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The sports trading card market size is forecast to increase by USD 9.70 billion and is estimated to grow at a CAGR of 17.61% between 2023 and 2028. The digital age has brought about a significant shift in the collectibles market, with sports trading cards experiencing a surge in demand due to their accessibility through online platforms. The convenience of purchasing these collectibles online has attracted a vast audience, particularly sports enthusiasts and investors. Furthermore, the growing popularity of various sports leagues worldwide has fueled the interest in sports trading cards. Additionally, the legalization of online gambling in several regions has expanded the market, as some trading cards hold monetary value and can be traded or sold for profit. This trend is expected to continue as technology advances and more collectors turn to digital marketplaces to buy, sell, and trade their prized sports trading cards.
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The Sports Trading Card Market is a vibrant and dynamic industry that caters to the collectible passions of sports fans around the world. This market encompasses various sports leagues and their trading card licensees, producing collectible cards made of paperboard, including Baseball cards, Basketball cards, Football cards, and more. The market also extends to collectible cards from popular franchises like Pokémon and comic books. In recent years, the advent of digital currencies like Bitcoin and digital wallets has led to the emergence of digital trading cards. These unique, one-of-a-kind digital cards can be bought, sold, and traded on various exchanges. Historical and contemporary sports cards, signed by legendary players, hold significant value for sports card investors. The allure of prize pools and the nostalgia associated with vintage classics and modern releases continue to fuel the Collectibles industry. Sports events and fandom are significant drivers of this market, with athletes and their iconic moments immortalized in trading cards. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Growing demand for acquiring sports trading cards online is notably driving market growth. The sports trading card market holds significant appeal for collectors and fans of various athletic disciplines, including boxing, cycling, association football, basketball, hockey, and more. Vintage cards featuring high-profile athletes have become valuable collectibles, with some fetching record-breaking transactions at auctions and on online marketplaces.
Moreover, signed sports memorabilia, such as jerseys and autograph cards, add an extra layer of value and nostalgia. Image cards and character cards from video games and entertainment trading cards also contribute to the market's growth. The Collectibles industry thrives on the fandom surrounding legendary players and sports events. Thus, such factors are driving the growth of the market during the forecast period.
The introduction of Bitcoin for acquiring sports trading cards online is the key trend in the market. The sports trading card market encompasses a wide range of collectibles, including boxing and cycling vintage cards, signed sports memorabilia such as jerseys and autograph cards, image cards, character cards, and modern releases from association football, basketball, and other popular sports.
Moreover, traders actively participate in auctions and online marketplaces to acquire these collectibles, with high profile athletes and legendary players often commanding record-breaking transactions due to their nostalgic value and fandom appeal. The Collectibles industry thrives on media attention and the entertainment value of sports events, making authenticated autographed cards, parallel cards, and insert cards highly sought after collectible assets. Bitcoin, as a decentralized digital currency, offers several advantages for sports trading card investors. Thus, such trends will shape the growth of the market during the forecast period.
Growing online data security issues is the major challenge that affects the growth of the market. The sports trading card market encompasses various collectibles, including boxing and cycling vintage cards, image and character cards from video games, signed sports memorabilia such as jerseys and autograph cards, and collectible assets from association football, basketball, hockey, and soccer.
Moreover, traders in this industry thrive on high-profile athletes and legendary players, fueling speculative trading and record-breaking transactions. The market is influenced by sports events, international tournaments, and entertainment trading cards. However, security and credibility concerns associated with acquiring sports trading cards online pose significant challenges. Hence, the above factors will impede the growth of the market during the forecast period
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Choice Marketing, Inc: The company offers Sports Trading Cards such as commemorative cards, custom auto racing cards, and custom trading cards.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The online segment is estimated to witness significant growth during the forecast period. The sports trading card market encompasses various sports such as boxing, cycling, association football, basketball, hockey, and more. Vintage cards of high-profile athletes are highly sought after by traders and collectors for their nostalgic value and fandom.
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The online segment was the largest segment and valued at USD 3.63 billion in 2018. The sports card investing industry thrives on auctions of signed sports memorabilia, jerseys, autograph cards, image cards, character cards, and more. The Collectibles industry has gained significant media attention with record-breaking transactions and speculative trading, particularly in the basketball and soccer segments. Modern releases and international tournaments fuel the demand for collectible assets. Hence, such factors are fuelling the growth of this segment during the forecast period.
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Europe is estimated to contribute 46% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The sports trading card market encompasses various sports leagues, with trading card licensees producing collectible cards in paperboard format. Baseball cards hold a significant place in this industry, but other sports, such as professional soccer leagues, cricket, and basketball, also have their dedicated followings. Trading cards feature players, events, and rarity, with the Autograph Cards segment showcasing autographs and sticker autograph cards. Card games, comic books, cartoons, television shows, film stills, and artwork are other popular themes. Hence, such factors are driving the market in Europe during the forecast period.
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments.
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Sports trading cards have been a popular collectible item for decades, with various sports leagues granting licenses to trading card companies to create collectibles based on players, teams, and events. These cards are typically made of paperboard and come in various forms, including Baseball cards, Pokémon cards, comic book characters, cartoons, television shows, film stills, and card games. The artwork on these cards often adds to their value, making them desirable for collectors. Card companies produce different types of collectible cards, such as autograph cards featuring players' signatures, sticker autograph cards, and rarity cards.
Moreover, the Autograph Cards segment is particularly popular among collectors, with Big Box Retailers and Hobby Shops being the primary sellers. Sports trading cards have gained traction in the digital age, with the emergence of digital currencies like Bitcoin and digital wallets. Some trading cards are now being sold on digital exchanges, allowing collectors to buy and sell unique cards and historical cards with ease. Contemporary cards, such as those featuring current players, are also in high demand, making sports card investing an attractive proposition for many. Prize pools for trading card games and events add to the excitement, with collectors vying for rare and valuable cards. Sports leagues, including professional soccer leagues, have also started issuing trading cards to promote their teams and players. Overall, sports trading cards continue to be a thriving market, offering collectors a diverse range of collectibles to add to their collections.
Market Scope |
|
Report Coverage |
Details |
Page number |
125 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 17.61% |
Market growth 2024-2028 |
USD 9.70 billion |
Market structure |
Concentrated |
YoY growth 2023-2024(%) |
13.4 |
Regional analysis |
Europe, North America, APAC, South America, and Middle East and Africa |
Performing market contribution |
Europe at 46% |
Key countries |
US, UK, France, China, and Germany |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Choice Marketing, Inc., Futera Ltd., Leaf Trading Cards LLC, NETPRO Trading Cards LLC, PANINI S P A, Select Australia Pty Ltd., The Upper Deck Co., TOPPS Co. Inc., TRISTAR Productions Inc., and United States Baseball Federation Inc. |
Market dynamics |
Parent market analysis, market report , market forecast , Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
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