Automotive Seats Market by Application and Geography - Forecast and Analysis 2021-2025

  • Published: Feb 2021
  • Pages: 120
  • SKU: IRTNTR40534

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The automotive seats market size has the potential to grow by USD 15.31 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 4.42%. 

This report provides a detailed analysis of the market by application (passenger cars and commercial vehicles), geography (APAC, Europe, MEA, North America, and South America), and key vendors. 

Market Overview


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Market Competitive Analysis

The report analyzes the market’s competitive landscape and offers information on several market vendors, including: 


  • Adient Plc
  • Bharat Seats Ltd.
  • Faurecia SA
  • Gentherm Inc.
  • Lear Corp.
  • Magna International Inc.
  • NHK Spring Co. Ltd.
  • TACHI-S Co. Ltd.
  • Toyota Boshoku Corp.
  • TS TECH Co. Ltd.


The automotive seats market is fragmented and the vendors are deploying growth strategies such as focusing on investments in setting up plants and product development to compete in the market. Click here to uncover other successful business strategies deployed by the vendors. 

The market players also significantly leverage external market drivers such as the increase in demand for medium- and heavy-duty vehicles to achieve growth opportunities. However, factors such as growing concern about vehicle light-weighting among manufacturers and raw material price volatility will challenge the growth of the market participants. To make the most of the opportunities and recover from post COVID19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the automotive seats market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

This automotive seats market analysis report also provides detailed information on the upcoming trends and challenges that will influence market growth. This will help companies create strategies to make the most of future growth opportunities. 

Automotive Seats Market: Key Drivers and Trends

  • The expansion of the industrial manufacturing sector has increased the demand for medium and heavy-duty vehicles for the transportation of raw materials and finished products.
  • Moreover, the automotive industry has a large-scale use of commercial vehicles as they are used to move vehicles from one plant to another for the procurement of raw materials and components and waste management.
  • Medium and heavy-duty vehicle manufacturers are emphasizing on developing electric and autonomous trucks.
  • Developments in the field of electric-and autonomous medium-and heavy-duty trucks coupled with an increase in the adoption of electric mobility will subsequently influence the growth of the automotive seats market during the forecast period.
  • The shift from manual to automatic seat adjustment has led to the development of functions that can be operated electronically.
  • The integration of adaptive cruise control with electronic fuel injection and ride-by-wire technology has also allowed the adoption of adaptive cruise control in vehicles as a standard fitment.
  • The advantage of electronically operated seats has induced seat suppliers to reduce the weight of the seats, thereby providing flexibility to OEMs.
  • Manufacturers have also started using virtual reality for car customization, where the customers can select the material for their seats in the virtual showroom.
  • The integration of additional functionalities, one of the key automotive market trends, provides seat comfort by offering electronic adjustment of seats as per the users’ requirements.


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Automotive Seats Market: Segmentation by Geography


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63% of the market’s growth will originate from APAC during the forecast period. China, Japan, and India are the key markets for automotive seats in APAC. Market growth in APAC will be faster than the growth of the market in other regions.

The increase in the production of EVs will facilitate the automotive seats market growth in APAC over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report. 

Automotive Seats Market: Segmentation by Application


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The passenger cars segment of the automotive seats market is anticipated to be driven primarily by the increase in sales of EVs and SUVs. Passenger car manufacturers have been focusing on enhancing in-vehicle comfort, and seats play a vital role in vehicle comfort. Moreover, the consumer demand for in-vehicle comfort is rising as the average time spent in vehicles is increasing across the globe. Considering this, OEMs and automotive seat manufacturing companies are investing heavily in advanced seats that can provide added comfort to passengers.

Fetch actionable market insights on post COVID19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the automotive seats market size.



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Automotive Seats Market: Key Highlights of the Report for 2021-2025

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive automotive seats market growth during the next five years
  • Precise estimation of the automotive seats market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the automotive seats industry across APAC, Europe, MEA, North America, and South America
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of automotive seats market vendors

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Automotive Seats Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of 4.42%

Market growth 2021-2025

$ 15.31 billion

Market structure


YoY growth (%)


Regional analysis

APAC, Europe, North America, South America, and MEA

Performing market contribution

APAC at 63%

Key consumer countries

China, US, Japan, Germany, and India

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Adient Plc, Bharat Seats Ltd., Faurecia SA, Gentherm Inc., Lear Corp., Magna International Inc., NHK Spring Co. Ltd., TACHI-S Co. Ltd., Toyota Boshoku Corp., and TS TECH Co. Ltd.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The automotive seats market growth will increase by $15.31 billion during 2020-2025.
The automotive seats market is expected to grow at a CAGR of 4.42% during 2020-2025.
Technavio has segmented the automotive seats market by application (Passenger cars and Commercial vehicles) and geographic (APAC, Europe, North America, South America, and MEA).
Adient Plc, Bharat Seats Ltd., Faurecia SA, Gentherm Inc., Lear Corp., Magna International Inc., NHK Spring Co. Ltd., TACHI-S Co. Ltd., Toyota Boshoku Corp., TS TECH Co. Ltd. are a few of the key vendors in the automotive seats market.
APAC will register the highest growth rate of 62.90% among the other regions. Therefore, the automotive seats market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the automotive seats market growth are:
  • Increase in penetration of SUVs
  • Integration of additional functionalities and availability of customization in automotive seats
The automotive seats market vendors should focus on grabbing business opportunities from the passenger cars segment as it accounted for the largest market share in the base year.
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