Swim And Multisport Watch Market Size 2024-2028
The swim and multisport watch market size is forecast to increase by USD 80.4 million at a CAGR of 7.44% between 2023 and 2028.
- The market is experiencing significant growth, driven by technological advancements In the semiconductor industry. companies are increasingly focusing on new product launches to cater to the rising demand for advanced features such as real-time heart rate monitoring, GPS tracking, and water resistance. However, market fragmentation and price-sensitive consumers pose challenges to market growth. To stay competitive, companies must offer innovative products at affordable prices while maintaining quality. The report provides a comprehensive analysis of these trends and their impact on the market, offering insights into future growth opportunities. Technological advancements in microelectronics and wearable technology continue to shape the market, with an emphasis on creating devices that offer superior functionality and design.
- The increasing popularity of multisport watches among fitness enthusiasts and athletes is also fueling market growth. Despite these opportunities, the market faces challenges such as intense competition and the need to cater to price-sensitive consumers. To succeed, companies must focus on product innovation, competitive pricing, and effective marketing strategies.
What will be the Size of the Swim And Multisport Watch Market During the Forecast Period?

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- The market caters to the needs of various sportspersons, including triathletes and competitive pool swimmers. These timepieces offer advanced features tailored to swimming, such as tracking heart rate (HR) during workouts, monitoring recovery, and providing swimming technique analysis. HR data assists athletes in training withIn their specific zones, including aerobic threshold, to optimize performance. Coaches and athletes also benefit from the ability to review swim data, enabling more informed training plans. Swimmers can track distance, time, pace, and even sleep data, enhancing their overall training experience. Android compatibility and GPS capabilities further expand the functionality of these devices. Swimming experience and body type influence the choice of watch, with some catering to open water swimming and others focusing on pool training. Ultimately, swim and multisport watches serve as essential tools for athletes seeking to enhance their performance and gain valuable insights into their training.
How is this Swim And Multisport Watch Industry segmented and which is the largest segment?
The swim and multisport watch industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
- Product Type
- Multisport watches
- Swim watches
- Distribution Channel
- Geography
- North America
- Europe
- APAC
- Middle East and Africa
- South America
By Product Type Insights
- The multisport watches segment is estimated to witness significant growth during the forecast period.
Multisport watches cater to the needs of triathletes, competitive pool swimmers, and other sportspersons by offering advanced features beyond basic timekeeping. These devices are renowned for their durability, water resistance, and functionality. Essential features include a stopwatch and timer for various exercises, while high-end models provide biofeedback for training optimization. Instantaneous data on heart rate, heart rate variability, pace, and distance are vital for athletes seeking performance improvements. Weather and oxygen level data integration further enhances training insights. Biofeedback data from a multisport watch enables real-time performance analysis, offering an unparalleled connection between information and training states. Coaches and athletes alike benefit from this seamless integration, leading to enhanced training experiences tailored to individual needs based on body type, swimming technique, and training zones. These watches are compatible with Android devices, offering features like GPS functionality, training logs, lap times, music playback, and solar-assisted charging. By providing comprehensive performance data, multisport watches contribute significantly to physical health and lifestyle improvements.

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The multisport watches segment was valued at USD 99.60 million in 2018 and showed a gradual increase during the forecast period.
Regional Analysis
- APAC is estimated to contribute 34% to the growth of the global market during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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Swim and multisport watches hold significant market potential in North America, driven by the region's technological advancements and increasing health consciousness. Leading manufacturers like Apple, Fitbit, and Garmin cater to this market. The rise in disposable income and integration of health and fitness features In these watches have fueled demand. Furthermore, the expansion of wireless network infrastructure has facilitated the growth of swim and multisport watches in North America. During the forecast period, the US is projected to dominate the North American market. These watches offer various functions, including HR monitoring, recovery insights, GPS tracking, lap times, and music playback, catering to triathletes, competitive pool swimmers, and athletes.
With features like training zones, aerobic threshold, swimming technique analysis, and solar-assisted charging, these machines contribute to physical health and lifestyle improvements for sportspersons. The market in North America continues to grow, offering valuable information and insights to enhance exercise performance and training logs.
Market Dynamics
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
What are the key market drivers leading to the rise In the adoption of Swim And Multisport Watch Industry?
Technological advances in semiconductor industry is the key driver of the market.
- Swim and multisport watches cater to the needs of triathletes and competitive pool swimmers, offering features such as heart rate monitoring for recovery and training in various zones, including the aerobic threshold. Coaches and athletes also benefit from lap times, training logs, and GPS functionality for tracking progress and improving swimming technique. Swimmers value sleekness and small size In their watches, which is made possible by technological advancements like chip system-on-a-chip (SoC) technology and microelectromechanical systems (MEMS). SoC technology reduces the printed circuit board space and integrates multiple electronic components, while chip packaging and process technologies enable the incorporation of sensors and other components in limited board space.
- Swimmers and sportspersons seeking exercise and performance improvements can benefit from features like music playback, solar-assisted charging, and sensors for physical health monitoring. Swimming experience and body type influence the choice of watch, with considerations for water resistance, durability, and specific training needs. The market offers a range of timepieces, with GPS functionality, heart rate monitors, and sensors providing valuable information for swimmers on their swimmer's time, pace, and context.
What are the market trends shaping the Swim And Multisport Watch Industry?
Increasing focus of vendors on new product launches is the upcoming market trend.
- The market caters to the needs of triathletes and competitive pool swimmers, offering features such as HR monitoring, recovery insights, and swimming technique analysis. Coaches and athletes utilize these devices to optimize training zones, track aerobic thresholds, and monitor progress. Open water swimmers benefit from GPS functionality and lap time tracking, while swimmers of various body types and swimming experiences can personalize their training based on pace, context, and individual needs.
- Smartwatches in this market provide essential information for swimmers, including heart rate, distance, time, sleep, and music playback. companies focus on performance improvements, introducing features like solar-assisted charging, sensors, and durability. Strategic collaborations between companies and industry participants ensure the development of innovative products, catering to the evolving demands of sportspersons and fitness enthusiasts.
What challenges does the Swim And Multisport Watch Industry face during its growth?
Market fragmentation and price-sensitive consumers is a key challenge affecting the industry growth.
- The market caters to triathletes and competitive pool swimmers, offering features such as HR monitoring, recovery insights, and swimming technique analysis. Coaches and athletes utilize these devices to optimize training in various contexts, including open water and swimming pools. Swimmers can track their training zones, aerobic threshold, pace, and distance, while also monitoring sleep and heart rate. Swimming experience and body type influence the choice of watch, with some athletes preferring machines with GPS functionality, heart rate monitors, and solar-assisted charging. Durability is a crucial factor, as these devices are subjected to rigorous use and exposure to water.
- Mid-range and luxury swim and multisport watches differentiate themselves through superior materials, designs, and additional features like music playback and performance improvements. Despite intense competition, established players continue investing in R&D to cater to less price-sensitive consumers. Android compatibility and training logs with lap times and swimming technique analysis further enhance the user experience.
Exclusive Customer Landscape
The swim and multisport watch market forecasting report includes the adoption lifecycle of the market, market growth and forecasting, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the swim and multisport watch market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

Customer Landscape
Key Companies & Market Insights
Companies are implementing various strategies, such as strategic alliances, swim and multisport watch market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence In the industry.
The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
- Alphabet Inc.
- ANTA Sports Products Ltd.
- Apple Inc.
- Bryton Inc.
- CASIO Computer Co. Ltd.
- COROS Wearables Inc.
- Garmin Ltd.
- Guangzhou Pasnew Industrial Co. Ltd.
- Guangzhou SKMEI Watch Co., Ltd.
- Moov Inc.
- Nexxbase Marketing Pvt. Ltd.
- Polar Electro Oy
- SENBONO STORE
- Soleus
- Swimmo Inc.
- Swimovate Ltd.
- Timex Group
- TomTom NV
- Wahoo Fitness LLC
- Zepp Health Corp.
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Research Analyst Overview
The market caters to the needs of triathletes and competitive pool swimmers, providing essential information to optimize their training and enhance performance. These devices offer various features, including heart rate monitoring, recovery insights, and swimming technique analysis. Heart rate is a crucial metric for athletes, as it helps them understand their training intensity and assess their progress. Recovery insights allow athletes to monitor their body's response to training and adjust their workouts accordingly. Coaches also benefit from this data, as it enables them to provide personalized guidance to their athletes. Open water swimming and swimming technique are significant aspects of competitive swimming. Swimming machines and timepieces with training zone features help athletes train in specific zones to improve their aerobic threshold and overall swimming performance. Swimmers can also track their pace, distance, and time, providing valuable context for their training journey. Physical health and lifestyle are essential factors In the world of sports. Swimming and multisport watches offer features that cater to both aspects. Heart rate monitoring, sleep tracking, and music playback are just a few examples of how these devices contribute to overall well-being. Sportspersons, from beginners to professionals, can benefit from the wealth of information provided by these devices.
Body type, pace, and context are essential considerations when selecting a swim and multisport watch. Durability is also a critical factor, as these devices are often used in challenging conditions. Swimming experience plays a significant role In the selection process. GPS functionality, lap times, water resistance, and sensors are essential features for competitive swimmers, while Android compatibility and solar-assisted charging may be more important for triathletes. Performance improvements are a primary driver of the market. Heart rate monitors, g-squad functionality, speed tracking, and gps functionality are just a few examples of how these devices help athletes optimize their training and achieve their goals. Thus, the market offers a range of devices designed to cater to the unique needs of triathletes and competitive pool swimmers. From heart rate monitoring to performance tracking, these devices provide valuable insights that help athletes optimize their training and enhance their overall swimming experience.
Market Scope
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Report Coverage
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Details
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Page number
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155
|
Base year
|
2023
|
Historic period
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2018-2022 |
Forecast period
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2024-2028
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Growth momentum & CAGR
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Accelerate at a CAGR of 7.44%
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Market growth 2024-2028
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USD 80.4 million
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Market structure
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Fragmented
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YoY growth 2023-2024(%)
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6.39
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Key countries
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US, China, Germany, Italy, and Canada
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Competitive landscape
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Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
|
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What are the Key Data Covered in this Swim And Multisport Watch Market Research and Growth Report?
- CAGR of the Swim And Multisport Watch industry during the forecast period
- Detailed information on factors that will drive the growth and forecasting between 2024 and 2028
- Precise estimation of the size of the market and its contribution of the industry in focus to the parent market
- Accurate predictions about upcoming growth and trends and changes in consumer behaviour
- Growth of the market across North America, Europe, APAC, Middle East and Africa, and South America
- Thorough analysis of the market's competitive landscape and detailed information about companies
- Comprehensive analysis of factors that will challenge the swim and multisport watch market growth of industry companies
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1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by Product Type
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 2.2 Market characteristics
- Market characteristics analysis
3 Market Sizing
- 3.1 Market definition
- Offerings of companies included in the market definition
- 3.2 Market segment analysis
- 3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
- 4.1 Global Swim And Multisport Watch Market 2018 - 2022
- Historic Market Size - Data Table on Global Swim And Multisport Watch Market 2018 - 2022 ($ million)
- 4.2 Product Type segment analysis 2018 - 2022
- Historic Market Size - Product Type Segment 2018 - 2022 ($ million)
- 4.3 Distribution Channel segment analysis 2018 - 2022
- Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
- 4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
- 4.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)
5 Five Forces Analysis
- 5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
- 5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
- 5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
- 5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
- 5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
- 5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
- 5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Product Type
- 6.1 Market segments
- Chart on Product Type - Market share 2023-2028 (%)
- Data Table on Product Type - Market share 2023-2028 (%)
- 6.2 Comparison by Product Type
- Chart on Comparison by Product Type
- Data Table on Comparison by Product Type
- 6.3 Multisport watches - Market size and forecast 2023-2028
- Chart on Multisport watches - Market size and forecast 2023-2028 ($ million)
- Data Table on Multisport watches - Market size and forecast 2023-2028 ($ million)
- Chart on Multisport watches - Year-over-year growth 2023-2028 (%)
- Data Table on Multisport watches - Year-over-year growth 2023-2028 (%)
- 6.4 Swim watches - Market size and forecast 2023-2028
- Chart on Swim watches - Market size and forecast 2023-2028 ($ million)
- Data Table on Swim watches - Market size and forecast 2023-2028 ($ million)
- Chart on Swim watches - Year-over-year growth 2023-2028 (%)
- Data Table on Swim watches - Year-over-year growth 2023-2028 (%)
- 6.5 Market opportunity by Product Type
- Market opportunity by Product Type ($ million)
- Data Table on Market opportunity by Product Type ($ million)
7 Market Segmentation by Distribution Channel
- 7.1 Market segments
- Chart on Distribution Channel - Market share 2023-2028 (%)
- Data Table on Distribution Channel - Market share 2023-2028 (%)
- 7.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
- 7.3 Offline - Market size and forecast 2023-2028
- Chart on Offline - Market size and forecast 2023-2028 ($ million)
- Data Table on Offline - Market size and forecast 2023-2028 ($ million)
- Chart on Offline - Year-over-year growth 2023-2028 (%)
- Data Table on Offline - Year-over-year growth 2023-2028 (%)
- 7.4 Online - Market size and forecast 2023-2028
- Chart on Online - Market size and forecast 2023-2028 ($ million)
- Data Table on Online - Market size and forecast 2023-2028 ($ million)
- Chart on Online - Year-over-year growth 2023-2028 (%)
- Data Table on Online - Year-over-year growth 2023-2028 (%)
- 7.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ million)
- Data Table on Market opportunity by Distribution Channel ($ million)
8 Customer Landscape
- 8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
- 9.1 Geographic segmentation
- Chart on Market share by geography 2023-2028 (%)
- Data Table on Market share by geography 2023-2028 (%)
- 9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 9.3 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
- 9.4 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
- 9.5 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
- 9.6 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- 9.7 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
- 9.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
- 9.9 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
- 9.10 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
- 9.11 Italy - Market size and forecast 2023-2028
- Chart on Italy - Market size and forecast 2023-2028 ($ million)
- Data Table on Italy - Market size and forecast 2023-2028 ($ million)
- Chart on Italy - Year-over-year growth 2023-2028 (%)
- Data Table on Italy - Year-over-year growth 2023-2028 (%)
- 9.12 Canada - Market size and forecast 2023-2028
- Chart on Canada - Market size and forecast 2023-2028 ($ million)
- Data Table on Canada - Market size and forecast 2023-2028 ($ million)
- Chart on Canada - Year-over-year growth 2023-2028 (%)
- Data Table on Canada - Year-over-year growth 2023-2028 (%)
- 9.13 Market opportunity by geography
- Market opportunity by geography ($ million)
- Data Tables on Market opportunity by geography ($ million)
10 Drivers, Challenges, and Opportunity/Restraints
- 10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
- 10.4 Market opportunities/restraints
11 Competitive Landscape
- 11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 11.3 Landscape disruption
- Overview on factors of disruption
- 11.4 Industry risks
- Impact of key risks on business
12 Competitive Analysis
- 12.2 Market positioning of companies
- Matrix on companies position and classification
- 12.3 Alphabet Inc.
- Alphabet Inc. - Overview
- Alphabet Inc. - Business segments
- Alphabet Inc. - Key offerings
- Alphabet Inc. - Segment focus
- 12.4 ANTA Sports Products Ltd.
- ANTA Sports Products Ltd. - Overview
- ANTA Sports Products Ltd. - Business segments
- ANTA Sports Products Ltd. - Key news
- ANTA Sports Products Ltd. - Key offerings
- ANTA Sports Products Ltd. - Segment focus
- 12.5 Apple Inc.
- Apple Inc. - Overview
- Apple Inc. - Business segments
- Apple Inc. - Key news
- Apple Inc. - Key offerings
- Apple Inc. - Segment focus
- 12.6 Bryton Inc.
- Bryton Inc. - Overview
- Bryton Inc. - Product / Service
- Bryton Inc. - Key offerings
- 12.7 Casio Computer Co. Ltd.
- Casio Computer Co. Ltd. - Overview
- Casio Computer Co. Ltd. - Business segments
- Casio Computer Co. Ltd. - Key offerings
- Casio Computer Co. Ltd. - Segment focus
- 12.8 Garmin Ltd.
- Garmin Ltd. - Overview
- Garmin Ltd. - Business segments
- Garmin Ltd. - Key news
- Garmin Ltd. - Key offerings
- Garmin Ltd. - Segment focus
- 12.9 Guangzhou Pasnew Industrial Co. Ltd.
- Guangzhou Pasnew Industrial Co. Ltd. - Overview
- Guangzhou Pasnew Industrial Co. Ltd. - Product / Service
- Guangzhou Pasnew Industrial Co. Ltd. - Key offerings
- 12.10 Guangzhou SKMEI Watch Co., Ltd.
- Guangzhou SKMEI Watch Co., Ltd. - Overview
- Guangzhou SKMEI Watch Co., Ltd. - Product / Service
- Guangzhou SKMEI Watch Co., Ltd. - Key offerings
- 12.11 Moov Inc.
- Moov Inc. - Overview
- Moov Inc. - Product / Service
- Moov Inc. - Key offerings
- 12.12 SENBONO STORE
- SENBONO STORE - Overview
- SENBONO STORE - Product / Service
- SENBONO STORE - Key offerings
- 12.13 Soleus
- Soleus - Overview
- Soleus - Product / Service
- Soleus - Key offerings
- 12.14 Swimmo Inc.
- Swimmo Inc. - Overview
- Swimmo Inc. - Product / Service
- Swimmo Inc. - Key offerings
- 12.15 Swimovate Ltd.
- Swimovate Ltd. - Overview
- Swimovate Ltd. - Product / Service
- Swimovate Ltd. - Key offerings
- 12.16 Timex Group
- Timex Group - Overview
- Timex Group - Product / Service
- Timex Group - Key offerings
- 12.17 TomTom NV
- TomTom NV - Overview
- TomTom NV - Business segments
- TomTom NV - Key news
- TomTom NV - Key offerings
- TomTom NV - Segment focus
13 Appendix
- 13.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 13.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 13.4 Research methodology
- 13.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 13.9 360 degree market analysis
- 360 degree market analysis
- 13.10 List of abbreviations