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Sex Toys Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2022-2026

  • Published: Jul 2022
  • Pages: 153
  • SKU: IRTNTR43539
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The sex toys market share is expected to increase to USD 19.85 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 11.27%.

This sex toys market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers sex toys market segmentation by product (adult vibrators, dildos, erection rings, and others), distribution channel (online stores and retail outlets and specialty stores), and geography (North America, Europe, APAC, South America, and Middle East and Africa). The sex toys market report also offers information on several market vendors, including Adam and Eve Stores, Bad Dragon Enterprises Inc., BMS Enterprises, Cliq Ltd., FUN FACTORY GmbH, JIMMYJANE, L Brands Inc., LELOi AB, LifeStyles Healthcare Pte. Ltd., Lovehoney Group Ltd., Lovetreats, Luvu Brands Inc., Pipedream Products LLC, Reckitt Benckiser Group PLC, Tantus Inc., TENGA Co. Ltd., The Aneros Co., VIBRATEX Inc., and WOW Tech International GmbH among others.

What will the Sex Toys Market Size be During the Forecast Period?

Sex Toys Market Size

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Sex Toys Market: Key Drivers, Trends, and Challenges

The increasing popularity of sex toys globally is notably driving the sex toys market growth, although factors such as the negative social perceptions of sex toys may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the sex toys industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Sex Toys Market Driver

  • One of the key factors driving growth in the sex toys market is the increasing popularity of sex toys globally.
  • A large variety of sex toys are available in the market, which includes luxury love devices, romantic toys, and kinky play toys.
  • Several companies, such as Beate Uhse, are introducing products in keeping with the growing popularity of concepts such as bondage, discipline, sadism, and masochism (BDSM).
  • The growing acceptance of sex toys, where they are no longer considered taboos, has enabled many couples to enhance their sexual lives with the use of sex toys such as vibrators. 
  • The presence of specialty sex toy stores and online channels such as Amazon.com, Inc., are enabling people to purchase products with ease. Thus, the increasing acceptance of sex toys and continuous product innovations by vendors have increased the popularity of sex toys.

Key Sex Toys Market Trend

  • The increasing exposure to sex toys is a sex toys market trend that is expected to have a positive impact in the coming years.
  • The increasing exposure to sex toys such as vibrators and dildos through media is increasing the awareness and adoption of sex toys among people across the world.
  • The increased sales of sex toys are encouraging manufacturers such as LELO to introduce sex toys with disruptive technologies such as TIANI 24k (wearable couple vibrators). This is contributing to the growth of the market.
  • The demand for sex toys such as rubber vaginas and adult vibrators is increasing mainly due to factors such as the changing perception about sex toys.
  • People are also accessing the Internet to learn more about the latest products, such as clitoral vibrators, which use sonic waves and pulses. Furthermore, couples are opting for sex toys such as vibrators for mutual pleasure.
  • The increasing exposure to sex toys will positively impact the growth of the global sex toy market.

Key Sex Toys Market Challenge

  • The negative social perceptions of sex toys will be a major challenge for the sex toys market during the forecast period.
  • The negative social perception, including the risk of addiction, about sex toys is detrimental to market growth as it discourages customers from purchasing these products.
  • The prohibition on the purchase and use of sex toys in countries such as Saudi Arabia is affecting the availability of these products, especially through the brick-and-mortar retail channel. This also makes it difficult for vendors to establish their presence in these regions as educating customers and creating awareness about the pleasure products becomes challenging. 
  • The emergence of e-commerce has overcome this hurdle to a large extent, as buyers remain anonymous. However, the perception of society largely remains the same and therefore poses a major challenge to the growth of the sex toy market.

This sex toys market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global sex toys market as a part of the global personal products market within the global household and personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the sex toys market during the forecast period.

Who are the Major Sex Toys Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Adam and Eve Stores
  • Bad Dragon Enterprises Inc.
  • BMS Enterprises
  • Cliq Ltd.
  • FUN FACTORY GmbH
  • JIMMYJANE
  • L Brands Inc.
  • LELOi AB
  • LifeStyles Healthcare Pte. Ltd.
  • Lovehoney Group Ltd.
  • Lovetreats
  • Luvu Brands Inc.
  • Pipedream Products LLC
  • Reckitt Benckiser Group PLC
  • Tantus Inc.
  • TENGA Co. Ltd.
  • The Aneros Co.
  • VIBRATEX Inc.
  • WOW Tech International GmbH

 

This statistical study of the sex toys market encompasses successful business strategies deployed by the key vendors. The sex toys market is fragmented and the vendors are deploying growth strategies such as focusing on the R&D of new products with multifunctional benefits using natural ingredients to compete in the market.

Product Insights and News

  • bmsenterprises.com - The company offers sex toys such as dildos, butt plugs, lingerie, vibrators, cupping sets, and sex games.

  • bmsenterprises.com - Through the unified segment, the company offers manufacturing and distribution of adult novelties such as dildos, butt plugs, lingerie, vibrators, and lubes.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The sex toys market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Sex Toys Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the sex toys market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Sex Toys Market?

Sex Toys Market Market segmentation by region

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39% of the market's growth will originate from APAC during the forecast period. China is the key market for sex toys in APAC. Market growth in this region will be faster than the growth of the market in other regions.

The availability of low-cost raw materials and labor for manufacturing, growing regional supply chain network, rising product demand from Western countries, and innovative product development by vendors in the region will facilitate the sex toys market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The rising number of COVID-19 cases in APAC led to the implementation of nationwide lockdowns across countries such as India, China, Malaysia, and Singapore in 2021. However, owing to the COVID-19 pandemic, the sales of sex toys increased significantly across APAC in 2020-2021. For instance, in India, the demand for sex toys increased by more than 60% in 2021, and the market is expected to grow further during the forecast period. 

What are the Revenue-generating Product Segments in the Sex Toys Market?

Sex Toys Market Segmentation

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The sex toys market share growth by the adult vibrators segment will be significant during the forecast period. The rapid growth of the global sex toy market is attributed to the changing perception of individuals toward sex toys, including vibrators and media exposure. The adult vibrators market is growing in terms of market size and product offerings. Startup companies and key vendors have introduced various innovative product offerings. Vendors have expanded their product portfolio in terms of technology, product type, size and shape, and product packaging to gain a competitive edge, which is driving the growth of the market.

This report provides an accurate prediction of the contribution of all the segments to the growth of the sex toys market size and actionable market insights on post COVID-19 impact on each segment.

You may be interested in the regional reports:

APAC Sex Toys market - The market share will witness rapid growth and post an impressive CAGR of more than 7% during the forecast period. 

Japan Sex Toys market - The market share will grow at a CAGR of nearly 8% during the forecast period. 

Sex Toys Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 11.27%

Market growth 2022-2026

$ 19.85 billion

Market structure

Fragmented

YoY growth (%)

10.71

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

APAC at 39%

Key consumer countries

US, Mexico, China, Russia, UK, and France

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Adam and Eve Stores, Bad Dragon Enterprises Inc., BMS Enterprises, Cliq Ltd., FUN FACTORY GmbH, JIMMYJANE, L Brands Inc., LELOi AB, LifeStyles Healthcare Pte. Ltd., Lovehoney Group Ltd., Lovetreats, Luvu Brands Inc., Pipedream Products LLC, Reckitt Benckiser Group PLC, Tantus Inc., TENGA Co. Ltd., The Aneros Co., VIBRATEX Inc., and WOW Tech International GmbH

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

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What are the Key Data Covered in this Sex Toys Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive sex toys market growth during the next five years
  • Precise estimation of the sex toys market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the sex toys industry across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of sex toys market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 14: Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 18: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 19: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 20: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 21: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 22: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 23: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 24: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by Product

    • 5.1 Market segments
      • Exhibit 25: Chart on Product - Market share 2021-2026 (%)
      • Exhibit 26: Data Table on Product - Market share 2021-2026 (%)
    • 5.2 Comparison by Product
      • Exhibit 27: Chart on Comparison by Product
      • Exhibit 28: Data Table on Comparison by Product
    • 5.3 Adult vibrators - Market size and forecast 2021-2026
      • Exhibit 29: Chart on Adult vibrators - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Data Table on Adult vibrators - Market size and forecast 2021-2026 ($ million)
      • Exhibit 31: Chart on Adult vibrators - Year-over-year growth 2021-2026 (%)
      • Exhibit 32: Data Table on Adult vibrators - Year-over-year growth 2021-2026 (%)
    • 5.4 Dildos - Market size and forecast 2021-2026
      • Exhibit 33: Chart on Dildos - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Data Table on Dildos - Market size and forecast 2021-2026 ($ million)
      • Exhibit 35: Chart on Dildos - Year-over-year growth 2021-2026 (%)
      • Exhibit 36: Data Table on Dildos - Year-over-year growth 2021-2026 (%)
    • 5.5 Erection rings - Market size and forecast 2021-2026
      • Exhibit 37: Chart on Erection rings - Market size and forecast 2021-2026 ($ million)
      • Exhibit 38: Data Table on Erection rings - Market size and forecast 2021-2026 ($ million)
      • Exhibit 39: Chart on Erection rings - Year-over-year growth 2021-2026 (%)
      • Exhibit 40: Data Table on Erection rings - Year-over-year growth 2021-2026 (%)
    • 5.6 Others - Market size and forecast 2021-2026
      • Exhibit 41: Chart on Others - Market size and forecast 2021-2026 ($ million)
      • Exhibit 42: Data Table on Others - Market size and forecast 2021-2026 ($ million)
      • Exhibit 43: Chart on Others - Year-over-year growth 2021-2026 (%)
      • Exhibit 44: Data Table on Others - Year-over-year growth 2021-2026 (%)
    • 5.7 Market opportunity by Product
      • Exhibit 45: Market opportunity by Product ($ million)

    6 Market Segmentation by Distribution Channel

    • 6.1 Market segments
      • Exhibit 46: Chart on Distribution Channel - Market share 2021-2026 (%)
      • Exhibit 47: Data Table on Distribution Channel - Market share 2021-2026 (%)
    • 6.2 Comparison by Distribution Channel
      • Exhibit 48: Chart on Comparison by Distribution Channel
      • Exhibit 49: Data Table on Comparison by Distribution Channel
    • 6.3 Online stores - Market size and forecast 2021-2026
      • Exhibit 50: Chart on Online stores - Market size and forecast 2021-2026 ($ million)
      • Exhibit 51: Data Table on Online stores - Market size and forecast 2021-2026 ($ million)
      • Exhibit 52: Chart on Online stores - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on Online stores - Year-over-year growth 2021-2026 (%)
    • 6.4 Retail outlets and specialty stores - Market size and forecast 2021-2026
      • Exhibit 54: Chart on Retail outlets and specialty stores - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on Retail outlets and specialty stores - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on Retail outlets and specialty stores - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on Retail outlets and specialty stores - Year-over-year growth 2021-2026 (%)
    • 6.5 Market opportunity by Distribution Channel
      • Exhibit 58: Market opportunity by Distribution Channel ($ million)

    7 Customer Landscape

    • 7.1 Customer landscape overview
      • Exhibit 59: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    8 Geographic Landscape

    • 8.1 Geographic segmentation
      • Exhibit 60: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 61: Data Table on Market share by geography 2021-2026 (%)
    • 8.2 Geographic comparison
      • Exhibit 62: Chart on Geographic comparison
      • Exhibit 63: Data Table on Geographic comparison
    • 8.3 North America - Market size and forecast 2021-2026
      • Exhibit 64: Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 65: Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 66: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 67: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 8.4 Europe - Market size and forecast 2021-2026
      • Exhibit 68: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 69: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 70: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 71: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 8.5 APAC - Market size and forecast 2021-2026
      • Exhibit 72: Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 73: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 74: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 75: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 8.6 South America - Market size and forecast 2021-2026
      • Exhibit 76: Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 77: Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 78: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 79: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 8.7 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 80: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 81: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 82: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 83: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 8.8 US - Market size and forecast 2021-2026
      • Exhibit 84: Chart on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 85: Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 86: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 87: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 8.9 China - Market size and forecast 2021-2026
      • Exhibit 88: Chart on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 89: Data Table on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 90: Chart on China - Year-over-year growth 2021-2026 (%)
      • Exhibit 91: Data Table on China - Year-over-year growth 2021-2026 (%)
    • 8.10 Mexico - Market size and forecast 2021-2026
      • Exhibit 92: Chart on Mexico - Market size and forecast 2021-2026 ($ million)
      • Exhibit 93: Data Table on Mexico - Market size and forecast 2021-2026 ($ million)
      • Exhibit 94: Chart on Mexico - Year-over-year growth 2021-2026 (%)
      • Exhibit 95: Data Table on Mexico - Year-over-year growth 2021-2026 (%)
    • 8.11 Russia - Market size and forecast 2021-2026
      • Exhibit 96: Chart on Russia - Market size and forecast 2021-2026 ($ million)
      • Exhibit 97: Data Table on Russia - Market size and forecast 2021-2026 ($ million)
      • Exhibit 98: Chart on Russia - Year-over-year growth 2021-2026 (%)
      • Exhibit 99: Data Table on Russia - Year-over-year growth 2021-2026 (%)
    • 8.12 UK - Market size and forecast 2021-2026
      • Exhibit 100: Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 101: Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 102: Chart on UK - Year-over-year growth 2021-2026 (%)
      • Exhibit 103: Data Table on UK - Year-over-year growth 2021-2026 (%)
    • 8.13 France - Market size and forecast 2021-2026
      • Exhibit 104: Chart on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 105: Data Table on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 106: Chart on France - Year-over-year growth 2021-2026 (%)
      • Exhibit 107: Data Table on France - Year-over-year growth 2021-2026 (%)
    • 8.14 Market opportunity by geography
      • Exhibit 108: Market opportunity by geography ($ million)

    9 Drivers, Challenges, and Trends

    • 9.1 Market drivers
      • 9.2 Market challenges
        • 9.3 Impact of drivers and challenges
          • Exhibit 109: Impact of drivers and challenges in 2021 and 2026
        • 9.4 Market trends

          10 Vendor Landscape

          • 10.1 Overview
            • 10.2 Vendor landscape
              • Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
            • 10.3 Landscape disruption
              • Exhibit 111: Overview on factors of disruption
            • 10.4 Industry risks
              • Exhibit 112: Impact of key risks on business

            11 Vendor Analysis

            • 11.1 Vendors covered
              • Exhibit 113: Vendors covered
            • 11.2 Market positioning of vendors
              • Exhibit 114: Matrix on vendor position and classification
            • 11.3 BMS Enterprises
              • Exhibit 115: BMS Enterprises - Overview
              • Exhibit 116: BMS Enterprises - Product / Service
              • Exhibit 117: BMS Enterprises - Key offerings
            • 11.4 FUN FACTORY GmbH
              • Exhibit 118: FUN FACTORY GmbH - Overview
              • Exhibit 119: FUN FACTORY GmbH - Product / Service
              • Exhibit 120: FUN FACTORY GmbH - Key offerings
            • 11.5 LELOi AB
              • Exhibit 121: LELOi AB - Overview
              • Exhibit 122: LELOi AB - Product / Service
              • Exhibit 123: LELOi AB - Key offerings
            • 11.6 LifeStyles Healthcare Pte. Ltd.
              • Exhibit 124: LifeStyles Healthcare Pte. Ltd. - Overview
              • Exhibit 125: LifeStyles Healthcare Pte. Ltd. - Product / Service
              • Exhibit 126: LifeStyles Healthcare Pte. Ltd. - Key offerings
            • 11.7 Lovehoney Group Ltd.
              • Exhibit 127: Lovehoney Group Ltd. - Overview
              • Exhibit 128: Lovehoney Group Ltd. - Product / Service
              • Exhibit 129: Lovehoney Group Ltd. - Key offerings
            • 11.8 Luvu Brands Inc.
              • Exhibit 130: Luvu Brands Inc. - Overview
              • Exhibit 131: Luvu Brands Inc. - Business segments
              • Exhibit 132: Luvu Brands Inc. - Key offerings
              • Exhibit 133: Luvu Brands Inc. - Segment focus
            • 11.9 Reckitt Benckiser Group PLC
              • Exhibit 134: Reckitt Benckiser Group PLC - Overview
              • Exhibit 135: Reckitt Benckiser Group PLC - Business segments
              • Exhibit 136: Reckitt Benckiser Group PLC - Key offerings
              • Exhibit 137: Reckitt Benckiser Group PLC - Segment focus
            • 11.10 Tantus Inc.
              • Exhibit 138: Tantus Inc. - Overview
              • Exhibit 139: Tantus Inc. - Product / Service
              • Exhibit 140: Tantus Inc. - Key offerings
            • 11.11 TENGA Co. Ltd.
              • Exhibit 141: TENGA Co. Ltd. - Overview
              • Exhibit 142: TENGA Co. Ltd. - Product / Service
              • Exhibit 143: TENGA Co. Ltd. - Key offerings
            • 11.12 WOW Tech International GmbH
              • Exhibit 144: WOW Tech International GmbH - Overview
              • Exhibit 145: WOW Tech International GmbH - Product / Service
              • Exhibit 146: WOW Tech International GmbH - Key offerings

            12 Appendix

            • 12.1 Scope of the report
              • 12.2 Inclusions and exclusions checklist
                • Exhibit 147: Inclusions checklist
                • Exhibit 148: Exclusions checklist
              • 12.3 Currency conversion rates for US$
                • Exhibit 149: Currency conversion rates for US$
              • 12.4 Research methodology
                • Exhibit 150: Research methodology
                • Exhibit 151: Validation techniques employed for market sizing
                • Exhibit 152: Information sources
              • 12.5 List of abbreviations
                • Exhibit 153: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              Sex Toys Market market growth will increase by $19.85 bn during 2022-2026.
              The sex toys market market is expected to grow at a CAGR of 11.27% during 2022-2026.
              Technavio has segmented the sex toys market market by product (Adult vibrators, Dildos, Erection rings, and Others) ,distribution channel (Online stores, Retail outlets and specialty stores, North America, South America, and MEA) , and geography (North America, Europe, APAC, South America, and Middle East and Africa).
              Adam and Eve Stores, Bad Dragon Enterprises Inc., BMS Enterprises, Cliq Ltd., FUN FACTORY GmbH, JIMMYJANE, L Brands Inc., LELOi AB, LifeStyles Healthcare Pte. Ltd., Lovehoney Group Ltd., Lovetreats, Luvu Brands Inc., Pipedream Products LLC, Reckitt Benckiser Group PLC, Tantus Inc., TENGA Co. Ltd., The Aneros Co., VIBRATEX Inc., WOW Tech International GmbH are a few of the key vendors in the sex toys market market.
              APAC will register the highest growth rate of 39% among the other regions. Therefore, the sex toys market market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
              • US
              • Mexico
              • China
              • Russia
              • UK
              • France
              The key factors driving the sex toys market market growth are:
              • Increasing popularity of sex toys globally
              • Increasing exposure to sex toys
              The sex toys market market vendors should focus on grabbing business opportunities from the adult vibrators segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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