA.
In 2015, the Americas dominated this market and accounted for a market share of more than 65%. The presence of a significant number of hunters and shooters in the region will lead to the increased adoption of this software and technology.
The global BTS software market is competitive due to the presence of numerous suppliers. The presence of a large number of vendors in the market will compel software providers to render innovative solutions with advanced capabilities and features, such as improved angle assessment for better accuracy.
Key vendors in the market are -
Other prominent vendors analyzed in this market study are Applied Ballistics, iSnipe, Knights Armament Bullet Flight, Range-Time Software, Nikon SpotOn Ballistic Match Technology, Nosler Ballistics, and Patagonia Ballistics.
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PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Definitions of the words used in report
PART 05: Assumptions
PART 06: Introduction
PART 07: Market landscape
PART 08: Market segmentation by product
PART 09: Advantages and disadvantages of ballistic targeting system software
PART 10: Geographical segmentation
PART 11: Market drivers
PART 12: Impact of drivers
PART 13: Market challenges
PART 14: Impact of drivers and challenges
PART 15: Market trends
PART 16: Impact of trends
PART 17: Five forces model
PART 18: Vendor landscape
PART 19: Vendor matrix
PART 20: Key vendor analysis
PART 21: Other prominent vendors
PART 22: Appendix
PART 23: Explore Technavio
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