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The tortilla market size is forecast to increase by USD 10.43 billion at a CAGR of 5.25% between 2023 and 2028. The market is experiencing significant growth due to the increasing popularity of Mexican-inspired dishes, such as tacos and burritos, in the US. This trend is driven by consumers' preference for convenient and quick meal options. Additionally, there is a rising demand for gluten-free and whole grain tortillas, catering to the dietary needs of a growing consumer base. However, challenges persist in the form of inventory management and shelf life concerns. Product wastage due to short shelf life remains a significant issue, necessitating the need for effective inventory management strategies. Fluctuations in food commodity prices also impact the market, adding complexity to business operations. Overall, the market presents both opportunities and challenges for players, requiring a strategic approach to meet evolving consumer demands while managing operational efficiencies.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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