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The football equipment market is estimated to grow by USD 2.02 billion at a CAGR of 2.59% between 2022 and 2027. The rise in development programs, such as research and innovation initiatives, can lead to the creation of new products and services, driving market growth. An increase in the demand for advanced equipment is driven by the need for more efficient and effective solutions in various industries, which can lead to higher adoption rates and market growth. Additionally, an increase in health awareness can drive demand for products and services that promote health and well-being, further contributing to market growth.
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This report extensively covers market segmentation by distribution channel (offline and online), product (football shoes, footballs, football protective equipment, and others), and geography (Europe, South America, APAC, North America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
The market share growth of the offline segment will be significant during the forecast period. The offline distribution channel includes offline stores that sell products in a physical space. In such stores, buyers can check products before buying. The offline distribution channel for the market includes specialty stores, hypermarkets, supermarkets, and departmental stores. The prominent players in the market promote and sell football equipment through specialty stores, as they offer greater visibility to products and a wide assortment of products. Specialty stores are significant in the sales of football equipment because they allow consumers to sample and evaluate products before buying. This is a convenient retail channel not only for end customers but also for companies.
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The offline segment shows a gradual increase in the market share of USD 12.45 billion in 2017 and continue to grow by 2021. Consumers buy football equipment from supermarkets, hypermarkets, and department stores, as they stock a large portfolio of products. Moreover, these stores provide consumers with attractive discounts, and they usually offer economically priced brands. However, the shelf space for football equipment is low in these stores, which acts as a barrier to market growth. Walmart Inc. (Walmart) and LuLu Hypermarket (LuLu) are a few hypermarkets that are present globally and offer a wide range of football equipment. Decathlon SA (Decathlon) is one of the fastest-growing sporting goods supermarkets, and it offers a wide range of football equipment, such as shinguard, ankle brace support, knee pad, and other football training equipment.
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Europe is projected to contribute 56% by 2027. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
Europe accounted for the largest market share in 2022 and shall continue to lead the market during the forecast period. Football accounts for the largest share of the market, and the popularity of football is the major driver for market growth in the region. Europe also has the largest number of football clubs in the world and attracts some of the most popular players in the game. The Union of European Football Associations (UEFA) Champions League and the Euro Cup are popular football tournaments played in the region, which will garner more popularity for the game over the forecast period and, therefore, contribute to the growth of the market in focus in the region.
The market is growing at a moderate pace due to the increasing demand for footballs, protective gear, and apparel. Industry players are focusing on optimizing their cost structure to offer competitive prices. The market is supported by statistical and comprehensive data that help strategists make informed decisions. The market report provides a holistic evaluation of market volumes and trends. Factors such as rising sports participation rates, driven by the appeal of a healthy lifestyle and events like the FIFA World Cup, are contributing to the market's growth. Key products in the market include football shoes and footballs, which are essential for participation in football. The market's growth is expected to continue, making it one of the fastest-growing markets in the sports industry. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
One of the important drivers for the market is the growing demand for advanced equipment. The rising sports participation rate and healthy lifestyle choices are driving demand for advanced equipment in the market at a moderate pace. As technological advancements revolutionize the sports industry, there's a pressing need for upgraded gear to replace outdated equipment, promising enhanced performance and safety. Companies like Odyssean Technology exemplify this trend, integrating sensors into sports gear to measure athlete performance and environmental conditions accurately. These advancements, such as those in football shoes and footballs, provide statistical and comprehensive data, improving players' safety and performance. This technological integration extends to other sports like soccer and hockey, as well as mobile sporting goods like skis, snowboards, ice skates, and skateboards. As industry players adopt innovative business strategies and cost structures, market volumes continue to grow, supporting holistic evaluations in the Global market report. The market's fastest-growing segment underscores the pivotal role of advanced equipment in shaping the future of sports.
Increased preference for eco-friendly products is the key trend in the market. The demand for eco-friendly products has been on the rise worldwide because of the growing concern about the environment. Football equipment manufacturers have been replacing raw materials like leather, synthetic rubber, polyurethane, nylon, and other synthetic materials with organic cotton, water-based adhesives, and recycled plastic materials in their manufacturing process. Thermoplastic elastomers are also being increasingly used in different kinds of sports equipment. A large number of budding companies are launching such products to cater to the increased demand for eco-friendly products. Thus, football shoes are now manufactured using eco-friendly materials, which has not only benefited the environment but has made the shoes significantly lighter than before, enabling players to have extra speed, agility, and comfort.
Nike has created limited-edition shoes made from recycled and renewable materials. Brazilian star player Neymar has been famously recognized for sporting the Nike Inc.GS football boot, the most lightweight and eco-friendly boot Nike has ever made. The laces, lining, and tongue of the Nike Inc.GS shoes are made from a minimum of 70% reused plastics, and the traction plate is made from the plant-based material Pebax Renu, which is 97% castor beans. Such a trend is likely to continue during the forecast period, which is expected to propel the market in focus during the forecast period.
The presence of counterfeit products is the major challenge impeding market growth. The presence of several local brands in the market is leading to fragmentation that is resulting in issues such as a lack of price standardization, an uneven competitive scenario, and market share erosion. Local and counterfeit brands price their products at a lower rate to gain a competitive advantage over international brands, but they lack quality and durability. However, these products are preferred by low-income consumers as they are affordable. This results in the failure of market companies to achieve optimal market penetration. They also tend to have an inventory backlog in their supply chain. Moreover, these counterfeit products have resulted in damaging the image of the original brands as consumers perceive these counterfeit products to be the original products. These issues restrict market growth to a large extent.
In developing countries such as China, India, and Thailand, counterfeit equipment is easily available to consumers. Thus, the growing availability of counterfeit products is expected to affect the revenue of several global companies during the forecast period. However, the same problem also holds true for many developed regions, which poses a challenge for the market during the forecast period.
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Nike Inc. - The company offers football equipment such as Shadow XR Youth Football helmets as its key offering. They also offer footwear for football, basketball, running, swimming, tennis, driving, cricket, and other sports equipment under the same segment. Additionally, this segment offers Nike Pro tops and t-shirts, hoodies and pullovers, jackets and vests, pants and tights, shorts, socks, accessories, and equipment for football, basketball, golf, skateboarding, and tennis.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
The market is witnessing rapid growth, driven by technological innovations and strategic market growth analysis. Domestic and global market players are playing a significant role in the market's expansion, focusing on value chain optimization and effective business strategies. Recent developments, including product launches and area marketplace expansion, are shaping the market's future growth potential. Despite limitations and market concentration, opportunities analysis reveals a fastest growing market with a marketing advantage. The market insights provided are supportive of the business, offering a trusted source for both macro overview and micro details. The market's focus on Protective Gear and Accessories highlights the importance of safety measures and quality analysis in this industry.
Furthermore, the market is influenced by various factors, such as global variability and consumer demand fluctuations. Top-performing companies drive market growth through innovation in products and segmentation for market success. Achievements in the industry are supported by accurate insights and methodologies. Regulatory influences and risk assessment play a crucial role in shaping the market landscape. The market's competitive landscape analysis highlights the strategies of major industry players while industry recommendations guide future growth. The market size, both globally and at regional levels, reflects the industry's development trends and the impact of domestic and global market players. Overall, the football equipment market is dynamic, with development policies and manufacturing processes adapting to meet consumer needs and regulatory requirements.
As the global Football Equipment market continues to thrive, it's imperative to understand the various factors that shape its dynamics. From leading 20 countries to industry chain structure and key regions' development status, each element plays a crucial role in defining the market landscape. Leading 20 countries serve as the primary drivers of demand and supply in the football equipment market. These nations, including powerhouses like Brazil, Germany, and England, contribute significantly to the industry's growth trajectory. Understanding the industry chain structure is essential for stakeholders to comprehend the flow of goods and services within the market. From manufacturers to retailers and consumers, each component in the chain influences the overall dynamics and competitiveness of the market.
Key regions' development status offers insights into the market's maturity and growth potential. While established regions like Europe and North America boast high levels of development, emerging markets in Asia-Pacific and Latin America present lucrative opportunities for expansion. Import/export consumption patterns shed light on the flow of football equipment across borders. Tariffs, trade agreements, and geopolitical factors influence import/export volumes and pricing dynamics, impacting market trends and profitability. Gross margins play a critical role in determining the profitability of industry players. Manufacturers and retailers closely monitor gross margins to assess pricing strategies and cost efficiencies, ensuring sustainable growth in a competitive market environment.
In the realm of football equipment, major leading industry players such as Nike, Adidas, and Puma dominate the market landscape. These brands compete based on product innovation, brand recognition, and marketing efforts, shaping industry trends and consumer preferences. Product pictures and specifications provide consumers with essential information about football equipment, including jerseys, cleats, balls, and accessories. Detailed specifications and visually appealing product images enhance consumer engagement and facilitate informed purchasing decisions. Efficient shipments management is crucial for meeting market demand and maintaining inventory levels. Manufacturers optimize shipment processes to ensure timely delivery of products to retailers and consumers, minimizing disruptions and maximizing customer satisfaction.
Tracking industry development trends enables stakeholders to anticipate market shifts and capitalize on emerging opportunities. Trends such as sustainability, customization, and technological advancements shape product offerings and consumer preferences in the football equipment market. The global market size of football equipment reflects its widespread popularity and demand. From recreational players to professional athletes, the market caters to a diverse range of consumers worldwide, driving continuous growth and innovation. Navigating trade regulations is essential for conducting business in the global football equipment market. Compliance with tariffs, import/export restrictions, and quality standards ensures smooth operations and mitigates risks associated with international trade.
Football Equipment Market Scope |
|
Report Coverage |
Details |
Page number |
164 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 2.59% |
Market growth 2023-2027 |
USD 2.02 billion |
Market structure |
Fragmented |
YoY growth (%) |
2.4 |
Regional analysis |
Europe, South America, APAC, North America, and Middle East and Africa |
Performing market contribution |
Europe at 56% |
Key countries |
US, Japan, UK, Germany, France, and Brazil |
Competitive landscape |
Leading companies, Market Positioning of companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Adams, adidas AG, Amer Sports Corp., ASICS Corp., Baden Sports Inc., BasicNet Spa, Chogori India Retail Ltd., Diadora Spa, Douglas Pads, Franklin Sports Inc., hummel AS, Iconix International, JOMA SPORT SA, Lotto sport Italia Spa, Mizuno USA, PUMA SE, Schutt Sports, Under Armour Inc., Xenith LLC, and Nike Inc. |
Market dynamics |
Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period. |
Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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