Printers Market by Type, Technology, and Geography - Global Forecast and Analysis 2021-2025

  • Published: Mar 2021
  • Pages: 120
  • SKU: IRTNTR40011

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The printers market has the potential to grow by USD 6.01 billion during 2021-2025, and the market’s growth momentum will decelerate at a CAGR of 2.15%.

This printers market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by technology (laser, inkjet, and others), type (multifunction printers and single function printers), and geography (APAC, Europe, North America, South America, and MEA). Thereport also offers information on several market vendors, including Brother Industries Ltd., Canon Inc., and HP Inc., among others.

What will the Printers Market Size be in 2021?


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Printers Market: Key Drivers and Trends

Based on our research output, there has been a neutral impact on the market growth during and post COVID-19 era. The growing demand for large-format printers from textile and advertising industries is notably driving the printers market growth, although factors such as digitization in enterprises may impede market growth. To unlock information on the key market drivers and the COVID-19 pandemic impact on the printers industry get your FREE report sample now.

  • The growing demand for large-format printers from the textile and advertising industries is one of the key factors driving the printers market growth.
  • The dynamic environment of the fashion industry has boosted the demand for printers in the textile industry.
  • The textile industry is increasingly adopting large format printers for printing innovative and creative designs on festive event banners, team jerseys, wallpaper, clothes, and home furnishing products.
  • The ability to produce high-quality graphics on printing materials has also encouraged marketing and advertisement companies to use large format printers for producing large banners, posters, and signs, especially for point-of-sale displays, and window advertising.
  • Several printer companies are launching new large format printers to cater to the needs of the textile and advertising and marketing industries. 
  • The emergence of ink tank printers will be one of the critical printers market trends contributing to market growth.
  • The popularity of ink tank printers is growing among consumers because of their high print quality, cost benefits, and high speed of printing.
  • Ink tank printers also provide more features than other printers, including USB and LAN connectivity, touchscreen, web printing, and app support.
  • Ink tank printers have a longer life cycle and can print a greater number of pages than other printers.
  • These printers can be used to print various types of materials, such as posters, forms, articles, and school projects.
  • Although the cost of ink tank printers is high, the low cost per print and low running cost will boost the popularity of these printers among end-users.

This printers market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. Get detailed insights on the trends and challenges, which will help companies evaluate and develop growth strategies.

Who are the Major Printers Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:


  • Brother Industries Ltd.
  • Canon Inc.
  • HP Inc.
  • Konica Minolta Inc.
  • Kyocera Corp.
  • Lexmark International Inc.
  • Ricoh Co. Ltd.
  • Seiko Epson Corp.
  • Sharp Corp.
  • Xerox Corp.


The printers market is fragmented and the vendors are deploying growth strategies such as increasing their customer base through geographical expansions to compete in the market. Click here to uncover other successful business strategies deployed by the vendors. 

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the printers market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Which are the Key Regions for Printers Market?


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69% of the market’s growth will originate from APAC during the forecast period. China and Japan are the key markets for printers in APAC. Market growth in APAC will be faster than the growth of the market in other regions.

Increasing IT investments by SMEs, the augmenting number of SMEs and startups, and the rising disposable incomes of people will facilitate the printers market growth in APAC over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.

What are the Revenue-generating Technology Segments in the Printers Market?


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The printers market share growth by the laser segment will be significant during the forecast period. The key factors fuelling the adoption of laser printer technology are the emergence of compact laser printers, the rising demand for A4 and A3 laser multifunction printers from enterprises, and the declining average selling price of laser printers. 

Fetch actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the printers market size.



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What are the Key Factors Covered in this Printers Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive printers market growth during the next five years
  • Precise estimation of the printers market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the printers industry across APAC, Europe, North America, South America, and MEA
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of printers market vendors

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Printers Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Decelerate at a CAGR of 2%

Market growth 2021-2025

$ 6.01 billion

Market structure


YoY growth (%)


Regional analysis

APAC, Europe, North America, South America, and MEA

Performing market contribution

APAC at 69%

Key consumer countries

US, China, Germany, Japan, and UK

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Brother Industries Ltd., Canon Inc., HP Inc., Konica Minolta Inc., Kyocera Corp., Lexmark International Inc., Ricoh Co. Ltd., Seiko Epson Corp., Sharp Corp., and Xerox Corp.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The printers market growth will increase by $6015.54 million during 2020-2025.
The printers market is expected to grow at a CAGR of 2.15% during 2020-2025.
Technavio has segmented the printers market by technology (Laser, Inkjet, and Others) ,type (Multifunction printers and Single function printers) , and geographic (APAC, Europe, North America, South America, and MEA).
Brother Industries Ltd., Canon Inc., HP Inc., Konica Minolta Inc., Kyocera Corp., Lexmark International Inc., Ricoh Co. Ltd., Seiko Epson Corp., Sharp Corp., Xerox Corp. are a few of the key vendors in the printers market.
APAC will register the highest growth rate of 69.13% among the other regions. Therefore, the printers market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
  • US
  • China
  • Germany
  • Japan
  • UK
The key factors driving the printers market growth are:
  • Rising demand from SMEs across globe
  • Emergence of ink tank printer
The printers market vendors should focus on grabbing business opportunities from the laser segment as it accounted for the largest market share in the base year.
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