The bakery market share is expected to increase by USD 165.49 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 6.12%.
This bakery market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by product (bread and rolls, cakes and pastries, cookies, and others) and geography (APAC, Europe, North America, South America, and MEA). The bakery market report also offers information on several market vendors, including Associated British Foods Plc, Britannia Industries Ltd., Campbell Soup Co., Flowers Foods Inc., Grupo Bimbo SAB de CV, JAB Holding Co. Sarl, Kellogg Co., Mondelez International Inc., Warburtons Ltd., and Yamazaki Baking Co. Ltd. among others.
What will the Bakery Market Size be During the Forecast Period?
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Bakery Market: Key Drivers and Trends
Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The rising urbanization and changing consumer lifestyles are notably driving the bakery market growth, although factors such as fluctuating raw material prices may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the bakery industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Bakery Market Driver
The rising prominence of in-store bakeries in supermarkets is one of the major factors driving the bakery market growth across the globe. In-store bakeries offer a substantial range of fresh-baked products, whole-grain bread, and specialty bakery products such as parbaked, pre-baked, or bake-off range of products. Consumers prefer in-store bakeries, situated in supercenters and clubhouses, as one-stop destinations because of the freshness and quality of their products. Spices and seasonings play a crucial role in enhancing the flavor profile of baked goods, offering a diverse range of tastes and aromas that elevate the quality and appeal of various pastries and bread. Supermarkets and hypermarkets are introducing their in-store bakeries, which produce private label bakery products and sell them at lower prices. Subsequently, they have become a preferred option among price-conscious customers.
Key Bakery Market Trend
The growing demand for organic and gluten-free products is one of the significant bakery market trends expected to stimulate market growth in the coming years. Health-conscious consumers prefer organic baking products and ingredients such as aluminum-free baking powder, gluten-free flour, and organic baking flour. Several market vendors are launching new products in organic variants to capitalize on this opportunity. Organic coconut flour, whole-wheat, and multigrain-based products are gaining popularity. Gluten-free banana bread, gluten-free sorghum bread, and several other varieties of gluten-free bread are being launched to target customers with gluten allergies.
This bakery market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Parent Market Dynamics
Technavio categorizes the global bakery market as a part of the global packaged foods and meats under the global food products segment of the global food, beverage, and tobacco market. The global packaged foods and meats products market covers manufacturers or food processing vendors that are involved in food processing to eliminate microorganisms and to extend the shelf life of packaged food.
Who are the Major Bakery Market Vendors?
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
- Associated British Foods Plc
- Britannia Industries Ltd.
- Campbell Soup Co.
- Flowers Foods Inc.
- Grupo Bimbo SAB de CV
- JAB Holding Co. Sarl
- Kellogg Co.
- Mondelez International Inc.
- Warburtons Ltd.
- Yamazaki Baking Co. Ltd.
This statistical study of the bakery market encompasses successful business strategies deployed by the key vendors. The bakery market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
Product Insights and News
- Campbell Soup Co. - In April 2020, the company's snack brand, Goldfish, partnered with America's hot sauce brand, Franks RedHot, in order to create a spicier version of the crackers called Goldfish Franks RedHot crackers.
- Grupo Bimbo SAB de CV - In August 2019, the company launched the first compostable packaging for bread in Mexico
- Mondelez International Inc - In April 2021, the company partnered with Olam Food Ingredients (OFI), a supplier of cocoa beans and cocoa ingredients.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the market in focus during the forecast period.
Bakery Market Value Chain Analysis
Our report provides extensive information on the value chain analysis for the bakery market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain includes the following core components:
- Inputs
- Inbound logistics
- Operations
- Outbound logistics
- End-customers
- Marketing and sales
- Services
- Innovations
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
Which are the Key Regions for Bakery Market?
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34% of the market’s growth will originate from APAC during the forecast period. China and Japan are the key markets for the bakery market in APAC. Market growth in this region will be faster than the growth of the market in other regions.
The expansion of global players in the region through organic and inorganic organizational developments will facilitate the bakery market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
What are the Revenue-generating Product Segments in the Bakery Market?
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The bakery market share growth by the bread and rolls segment will be significant during the forecast period. The bread and rolls segment of the global baked goods market primarily includes products such as whole wheat bread, sourdough, rye bread, pita bread, focaccia bread, multigrain bread, white rolls, hot dog rolls, and sub rolls. The increasing demand for gluten-free bread and rolls is a major factor driving the growth of the segment. The increase in demand for free-from products such as bread, pies, and cakes is expected to encourage other major vendors to offer such products during the forecast period. Stevia is increasingly being used as a natural sweetener in baked goods, offering a healthier alternative to traditional sugar while enhancing flavor without adding extra calories. The recent innovations in the baking ingredient industry have largely supported the growth of the segment since 2018.
This report provides an accurate prediction of the contribution of all the segments to the growth of the bakery market size and actionable market insights on post COVID-19 impact on each segment.
You may be interested in:
Bread market - The market size is expected to increase by USD 86.64 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 6.33%.
Cakes, Pastries, and Sweet Pies market - The market share is expected to increase by USD 34.94 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 3.93%.
Packaged Bakery Products market - The market size is expected to be valued at USD 163.9 billion by 2026 with a progressing CAGR of 6.75%.
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Bakery Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2020 |
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Forecast period |
2021-2025 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 6.12% |
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Market growth 2021-2025 |
USD 165.49 billion |
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Market structure |
Fragmented |
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YoY growth (%) |
5.43 |
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Regional analysis |
APAC, Europe, North America, South America, and MEA |
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Performing market contribution |
APAC at 34% |
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Key consumer countries |
US, China, Japan, Brazil, and Germany |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
Associated British Foods Plc, Britannia Industries Ltd., Campbell Soup Co., Flowers Foods Inc., Grupo Bimbo SAB de CV, JAB Holding Co. Sarl, Kellogg Co., Mondelez International Inc., Warburtons Ltd., and Yamazaki Baking Co. Ltd. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
What are the Key Data Covered in this Bakery Market Report?
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will drive bakery market growth during the next five years
- Precise estimation of the bakery market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the bakery industry across APAC, Europe, North America, South America, and MEA
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of bakery market vendors
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