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Technavio’s analyst predicts that the global mayonnaise market is expected to grow at a moderate CAGR of more than 4% during the forecast period. The rising demand for convenient food will accelerate the growth of the mayonnaise market during the forecast period. An expanding working population in G7 and EU countries has led to a significant shortage of time and busier lifestyles among consumers. This directly impacts the eating habits as consumers tend to rely on convenience and RTE foods. As mayonnaise is one of the most widely used ingredients in the preparation of fast foods such as hamburgers and sandwiches, its consumption is growing. This increasing preference for fast and convenient food will accelerate the growth of the mayonnaise market until the end of 2020.
The augmented demand for vegetarian or egg-free spreads in countries like India is also expected to contribute to the market growth during the forecast period. Since the country has a sizeable population of vegetarians in addition to non-vegetarians who avoid meat on certain days of the week, the demand for plant-based mayonnaise is on the rise. In 2014, Hampton Creek, a food technology startup, introduced a new plant protein alternative to egg used in mayonnaise. Consumers are increasingly opting for these plant-based egg alternatives given their identical nutritional profile. Moreover, these products are popular with vegetarians, vegans, and those with egg allergy. This recent shift toward the consumption of plant-based products is expected to drive the market growth for mayonnaise during the forecast period.
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by product
PART 07: Geographical segmentation
PART 08: Segmentation by distribution channel
PART 09: Key leading countries
PART 10: Market drivers
PART 11: Impact of drivers
PART 12: Market challenges
PART 13: Impact of drivers and challenges
PART 14: Market trends
PART 15: Vendor landscape
PART 16: Appendix
PART 17: Explore Technavio
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