Enjoy complimentary customisation on priority with our Enterprise License!
The parsley market is estimated to increase by USD 1.25 billion, at a CAGR of 4.87% between 2023 and 2028. Market growth is driven by several factors, including the growing importance of private-label brands, innovations in packaging technology, and the expansion of organized retail. Private-label brands are gaining prominence due to their competitive pricing and quality offerings, shaping consumer choices. Advancements in packaging enhance product appeal and shelf life, contributing to market expansion. However, challenges such as spoilage from excessive fertilizer and pesticide use, plant diseases affecting parsley production, and the limited shelf life of fresh parsley pose obstacles. These issues underscore the need for sustainable agricultural practices, disease management strategies, and improved preservation techniques to mitigate risks and ensure supply chain efficiency. Despite challenges, ongoing innovation and strategic market initiatives continue to drive opportunities in the parsley market, addressing consumer preferences and sustainability concerns.
To learn more about this report, View Report Sample
The market is experiencing growth driven by several factors. Firstly, the increasing awareness of its medicinal benefits and culinary versatility is expanding its consumer base. Parsley, belonging to the Apiaceae family and available in varieties with curly and flat leaves, offers both aesthetic appeal and nutritional value. Additionally, its green, white, or purple hues add diversity to dishes, appealing to consumers seeking visually appealing meals. Moreover, with more people cooking at home, there's a heightened demand for fresh herbs like parsley, leading to increased consumption. Furthermore, the trend towards sustainable and self-sufficient farming practices, such as permaculture, is fostering the growth of production. This emphasis on environmentally friendly cultivation methods aligns with consumers' preferences for organic and ethically sourced products, driving market expansion. In terms of trends, there's a notable shift towards improvements in packaging within the market. As consumers increasingly prioritize convenience and freshness, advancements in packaging technology play a crucial role. Enhanced packaging solutions help extend the shelf life of both fresh and dry parsley, ensuring that consumers have access to high-quality products for longer periods. Additionally, innovations in packaging design and materials contribute to improved product visibility and attractiveness on retail shelves, further driving sales. Overall, the market is witnessing a surge in demand fueled by a combination of health consciousness, culinary trends, and sustainability initiatives, with packaging innovations playing a key role in meeting consumer expectations.
The market is experiencing significant growth, driven in large part by advancements in packaging. Manufacturers are increasingly investing in innovative packaging materials and techniques to ensure the quality and safety of packaged products. For instance, the adoption of vertical form fill seal (VFFS) machines has streamlined the packaging process, reducing both the time and costs involved. These machines enable the packaging of various products efficiently, enhancing their marketability.
The use of pillow-like packs not only provides clear visibility of the product but also helps in maintaining its freshness. Consumers are drawn to these visually appealing packages, leading to increased exposure and sales in supermarkets and hypermarkets. With the focus on creative packaging solutions, the market is poised for further growth during the forecast period.
The use of permaculture in parsley production is the key trend in the market. Permaculture is becoming a popular concept as it emphasizes on adopting sustainable and self-sufficient agriculture practices. Permaculture is a basic concept that can be used to design and manage ways of agriculture that can lead toward a sustainable future. Herbs like this are suitable plants and ideal for permaculture. They can grow in compact and small spaces like pots, making them a very good option for those having a small piece of land to cultivate.
Moreover, spices are simple herbs that require minimal fertilizer and water for growth. Furthermore, due to their culinary and therapeutic applications, spices are regarded as essential in permaculture. They are used as natural cures to treat a variety of illnesses and serve multiple medical purposes. This versatility and utility of spices are expected to drive the growth of the global market during the forecast period. As awareness grows about the health benefits and culinary uses of spices, demand increases among consumers seeking natural remedies and flavor enhancers. The expansion of the spice market is supported by their integration into diverse cuisines worldwide and their role in traditional medicine, fostering their prominence in both domestic and international markets.
Spoilage due to the overuse of fertilizers and pesticides is the major challenge impeding market growth. The herb is exposed to chemicals during the production process. These harmful chemicals get absorbed in leaves and cannot be eliminated even after washing with water. The use of the herb in food and beverages might decline due to the overuse of chemicals.
Moreover, there are not many organic pesticides available that are safe to use. Therefore, many producers use inorganic fertilizers. Unhealthy or over-fertilized soil can also damage the final product. In addition to the plant, these chemicals harm the environment as well. Annually, much of the produce gets wasted due to the spoilage caused by harsh chemicals used to grow them. This factor can hinder the growth of the global market in focus during the forecast period.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and forecasting strategies.
Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Swanson Health Products Inc. - The company offers parsley solutions such as Parsley Leaf and Organic Parsley Leaf Flakes.
The research report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market share growth of the fresh parsley segment will be significant during the forecast period. Fresh parsley is a culinary herb that is gathered fresh, washed, packaged, and consumed. It is used for garnishing and adding flavor to food and beverages. It is used for garnishing and adding flavor to food and beverages. It also helps in preventing Alzheimer's disease and eye diseases, owing to the high vitamin K content. The segment is experiencing high demand due to its applications and benefits.
Get a glance at the market contribution of various segments View the PDF Sample
The fresh segment was valued at USD 2.22 billion in 2018. The demand for culinary herbs is growing as consumers' preferences are shifting toward fresh produce. Therefore, vendors are procuring fresh herb produce, including spices and seasonings, from farmers with extensive agricultural land. Companies maintain long-term relationships with such farmers to ensure a consistent supply of fresh herbs for various applications in the food and beverages industry. The increasing use of fresh variants of spices and seasonings in culinary preparations and their recognized health benefits are expected to drive demand in the global market during the forecast period. These herbs not only enhance the flavor profiles of dishes but also contribute to their nutritional value, aligning with consumer preferences for natural and wholesome ingredients. As the culinary landscape continues to evolve with a focus on taste, health, and sustainability, the market for spices and seasonings is poised for growth, supported by robust supply chains and strategic farmer partnerships.
For more insights on the market share of various regions Download PDF Sample now!
APAC is estimated to contribute 35% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Another region offering significant growth opportunities to companies is Europe. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
In Europe, the market is growing moderately, specifically in countries like Germany, the Netherlands, Italy, the UK, and others. The moderate growth is attributed to the herb's various applications, including its use as an important ingredient in several food and beverages and other products. The growing use as a taste and aroma ingredient in varieties of food and beverage products, such as sauces, chutneys, condiments, and seasonings, has increased the consumption of condiments in the region. The growing trend of ethnic cuisines, such as Mexican, Indian, and Thai, increases the demand for the herb in the regional market during the forecast period. Similarly, the North America seasoning and spices market is experiencing growth, driven by factors such as increasing consumer interest in culinary diversity, rising popularity of international cuisines, and the incorporation of spices into health-conscious dietary habits, bolstering demand across the region.
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The market, dominated by Petroselinum crispum, offers varieties with green, or white, or purple-hued leaves. Positioned among essential spices and herbs, parsley boasts anti-inflammatory and antimicrobial properties. However, the market faces restrictions due to various factors, including the availability of parsley seeds and regulatory constraints. Despite challenges, the demand for parsley continues to surge, driven by its versatile culinary uses and health benefits. As consumers increasingly prioritize natural remedies and nutritious ingredients, parsley's popularity remains robust. Its antimicrobial properties and anti-inflammatory effects contribute to its appeal in both culinary and medicinal applications. The market landscape depends on Kidney and bladder problems, Menstrual difficulties, Arthritis, Rheumatism, Rickets, and Sciatica. With ongoing innovations and sustainable farming practices, the parsley market is poised for sustained growth in the foreseeable future.
Parsley, a versatile herb renowned for its flavors and organic properties, is gaining traction in various industries, from food companies to the pharmaceuticals industry. With its anti-inflammatory properties and rich nutritional profile, including calcium, magnesium, folate, potassium, and vitamins A, K, and C, parsley offers numerous health benefits, addressing conditions like heart disease, chronic diseases, and digestive complaints. It's also utilized in beauty treatments for hair growth, lice elimination, and skincare, combating issues like broken capillaries and psoriasis. With increasing awareness of the importance of fresh farming practices and organic ingredients, parsley's popularity is on the rise. The market landscape depends on Nausea, Fatigue, Organic Trade Association, Pharmaceuticals product, and Soaps. Various packaging techniques, including vertical form fill closure (VFFS), ensure its freshness and quality. From conventional insecticides to organic home gardens, parsley's journey spans diverse industry verticals, offering a range of applications in food, pharmaceuticals, cosmetics, and perfumes. As demand grows, high-quality parsley seeds and parsley seed oil are becoming sought-after commodities, catering to a wide array of consumer needs and preferences.
Market Scope |
|
Report Coverage |
Details |
Page number |
161 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 4.87% |
Market growth 2024-2028 |
USD 1.25 billion |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
4.56 |
Regional analysis |
Europe, APAC, North America, Middle East and Africa, and South America |
Performing market contribution |
APAC at 35% |
Key countries |
US, Japan, Germany, The Netherlands, and China |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
AgriFutures Australia, Aum Agri Freeze Foods, B and G Foods Inc., Badia Spices Inc., Camstar Herbs Ltd., Frontier Co op, Geo Fresh Organic, GreenDNA India Pvt. Ltd., Kroger Co., Litehouse Inc., McCormick and Co. Inc., Morton and Bassett, Naturevibe Botanicals, NOMU Brands Pty Ltd., O IJA, Pereg Gourmet Spices, Swanson Health Products Inc., The Pahari Life, The Watkins Co., and Universal Parsley Indonesia |
Market dynamics |
Parent market analysis, Market forecast, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
Get lifetime access to our
Technavio Insights
Quick Report Overview:
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.