Indonesia Retail Market by Product and Distribution Channel - Forecast and Analysis 2021-2025

  • Published: Dec 2020
  • Pages: 120
  • SKU: IRTNTR46507

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The Indonesia retail market has the potential to grow by $ 37.32 bn during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 4%.

This Indonesia retail market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Based on our research output, there has been a negative impact on the market growth post COVID-19 era. The expansion of retail landscape is notably driving the Indonesia retail market growth, although factors such as underdeveloped infrastructure may impede market growth. To unlock information on the key market drivers and the COVID-19 pandemic impact on the Indonesia retail market industry get your FREE report sample now.

This report provides extensive insights on segmentations by product (food & beverages, electrical & electronics, apparel & footwear, home improvement & household products, and others) and distribution channel (offline and online). The Indonesia retail market report also offers information on several market vendors, including CT Corp., PT Erajaya Swasembada Tbk, PT Hero Supermarket Tbk, PT Lion Super Indo, PT Multipolar Tbk, PT Ramayana Lestari Sentosa Tbk, PT Sumber Alfaria Trijaya Tbk, PT. Circleka Indonesia Utama, PT. Indomarco Prismatama, and PT Mitra Adiperkasa Tbk among others.

What will the Indonesia Retail Market Size be in 2021?


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Indonesia Retail Market: Key Drivers and Trends

  • The traditional unorganized retail outlets in Indonesia are increasingly being replaced by big retail hypermarkets, supermarkets, and other retail chains. 
  • The demand for organized retailing is growing in Indonesia because of the availability of all the necessary items under one roof. 
  • Several retail companies are focusing on expanding their stores to new areas.
  • Moreover, both foreign and local retailers have made plans to increase their investments in the retail space of Indonesia. 
  • This expansion of the retail landscape in Indonesia will be a significant factor in driving the growth of the retail market.
  • The availability of robust and affordable internet connectivity and the increasing convenience and security of online banking have boosted the demand for online retail in Indonesia. 
  • The growing popularity of online shopping has encouraged both major and small retailers to offer their products online. 
  • To capitalize on the growing popularity of m-commerce, several vendors are launching mobile websites and applications to enhance their customers’ shopping experience.
  • Retailers are also using smartphones to scan credit cards, loyalty reward cards, gift cards, and membership cards.

This Indonesia retail market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. Get detailed insights on market drivers, trends, and challenges, which will help companies evaluate and develop growth strategies.

Who are the Major Indonesia Retail Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:


  • CT Corp.
  • PT Erajaya Swasembada Tbk
  • PT Hero Supermarket Tbk
  • PT Lion Super Indo
  • PT Multipolar Tbk
  • PT Ramayana Lestari Sentosa Tbk
  • PT Sumber Alfaria Trijaya Tbk
  • PT. Circleka Indonesia Utama
  • PT. Indomarco Prismatama
  • PT Mitra Adiperkasa Tbk


The Indonesia retail market is fragmented and the vendors are deploying growth strategies such as product differentiation to compete in the market. Click here to uncover other successful business strategies deployed by the vendors. 

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the Indonesia retail market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

What are the Revenue-generating Product Segments in the Indonesia Retail Market?


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The food and beverage industry in Indonesia is experiencing growth due to an upward trend in the prices of commodities, which has led to an increase in the purchasing power of people in regions such as Sumatra and Kalimantan that produce the commodities. Also, Indonesia is experiencing a growing interest of consumers in imported goods, especially processed foods, which is expected to witness the highest growth rate during 2021-2025. Therefore, the growth of the market segment is expected to be significant throughout the forecast period.

However, the post COVID-19 impact has brought forth a slowdown in the food and beverage segment due to the limitation on customer visits at retail stores. Fetch actionable market insights on post COVID19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the Indonesia retail market size.



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What are the Key Factors Covered in this Indonesia Retail Market In Indonesia Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive Indonesia retail market growth during the next five years
  • Precise estimation of the Indonesia retail market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the Indonesia retail industry across Indonesia
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of Indonesia retail market vendors

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Indonesia Retail Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of 4%

Market growth 2021-2025

$ 37.32 billion

Market structure


YoY growth (%)


Regional analysis


Performing market contribution

Food and Beverages at 70%

Key consumer countries


Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

CT Corp., PT Erajaya Swasembada Tbk, PT Hero Supermarket Tbk, PT Lion Super Indo, PT Multipolar Tbk, PT Ramayana Lestari Sentosa Tbk, PT Sumber Alfaria Trijaya Tbk, PT. Circleka Indonesia Utama, PT. Indomarco Prismatama, and PT Mitra Adiperkasa Tbk

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization purview

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The retail market growth will increase by $37.32 billion during 2020-2025.
The retail market is expected to grow at a CAGR of 4.06% during 2020-2025.
Technavio has segmented the retail market by product (Food and beverages, Electrical and electronics, Apparel and footwear, Home improvement and household products, and Others) ,distribution channel (Offline and Online) , and geographic (Indonesia).
CT Corp., PT Erajaya Swasembada Tbk, PT Hero Supermarket Tbk, PT Lion Super Indo, PT Multipolar Tbk, PT Ramayana Lestari Sentosa Tbk, PT Sumber Alfaria Trijaya Tbk, PT. Circleka Indonesia Utama, PT. Indomarco Prismatama, PT Mitra Adiperkasa Tbk are a few of the key vendors in the retail market.
Indonesia will register the highest growth rate of 100.00% among the other regions. Therefore, the retail market in Indonesia is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the retail market growth are:
  • Expansion of retail landscape
The retail market vendors should focus on grabbing business opportunities from the food and beverages segment as it accounted for the largest market share in the base year.
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