Global Mobile VoIP Market 2016-2020

  • Published: May 2016
  • Pages: 62
  • SKU: IRTNTR8594

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This market research report presents a detailed segmentation of the global mobile VoIP market by user model (premium model, freemium model, and enterprise model) and by products (video sharing, screen sharing, file sharing, video and voice calls, instant messaging, CRM integration services, and virtual number service). Some of the key vendors analyzed in this market research are Facebook, Skype, Viber, and Vonage

Outlook of the global mobile VoIP market

Technavio’s market research analyst predicts the global mobile VoIP (mVoIP) market to grow at an impressive CAGR of around 28% during the forecast period. The ubiquity of 3G and the advent of LTE service is the primary growth driver for this market. Telecom operators from across the globe have noticed a significant opportunity in carrier aggregation and hence, are investing in the deployment of the LTE-A system. The deployment of such systems will clearly represent the penetration level of LTE systems and will account for the upsurge that can be expected in the global mVoIP market during the forecast period.

An important factor that propels the prospects for growth in this market is the low total cost of ownership (TCO). VoIP technology enables data traffic and voice communication traffic integration into a single network to reduce the total TCO associated with a combined voice or data network. The integration of multiple media types such as voice, data, and video into a single network eliminates infrastructure and maintenance redundancies, which in turn helps to reduce capital and operational costs.

Product-based segmentation of the mobile VoIP market

  • Video sharing
  • Screen sharing
  • File sharing
  • Video and voice calls
  • Instant messaging
  • CRM integration services
  • Virtual number service

In 2015, the voice and video calls segment dominated this market and is envisaged to retain its hold over the market until 2020. The availability of faster data streams, presence of strong network infrastructure, relatively lower calling prices compared to mobile voice plans are the primary factors fueling the demand for mVoIP.

Segmentation by user model and analysis of the mobile VoIP market

  • Freemium model
  • Premium model
  • Enterprise model

In this market study, analysts have estimated the enterprise model segment to be the highest revenue generating market segment during the forecast period. Benefits such as improved business efficiency and decreased latency provided by this model have been driving the prospects for growth in this market segment.

Competitive landscape and key vendors

The global mobile VoIP market is characterized by the presence of intense competition among the players. The VoIP providers are focusing on various marketing strategies, such as smart pricing and collaborations with OEMs, to gain maximum market share during the forecast period. They are also engaging in consumer awareness programs, advertising, free trails, continued superior customer service, and innovation mechanisms to maximize their market prominence.

Leading vendors in the market are -

  • BigAnt Office Messenger
  • Cisco Jabber
  • HipChat
  • IBM Lotus Sametime
  • Facebook
  • Kakao Talk
  • Line
  • Skype
  • Viber
  • Vonage
  • WeChat

Other prominent vendors in the market include 12VoIP, FaceTime, Fring, Google Hangouts, Grasshopper, VoIP, KakaoTalk, magicJack, Mobiboo, One Horizon, PennyTel, Phone.com, RingCentral, StarSSIP, Talk360, TATA Communications, Tencent, TheDigest.com, T-Mobile VoIP, Truphone, Tu Me, VoIPVoIP, Vopium, Vyke, and Zadarma.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2020?
  • What are the key factors driving the global mobile VoIP market?
  • What are the key market trends impacting the growth of the mobile VoIP market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the vendors in the global mobile VoIP market?
  • What are the key outcomes of the five forces analysis of the mobile VoIP market?

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Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by user models

  • Global mVoIP market by user models

PART 07: Market drivers

PART 08: Impact of drivers

PART 09: Market challenges

PART 10: Impact of drivers and challenges

PART 11: Market trends

PART 12: Vendor landscape

  • Competitive scenario
  • Key developments
  • Market share analysis
  • Other prominent vendors

PART 13: Appendix

  • List of abbreviation

PART 14: Explore Technavio


Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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