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Gluten-free Food Market Growth, Size, Trends, Analysis Report by Type, Application, Region and Segment Forecast 2021-2025

  • Published: Aug 2021
  • Pages: 120
  • SKU: IRTNTR45525
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The gluten-free food market share is expected to increase by USD 3.35 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 8.35%.

This gluten-free food market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers gluten-free food market segmentation by product (gluten-free bakery and confectionery products, gluten-free cereals and snacks, and other gluten-free food products) and geography (north america, europe, apac, south america, and mea). The gluten-free food market report also offers information on several market vendors, including Conagra Brands Inc., Freedom Foods Group Ltd., General Mills Inc., Gruma SAB de CV, Kellogg Co., Lindt and Sprungli (USA) Inc., Mondelez International Inc., The Hain Celestial Group Inc., The Hershey Co., and Unilever Group among others.

What will the Gluten-free Food Market Size be During the Forecast Period?

Gluten-free Food Market Size

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"The growing demand for gluten-free food products is one of the key drivers supporting the MEA free-from food market growth." 

Gluten-free Food Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The growing demand for gluten-free bakery products is notably driving the gluten-free food market growth, although factors such as the high price of gluten-free food products may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the gluten-free food industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Gluten-free Food Market Driver

The growing demand for gluten-free bakery products is one of the key factors driving the growth of the global gluten-free food market. The gluten-free bakery products segment was the major contributor to the global gluten-free food market in 2016 and accounted for a share of 55%. This segment includes gluten-free bagels, baking mixes, muffins, rolls and buns, cornbread, focaccia, croissants, pies and cakes, bread, crackers, pretzels, and cookies and wafers, and baking powder. The wide range of offerings and new product launches are key drivers of this segment. Product innovations and rebranding are other factors that boost the sales of gluten-free bakery products. In 2018, DSM, a Dutch multinational company specializing in food and nutrition sciences, introduced a new enzyme that makes gluten-free bread softer and moister. The new solution Bake Zyme AAA enables bakeries to reduce the content of ascorbic acid in their recipes while maintaining the ideal bread texture and volume. Such initiatives by bakers will spur the demand for gluten-free bakery products and increase the revenue of the global gluten-free bakery products during the forecast period.

Key Gluten-free Food Market Trend

The growing availability of gluten-free foods will fuel the global gluten-free food market growth. With growing instances of celiac disease and gluten intolerance, the availability of gluten-free foods is increasing. To boost the sales of gluten-free foods, many local bakeries are partnering with supermarkets to sell their gluten-free baked goods. Sprouts Farmers Market in Atlanta, for example, offers products made by the local all-gluten-free Dunwoody Bakery. Wegmans, a supermarket chain in the US, recently partnered with a New Jersey-based gluten-free bakery, Get Fresh Bakehouse, to offer prepared cookies, cupcakes, and brownies at all its stores. Similarly, the global retailer Walmart is trying to expand the gluten-free market space by creating more options for consumers and competition for grocery chains and supermarkets. Walmart has expanded its private-label Great Value line with gluten-free cookies, pretzels, pasta meals, and granola bars, many of which are manufactured by the Romanian company Sam Mills. All these products are certified by the Gluten-Free Certification Program run by the National Foundation for Celiac Awareness. Using distinguishable green product labels, the big-box retailer has also added gluten-free blueberry muffins, brownies, and chocolate chip cookies to many of its in-store bakeries.

Key Gluten-free Food Market Challenge

The high price of gluten-free food products is a major challenge for the global gluten-free food market growth. The global gluten-free food market is still emerging and small in comparison to the market for gluten-containing food products. The complexity involved in the manufacturing process of gluten-free food products accounts for their high cost. In addition, rice and corn, which are the prime ingredients used instead of wheat in gluten-free food products, are more expensive than wheat. The other costs incurred during the manufacturing of gluten-free food are certifications, exclusive carriers to avoidance of cross-contamination, specialized supply chain, and logistics. Therefore, the manufacturing cost of gluten-free products is higher than that of products with gluten, and the same reflects in the selling price of gluten-free products. For example, the price of gluten-free bread is almost ten times higher compared to its regular counterpart. Such high prices increase the overall monthly food expense of families. Moreover, gluten-free food products are expensive in all regions owing to their superior quality and complex manufacturing process. Therefore, the high cost of gluten-free food might hinder the growth of the global gluten-free food market.

This gluten-free food market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the global gluten-free food market as a part of the global packaged foods and meats under the global food products segment of the global packaged foods and meats market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the gluten-free food market during the forecast period.

Who are the Major Gluten-free Food Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Conagra Brands Inc.
  • Freedom Foods Group Ltd.
  • General Mills Inc.
  • Gruma SAB de CV
  • Kellogg Co.
  • Lindt and Sprungli (USA) Inc.
  • Mondelez International Inc.
  • The Hain Celestial Group Inc.
  • The Hershey Co.
  • Unilever Group

 

This statistical study of the gluten-free food market encompasses successful business strategies deployed by the key vendors. The gluten-free food market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  • Conagra Brands Inc. - The company offers gluten-free bread, bagels, buns, muffins, pizza crusts, and cookies.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The gluten-free food market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Gluten-free Food Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the gluten-free food market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of the global packaged foods and meats market includes the following core components:

  • Inputs
  • Inbound logistics
  • Operations
  • Outbound logistics
  • Marketing and sales
  • Service
  • Support activities
  • Innovation

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Gluten-free Food Market?

Gluten-free Food Market Market segmentation by region

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47% of the market's growth will originate from North America during the forecast period. The US and Canada are the key markets for gluten-free food market in North America. Market growth in this region will be slower than the growth of the market in regions.

The growing demand for gluten-free bakery products will facilitate the gluten-free food market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

As an aftereffect of COVID -19, there is a shift in customers' food consumption trends and the inclination toward a healthy lifestyle. Currently, there is significant demand for gluten-free beverages in the US, Canada, and Mexico. Consumers? impression of healthy, gluten-free food products is also positive in the US. These factors are likely to drive the growth of the regional market in focus during the forecast period.

What are the Revenue-generating Product Segments in the Gluten-free Food Market?

Gluten-free Food Market Segmentation

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The gluten-free food market share growth by the gluten-free bakery and confectionery products segment will be significant during the forecast period. To address the growing demand, bakers of gluten-free products are expanding their presence and increasing the availability of gluten-free bakery products by launching exclusive outlets for these foods.

This report provides an accurate prediction of the contribution of all the segments to the growth of the gluten-free food market size and actionable market insights on post COVID-19 impact on each segment.

 

Gluten-free Food Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 8.35%

Market growth 2021-2025

$ 3.35 billion

Market structure

Fragmented

YoY growth (%)

10.99

Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

North America at 47%

Key consumer countries

US, Italy, Canada, UK, and Germany

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Conagra Brands Inc., Freedom Foods Group Ltd., General Mills Inc., Gruma SAB de CV, Kellogg Co., Lindt and Sprungli (USA) Inc., Mondelez International Inc., The Hain Celestial Group Inc., The Hershey Co., and Unilever Group

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Gluten-free Food Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive gluten-free food market growth during the next five years
  • Precise estimation of the gluten-free food market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the gluten-free food industry across North America, Europe, APAC, South America, and MEA
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of gluten-free food market vendors

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
    • Exhibit 02: Market characteristics
  • 2.2 Value chain analysis
    • Exhibit 03: Value chain analysis

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 04: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 05: Market segments
  • 3.3 Market size 2020
    • 3.4 Market outlook: Forecast for 2020 - 2025
      • Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
      • Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 08: Five forces analysis 2020 & 2025
    • 4.2 Bargaining power of buyers
      • Exhibit 09: Bargaining power of buyers
    • 4.3 Bargaining power of suppliers
      • Exhibit 10: Bargaining power of suppliers
    • 4.4 Threat of new entrants
      • Exhibit 11: Threat of new entrants
    • 4.5 Threat of substitutes
      • Exhibit 12: Threat of substitutes
    • 4.6 Threat of rivalry
      • Exhibit 13: Threat of rivalry
    • 4.7 Market condition
      • Exhibit 14: Market condition - Five forces 2020

    5 Market Segmentation by Product

    • 5.1 Market segments
      • Exhibit 15: Product - Market share 2020-2025 (%)
    • 5.2 Comparison by Product
      • Exhibit 16: Comparison by Product
    • 5.3 Gluten-free bakery and confectionery products - Market size and forecast 2020-2025
      • Exhibit 17: Gluten-free bakery and confectionery products - Market size and forecast 2020-2025 ($ million)
      • Exhibit 18: Gluten-free bakery and confectionery products - Year-over-year growth 2020-2025 (%)
    • 5.4 Gluten-free cereals and snacks - Market size and forecast 2020-2025
      • Exhibit 19: Gluten-free cereals and snacks - Market size and forecast 2020-2025 ($ million)
      • Exhibit 20: Gluten-free cereals and snacks - Year-over-year growth 2020-2025 (%)
    • 5.5 Other gluten-free food products - Market size and forecast 2020-2025
      • Exhibit 21: Other gluten-free food products - Market size and forecast 2020-2025 ($ million)
      • Exhibit 22: Other gluten-free food products - Year-over-year growth 2020-2025 (%)
    • 5.6 Market opportunity by Product
      • Exhibit 23: Market opportunity by Product

    6 Market Segmentation by Distribution channel

    • 6.1 Market segments
      • Exhibit 24: Distribution channel - Market share 2020-2025 (%)
    • 6.2 Comparison by Distribution channel
      • Exhibit 25: Comparison by Distribution channel
    • 6.3 Offline - Market size and forecast 2020-2025
      • Exhibit 26: Offline - Market size and forecast 2020-2025 ($ million)
      • Exhibit 27: Offline - Year-over-year growth 2020-2025 (%)
    • 6.4 Online - Market size and forecast 2020-2025
      • Exhibit 28: Online - Market size and forecast 2020-2025 ($ million)
      • Exhibit 29: Online - Year-over-year growth 2020-2025 (%)
    • 6.5 Market opportunity by Distribution channel
      • Exhibit 30: Market opportunity by Distribution channel

    7 Customer landscape

    8 Geographic Landscape

    • 8.1 Geographic segmentation
      • Exhibit 32: Market share by geography 2020-2025 (%)
    • 8.2 Geographic comparison
      • Exhibit 33: Geographic comparison
    • 8.3 North America - Market size and forecast 2020-2025
      • Exhibit 34: North America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 35: North America - Year-over-year growth 2020-2025 (%)
    • 8.4 Europe - Market size and forecast 2020-2025
      • Exhibit 36: Europe - Market size and forecast 2020-2025 ($ million)
      • Exhibit 37: Europe - Year-over-year growth 2020-2025 (%)
    • 8.5 APAC - Market size and forecast 2020-2025
      • Exhibit 38: APAC - Market size and forecast 2020-2025 ($ million)
      • Exhibit 39: APAC - Year-over-year growth 2020-2025 (%)
    • 8.6 South America - Market size and forecast 2020-2025
      • Exhibit 40: South America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 41: South America - Year-over-year growth 2020-2025 (%)
    • 8.7 MEA - Market size and forecast 2020-2025
      • Exhibit 42: MEA - Market size and forecast 2020-2025 ($ million)
      • Exhibit 43: MEA - Year-over-year growth 2020-2025 (%)
    • 8.8 Key leading countries
      • Exhibit 44: Key leading countries
    • 8.9 Market opportunity by geography
      • Exhibit 45: Market opportunity by geography ($ million)

    9 Drivers, Challenges, and Trends

    • 9.1 Market drivers
      • 9.2 Market challenges
        • 9.3 Market trends

          10 Vendor Landscape

          • 10.1 Competitive scenario
            • 10.2 Overview
              • Exhibit 47: Vendor landscape
            • 10.3 Landscape disruption
              • Exhibit 48: Landscape disruption
              • Exhibit 49: Industry risks

            11 Vendor Analysis

            • 11.1 Vendors covered
              • Exhibit 50: Vendors covered
            • 11.2 Market positioning of vendors
              • Exhibit 51: Market positioning of vendors
            • 11.3 Conagra Brands Inc.
              • Exhibit 52: Conagra Brands Inc. - Overview
              • Exhibit 53: Conagra Brands Inc. - Business segments
              • Exhibit 54: Conagra Brands Inc. - Key news
              • Exhibit 55: Conagra Brands Inc. - Key offerings
              • Exhibit 56: Conagra Brands Inc. - Segment focus
            • 11.4 Freedom Foods Group Ltd.
              • Exhibit 57: Freedom Foods Group Ltd. - Overview
              • Exhibit 58: Freedom Foods Group Ltd. - Business segments
              • Exhibit 59: Freedom Foods Group Ltd. - Key offerings
              • Exhibit 60: Freedom Foods Group Ltd. - Segment focus
            • 11.5 General Mills Inc.
              • Exhibit 61: General Mills Inc. - Overview
              • Exhibit 62: General Mills Inc. - Business segments
              • Exhibit 63: - Key news
              • Exhibit 64: General Mills Inc. - Key offerings
              • Exhibit 65: General Mills Inc. - Segment focus
            • 11.6 Gruma SAB de CV
              • Exhibit 66: Gruma SAB de CV - Overview
              • Exhibit 67: Gruma SAB de CV - Business segments
              • Exhibit 68: Gruma SAB de CV - Key offerings
              • Exhibit 69: Gruma SAB de CV - Segment focus
            • 11.7 Kellogg Co.
              • Exhibit 70: Kellogg Co. - Overview
              • Exhibit 71: Kellogg Co. - Business segments
              • Exhibit 72: Kellogg Co.- Key news
              • Exhibit 73: Kellogg Co. - Key offerings
              • Exhibit 74: Kellogg Co. - Segment focus
            • 11.8 Lindt and Sprungli (USA) Inc.
              • Exhibit 75: Lindt and Sprungli (USA) Inc. - Overview
              • Exhibit 76: Lindt and Sprungli (USA) Inc. - Business segments
              • Exhibit 77: Lindt and Sprungli (USA) Inc. - Key offerings
              • Exhibit 78: Lindt and Sprungli (USA) Inc. - Segment focus
            • 11.9 Mondelez International Inc.
              • Exhibit 79: Mondelez International Inc. - Overview
              • Exhibit 80: Mondelez International Inc. - Business segments
              • Exhibit 81: Mondelez International Inc. - Key news
              • Exhibit 82: Mondelez International Inc. - Key offerings
              • Exhibit 83: Mondelez International Inc. - Segment focus
            • 11.10 The Hain Celestial Group Inc.
              • Exhibit 84: The Hain Celestial Group Inc. - Overview
              • Exhibit 85: The Hain Celestial Group Inc. - Business segments
              • Exhibit 86: The Hain Celestial Group Inc. - Key offerings
              • Exhibit 87: The Hain Celestial Group Inc. - Segment focus
            • 11.11 The Hershey Co.
              • Exhibit 88: The Hershey Co. - Overview
              • Exhibit 89: The Hershey Co. - Business segments
              • Exhibit 90: The Hershey Co. - Key news
              • Exhibit 91: The Hershey Co. - Key offerings
              • Exhibit 92: The Hershey Co. - Segment focus
            • 11.12 Unilever Group
              • Exhibit 93: Unilever Group - Overview
              • Exhibit 94: Unilever Group - Business segments
              • Exhibit 95: Unilever Group - Key offerings
              • Exhibit 96: Unilever Group - Segment focus

            12 Appendix

            • 12.1 Scope of the report
              • 12.2 Currency conversion rates for US$
                • Exhibit 97: Currency conversion rates for US$
              • 12.3 Research methodology
                • Exhibit 98: Research Methodology
                • Exhibit 99: Validation techniques employed for market sizing
                • Exhibit 100: Information sources
              • 12.4 List of abbreviations
                • Exhibit 101: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              Gluten-free Food Market market growth will increase by $3.35 bn during 2021-2025.
              The gluten-free food market market is expected to grow at a CAGR of 8.35% during 2021-2025.
              Technavio has segmented the gluten-free food market market by product (gluten-free bakery and confectionery products, gluten-free cereals and snacks, and other gluten-free food products) and geographic (North America, Europe, APAC, South America, MEA, North America, Europe, APAC, South America, and MEA).
              Conagra Brands Inc., Freedom Foods Group Ltd., General Mills Inc., Gruma SAB de CV, Kellogg Co., Lindt and Sprungli (USA) Inc., Mondelez International Inc., The Hain Celestial Group Inc., The Hershey Co., Unilever Group are a few of the key vendors in the gluten-free food market market.
              North America will register the highest growth rate of 47% among the other regions. Therefore, the gluten-free food market market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the gluten-free food market market growth are:
              • Growing demand for gluten-free bakery products
              • Growing availability of gluten-free foods
              The gluten-free food market market vendors should focus on grabbing business opportunities from the gluten-free bakery and confectionery products segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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