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Photo Printing and Merchandise Market Growth, Size, Trends, Analysis Report by Type, Application, Region and Segment Forecast 2021-2025

  • Published: Jun 2022
  • Pages: 120
  • SKU: IRTNTR43676
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The photo printing and merchandise market share is expected to increase to USD 5.80 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 5.12%.

This photo printing and merchandise market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers photo printing and merchandise market segmentations by device (desktop and mobile), distribution channel (online, retail, and kiosk), product (photo only, wall decor, photo cards, photo gifts, and calendars), and geography (North America, Europe, APAC, South America, and Middle East and Africa). The photo printing and merchandise market report also offers information on several market vendors, including Amazon.com Inc., American Greetings Corp., Bay Photo Inc., Blurb Inc., Card Factory Plc, Cimpress Plc, District Photo Inc., Eastman Kodak Co., ezprints Inc., Ifolor AG, Minted LLC, Nations Photo Lab, Prodigi Group Ltd., Shutterfly Inc., Smilebox Inc., Tesco Plc, Things Remembered Inc., Walgreen Co., Walmart Inc., and Zazzle Inc. among others.

What will the Photo Printing and Merchandise Market Size be During the Forecast Period?

Photo Printing and Merchandise Market Size

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Photo Printing and Merchandise Market: Key Drivers, Trends, and Challenges

The rise in gifting culture is notably driving the photo printing and merchandise market growth, although factors such as the negative effects of digitalization may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the photo printing and merchandise industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Photo Printing and Merchandise Market Driver

The rise in gifting culture is one of the key drivers fueling the photo printing and merchandise market growth. Gifting is a way of expressing love, appreciation, and joy due to which it has become an integral part of people's lives. Meanwhile, the concept of personalized gifting has gradually evolved, with an increase in the number of millennials being inclined toward personalized gifting (both corporate and personal gifting). The evolution of the gifting culture has led to a rise in the sale of photo printing and merchandise, especially during occasions such as Christmas, New Year, Easter, Halloween, and Hanukkah. On the other hand, the ongoing growth of the gifting culture is resulting in an increase in the demand for personalized photo products. This is likely to fuel the growth of the global photo printing and merchandise market during the forecast period. 

Key Photo Printing and Merchandise Market Trend

The growing prominence of print-on-demand services is one of the key photo printing and merchandise market trends supporting the market growth. Primarily, digital printing is widely used for the on-demand printing of products, such as children's books that are customized with photos of children, photo books such as wedding photo books, and others. For instance, in September 2019, Walmart Inc. partnered with Google Photos to offer on-demand, in-store prints from the Google Photos application. Customers can order prints on the application, and the retailer gets the photo directly from Google. The 4x6 inch photo prints that are obtained directly from Google Photos will be available for same-day pick-up at Walmart stores. Thus, the availability of such services is likely to drive the growth of the global photo printing and merchandise market during the forecast period. 

Key Photo Printing and Merchandise Market Challenge

The negative effects of digitalization is one of the key factors challenging the photo printing and merchandise market growth. Digitalization has now made it easy to view or share photos instantly from anywhere. For instance, nowadays, smartphones come with very large storage space. It offers convenience to customers for taking pictures and storing them in the internal memory of smartphones. Also, with the advent of social media, people can set their smartphones to upload their products to the Internet, which will preserve the images even if the camera is destroyed or the images are deleted. Moreover, storing photos online and sharing them with family and friends can be more affordable than printing out a large number of photos, especially for avid photographers. Such a cost-effective factor may challenge the photo printing and merchandise market growth during the forecast period.

This photo printing and merchandise market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global photo printing and merchandise market as a part of the global personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the photo printing and merchandise market during the forecast period.

Who are the Major Photo Printing and Merchandise Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Amazon.com Inc.
  • American Greetings Corp.
  • Bay Photo Inc.
  • Blurb Inc.
  • Card Factory Plc
  • Cimpress Plc
  • District Photo Inc.
  • Eastman Kodak Co.
  • ezprints Inc.
  • Ifolor AG
  • Minted LLC
  • Nations Photo Lab
  • Prodigi Group Ltd.
  • Shutterfly Inc.
  • Smilebox Inc.
  • Tesco Plc
  • Things Remembered Inc.
  • Walgreen Co.
  • Walmart Inc.
  • Zazzle Inc.

 

This statistical study of the photo printing and merchandise market encompasses successful business strategies deployed by the key vendors. The photo printing and merchandise market is fragmented and the vendors are adopting growth strategies such as developing innovative products for the customers to compete in the market.

Product Insights and News

  • Amazon.com - The company offers photo printing and merchandise products for living rooms and bedrooms.
  • Americangreetings.com - The company offers photo printing and merchandise products such as love to grandma add-a-photo printable, mother's day wishes add-a-photo printable, and happy new year printable (add-a-photo).
  • Cardfactory.co.uk - The company offers photo printing and merchandise products for wall decoration.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The photo printing and merchandise market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Photo Printing and Merchandise Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the photo printing and merchandise market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Photo Printing and Merchandise Market?

Photo Printing and Merchandise Market Market segmentation by region

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37% of the market's growth will originate from North America during the forecast period. The US and Canada are the key markets for photo printing and merchandise market in North America. Market growth in this region will be faster than the growth of the market in Europe.

The growth of the gifting culture will facilitate the photo printing and merchandise market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The market in North America was adversely affected in 2020 due to the outbreak of COVID-19. However, in 2021, the initiation of large-scale COVID-19 vaccination drives led to the lifting of lockdowns and the resumption of offline distribution channels and social gatherings, which, in turn, has led to an increase in demand for photo printing and merchandise in retail stores. Thus, such factors are expected to drive the growth of the regional photo printing and merchandise market during the forecast period.

What are the Revenue-generating Device Segments in the Photo Printing and Merchandise Market?

Photo Printing and Merchandise Market Segmentation

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The photo printing and merchandise market share growth by the desktop segment will be significant during the forecast period. Desktop photo printing is usually used in homes, offices, retail stores, imaging stores, and photo centers. Several large businesses are using desktops for printing services to fulfill the demand for large commercial photo printing. Most of the photo centers will have a countertop photo printing station, such as a minilab, which will help them get photo prints on the spot within an hour. Such wide use of desktops in different sectors will drive the photo printing and merchandise market growth during the forecast period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the photo printing and merchandise market size and actionable market insights on post COVID-19 impact on each segment.

 

Photo Printing and Merchandise Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 5.12%

Market growth 2022-2026

$ 5.80 billion

Market structure

Fragmented

YoY growth (%)

4.72

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 37%

Key consumer countries

US, Canada, China, Japan, Germany, and France

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Amazon.com Inc., American Greetings Corp., Bay Photo Inc., Blurb Inc., Card Factory Plc, Cimpress Plc, District Photo Inc., Eastman Kodak Co., ezprints Inc., Ifolor AG, Minted LLC, Nations Photo Lab, Prodigi Group Ltd., Shutterfly Inc., Smilebox Inc., Tesco Plc, Things Remembered Inc., Walgreen Co., Walmart Inc., and Zazzle Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Photo Printing and Merchandise Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive photo printing and merchandise market growth during the next five years
  • Precise estimation of the photo printing and merchandise market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the photo printing and merchandise industry across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of photo printing and merchandise market vendors

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
    • Exhibit 02: Market characteristics
  • 2.2 Value chain analysis
    • Exhibit 03: Value chain analysis: Personal products

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 04: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 05: Market segments
  • 3.3 Market size 2020
    • 3.4 Market outlook: Forecast for 2020 - 2025
      • Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
      • Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 08: Five forces analysis 2020 & 2025
    • 4.2 Bargaining power of buyers
      • Exhibit 09: Bargaining power of buyers
    • 4.3 Bargaining power of suppliers
      • Exhibit 10: Bargaining power of suppliers
    • 4.4 Threat of new entrants
      • Exhibit 11: Threat of new entrants
    • 4.5 Threat of substitutes
      • Exhibit 12: Threat of substitutes
    • 4.6 Threat of rivalry
      • Exhibit 13: Threat of rivalry
    • 4.7 Market condition
      • Exhibit 14: Market condition - Five forces 2020

    5 Market Segmentation by Product

    • 5.1 Market segments
      • Exhibit 15: Product - Market share 2020-2025 (%)
    • 5.2 Comparison by Product
      • Exhibit 16: Comparison by Product
    • 5.3 Photo only - Market size and forecast 2020-2025
      • Exhibit 17: Photo only - Market size and forecast 2020-2025 ($ million)
      • Exhibit 18: Photo only - Year-over-year growth 2020-2025 (%)
    • 5.4 Wall decor - Market size and forecast 2020-2025
      • Exhibit 19: Wall decor - Market size and forecast 2020-2025 ($ million)
      • Exhibit 20: Wall decor - Year-over-year growth 2020-2025 (%)
    • 5.5 Photo cards - Market size and forecast 2020-2025
      • Exhibit 21: Photo cards - Market size and forecast 2020-2025 ($ million)
      • Exhibit 22: Photo cards - Year-over-year growth 2020-2025 (%)
    • 5.6 Photo gifts - Market size and forecast 2020-2025
      • Exhibit 23: Photo gifts - Market size and forecast 2020-2025 ($ million)
      • Exhibit 24: Photo gifts - Year-over-year growth 2020-2025 (%)
    • 5.7 Calendars - Market size and forecast 2020-2025
      • Exhibit 25: Calendars - Market size and forecast 2020-2025 ($ million)
      • Exhibit 26: Calendars - Year-over-year growth 2020-2025 (%)
    • 5.8 Market opportunity by Product
      • Exhibit 27: Market opportunity by Product

    6 Market Segmentation by Distribution channel

    • 6.1 Market segments
      • Exhibit 28: Distribution channel - Market share 2020-2025 (%)
    • 6.2 Comparison by Distribution channel
      • Exhibit 29: Comparison by Distribution channel
    • 6.3 Online - Market size and forecast 2020-2025
      • Exhibit 30: Online - Market size and forecast 2020-2025 ($ million)
      • Exhibit 31: Online - Year-over-year growth 2020-2025 (%)
    • 6.4 Retail - Market size and forecast 2020-2025
      • Exhibit 32: Retail - Market size and forecast 2020-2025 ($ million)
      • Exhibit 33: Retail - Year-over-year growth 2020-2025 (%)
    • 6.5 Kiosk - Market size and forecast 2020-2025
      • Exhibit 34: Kiosk - Market size and forecast 2020-2025 ($ million)
      • Exhibit 35: Kiosk - Year-over-year growth 2020-2025 (%)
    • 6.6 Market opportunity by Distribution channel
      • Exhibit 36: Market opportunity by Distribution channel

    7 Market Segmentation by Device

    • 7.1 Market segments
      • Exhibit 37: Device - Market share 2020-2025 (%)
    • 7.2 Comparison by Device
      • Exhibit 38: Comparison by Device
    • 7.3 Desktop - Market size and forecast 2020-2025
      • Exhibit 39: Desktop - Market size and forecast 2020-2025 ($ million)
      • Exhibit 40: Desktop - Year-over-year growth 2020-2025 (%)
    • 7.4 Mobile - Market size and forecast 2020-2025
      • Exhibit 41: Mobile - Market size and forecast 2020-2025 ($ million)
      • Exhibit 42: Mobile - Year-over-year growth 2020-2025 (%)
    • 7.5 Market opportunity by Device
      • Exhibit 43: Market opportunity by Device

    8 Customer landscape

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 45: Market share by geography 2020-2025 (%)
    • 9.2 Geographic comparison
      • Exhibit 46: Geographic comparison
    • 9.3 North America - Market size and forecast 2020-2025
      • Exhibit 47: North America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 48: North America - Year-over-year growth 2020-2025 (%)
    • 9.4 Europe - Market size and forecast 2020-2025
      • Exhibit 49: Europe - Market size and forecast 2020-2025 ($ million)
      • Exhibit 50: Europe - Year-over-year growth 2020-2025 (%)
    • 9.5 APAC - Market size and forecast 2020-2025
      • 9.6 South America - Market size and forecast 2020-2025
        • Exhibit 53: South America - Market size and forecast 2020-2025 ($ million)
        • Exhibit 54: South America - Year-over-year growth 2020-2025 (%)
      • 9.7 MEA - Market size and forecast 2020-2025
        • Exhibit 55: MEA - Market size and forecast 2020-2025 ($ million)
        • Exhibit 56: MEA - Year-over-year growth 2020-2025 (%)
      • 9.8 Key leading countries
        • Exhibit 57: Key leading countries
      • 9.9 Market opportunity by geography
        • Exhibit 58: Market opportunity by geography

      10 Drivers, Challenges, and Trends

      • 10.1 Market drivers
        • 10.2 Market challenges
          • Exhibit 59: Impact of drivers and challenges
        • 10.3 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 60: Vendor landscape
            • 11.3 Landscape disruption
              • Exhibit 61: Landscape disruption
              • Exhibit 62: Industry risks

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 63: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 64: Market positioning of vendors
            • 12.3 Amazon.com Inc.
              • Exhibit 65: Amazon.com Inc. - Overview
              • Exhibit 66: Amazon.com Inc. - Business segments
              • Exhibit 67: Amazon.com Inc. - Key offerings
              • Exhibit 68: Amazon.com Inc. - Segment focus
            • 12.4 American Greetings Corp.
              • Exhibit 69: American Greetings Corp. - Overview
              • Exhibit 70: American Greetings Corp. - Product and service
              • Exhibit 71: American Greetings Corp.-Key news
              • Exhibit 72: American Greetings Corp. - Key offerings
            • 12.5 Card Factory Plc
              • Exhibit 73: Card Factory Plc - Overview
              • Exhibit 74: Card Factory Plc - Business segments
              • Exhibit 75: Card Factory Plc - Key offerings
              • Exhibit 76: Card Factory Plc - Segment focus
            • 12.6 Cimpress Plc
              • Exhibit 77: Cimpress Plc - Overview
              • Exhibit 78: Cimpress Plc - Business segments
              • Exhibit 79: Cimpress Plc - Key offerings
              • Exhibit 80: Cimpress Plc - Segment focus
            • 12.7 District Photo Inc.
              • Exhibit 81: District Photo Inc. - Overview
              • Exhibit 82: District Photo Inc. - Product and service
              • Exhibit 83: District Photo Inc. - Key offerings
            • 12.8 Eastman Kodak Co.
              • Exhibit 84: Eastman Kodak Co. - Overview
              • Exhibit 85: Eastman Kodak Co. - Business segments
              • Exhibit 86: Eastman Kodak Co.- Key news
              • Exhibit 87: Eastman Kodak Co. - Key offerings
              • Exhibit 88: Eastman Kodak Co. - Segment focus
            • 12.9 Prodigi Group Ltd.
              • Exhibit 89: Prodigi Group Ltd. - Overview
              • Exhibit 90: Prodigi Group Ltd. - Product and service
              • Exhibit 91: Prodigi Group Ltd. - Key offerings
            • 12.10 Shutterfly Inc.
              • Exhibit 92: Shutterfly Inc. - Overview
              • Exhibit 93: Shutterfly Inc. - Product and service
              • Exhibit 94: Shutterfly Inc. - Key offerings
            • 12.11 Tesco Plc
              • Exhibit 95: Tesco Plc - Overview
              • Exhibit 96: Tesco Plc - Business segments
              • Exhibit 97: Tesco Plc - Key offerings
              • Exhibit 98: Tesco Plc - Segment focus
            • 12.12 Walmart Inc.
              • Exhibit 99: Walmart Inc. - Overview
              • Exhibit 100: Walmart Inc. - Business segments
              • Exhibit 101: Walmart Inc. - Key offerings
              • Exhibit 102: Walmart Inc. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Currency conversion rates for US$
                • Exhibit 103: Currency conversion rates for US$
              • 13.3 Research methodology
                • Exhibit 104: Research Methodology
                • Exhibit 105: Validation techniques employed for market sizing
                • Exhibit 106: Information sources
              • 13.4 List of abbreviations
                • Exhibit 107: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
              Interested in this report?
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              Photo Printing and Merchandise Market market growth will increase by $5.35 bn during 2021-2025.
              The photo printing and merchandise market market is expected to grow at a CAGR of 4.94% during 2021-2025.
              Technavio has segmented the photo printing and merchandise market market by device (desktop, mobile, Photo cards, Photo gifts, and Calendars) ,distribution channel (online, retail, and kiosk) , and product (photo only, wall decor, photo cards, photo gifts, and calendars).
              Amazon.com Inc., American Greetings Corp., Card Factory Plc, Cimpress Plc, District Photo Inc., Eastman Kodak Co., Prodigi Group Ltd., Shutterfly Inc., Tesco Plc, Walmart Inc. are a few of the key vendors in the photo printing and merchandise market market.
              North America will register the highest growth rate of 44% among the other regions. Therefore, the photo printing and merchandise market market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the photo printing and merchandise market market growth are:
              • Rise in gifting culture
              • Growing prominence of print-on-demand services
              The photo printing and merchandise market market vendors should focus on grabbing business opportunities from the desktop segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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