The invisible orthodontics market share is expected to increase by USD 2.17 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 10.48%.
This invisible orthodontics market research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers invisible orthodontics market segmentation by product (clear aligners, ceramic braces, and lingual braces) and geography (North America, Europe, Asia, and ROW). The invisible orthodontics market report also offers information on several market vendors, including 3M Co., Align Technology Inc., ASO International Inc., DENTSPLY SIRONA Inc., Envista Holdings Corp., Henry Schein Inc., Sino Ortho Ltd., SmileDirectClub Inc., Straumann Holding AG, and TP Orthodontics Inc. among others.
What will the Invisible Orthodontics Market Size be During the Forecast Period?
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Invisible Orthodontics Market: Key Drivers, Trends, and Challenges
Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The increase in the target population requiring invisible orthodontics is notably driving the invisible orthodontics market growth, although factors such as the high cost of invisible orthodontics may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the invisible orthodontics industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Invisible Orthodontics Market Driver
The increase in the target population requiring invisible orthodontics is a major factor driving the global invisible orthodontics market share growth. The growing awareness about malocclusion and the availability of orthodontic treatment will drive the market growth of invisible orthodontics. On average, 50%-75% of the population in major developed countries have irregular teeth and require correction using orthodontics. In the US alone, only 35% of adults have well-aligned mandibular incisors. In almost 15% of the adult population, teeth irregularity is severe and requires expansion or extraction of some teeth for correction. The availability of a broad range of invisible braces has led to an increase in orthodontic treatments among adults and adolescents. Earlier, visibility of metal brackets and longer treatment duration were considered two major setbacks for the non-acceptance of braces among people. Nowadays, with the availability of a broad range of invisible orthodontics, the acceptance of ceramic braces, clear aligners, and lingual braces is increasing globally. Owing to the high prevalence and growing acceptance, vendors are offering a broad portfolio of invisible orthodontics and witnessing significant growth.
Key Invisible Orthodontics Market Trend
The increase in the adoption of CAD/CAM technology is another factor supporting the global invisible orthodontics market share growth. The main advantage of CAD/CAM technology is the overall shortened treatment time and less invasiveness. This technology allows the customized design of invisible braces according to the patient s oral anatomy and supports the correct placement of braces. Based on 3D imaging (computed tomography), the jaw and bone anatomy of patients are analyzed/evaluated, and malocclusion models of the teeth are recorded with the digital impression of different sizes. For instance, Dentsply Sirona's CEREC system paved the way for digital orthodontics. It's CEREC Omnicam and CEREC Ortho software 1.2 offer digital solutions for the creation of impressions. Advances in digital dentistry, especially the CAD/CAM technology, have enabled the emergence of new systems based on an ideal digital setup that gives high accuracy in brackets positioning by eliminating laboratory steps, and then customized orthodontics are created and implanted. Therefore, the advantages of CAD/CAM technology, such as pain-free virtual evaluation and analysis of invisible orthodontics before inserting them into patients, will lead to an increase in adoption rates, thereby contributing to the market growth in the coming years.
Key Invisible Orthodontics Market Challenge
The high cost of invisible orthodontics will be a major challenge for the global invisible orthodontics market share growth during the forecast period. The cost of invisible orthodontics is significantly high when compared with the traditional methods. The cost of the procedure includes dentists' fees, type of orthodontics and therapy, number of brackets, type of invisible orthodontics required, and the percentage of insurance coverage. Among the invisible orthodontics, clear aligners are one of the most expensive orthodontic procedures. The cost of an invisible aligner is dependent on various factors such as the treatment, expertise of the dentist, customization, material used, the technology used in milling braces (ceramic brackets and lingual brackets), and also the location of the dentist. Clear aligners are almost invisible and are more expensive than traditional braces, as they can be worn and removed easily while eating and drinking. The cost includes only the procedural cost and does not include frequent check-ups that may vary for every individual as per the treatment. Essentially, the high cost of invisible orthodontics is likely to hinder the growth prospects of the global invisible orthodontics market.
This invisible orthodontics market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Parent Market Analysis
Technavio categorizes the global invisible orthodontics market as a part of the global healthcare equipment market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the invisible orthodontics market during the forecast period.
Who are the Major Invisible Orthodontics Market Vendors?
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
- 3M Co.
- Align Technology Inc.
- ASO International Inc.
- DENTSPLY SIRONA Inc.
- Envista Holdings Corp.
- Henry Schein Inc.
- Sino Ortho Ltd.
- SmileDirectClub Inc.
- Straumann Holding AG
- TP Orthodontics Inc.
This statistical study of the invisible orthodontics market encompasses successful business strategies deployed by the key vendors. The invisible orthodontics market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
Product Insights and News
- 3M Co.- The company offers orthodontics through various types of braces, such as clear aligners, clear braces, and more.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The invisible orthodontics market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Invisible Orthodontics Market Value Chain Analysis
Our report provides extensive information on the value chain analysis for the invisible orthodontics market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of the global healthcare equipment market includes the following core components:
- Inputs
- Inbound logistics
- Operations
- Outbound logistics
- Marketing and sales
- Service
- Support activities
- Innovation
The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
Which are the Key Regions for the Invisible Orthodontics Market?
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56% of the market’s growth will originate from North America during the forecast period. US and Canada are the key markets for the invisible orthodontics market in North America. Market growth in this region will be faster than the growth of the market in Europe.
The growing shift from product-driven to patient-driven orthodontic treatment will facilitate the invisible orthodontics market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
What are the Revenue-generating Product Segments in the Invisible Orthodontics Market?
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The invisible orthodontics market share growth in the clear aligners segment will be significant during the forecast period. The market for clear aligners is growing due to the rise in adult orthodontic treatment and the increase in the teen treatment category in new geographies and emerging markets. In addition, the adoption of these devices is increasing, as they are completely invisible when the patient smiles or speaks. These aligners avoid the need for large removable appliances and fixed orthodontic appliances. To meet the growing demand, the companies are focusing on partnerships and expanding their product range.
This report provides an accurate prediction of the contribution of all the segments to the growth of the invisible orthodontics market size and actionable market insights on post-COVID-19 impact on each segment.
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Invisible Orthodontics Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2020 |
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Forecast period |
2021-2025 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 10.48% |
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Market growth 2021-2025 |
$ 2.17 billion |
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Market structure |
Fragmented |
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YoY growth (%) |
10.42 |
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Regional analysis |
North America, Europe, Asia, and ROW |
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Performing market contribution |
North America at 56% |
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Key consumer countries |
US, Canada, Germany, UK, France, China, and Japan |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
3M Co., Align Technology Inc., ASO International Inc. , DENTSPLY SIRONA Inc., Envista Holdings Corp., Henry Schein Inc., Sino Ortho Ltd., SmileDirectClub Inc., Straumann Holding AG, and TP Orthodontics Inc. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
What are the Key Data Covered in this Invisible Orthodontics Market Report?
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will drive invisible orthodontics market growth during the next five years
- Precise estimation of the invisible orthodontics market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the invisible orthodontics industry across North America, Europe, Asia, and ROW
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of invisible orthodontics market vendors
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