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Non-Photo Personalized Gifts Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2020-2024

  • Published: Jan 2021
  • Pages: 120
  • SKU: IRTNTR41377
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The global non-photo personalized gifts market share is expected to increase by USD 12.16 billion from 2019 to 2024, and the market’s growth momentum will accelerate at a CAGR of 10.05%.

This global non-photo personalized gifts market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers global non-photo personalized gifts market segmentations by product (wearables and accessories, decoration, kitchenware and tableware, stationery and greeting cards, and others), distribution channel (offline distribution channel and online distribution channel), and geography (North America, Europe, APAC, South America). The global non-photo personalized gifts market report also offers information on several market vendors, including Apollo Global Management Inc., Card Factory plc, Cimpress NV, Enesco LLC, Hallmark Licensing LLC, PersonalizationMall.com LLC, Redbubble Ltd., Sixty Stores Ltd., The Walt Disney Co., and Zazzle Inc. among others.

What will the Non-photo Personalized Gifts Market Size be During the Forecast Period?

Download the Free Report Sample to Unlock the Global Non-photo personalized gifts market Size for the Forecast Period and Other Important Statistics

 

Non-photo Personalized Gifts Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a negative impact on the market growth during and post COVID-19 era. The growing gifting culture and increasing demand for seasonal decorations is notably driving the global non-photo personalized gifts market growth, although factors such as the availability of alternate products for social expression may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the global non-photo personalized gifts industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Non-photo Personalized Gifts Market Driver

The growing gifting culture and increasing demand for seasonal decorations is one of the key factors driving the growth of the non-photo personalized gifts market. The advent of the gift-giving culture is impacted by streamlining designs and building efficient ordering processes, enhancing gift customization capabilities, and brainstorming new ideas to make gifting operations smooth and quick. Such measures have facilitated the retention of customers, up-selling, and cross-selling among retailers. Consumers offer various types of gifts, such as personalized novelty and souvenirs, as a social expression, particularly during festivals, to celebrate and cherish special moments and memories. To address the growing culture of occasional and seasonal gifting, vendors also offer products that address the demand for region-specific festivals and occasions. For instance, Hallmark Licensing offers gifts, cards, and ornaments for anniversary, birthday, graduation day, military appreciation, religious events, and retirement. The culture of self-gifting and personalized gifts is also evolving significantly and is fueling the growth of the market. Thus, the advent of gift-giving culture and the increasing demand for seasonal decorations will contribute to the demand for personalized gifts during the forecast period.

Key Non-photo Personalized Gifts Market Trend

The specialized merchandise by vendors will fuel the non-photo personalized gifts market growth. However, the market is witnessing increased demand for specialized merchandise that contributes to the revenue and profit of the retailers and vendors and helps them increase their customer base. The specialized gift stores mostly offer gifts that are crafted by local artisans or are created based on the local themes and nature of the local customer base. This leads to a high degree of product differentiation among specialty retailers. This boosts the demand for specialized merchandise among the premium customer segment. Specialized merchandise can act as a differentiating factor for retailers. This can create a point of difference for gift retailers from other retailers, such as mass merchandisers and department stores. The specialized gift stores can better compete with large retailers by offering unique and rare gift items. They accumulate artwork or jewelry from local artists under one roof that helps gift retailers and vendors to differentiate from large stores, which carry mass-produced products. Vendors also perform as distributors of specialized merchandise by offering exclusive distributorship to other retailers for special product lines. Such increased demand for specialized merchandise is expected to spur the growth of the market during the forecast period.

Key Non-photo Personalized Gifts Market Challenge

The availability of alternate products for social expression is a major challenge for the non-photo personalized gifts market growth. The availability of alternate social expression products and services is a huge emerging challenge for the market in focus. The social expression products witness intense competition from the evolving trend of alternate social expression products and services, such as electronic devices and online platforms to communicate. Moreover, vendors compete with the companies offering products and services through these modes and channels. These competitors of traditional gifts, novelty items, and souvenirs, Such as social media companies that enable and facilitate users to post greetings and images through digital media such as the Internet and mobile. Retailers and local studio photographers that allow users to create their own personalized gift items are among the key competitors Specialized companies that offer electronic greeting cards prove strong competition for the players that are only into traditional paper-based greeting cards business. Electronic gadgets are used as special gits items, especially during the festive season. Increased alternate product offerings and high adoption of digital platforms pose a huge challenge for the market in focus.

This global non-photo personalized gifts market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2020-2024.

Parent Market Analysis

Technavio categorizes the non-photo personalized gifts market as a part of the global personal products market within the global household and personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the global non-photo personalized gifts market during the forecast period.

Who are the Major Non-photo Personalized Gifts Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Apollo Global Management Inc.
  • Card Factory plc
  • Cimpress NV
  • Enesco LLC
  • Hallmark Licensing LLC
  • PersonalizationMall.com LLC
  • Redbubble Ltd.
  • Sixty Stores Ltd.
  • The Walt Disney Co.
  • Zazzle Inc.

 

This statistical study of the non-photo personalized gifts market encompasses successful business strategies deployed by the key vendors. The global non-photo personalized gifts market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  • Apollo Global Management Inc.- The company offers a wide range of personalized gifts through the brands ShutterFly and SnapFish.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The global non-photo personalized gifts market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Non-photo Personalized Gifts Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the global non-photo personalized gifts market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of the global personal products market includes the following core components:

  • Inputs
  • Inbound logistics
  • Operations
  • Outbound logistics
  • Marketing and sales
  • Service
  • Support activities
  • Innovation

The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for the Non-photo Personalized Gifts Market?

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40% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for non-photo personalized gifts in North America. Market growth in this region will be faster than the growth of the market in Europe, MEA, and South America..

The growing gifting culture and increasing demand for seasonal decorations will facilitate the global non-photo personalized gifts market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

During the COVID-19 pandemic, the offline retailing of gifting items witnessed a steep decline in the region, and offline sales were replaced by online sales. Since October 2020, the sales of non-photo personalized gifts had increased dramatically in North America, especially in the US and Canada. However, in 2021, the initiation of large-scale vaccination drives?has lifted the lockdown and travel restrictions, which led to the resumption of supply chain activities. Such factors are expected to drive the market during the forecast period.

What are the Revenue-generating Product Segments in the Non-photo Personalized Gifts Market?

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The global non-photo personalized gifts market share growth by the wearables and accessories segment will be significant during the forecast period. Certain vendors offer personalized wearable gifts that are handmade using eco-friendly materials. For instance, Wearth London Ltd. offers personalized silver ingot necklaces that are made and personalized by hand, using eco-friendly recycled silver. Therefore, the increasing availability of innovative personalization options will trigger the sales of personalized wearable gifts during the forecast period. Thus, the growing personalization of wearables and accessories is expected to drive the growth of the market in focus during the forecast period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the global non-photo personalized gifts market size and actionable market insights on post COVID-19 impact on each segment.

Non-photo Personalized Gifts Market Scope

Report Coverage

Details

Page number

120

Base year

2019

Forecast period

2020-2024

Growth momentum & CAGR

Accelerate at a CAGR of 10.05%

Market growth 2020-2024

$ 12.16 billion

Market structure

Fragmented

YoY growth (%)

8.78

Regional analysis

North America, Europe, APAC, South America, North America, Europe, APAC, and South America

Performing market contribution

North America at 40%

Key consumer countries

US, China, Japan, and Germany

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Apollo Global Management Inc., Card Factory plc, Cimpress NV, Enesco LLC, Hallmark Licensing LLC, PersonalizationMall.com LLC, Redbubble Ltd., Sixty Stores Ltd., The Walt Disney Co., and Zazzle Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Non-photo Personalized Gifts Market Report?

  • CAGR of the market during the forecast period 2020-2024
  • Detailed information on factors that will drive global non-photo personalized gifts market growth during the next five years
  • Precise estimation of the global non-photo personalized gifts market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the global non-photo personalized gifts industry across North America, Europe, APAC, South America, North America, Europe, APAC, and South America
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of global non-photo personalized gifts market vendors

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
    • Exhibit 02: Market characteristics
  • 2.2 Value chain analysis
    • Exhibit 03: Value chain analysis for personal products market

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 04: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 05: Market segments
  • 3.3 Market size 2020
    • 3.4 Market outlook: Forecast for 2020 - 2025
      • Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
      • Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 08: Five forces analysis 2020 & 2025
    • 4.2 Bargaining power of buyers
      • Exhibit 09: Bargaining power of buyers
    • 4.3 Bargaining power of suppliers
      • Exhibit 10: Bargaining power of suppliers
    • 4.4 Threat of new entrants
      • Exhibit 11: Threat of new entrants
    • 4.5 Threat of substitutes
      • Exhibit 12: Threat of substitutes
    • 4.6 Threat of rivalry
      • Exhibit 13: Threat of rivalry
    • 4.7 Market condition
      • Exhibit 14: Market condition - Five forces 2020

    5 Market Segmentation by Product

    • 5.1 Market segments
      • Exhibit 15: Product - Market share 2020-2025 (%)
    • 5.2 Comparison by Product
      • Exhibit 16: Comparison by Product
    • 5.3 Wearables and accessories - Market size and forecast 2020-2025
      • Exhibit 17: Wearables and accessories - Market size and forecast 2020-2025 ($ million)
      • Exhibit 18: Wearables and accessories - Year-over-year growth 2020-2025 (%)
    • 5.4 Decoration - Market size and forecast 2020-2025
      • Exhibit 19: Decoration - Market size and forecast 2020-2025 ($ million)
      • Exhibit 20: Decoration - Year-over-year growth 2020-2025 (%)
    • 5.5 Kitchenware and tableware - Market size and forecast 2020-2025
      • Exhibit 21: Kitchenware and tableware - Market size and forecast 2020-2025 ($ million)
      • Exhibit 22: Kitchenware and tableware - Year-over-year growth 2020-2025 (%)
    • 5.6 Stationery and greeting cards - Market size and forecast 2020-2025
      • Exhibit 23: Stationery and greeting cards - Market size and forecast 2020-2025 ($ million)
      • Exhibit 24: Stationery and greeting cards - Year-over-year growth 2020-2025 (%)
    • 5.7 Others - Market size and forecast 2020-2025
      • Exhibit 25: Others - Market size and forecast 2020-2025 ($ million)
      • Exhibit 26: Others - Year-over-year growth 2020-2025 (%)
    • 5.8 Market opportunity by Product
      • Exhibit 27: Market opportunity by Product

    6 Market Segmentation by Distribution channel

    • 6.1 Market segments
      • Exhibit 28: Distribution channel - Market share 2020-2025 (%)
    • 6.2 Comparison by Distribution channel
      • Exhibit 29: Comparison by Distribution channel
    • 6.3 Online - Market size and forecast 2020-2025
      • Exhibit 30: Online - Market size and forecast 2020-2025 ($ million)
      • Exhibit 31: Online - Year-over-year growth 2020-2025 (%)
    • 6.4 Offline - Market size and forecast 2020-2025
      • Exhibit 32: Offline - Market size and forecast 2020-2025 ($ million)
      • Exhibit 33: Offline - Year-over-year growth 2020-2025 (%)
    • 6.5 Market opportunity by Distribution channel
      • Exhibit 34: Market opportunity by Distribution channel

    7 Customer landscape

    • 7.1 Customer landscape
      • Exhibit 35: Customer landscape

    8 Geographic Landscape

    • 8.1 Geographic segmentation
      • Exhibit 36: Market share by geography 2020-2025 (%)
    • 8.2 Geographic comparison
      • Exhibit 37: Geographic comparison
    • 8.3 North America - Market size and forecast 2020-2025
      • Exhibit 38: North America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 39: North America - Year-over-year growth 2020-2025 (%)
    • 8.4 Europe - Market size and forecast 2020-2025
      • Exhibit 40: Europe - Market size and forecast 2020-2025 ($ million)
      • Exhibit 41: Europe - Year-over-year growth 2020-2025 (%)
    • 8.5 APAC - Market size and forecast 2020-2025
      • Exhibit 42: APAC - Market size and forecast 2020-2025 ($ million)
      • Exhibit 43: APAC - Year-over-year growth 2020-2025 (%)
    • 8.6 South America - Market size and forecast 2020-2025
      • Exhibit 44: South America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 45: South America - Year-over-year growth 2020-2025 (%)
    • 8.7 MEA - Market size and forecast 2020-2025
      • 8.8 Key leading countries
        • Exhibit 48: Key leading countries
      • 8.9 Market opportunity by geography
        • Exhibit 49: Market opportunity by geography ($ million)

      9 Drivers, Challenges, and Trends

      • 9.1 Market drivers
        • 9.2 Market challenges
          • Exhibit 50: Impact of drivers and challenges
        • 9.3 Market trends

          10 Vendor Landscape

          • 10.1 Overview
            • 10.2 Vendor landscape
              • Exhibit 51: Vendor landscape
            • 10.3 Landscape disruption
              • Exhibit 52: Landscape disruption
              • Exhibit 53: Industry risks

            11 Vendor Analysis

            • 11.1 Vendors covered
              • Exhibit 54: Vendors covered
            • 11.2 Market positioning of vendors
              • Exhibit 55: Market positioning of vendors
            • 11.3 Apollo Global Management Inc.
              • Exhibit 56: Apollo Global Management Inc. - Overview
              • Exhibit 57: Apollo Global Management Inc. - Business segments
              • Exhibit 58: Apollo Global Management Inc. – Key news
              • Exhibit 59: Apollo Global Management Inc. - Key offerings
              • Exhibit 60: Apollo Global Management Inc. - Segment focus
            • 11.4 Card Factory Plc
              • Exhibit 61: Card Factory Plc - Overview
              • Exhibit 62: Card Factory Plc - Business segments
              • Exhibit 63: Card Factory Plc - Key offerings
              • Exhibit 64: Card Factory Plc - Segment focus
            • 11.5 Cimpress Plc
              • Exhibit 65: Cimpress Plc - Overview
              • Exhibit 66: Cimpress Plc - Business segments
              • Exhibit 67: Cimpress Plc – Key news
              • Exhibit 68: Cimpress Plc - Key offerings
              • Exhibit 69: Cimpress Plc - Segment focus
            • 11.6 Enesco LLC
              • Exhibit 70: Enesco LLC - Overview
              • Exhibit 71: Enesco LLC - Product and service
              • Exhibit 72: Enesco LLC – Key news
              • Exhibit 73: Enesco LLC - Key offerings
            • 11.7 Hallmark Licensing LLC
              • Exhibit 74: Hallmark Licensing LLC - Overview
              • Exhibit 75: Hallmark Licensing LLC - Product and service
              • Exhibit 76: Hallmark Licensing LLC – Key news
              • Exhibit 77: Hallmark Licensing LLC - Key offerings
            • 11.8 PersonalizationMall.com LLC
              • Exhibit 78: PersonalizationMall.com LLC - Overview
              • Exhibit 79: PersonalizationMall.com LLC - Product and service
              • Exhibit 80: PersonalizationMall.com LLC - Key offerings
            • 11.9 Redbubble Ltd.
              • Exhibit 81: Redbubble Ltd. - Overview
              • Exhibit 82: Redbubble Ltd. - Product and service
              • Exhibit 83: Redbubble Ltd. – Key news
              • Exhibit 84: Redbubble Ltd. - Key offerings
            • 11.10 Sixty Stores Ltd.
              • Exhibit 85: Sixty Stores Ltd. - Overview
              • Exhibit 86: Sixty Stores Ltd. - Product and service
              • Exhibit 87: Sixty Stores Ltd. - Key offerings
            • 11.11 The Walt Disney Co.
              • Exhibit 88: The Walt Disney Co. - Overview
              • Exhibit 89: The Walt Disney Co. - Business segments
              • Exhibit 90: The Walt Disney Co. – Key news
              • Exhibit 91: The Walt Disney Co. - Key offerings
              • Exhibit 92: The Walt Disney Co. - Segment focus
            • 11.12 Zazzle Inc.
              • Exhibit 93: Zazzle Inc. - Overview
              • Exhibit 94: Zazzle Inc. - Product and service
              • Exhibit 95: Zazzle Inc. – Key news
              • Exhibit 96: Zazzle Inc. - Key offerings

            12 Appendix

            • 12.1 Scope of the report
              • 12.2 Currency conversion rates for US$
                • Exhibit 97: Currency conversion rates for US$
              • 12.3 Research methodology
                • Exhibit 98: Research Methodology
                • Exhibit 99: Validation techniques employed for market sizing
                • Exhibit 100: Information sources
              • 12.4 List of abbreviations
                • Exhibit 101: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              The non-photo personalized gifts market market growth will increase by $$ 12.16 bn during 2021-2024.
              The non-photo personalized gifts market market is expected to grow at a CAGR of 10.05% during 2021-2024.
              Technavio has segmented the non-photo personalized gifts market market by product (wearables and accessories, Decoration, kitchenware and tableware, stationery and greeting cards, and others) ,distribution channel (offline distribution channel, online distribution channel, APAC, South America, and MEA) , and geography (North America, North America, Europe, APAC, and South America).
              Apollo Global Management Inc., Card Factory plc, Cimpress NV, Enesco LLC, Hallmark Licensing LLC, PersonalizationMall.com LLC, Redbubble Ltd., Sixty Stores Ltd., The Walt Disney Co., Zazzle Inc. are a few of the key vendors in the non-photo personalized gifts market market.
              North America will register the highest growth rate of 40% among the other regions. Therefore, the non-photo personalized gifts market market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the non-photo personalized gifts market market growth are:
              • Growing gifting culture and increasing demand for seasonal decorations
              • Specialized merchandise by vendors
              The non-photo personalized gifts market market vendors should focus on grabbing business opportunities from the wearables and accessories segment as it accounted for the largest market share in the base year.
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