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Technavio’s market research analyst has estimated that the dishwasher market in the US will grow at a moderate CAGR of more than 4% by 2020. Rapid advances in technology and design is a major factor spurring the growth prospects for this market during the forecast period. In recent times, it has been observed that many home appliance makers have started focusing on technological advances in the field of electronics to add more value to their products and to enhance their functionality. Since the introduction of advanced functionalities helps in the conversion of everyday dishwashers into technological work of art, the demand for dishwashers that will augment the convenience of users will rise significantly over the next few years.
An important factor bolstering the prospects for growth in this market is the growing preference for internet retailing. In the US, the e-commerce channel has been registering rapid growth over the last few years. This growth will present significant growth opportunities for dishwasher manufacturers through the online sales format and will compel vendors to concentrate on making their websites more informative and interactive to attract new customers. Since most consumers in the US prefer to research about a product's features and make a price comparison before purchasing it, the growing preference for internet retailing will provide consumers the opportunity to voice their opinions about products as well as read customer reviews before making a purchase.
This market analysis identifies the built-in dishwashers segment to be the largest product segment during the forecast period and anticipates this market segment to account for a stupendous market share of approximately 99% by 2020. Built-in dishwashers are permanently installed in kitchens and confer high operating convenience to the end users. Space saving features and the modular kitchen styling that these appliances offer will lead to its increased usage during the estimated period.
The dishwasher market in the US is competitive as most electronics brands offer consumers a wide variety of models to choose. Regional players like Whirlpool and GE face tough competition from other international players like LG Electronics and Samsung in terms of competitive pricing and product development. As a result, the vendors in this market have to distinguish their products by incorporating new product innovations and stay abreast of emerging technologies that have a bearing on their product lines.
Top vendors in this market are -
Other prominent vendors analyzed in this market research are AGA Rangemaster Group, Arçelik, Asko Appliances AB, Décor, Fagor America, Haier, Kenmore, LG Electronics, Miele, Samsung, Smeg, and Viking Range.
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PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market landscape
PART 07: Market segmentation by product
PART 08: Market drivers
PART 09: Impact of drivers
PART 10: Market challenges
PART 11: Impact of drivers and challenges
PART 12: Market trends
PART 13: Vendor landscape
PART 14: Key vendor analysis
PART 15: Appendix
PART 16: Explore Technavio
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