Enjoy complimentary customisation on priority with our Enterprise License!
The Americas probiotic ingredients market size is forecast to increase by USD 789.7 million at a CAGR of 8.2% between 2023 and 2028. The market is experiencing significant growth due to the increasing prevalence of digestive issues such as bloating and infections. The use of probiotics, which are beneficial microorganisms including bacteria and yeast like Saccharomyces boulardii, has gained popularity for their ability to improve gut health and enhance the immune system. Probiotic strains are available in both dry form and liquid form, catering to various consumer preferences. Key market trends include the growth of the geriatric population, who are more susceptible to digestive issues, and strategic partnerships between companies to expand their product offerings. However, the availability of viable substitutes, such as prebiotics and synbiotics, may pose a challenge to market growth.
Probiotics have gained significant attention in the health and wellness industry due to their numerous health benefits. These live microorganisms, primarily bacteria and yeast, play a crucial role in maintaining gut health and boosting immunity. Probiotics are available in various forms, including supplements and functional foods and beverages. The market for probiotic ingredients is witnessing steady growth due to the increasing prevalence of digestive ailments, such as urinary tract infections, bacterial vaginosis, and bloating. Probiotics have been found effective in preventing and treating these conditions, making them a popular choice among consumers. Probiotic ingredients are also used in oral health products to prevent respiratory infections and maintain oral hygiene.
In the animal nutrition sector, probiotics are used to prevent necrotizing enterocolitis and other bowel disorders in livestock. Some common probiotic strains, such as lactobacilli and Saccharomyces boulardii, are widely used due to their proven health benefits. Lactobacilli are known for their ability to maintain the balance of good bacteria in the gut, while Saccharomyces boulardii is effective in preventing and treating diarrhea. Probiotic supplements are widely available in food stores and drug stores, making them easily accessible to consumers. Functional foods and beverages, such as yogurt, kefir, and fermented milk, are also popular sources of probiotics. The use of probiotic ingredients in preventive healthcare is gaining popularity as consumers seek natural ways to boost their immunity and maintain good health.
Probiotics are also used in dietary supplements and animal feed to promote digestive health and improve overall wellbeing. The health benefits of probiotics are well-documented, making them an essential ingredient in various industries. Probiotics help prevent infections by crowding out harmful bacteria and yeast, maintaining a healthy balance in the gut, and boosting the immune system. They also aid in digestion and nutrient absorption, making them an essential component of a healthy diet. In conclusion, the market for probiotic ingredients is expected to continue growing due to their numerous health benefits and increasing consumer awareness. Probiotics are used in various industries, including food and beverage, animal nutrition, and healthcare, to promote health and prevent digestive ailments. Common probiotic strains, such as lactobacilli and Saccharomyces boulardii, are widely used due to their proven health benefits. Probiotics are an essential ingredient in preventive healthcare and a popular choice among consumers seeking natural ways to boost their immunity and maintain good health.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
The food and beverages segment is estimated to witness significant growth during the forecast period. Probiotic ingredients have gained significant attention in the health and wellness industry due to their ability to prevent various health conditions. The demand for probiotics is on the rise as consumers seek natural solutions for urinary tract infections, bacterial vaginosis, oral health issues, and respiratory infections. The food and beverages segment is a major application area for probiotic ingredients, driven by the increasing preference for functional foods. Probiotic-infused food and beverages, such as DanActive's drinkable probiotic yogurt, are popular due to their role in promoting gut health and boosting immunity. Each serving of DanActive contains over a billion probiotics, which help maintain a healthy balance of gut bacteria. This balance is essential for optimal digestive health, as it aids in nutrient absorption and strengthens the body's natural defenses against harmful pathogens. Probiotic supplements are also gaining popularity as immunity-boosting products, offering convenience and portability for those seeking to support their health on the go. Overall, the market is expected to grow steadily due to increasing consumer awareness and demand for natural health solutions.
Get a glance at the market share of various segments Request Free Sample
The food and beverages segment was valued at USD 869.20 million in 2018 and showed a gradual increase during the forecast period.
Our market researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The growth of geriatric population is the key driver of the market. In the Americas, the market is experiencing notable growth due to the rising trend of preventive healthcare and the increasing prevalence of chronic diseases. The aging population in the United States is a significant driver of this market, as the number of individuals aged 65 and above is projected to more than quadruple over the next three decades, reaching approximately 422,000 by 2054. This demographic shift highlights the importance of developing probiotic solutions that cater to the unique health needs of the elderly, including enhancing digestive health, boosting immunity, and improving overall well-being.
Furthermore, the increasing awareness of the health benefits of probiotics in food and beverages, such as functional foods and beverages, is also contributing to the market's growth. In agriculture and plant health, probiotics are being used to improve crop productivity and soil health, further expanding the market's scope. Dietary habits are also evolving, with consumers increasingly seeking out natural and healthy food options, making probiotic ingredients an attractive addition to various food and beverage products.
Strategic partnerships is the upcoming trend in the market. In the Americas, the market is experiencing a notable trend toward strategic collaborations among probiotics companies and functional food manufacturers. One such partnership, announced in May 2024, brings together a leading player in nutrition, health, and beauty, and a probiotics specialist. The objective of this alliance is to develop novel synbiotic solutions, combining human milk oligosaccharides (HMOs) with probiotics.
Further, these innovative offerings aim to boost the health and development of infants by supporting the growth of a microbiome akin to that of breast-fed infants. This is essential for the proper development of the immune system, gut microbiome, and overall optimal growth trajectories. The collaboration underscores the increasing demand for advanced health solutions in the health and wellness sector, with a specific focus on digestive health and early-life nutrition. The partnership further focuses on the significance of probiotics in pet food and nutraceuticals, as consumers continue to prioritize their pets' health and wellbeing.
The availability of viable substitutes is a key challenge affecting the market growth. The market in the Americas encounters a notable hurdle due to the prevalence of substitutes, primarily prebiotics. Prebiotics function as food sources for advantageous intestinal bacteria inhabiting the gastrointestinal system. When these beneficial bacteria metabolize prebiotics, they generate energy, fortifying their existence and encouraging the synthesis of beneficial by-products. These by-products are essential for supporting intestinal health, enhancing digestion, and boosting the immune system while facilitating nutrient absorption. Consumption of a diet rich in prebiotic elements can effectively foster gut health, frequently causing consumers to favor prebiotics over probiotics. This inclination poses a challenge for the market in the Americas, as prebiotics are perceived as a natural and effective means of maintaining a healthy gut microbiome.
Probiotic strains, such as bacteria and yeast, including Saccharomyces boulardii, play a pivotal role in the probiotic ingredients market. These microorganisms are employed for their immune-enhancing properties and are available in both dry and liquid forms. Probiotic ingredients are crucial for various applications, including food and beverage, dietary supplements, and pharmaceuticals. The market growth is driven by the increasing awareness of the benefits of probiotics in maintaining gut health and enhancing overall wellness. However, the preference for prebiotics and the availability of substitutes pose a significant challenge to the market's expansion.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Adisseo France SAS - The company introduces Alterion, a specialized probiotic ingredient formulated for the poultry industry.
The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Probiotics have gained significant attention in the health and wellness industry due to their prevention and treatment properties against various health conditions. Probiotic ingredients, such as bifidobacterial and lactobacilli, are commonly used in immunity-boosting products. These microorganisms play a crucial role in maintaining gut health and enhancing the immune system. Urinary tract infections, bacterial vaginosis, and respiratory infections are some of the common health issues where probiotics offer relief. Probiotic supplements are available in various forms, including dry/powder and liquid, and can be found in food stores and drug stores. Functional food products, such as dairy-based, cereal-based, and non-dairy probiotic food, are increasingly popular.
Probiotics have applications in animal nutrition, particularly in livestock, to prevent microbial infections caused by antibiotics and pathogens. Fermentation is a common process used in producing probiotic ingredients. Yeast-based probiotics, like Saccharomyces boulardii, are also effective in treating gastrointestinal disorders, such as antibiotic-associated diarrhea, lactose intolerance, inflammatory bowel disease, and irritable bowel syndrome. The demand for probiotic ingredients continues to grow as people seek preventive healthcare solutions for chronic diseases. Agriculture and plant health also benefit from probiotics, as they help improve the immune system and promote natural microflora. Probiotic manufacturers are continually researching new strains and forms to expand their product offerings.
Market Scope |
|
Report Coverage |
Details |
Page number |
174 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 8.2% |
Market Growth 2024-2028 |
USD 789.7 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
7.6 |
Key companies profiled |
Adisseo France SAS, Archer Daniels Midland Co., BioGaia AB, Chr Hansen AS, CUSTOM PROBIOTICS Inc., Danone SA, DuPont, General Mills Inc., InnovixLabs, Jarrow Formulas Inc., Kerry Group Plc, Lallemand Inc., Lifeway Foods Inc., Nestle SA, NOW Health Group Inc., Probi AB, Reckitt Benckiser Group Plc, and SFI Health |
Market dynamics |
Parent market analysis, market growth inducers and obstacles,market forecast , fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, market condition analysis for the market forecast period |
Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
We can help! Our analysts can customize this market research report to meet your requirements Get in touch
1 Executive Summary
2 Technavio Analysis
3 Market Landscape
4 Market Sizing
5 Historic Market Size
6 Qualitative Analysis
7 Five Forces Analysis
8 Market Segmentation by Application
9 Market Segmentation by Source
10 Customer Landscape
11 Geographic Landscape
12 Drivers, Challenges, and Opportunity/Restraints
13 Competitive Landscape
14 Competitive Analysis
15 Appendix
Get the report (PDF) sent to your email within minutes.
Get lifetime access to our
Technavio Insights
Quick Report Overview:
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.