Makeup Tools Market by Product and Geography - Forecast and Analysis 2021-2025
- Published: Feb 2021
- Pages: 124
- SKU: IRTNTR70252
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The makeup tools market share is expected to increase by USD 862.43 million from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 6.85%.
This makeup tools market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers makeup tools market segmentations by product (makeup brushes, other tools, and disposable makeup tools) and geography (North America, Europe, APAC, South America, and MEA). The makeup tools market report also offers information on several market vendors, including CHANEL Ltd., Coty Inc., e.l.f. Beauty Inc., L'Oreal SA, LVMH Moet Hennessy - Louis Vuitton, Natura &Co., Oriflame Group, Revlon Inc., Shiseido Co. Ltd., and The Estee Lauder Companies Inc. among others.
What will the Makeup Tools Market Size be During the Forecast Period?
Download the Free Report Sample to Unlock the Makeup Tools Market Size for the Forecast Period and Other Important Statistics
Makeup Tools Market: Key Drivers, Trends, and Challenges
Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The premiumization of makeup tools is notably driving the makeup tools market growth, although factors such as may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the makeup tools market industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Makeup Tools Market Driver
Premiumization of makeup tools is the key driver influencing the growth of makeup tools market.The demand for premium makeup tools is increasing among consumers, especially professional makeup artists.The premium makeup tools offered by market vendors are long-lasting and facilitate easy makeup application. The premium quality products are generally offered by reputed brands, such as L?Oréal and ETUDE HOUSE Inc. (ETUDE HOUSE), which further builds consumer confidence regarding product performance. Consumers are willing to pay a high price for these premium makeup tools offered by renowned brands.The increasing premiumization of makeup tools will fuel the growth of the market.
Key Makeup Tools Market Trend
Emergence of beauty and makeup tutorials is the key trend influencing the growth of makeup tools market.The emergence of beauty and makeup tutorials will be one of the critical makeup tools market trends that will drive the market growth. Budget-conscious consumers and millennials are increasingly adopting the DIY trend to learn to do makeupThis has led to the emergence of several beauty and makeup tutorials that range from basic makeup tricks and tips to specific makeup and beauty tips. The increased penetration of smartphones and the internet has further boosted the popularity of beauty and makeup tutorials. Easy access to such tutorials has encouraged consumers to use different types of makeup products and tools at home. The emerging beauty and makeup tutorials will boost the demand for makeup tools during the forthcoming years.
Key Makeup Tools Market Challenge
Growing popularity of makeup application using hands is the major hindrance to the growth of makeup tools market.Several makeup artists and bloggers prefer using hands and fingers for makeup applications. Fingers enable the concentrated application of makeup materials on the skin and are preferred over makeup tools, such as brushes and sponges, for applying foundation and concealer on the face. Beauticians share video blogs demonstrating how to apply blush or contour the face. Eyeshadow application is demonstrated with the help of fingers, which educate consumers on doing makeup without using makeup tools. Web portals, such as Condé Nast and Bustle, have blogs and articles that demonstrate makeup application methods and tricks using hands and fingertips. Consumers who prefer to do makeup without using any makeup tools are more influenced by various?videos that suggest and recommend the use of hands and fingers for makeup application. Such videos and blogs limit the adoption of makeup sponge and brushes, which hamper the volume sales of makeup tools globally. Thus, the growing popularity of makeup applications with the help of hands and fingers is likely to hamper the growth of the global makeup tools market during the forecast period.
This makeup tools market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Parent Market Analysis
Technavio categorizes global makeup tools market as a part of the global personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the makeup tools market during the forecast period.
Who are the Major Makeup Tools Market Vendors?
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
- CHANEL Ltd.
- Coty Inc.
- e.l.f. Beauty Inc.
- L'Oreal SA
- LVMH Moet Hennessy - Louis Vuitton
- Natura &Co.
- Oriflame Group
- Revlon Inc.
- Shiseido Co. Ltd.
- The Estee Lauder Companies Inc.
This statistical study of the makeup tools market encompasses successful business strategies deployed by the key vendors. The makeup tools market is fragmented and the vendors are deploying growth strategies such as organic and inorganic strategies to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The makeup tools market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Makeup Tools Market Value Chain Analysis
Our report provides extensive information on the value chain analysis for the makeup tools market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of global personal products market includes the following core components:
- Inbound logistics
- Outbound logistics
- Marketing and sales
- Support activities
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
Which are the Key Regions for Makeup Tools Market?
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32% of the market's growth will originate from North America during the forecast period. The US is one of the key markets for makeup tools market in North America. Market growth in this region will be slower than the growth of the market in APAC, Europe, and South America.
The growing preference for makeup tools for specific makeup application is one of the prime factors that will facilitate the makeup tools market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
What are the Revenue-generating Product Segments in the Makeup Tools Market?
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The makeup tools market share growth by the makeup brushes segment will be significant during the forecast period.The growing trend of online beauty and makeup tutorials will boost the growth of the makeup tools market in this segment
Besides the above-mentioned factors, the post COVID-19 impact has brought forth a slowdown in or fast tracked the demand for the service or product. This report provides an accurate prediction of the contribution of all the segments to the growth of the makeup tools market size and actionable market insights on post COVID-19 impact on each segment.
Makeup Tools Market Scope
Growth momentum & CAGR
Accelerate at a CAGR of 6.85%
Market growth 2021-2025
USD 862.43 million
YoY growth (%)
North America, Europe, APAC, South America, and MEA
Performing market contribution
North America at 32%
Key consumer countries
US, China, Brazil, Germany, UK, and France
Leading companies, Competitive strategies, Consumer engagement scope
Key companies profiled
CHANEL Ltd., Coty Inc., e.l.f. Beauty Inc., L'Oreal SA, LVMH Moet Hennessy - Louis Vuitton, Natura &Co., Oriflame Group, Revlon Inc., Shiseido Co. Ltd., and The Estee Lauder Companies Inc.
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
What are the Key Data Covered in this Makeup Tools Market Report?
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will drive makeup tools market growth during the next five years
- Precise estimation of the makeup tools market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the makeup tools market industry across North America, Europe, APAC, South America, and MEA
- A thorough analysis of the market's competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of makeup tools market vendors
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1 Executive Summary
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 01: Parent market
- Exhibit 02: Market characteristics
- 2.2 Value chain analysis
- Exhibit 03: Value chain analysis for personal products market
3 Market Sizing
- 3.1 Market definition
- Exhibit 04: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 05: Market segments
- 3.3 Market size 2020
- 3.4 Market outlook: Forecast for 2020 - 2025
- Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
- Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)
4 Five Forces Analysis
- 4.1 Five forces summary
- Exhibit 08: Five forces analysis 2020 & 2025
- 4.2 Bargaining power of buyers
- Exhibit 09: Bargaining power of buyers
- 4.3 Bargaining power of suppliers
- Exhibit 10: Bargaining power of suppliers
- 4.4 Threat of new entrants
- Exhibit 11: Threat of new entrants
- 4.5 Threat of substitutes
- Exhibit 12: Threat of substitutes
- 4.6 Threat of rivalry
- Exhibit 13: Threat of rivalry
- 4.7 Market condition
- Exhibit 14: Market condition - Five forces 2020
5 Market Segmentation by Product
- 5.1 Market segments
- Exhibit 15: Product - Market share 2020-2025 (%)
- 5.2 Comparison by Product
- Exhibit 16: Comparison by Product
- 5.3 Makeup brushes and other tools - Market size and forecast 2020-2025
- Exhibit 17: Makeup brushes and other tools - Market size and forecast 2020-2025 ($ million)
- Exhibit 18: Makeup brushes and other tools - Year-over-year growth 2020-2025 (%)
- 5.4 Disposable makeup tools - Market size and forecast 2020-2025
- Exhibit 19: Disposable makeup tools - Market size and forecast 2020-2025 ($ million)
- Exhibit 20: Disposable makeup tools - Year-over-year growth 2020-2025 (%)
- 5.5 Market opportunity by Product
- Exhibit 21: Market opportunity by Product
6 Customer landscape
7 Geographic Landscape
- 7.1 Geographic segmentation
- Exhibit 23: Market share by geography 2020-2025 (%)
- 7.2 Geographic comparison
- Exhibit 24: Geographic comparison
- 7.3 North America - Market size and forecast 2020-2025
- Exhibit 25: North America - Market size and forecast 2020-2025 ($ million)
- Exhibit 26: North America - Year-over-year growth 2020-2025 (%)
- 7.4 Europe - Market size and forecast 2020-2025
- Exhibit 27: Europe - Market size and forecast 2020-2025 ($ million)
- Exhibit 28: Europe - Year-over-year growth 2020-2025 (%)
- 7.5 APAC - Market size and forecast 2020-2025
- Exhibit 29: APAC - Market size and forecast 2020-2025 ($ million)
- Exhibit 30: APAC - Year-over-year growth 2020-2025 (%)
- 7.6 South America - Market size and forecast 2020-2025
- Exhibit 31: South America - Market size and forecast 2020-2025 ($ million)
- Exhibit 32: South America - Year-over-year growth 2020-2025 (%)
- 7.7 MEA - Market size and forecast 2020-2025
- Exhibit 33: MEA - Market size and forecast 2020-2025 ($ million)
- Exhibit 34: MEA - Year-over-year growth 2020-2025 (%)
- 7.8 Key leading countries
- Exhibit 35: Key leading countries
- 7.9 Market opportunity by geography
- Exhibit 36: Market opportunity by geography ($ million)
8 Drivers, Challenges, and Trends
- 8.1 Market drivers
- 8.2 Market challenges
- Exhibit 37: Impact of drivers and challenges
- 8.3 Market trends
9 Vendor Landscape
- 9.1 Overview
- 9.2 Vendor landscape
- Exhibit 38: Vendor landscape
- 9.3 Landscape disruption
- Exhibit 39: Landscape disruption
- Exhibit 40: Industry risks
10 Vendor Analysis
- 10.1 Vendors covered
- Exhibit 41: Vendors covered
- 10.2 Market positioning of vendors
- Exhibit 42: Market positioning of vendors
- 10.3 CHANEL Ltd.
- Exhibit 43: CHANEL Ltd. - Overview
- Exhibit 44: CHANEL Ltd. - Product and service
- Exhibit 45: CHANEL Ltd. - Key offerings
- 10.4 Coty Inc.
- 10.5 e.l.f. Beauty Inc.
- Exhibit 50: e.l.f. Beauty Inc. - Overview
- Exhibit 51: e.l.f. Beauty Inc. - Business segments
- Exhibit 52: e.l.f. Beauty Inc. – Key news
- Exhibit 53: e.l.f. Beauty Inc. - Key offerings
- 10.6 L'Oreal SA
- Exhibit 54: L'Oreal SA - Overview
- Exhibit 55: L'Oreal SA - Business segments
- Exhibit 56: L'Oreal SA. – Key news
- Exhibit 57: L'Oreal SA - Key offerings
- Exhibit 58: L'Oreal SA - Segment focus
- 10.7 LVMH Moet Hennessy - Louis Vuitton
- Exhibit 59: LVMH Moet Hennessy - Louis Vuitton - Overview
- Exhibit 60: LVMH Moet Hennessy - Louis Vuitton - Business segments
- Exhibit 61: LVMH Moet Hennessy - Louis Vuitton . – Key news
- Exhibit 62: LVMH Moet Hennessy - Louis Vuitton - Key offerings
- Exhibit 63: LVMH Moet Hennessy - Louis Vuitton - Segment focus
- 10.8 Natura &Co.
- Exhibit 64: Natura &Co. - Overview
- Exhibit 65: Natura &Co. - Business segments
- Exhibit 66: Natura &Co. - Key offerings
- Exhibit 67: Natura &Co. - Segment focus
- 10.9 Oriflame Group
- Exhibit 68: Oriflame Group - Overview
- Exhibit 69: Oriflame Group - Business segments
- Exhibit 70: Oriflame Group - Key offerings
- Exhibit 71: Oriflame Group - Segment focus
- 10.10 Revlon Inc.
- Exhibit 72: Revlon Inc. - Overview
- Exhibit 73: Revlon Inc. - Business segments
- Exhibit 74: Revlon Inc. – Key news
- Exhibit 75: Revlon Inc. - Key offerings
- Exhibit 76: Revlon Inc. - Segment focus
- 10.11 Shiseido Co. Ltd.
- Exhibit 77: Shiseido Co. Ltd. - Overview
- Exhibit 78: Shiseido Co. Ltd. - Business segments
- Exhibit 79: Shiseido Co. Ltd. – Key news
- Exhibit 80: Shiseido Co. Ltd. - Key offerings
- Exhibit 81: Shiseido Co. Ltd. - Segment focus
- 10.12 The Estee Lauder Companies Inc.
- Exhibit 82: The Estee Lauder Companies Inc. - Overview
- Exhibit 83: The Estee Lauder Companies Inc. - Business segments
- Exhibit 84: The Estee Lauder Companies Inc. – Key news
- Exhibit 85: The Estee Lauder Companies Inc. - Key offerings
- Exhibit 86: The Estee Lauder Companies Inc. - Segment focus
- 11.1 Scope of the report
- 11.2 Currency conversion rates for US$
- Exhibit 87: Currency conversion rates for US$
- 11.3 Research methodology
- Exhibit 88: Research Methodology
- Exhibit 89: Validation techniques employed for market sizing
- Exhibit 90: Information sources
- 11.4 List of abbreviations
- Exhibit 91: List of abbreviations
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
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Frequently Asked Questions?
- Premiumization of makeup tools
- Growing adoption of home makeup services
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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