How big is the Influencering Platform market?

The influencering platform market size is estimated to grow at $$ 80.3 bn in 2025-2029. <a href='https://www.technavio.com/report/influencer-marketing-platform-market-industry-analysis'>Read More</a>

Which segment accounted for the largest Influencering Platform market share?

Market segmentation by end-user (Large enterprise, Small and medium enterprise, medium enterprise, Sports and fitness, and Others), application (Fashion and lifestyle, Food and entertainment, Travel .... <a href='https://www.technavio.com/report/influencer-marketing-platform-market-industry-analysis'>Read More</a>

Who are the key players in the Influencering Platform market?

AspireIQ Inc., Captiv8 Inc., Cision US Inc., CreatorIQ, Emplifi Inc, ExpertVoice Inc., Fashion GPS Inc., Impact Tech Inc., IZEA Worldwide Inc., JuliusWorks Inc., Linqia Inc., .... <a href='https://www.technavio.com/report/influencer-marketing-platform-market-industry-analysis'>Read More</a>

What are the factors driving the Influencering Platform market?

The key factors driving the influencering platform market growth are: Increasing partnerships and mergers and acquisitions among vendors Influencer marketing platforms .... <a href='https://www.technavio.com/report/influencer-marketing-platform-market-industry-analysis'>Read More</a>

Influencer Marketing Platform Market Analysis North America, Europe, APAC, Middle East and Africa, South America - US, Germany, China, UK, Japan, India, France, Italy, Brazil, Spain - Size and Forecast 2025-2029

Published: Jan 2025
Pages: 200
SKU: IRTNTR73656

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1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by End-user
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation

2.3 Factors of disruption
- Overview on factors of disruption

2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market

3.2 Market characteristics
- Market characteristics analysis

3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition

4.2 Market segment analysis
- Market segments

4.3 Market size 2024

4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ billion)
- Data Table on Global - Market size and forecast 2024-2029 ($ billion)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Global Influencer Marketing Platform Market 2019 - 2023
- Historic Market Size - Data Table on Global Influencer Marketing Platform Market 2019 - 2023 ($ billion)

5.2 End-user segment analysis 2019 - 2023
- Historic Market Size - End-user Segment 2019 - 2023 ($ billion)

5.3 Application segment analysis 2019 - 2023
- Historic Market Size - Application Segment 2019 - 2023 ($ billion)

5.4 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ billion)

5.5 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ billion)

6 Qualitative Analysis

6.1 Impact of AI on the Global Influencer Marketing Platform Market

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029

7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029

7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029

7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029

7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029

7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029

7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by End-user

8.1 Market segments
- Chart on End-user - Market share 2024-2029 (%)
- Data Table on End-user - Market share 2024-2029 (%)

8.2 Comparison by End-user
- Chart on Comparison by End-user
- Data Table on Comparison by End-user

8.3 Large enterprise - Market size and forecast 2024-2029
- Chart on Large enterprise - Market size and forecast 2024-2029 ($ billion)
- Data Table on Large enterprise - Market size and forecast 2024-2029 ($ billion)
- Chart on Large enterprise - Year-over-year growth 2024-2029 (%)
- Data Table on Large enterprise - Year-over-year growth 2024-2029 (%)

8.4 Small and medium enterprise - Market size and forecast 2024-2029
- Chart on Small and medium enterprise - Market size and forecast 2024-2029 ($ billion)
- Data Table on Small and medium enterprise - Market size and forecast 2024-2029 ($ billion)
- Chart on Small and medium enterprise - Year-over-year growth 2024-2029 (%)
- Data Table on Small and medium enterprise - Year-over-year growth 2024-2029 (%)

8.5 Market opportunity by End-user
- Market opportunity by End-user ($ billion)
- Data Table on Market opportunity by End-user ($ billion)

9 Market Segmentation by Application

9.1 Market segments
- Chart on Application - Market share 2024-2029 (%)
- Data Table on Application - Market share 2024-2029 (%)

9.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application

9.3 Fashion and lifestyle - Market size and forecast 2024-2029
- Chart on Fashion and lifestyle - Market size and forecast 2024-2029 ($ billion)
- Data Table on Fashion and lifestyle - Market size and forecast 2024-2029 ($ billion)
- Chart on Fashion and lifestyle - Year-over-year growth 2024-2029 (%)
- Data Table on Fashion and lifestyle - Year-over-year growth 2024-2029 (%)

9.4 Food and entertainment - Market size and forecast 2024-2029
- Chart on Food and entertainment - Market size and forecast 2024-2029 ($ billion)
- Data Table on Food and entertainment - Market size and forecast 2024-2029 ($ billion)
- Chart on Food and entertainment - Year-over-year growth 2024-2029 (%)
- Data Table on Food and entertainment - Year-over-year growth 2024-2029 (%)

9.5 Travel and holiday - Market size and forecast 2024-2029
- Chart on Travel and holiday - Market size and forecast 2024-2029 ($ billion)
- Data Table on Travel and holiday - Market size and forecast 2024-2029 ($ billion)
- Chart on Travel and holiday - Year-over-year growth 2024-2029 (%)
- Data Table on Travel and holiday - Year-over-year growth 2024-2029 (%)

9.6 Sports and fitness - Market size and forecast 2024-2029
- Chart on Sports and fitness - Market size and forecast 2024-2029 ($ billion)
- Data Table on Sports and fitness - Market size and forecast 2024-2029 ($ billion)
- Chart on Sports and fitness - Year-over-year growth 2024-2029 (%)
- Data Table on Sports and fitness - Year-over-year growth 2024-2029 (%)

9.7 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ billion)
- Data Table on Others - Market size and forecast 2024-2029 ($ billion)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)

9.8 Market opportunity by Application
- Market opportunity by Application ($ billion)
- Data Table on Market opportunity by Application ($ billion)

10 Market Segmentation by Type

10.1 Market segments
- Chart on Type - Market share (2024-2029) (%)
- Data Table on Type - Market share (2024-2029) (%)

10.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type

10.3 Campaign Management - Market size and forecast (2024-2029)
- Chart on Campaign Management - Market size and forecast (2024-2029) ($ million)
- Data Table on Campaign Management - Market size and forecast (2024-2029) ($ million)
- Chart on Campaign Management - Year-over-year growth (2024-2029) (%)
- Data Table on Campaign Management - Year-over-year growth (2024-2029) (%)

10.4 Search & Discovery - Market size and forecast (2024-2029)
- Chart on Search & Discovery - Market size and forecast (2024-2029) ($ million)
- Data Table on Search & Discovery - Market size and forecast (2024-2029) ($ million)
- Chart on Search & Discovery - Year-over-year growth (2024-2029) (%)
- Data Table on Search & Discovery - Year-over-year growth (2024-2029) (%)

10.5 Analytics & Reporting - Market size and forecast (2024-2029)
- Chart on Analytics & Reporting - Market size and forecast (2024-2029) ($ million)
- Data Table on Analytics & Reporting - Market size and forecast (2024-2029) ($ million)
- Chart on Analytics & Reporting - Year-over-year growth (2024-2029) (%)
- Data Table on Analytics & Reporting - Year-over-year growth (2024-2029) (%)

10.6 Influencer Management - Market size and forecast (2024-2029)
- Chart on Influencer Management - Market size and forecast (2024-2029) ($ million)
- Data Table on Influencer Management - Market size and forecast (2024-2029) ($ million)
- Chart on Influencer Management - Year-over-year growth (2024-2029) (%)
- Data Table on Influencer Management - Year-over-year growth (2024-2029) (%)

10.7 Market opportunity by Type
- Market opportunity by $segment_name ($ million)
- Data Table on Market opportunity by $segment_name ($ million)

11 Customer Landscape

11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

12.1 Geographic segmentation
- Chart on Market share by geography 2024-2029 (%)
- Data Table on Market share by geography 2024-2029 (%)

12.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison

12.3 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ billion)
- Data Table on North America - Market size and forecast 2024-2029 ($ billion)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)

12.4 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ billion)
- Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)

12.5 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ billion)
- Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)

12.6 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)

12.7 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ billion)
- Data Table on South America - Market size and forecast 2024-2029 ($ billion)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)

12.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ billion)
- Data Table on US - Market size and forecast 2024-2029 ($ billion)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)

12.9 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ billion)
- Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)

12.10 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ billion)
- Data Table on China - Market size and forecast 2024-2029 ($ billion)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)

12.11 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ billion)
- Data Table on UK - Market size and forecast 2024-2029 ($ billion)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)

12.12 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ billion)
- Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)

12.13 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ billion)
- Data Table on India - Market size and forecast 2024-2029 ($ billion)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)

12.14 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ billion)
- Data Table on France - Market size and forecast 2024-2029 ($ billion)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)

12.15 Italy - Market size and forecast 2024-2029
- Chart on Italy - Market size and forecast 2024-2029 ($ billion)
- Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
- Chart on Italy - Year-over-year growth 2024-2029 (%)
- Data Table on Italy - Year-over-year growth 2024-2029 (%)

12.16 Brazil - Market size and forecast 2024-2029
- Chart on Brazil - Market size and forecast 2024-2029 ($ billion)
- Data Table on Brazil - Market size and forecast 2024-2029 ($ billion)
- Chart on Brazil - Year-over-year growth 2024-2029 (%)
- Data Table on Brazil - Year-over-year growth 2024-2029 (%)

12.17 Spain - Market size and forecast 2024-2029
- Chart on Spain - Market size and forecast 2024-2029 ($ billion)
- Data Table on Spain - Market size and forecast 2024-2029 ($ billion)
- Chart on Spain - Year-over-year growth 2024-2029 (%)
- Data Table on Spain - Year-over-year growth 2024-2029 (%)

12.18 Market opportunity by geography
- Market opportunity by geography ($ billion)
- Data Tables on Market opportunity by geography ($ billion)

13 Drivers, Challenges, and Opportunity/Restraints

13.1 Market drivers

13.2 Market challenges

13.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

13.4 Market opportunities/restraints

14 Competitive Landscape

14.1 Overview

14.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation

14.3 Landscape disruption
- Overview on factors of disruption

14.4 Industry risks
- Impact of key risks on business

15 Competitive Analysis

15.1 Companies profiled
- Companies covered

15.2 Company ranking index
- Company ranking index

15.3 Market positioning of companies
- Matrix on companies position and classification

15.4 AspireIQ Inc.
- AspireIQ Inc. - Overview
- AspireIQ Inc. - Product / Service
- AspireIQ Inc. - Key offerings
- SWOT

15.5 Cision US Inc.
- Cision US Inc. - Overview
- Cision US Inc. - Product / Service
- Cision US Inc. - Key offerings
- SWOT

15.6 CreatorIQ
- CreatorIQ - Overview
- CreatorIQ - Product / Service
- CreatorIQ - Key offerings
- SWOT

15.7 Emplifi Inc
- Emplifi Inc - Overview
- Emplifi Inc - Product / Service
- Emplifi Inc - Key offerings
- SWOT

15.8 ExpertVoice Inc.
- ExpertVoice Inc. - Overview
- ExpertVoice Inc. - Product / Service
- ExpertVoice Inc. - Key offerings
- SWOT

15.9 Fashion GPS Inc.
- Fashion GPS Inc. - Overview
- Fashion GPS Inc. - Product / Service
- Fashion GPS Inc. - Key offerings
- SWOT

15.10 Impact Tech Inc.
- Impact Tech Inc. - Overview
- Impact Tech Inc. - Product / Service
- Impact Tech Inc. - Key offerings
- SWOT

15.11 IZEA Worldwide Inc.
- IZEA Worldwide Inc. - Overview
- IZEA Worldwide Inc. - Product / Service
- IZEA Worldwide Inc. - Key offerings
- SWOT

15.12 JuliusWorks Inc.
- JuliusWorks Inc. - Overview
- JuliusWorks Inc. - Product / Service
- JuliusWorks Inc. - Key offerings
- SWOT

15.13 Linqia Inc.
- Linqia Inc. - Overview
- Linqia Inc. - Product / Service
- Linqia Inc. - Key offerings
- SWOT

15.14 Lumanu Inc.
- Lumanu Inc. - Overview
- Lumanu Inc. - Product / Service
- Lumanu Inc. - Key offerings
- SWOT

15.15 Mavrck LLC
- Mavrck LLC - Overview
- Mavrck LLC - Product / Service
- Mavrck LLC - Key offerings
- SWOT

15.16 Meltwater NV
- Meltwater NV - Overview
- Meltwater NV - Product / Service
- Meltwater NV - Key news
- Meltwater NV - Key offerings
- SWOT

15.17 Quotient Technology Inc.
- Quotient Technology Inc. - Overview
- Quotient Technology Inc. - Product / Service
- Quotient Technology Inc. - Key offerings
- SWOT