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***1. Executive Summary
**1.1 Market Overview
*Exhibit 01: Key Finding 1
*Exhibit 02: Key Finding 2
*Exhibit 04: Key Finding 6
*Exhibit 05: Key Finding 7
***2. Market Landscape
**2.1 Market ecosystem
*2.1.1 Parent Market
*Exhibit 06 Parent market
*Exhibit 07: Market characteristics
**2.2 Value Chain Analysis
*Exhibit 08: Value Chain Analysis: Packaged foods and meats
*2.2.1 Input
*2.2.2 Inbound logistics
*2.2.3 Primary processing
*2.2.4 Secondary and tertiary processing
*2.2.5 Outbound logistics
*2.2.6 End-customers
*2.2.7 Marketing and sales
*2.2.8 Services
*Innovations
***3. Market Sizing
**3.1 Market definition
*Exhibit 09: Offerings of vendors included in the market definition
**3.2 Market segment analysis
*Exhibit 10: Market segments
**3.3 Market size 2021
**3.4 Market outlook: Forecast for 2021 - 2026
*3.4.1Estimating growth rates for emerging and high-growth markets
*3.4.2Estimating growth rates for mature markets
*Exhibit 11: US - Market size and forecast 2021 - 2026 ($ million)
*Exhibit 12: US market: Year-over-year growth 2021 - 2026 (%)
***4. Five Forces Analysis
**4.1 Five Forces Summary
*Exhibit 13: Five forces analysis 2021 - 2026
**4.2 Bargaining power of buyers
*Exhibit 14: Bargaining power of the buyer
**4.3 Bargaining power of suppliers
*Exhibit 15: Bargaining power of the supplier
**4.4 Threat of new entrants
*Exhibit 16: Threat of new entrants
**4.5 Threat of substitutes
*Exhibit 17: Threat of substitutes
**4.6 Threat of rivalry
*Exhibit 18: Threat of rivalry
**4.7 Market condition
*Exhibit 19: Market condition - Five forces 2021
***5. Market Segmentation by Product
**5.1 Market segments
*Exhibit 20: Product- Market share 2021 - 2026 (%)
**5.2 Comparison by Product
*Exhibit 21: Comparison by Product
**5.3 Organic herbal tea - Market size and forecast 2021-2026
*Exhibit 22: Organic herbal tea - Market size and forecast 2021-2026 ($ million)
*Exhibit 23: Organic herbal tea - Year-over-year growth 2021-2026 (%)
**5.4 Organic green tea - Market size and forecast 2021-2026
*Exhibit 24: Organic green tea - Market size and forecast 2021-2026 ($ million)
*Exhibit 25: Organic green tea - Year-over-year growth 2021-2026 (%)
**5.5 Organic black tea - Market size and forecast 2021-2026
*Exhibit 26: Organic black tea - Market size and forecast 2021-2026 ($ million)
*Exhibit 27: Organic black tea - Year-over-year growth 2021-2026 (%)
**5.6 Market opportunity by Product
*Exhibit 28: Market opportunity by Product
***6 Market Segmentation by Distribution channel
**6.1 Market segments
*Exhibit 29: Distribution channel- Market share 2021-2026 (%)
**6.2 Comparison by Distribution channel
*Exhibit 30: Comparison by Distribution channel
**6.3 Supermarket and hypermarket - Market size and forecast 2021-2026
*Exhibit 31: Supermarket and hypermarket - Market size and forecast 2021-2026 ($ million)
*Exhibit 32: Supermarket and hypermarket - Year-over-year growth 2021-2026 (%)
**6.4 Health food stores - Market size and forecast 2021-2026
*Exhibit 33: Health food stores - Market size and forecast 2021-2026 ($ million)
*Exhibit 34: Health food stores - Year-over-year growth 2021-2026 (%)
**6.5 Independent retailers - Market size and forecast 2021-2026
*Exhibit 35: Independent retailers - Market size and forecast 2021-2026 ($ million)
*Exhibit 36: Independent retailers - Year-over-year growth 2021-2026 (%)
**6.6 Others - Market size and forecast 2021-2026
*Exhibit 37: Others - Market size and forecast 2021-2026 ($ million)
*Exhibit 38: Others - Year-over-year growth 2021-2026 (%)
**6.7 Market opportunity by Distribution channel
*Exhibit 39: Market opportunity by Distribution channel
***7. Customer landscape
*Technavio’s customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria
**7.1 Overview
*Exhibit 40: Customer landscape
***8. Drivers, Challenges, and Trends
**8.1 Market drivers
*8.1.1 Increasing health benefits of organic tea
*8.1.2 Rising interest for organic tea among retailers
*8.1.3 Product line extensions in organic tea
**8.2 Market challenges
*8.2.1 Impact of overconsumption of tea
*8.2.2 Stringent government regulations and guidelines
*8.2.3 Availability of substitutes
*Exhibit 41: Impact of drivers and challenges
**8.3 Market trends
*8.3.1 Rise in the demand for organic Matcha green tea
*8.3.2 Growing demand for organic functional tea
*8.3.3 Growing preference for online shopping
***9. Vendor Landscape
**9.1 Overview
*Exhibit 42: Vendor landscape
**9.2 Landscape disruption
*Exhibit 43: Landscape disruption
*Exhibit 44: Industry Risk
***10. Vendor Analysis
**10.1 Vendors covered
*Exhibit 45: Vendors covered
**10.2 Market positioning of vendors
*Exhibit 46: ?Market positioning of vendors?
**10.3 Arbor Teas
*Exhibit 47: Arbor Teas - Overview
*Exhibit 48: Arbor Teas - Product and service
*Exhibit 49: Arbor Teas - Key offerings
**10.4 Davidsons Organics
*Exhibit 50: Davidsons Organics - Overview
*Exhibit 51: Davidsons Organics - Product and service
*Exhibit 52: Davidsons Organics - Key offerings
**10.5 East West Tea Co. LLC
*Exhibit 53: East West Tea Co. LLC - Overview
*Exhibit 54: East West Tea Co. LLC - Product and service
*Exhibit 55: East West Tea Co. LLC - Key offerings
**10.6 Equal Exchange
*Exhibit 56: Equal Exchange - Overview
*Exhibit 57: Equal Exchange - Product and service
*Exhibit 58: Equal Exchange - Key offerings
**10.7 Five Mountians
*Exhibit 59: Five Mountians - Overview
*Exhibit 60: Five Mountians - Product and service
*Exhibit 61: Five Mountians - Key offerings
**10.8 Heavenly Tea Inc.
*Exhibit 62: Heavenly Tea Inc. - Overview
*Exhibit 63: Heavenly Tea Inc. - Product and service
*Exhibit 64: Heavenly Tea Inc. - Key offerings
**10.9 Rishi Tea and Botanicals
*Exhibit 65: Rishi Tea and Botanicals - Overview
*Exhibit 66: Rishi Tea and Botanicals - Product and service
*Exhibit 67: Rishi Tea and Botanicals - Key offerings
**10.10 The Art of Tea LLC
*Exhibit 68: The Art of Tea LLC - Overview
*Exhibit 69: The Art of Tea LLC - Product and service
*Exhibit 70: The Art of Tea LLC - Key offerings
**10.11 The Hain Celestial Group Inc.
*Exhibit 71: The Hain Celestial Group Inc. - Overview
*Exhibit 72: The Hain Celestial Group Inc. - Business segments
*Exhibit 73: The Hain Celestial Group Inc. - Key news
*Exhibit 74: The Hain Celestial Group Inc. - Key offerings
*Exhibit 75: The Hain Celestial Group Inc. - Segment focus
**10.12 WorldPantry.com Inc.
*Exhibit 76: WorldPantry.com Inc. - Overview
*Exhibit 77: WorldPantry.com Inc. - Product and service
*Exhibit 78: WorldPantry.com Inc. - Key offerings
***11. Appendix
**11.1 Scope of the report
*11.1.1 ????Market definition
*11.1.2 ????Objectives
*11.1.3 ????Notes and caveats
**11.2 Currency conversion rates for US$
*Exhibit 79: ?Currency conversion rates for US$?
**11.3 Research Methodology
*Exhibit 80: ?Research Methodology
*Exhibit 81: ??Validation techniques employed for market sizing?
*Exhibit 82: ??Information sources
**11.4 List of abbreviations
*Exhibit 83: List of abbreviations
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