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China Retail Market by Product and Distribution Channel - Forecast and Analysis 2021-2025

  • Published: Jan 2021
  • Pages: 120
  • SKU: IRTNTR46616
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The retail market share in China is expected to increase by USD 1.420.30 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 10%.

This retail market in China research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers retail market segmentation in China by product (food & beverages, apparel & footwear, home improvement, consumer electronics & appliances, and beauty & personal care) and distribution channel (offline and online). The retail market in China report also offers information on several market vendors, including Alibaba Group Holding Ltd., China Resources Ng Fung Co. Ltd., CK Hutchison Holdings Ltd., E-Commerce China Dangdang Inc., GOME Retail Holdings Ltd., JD.com Inc., Sun Art Retail Group Ltd., Suning Holdings Group, Walmart Inc., and Yonghui Supermarket Co. Ltd. among others.

What will the Retail Market Size in China be During the Forecast Period?

Retail Market in China Size

Download Report Sample to Unlock the Retail Market Size in China for the Forecast Period and Other Important Statistics

 

Retail Market in China: Key Drivers, Trends, and Challenges

Key Retail Market Driver in China

One of the key factors driving growth in the retail market in China is the premiumization of products. Premiumization has been one of the reasons for the growth of the retail market in China and refers to a market strategy adopted by retailers to try to get customers to buy more expensive products by presenting a proposition with a higher value by cross-selling and upselling the product. One of the factors that have encouraged premiumization is the increasing consciousness about health and food safety among consumers. This has led to higher purchases of premium organic food products. With the growing population of upper-middle and upper-class consumers, there has been an increase in the demand for premium products in all retail segments. Vendors like Costa Coffee and IKEA are selling their products with differential pricing strategies with respect to similar products available in the unorganized segment. Frozen food has reached a level of maturity in the Chinese market. However, the launch of premium Sanquan SiChu frozen dumplings successfully won 200,000 new market buyers in 2016. Similarly, the NESCAFÉ Collection range was able to gain 2,000,000 new consumers who had not purchased any instant coffee in the previous year, during its first year of launch. 

Key Retail Market Challenge in China

 

The rampant counterfeiting in the premium segment will be a major challenge for the retail market in China during the forecast period. The Chinese economy is plagued by the presence of counterfeit products across multiple product categories. Four out of every 10 products sold in China are estimated to be counterfeit. Over the past few years, counterfeits of leading global luxury brands have flooded the market in China. These products are priced much lower than the original products that they imitate to attract customers. Counterfeit cosmetics and personal care products are also mostly made of cheap ingredients and can lead to harmful side effects in users. Thus, counterfeit luxury products are causing a considerable dent in the market shares and reputations of leading popular brands. The sale of counterfeit products is particularly rampant through online platforms because of their wider reach. E-retailing is also much more difficult to regulate and monitor than traditional retail platforms. Because of the such widespread availability of counterfeit products, Chinese consumers typically engage in online research of products before finally deciding on a purchase, and lengthy product descriptions are common on most retail websites. To address counterfeiting, the country's government is contemplating the enactment of legislation to safeguard the interest of consumers and hold online vendors accountable. 

This retail market in China analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the retail market in China as a part of the global Internet and direct marketing retail market within the global retailing market. The parent global Internet and direct marketing retail market cover revenue generated by companies providing retail services primarily on the Internet, through mail orders, door-to-door retailers, and TV home shopping retailers. It also includes companies providing online marketplaces for consumer products and services. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the retail market in China during the forecast period.

Who are the Major Retail Market Vendors in China?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Alibaba Group Holding Ltd.
  • China Resources Ng Fung Co. Ltd.
  • CK Hutchison Holdings Ltd.
  • E-Commerce China Dangdang Inc.
  • GOME Retail Holdings Ltd.
  • JD.com Inc.
  • Sun Art Retail Group Ltd.
  • Suning Holdings Group
  • Walmart Inc.
  • Yonghui Supermarket Co. Ltd.

 

This statistical study of the retail market in China encompasses successful business strategies deployed by the key vendors. The retail market in China is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The retail market in China forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Retail Market in China Value Chain Analysis

Our In-house experts produce extensive information on the value chain, and parent market of the retail market in China which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-end understanding of product insight and profit and also optimization and evaluation of business strategies The players across the value chain includes selective data and analysis from entire research findings as per the scope of the report.

What are the Revenue-generating Product Segments in the Retail Market in China?

Retail Market in China Share

To gain further insights on the market contribution of various segments Request a PDF Sample

The retail market share growth in China by the food and beverage segment will be significant during the forecast period. Food and beverage is a major industry in the Chinese economy both in terms of financial benefits and through the creation of employment opportunities. The industry players are diverse in size with the multinationals producing large volumes of fast-moving consumer goods (FMCG). The widespread availability of organic products through major supermarket chains and independent retailers is ensuring high growth in the organic sector. Some of the products experiencing high growth in this segment include dairy, beef, wine and bevvies, grains, fruits, and vegetables. The availability of reasonably priced organic food products in several supermarkets is also helping the market to grow. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the retail market size in China and actionable market insights on the post-COVID-19 impact on each segment.

 

Retail Market Scope in China

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 10%

Market growth 2021-2025

$ 1.420.30 billion

Market structure

Fragmented

YoY growth (%)

8.45

Regional analysis

China

Competitive landscape

Leading companies, Competitive Strategies, Consumer engagement scope

Key companies profiled

Alibaba Group Holding Ltd., China Resources Ng Fung Co. Ltd., CK Hutchison Holdings Ltd., E-Commerce China Dangdang Inc., GOME Retail Holdings Ltd., JD.com Inc., Sun Art Retail Group Ltd., Suning Holdings Group, Walmart Inc., and Yonghui Supermarket Co. Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

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What are the Key Data Covered in this Retail Market in China Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive retail market growth in China during the next five years
  • Precise estimation of the retail market size in China and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behaviour
  • The growth of the retail industry in China
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of retail market vendors in China

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Executive Summary

    Market Landscape

    • Market ecosystem
    • Value chain analysis

    Market Sizing

    • Market definition
    • Market segment analysis
    • Market size 2020
    • Market outlook: Forecast for 2020 - 2025

    Five Forces Analysis

    • Five forces summary
    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition

    Market Segmentation by Product

    • Market segments
    • Comparison by Product
    • Food and beverages - Market size and forecast 2020-2025
    • Apparel and footwear - Market size and forecast 2020-2025
    • Home improvement - Market size and forecast 2020-2025
    • Consumer electronics and appliances - Market size and forecast 2020-2025
    • Beauty and personal care - Market size and forecast 2020-2025
    • Market opportunity by Product

    Market Segmentation by Distribution channel

    • Market segments
    • Comparison by Distribution channel
    • Offline - Market size and forecast 2020-2025
    • Online - Market size and forecast 2020-2025
    • Market opportunity by Distribution channel

    Customer landscape

    • Overview
    • Market drivers
    • Market challenges
    • Market trends

    Vendor Landscape

    • Vendor landscape
    • Landscape disruption

    Vendor Analysis

    • Vendors covered
    • Market positioning of vendors
    • Alibaba Group Holding Ltd.
    • China Resources Ng Fung Co. Ltd.
    • CK Hutchison Holdings Ltd.
    • E-Commerce China Dangdang Inc.
    • GOME Retail Holdings Ltd.
    • JD.com Inc.
    • Sun Art Retail Group Ltd.
    • Suning Holdings Group
    • Walmart Inc.
    • Yonghui Supermarket Co. Ltd.

    Appendix

    • Scope of the report
    • Currency conversion rates for US$
    • Research methodology
    • List of abbreviations

    Research Framework

    Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

    TechnavioINFORMATION SOURCES

    Primary sources

    • Manufacturers and suppliers
    • Channel partners
    • Industry experts
    • Strategic decision makers

    Secondary sources

    • Industry journals and periodicals
    • Government data
    • Financial reports of key industry players
    • Historical data
    • Press releases
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    TechnavioDATA ANALYSIS

    Data Synthesis

    • Collation of data
    • Estimation of key figures
    • Analysis of derived insights

    Data Validation

    • Triangulation with data models
    • Reference against proprietary databases
    • Corroboration with industry experts
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    TechnavioREPORT WRITING

    Qualitative

    • Market drivers
    • Market challenges
    • Market trends
    • Five forces analysis

    Quantitative

    • Market size and forecast
    • Market segmentation
    • Geographical insights
    • Competitive landscape
    Interested in this report?
    Get your sample now!
    Retail Market in China market growth will increase by $1420.30 bn during 2021-2025.
    The retail market in china market is expected to grow at a CAGR of 10% during 2021-2025.
    Technavio has segmented the retail market in china market by product (Food & beverages, Apparel & footwear, Home improvement, Consumer electronics & appliances, and Beauty & personal care) ,distribution channel (Offline and Online) , and geographic (China).
    Alibaba Group Holding Ltd., China Resources Ng Fung Co. Ltd., CK Hutchison Holdings Ltd., E-Commerce China Dangdang Inc., GOME Retail Holdings Ltd., JD.com Inc., Sun Art Retail Group Ltd., Suning Holdings Group, Walmart Inc., Yonghui Supermarket Co. Ltd. are a few of the key vendors in the retail market in china market.
    China will register the highest growth rate of 100% among the other regions. Therefore, the retail market in china market in China is expected to garner significant business opportunities for the vendors during the forecast period.
    The key factors driving the retail market in china market growth are:
    • increase in premiumization of products
    • emergence of online and omnichannel trade
    The retail market in china market vendors should focus on grabbing business opportunities from the food & beverages segment as it accounted for the largest market share in the base year.
    • What are the key global market and the regional market share?
    • What are the revenue-generating key market segments?
    • What are the key factors driving and challenging this market’s growth?
    • Who are the key market vendors and their growth strategies?
    • What are the latest trends influencing the growth of this market?
    • What are the variables influencing the market growth in the primary regions?
    • What are the factors influencing the growth of the parent market?
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