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The gluten-free products market size is forecast to increase by USD 8.36 billion at a CAGR of 13.15% between 2023 and 2028.
The gluten-free products industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
The bakery products segment is estimated to witness significant growth during the forecast period. The market encompasses a significant segment of bakery items, such as bread, cookies, and biscuits, due to the increasing prevalence of celiac disease and gluten intolerance. According to the Celiac Disease Foundation's report in December 2021, the number of celiac cases continues to rise, necessitating the avoidance of gluten-containing foods. Gluten-free bakery products have gained popularity due to this demand, with consumers increasingly aware of the need to avoid gluten In their diets. Technological advancements have enabled the production of a wider range of gluten-free bakery items, including packaged bread, breakfast cereals, and pulses. Additionally, the obese population and those with metabolic syndrome, diabetes, and mental well-being concerns are also turning to gluten-free options for healthier nutritional functioning.
Online shopping, including click-and-collect and curbside pickup, has facilitated the convenience of purchasing gluten-free bakery products. Color-coded shelf tags and clear labeling make it easier for consumers to identify and select these items in stores. Overall, the demand for gluten-free bakery products is expected to continue growing due to the health benefits associated with a gluten-free diet.
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The Bakery products segment was valued at USD 1.74 billion in 2018 and showed a gradual increase during the forecast period.
North America is estimated to contribute 55% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The market in North America is the largest segment globally, driven by the increasing prevalence of celiac disease and gluten intolerance. The US, Mexico, and Canada are major contributors In the region with a significant population suffering from these health disorders. Celiac disease, a chronic autoimmune disorder, can lead to various health complications such as diabetes, metabolic syndrome, and mental well-being issues. To increase awareness and educate people about the side effects of gluten intake, organizations like the University of Chicago Celiac Disease Center conduct awareness programs. The market is expected to grow rapidly due to the increasing demand for healthy eating and technological advancements In the production of gluten-free alternatives.
These include packaged bread, breakfast cereals, cookies, millet products, bakery items, pulses, and crackers. Online shopping and curbside pick-up services have further facilitated the market's growth, with color-coded shelf tags and easy-to-understand labeling making it convenient for consumers to identify and purchase gluten-free products. The obese population also contributes to the market's growth as they often suffer from health disorders that require gluten-free diets. In conclusion, the market is poised for significant growth due to the increasing health consciousness, technological advancements, and rising prevalence of health disorders.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Product innovation continues to be a key driver In the market, with new offerings in pulses and other alternative ingredients. Online shopping platforms offer color-coded shelf tags and filters to make it easier for consumers to find and purchase gluten-free products. Overall, the market is expected to continue growing as consumers prioritize their health and well-being.
Technological advancements In the food industry, such as click-and-collect services and curbside pickup, are further facilitating the convenience of purchasing gluten-free products. Additionally, the increasing obese population and focus on healthy eating for mental well-being and nutritional functioning are contributing to the growth of the market. The market encompasses various product categories, including breakfast cereals, packaged bread, pulses, cookies, millet products, and bakery products, among others. Consumers can now easily access a wide range of gluten-free options through online shopping platforms and color-coded shelf tags in supermarkets.
Technological advancements, such as click and collect services, curbside pickup, and color-coded shelf tags, cater to the convenience-driven shopping habits of this demographic. The obese population also represents a growing market as they seek nutritional solutions for improved health functioning.
The gluten-free products market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the gluten-free products market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, gluten-free products market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence In the industry.
Afterglow Cosmetics Inc. - The gluten-free market encompasses a diverse range of food products catering to individuals with celiac disease or non-celiac gluten sensitivity. Among the offerings are the company's gluten-free alternatives, including the Italiano 4 Cheese Pizza and Vietnamese Inspired Banh Mi Wrap. These items joIn the expanding roster of gluten-free options, reflecting the growing demand for such dietary accommodations. The gluten-free market's projected growth is attributed to increasing consumer awareness, a larger diagnosed population, and the availability of convenient and tasty alternatives.
The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market has experienced significant growth in recent years, driven by various factors that cater to the evolving consumer preferences towards healthier and more specialized dietary choices. This trend is particularly noticeable In the packaged food sector, which includes breakfast cereals, bakery products, cookies, crackers, and pulses. One key factor fueling the demand for gluten-free products is the increasing prevalence of health disorders, such as celiac disease and gluten intolerance. These conditions necessitate strict adherence to a gluten-free diet, leading consumers to seek out dedicated alternatives to traditional food items. Metabolic syndrome, diabetes, and mental well-being are also health concerns that have contributed to the market's expansion, as consumers look for nutritionally balanced and functional foods to support their overall health and nutritional functioning.
Technological advancements have played a crucial role In the development of the market. Online shopping platforms, click-and-collect services, and curbside pickup options have made it easier for consumers to access these products from the convenience of their homes. Additionally, color-coded shelf tags and dedicated aisles in supermarkets help streamline the shopping experience for those with specific dietary requirements. The obese population is another demographic that has shown a growing interest in gluten-free products as part of a healthy lifestyle. As consumers become more conscious of their dietary choices and their impact on their well-being, the demand for gluten-free alternatives to traditional, high-calorie food items continues to rise.
The market for gluten-free products is diverse and expansive, with offerings ranging from packaged bread and bakery items to millet products and various snack options. Companies are continually innovating to meet the evolving needs and preferences of consumers, ensuring a steady flow of new and exciting products to the market. In conclusion, the market is poised for continued growth as consumers increasingly prioritize health and specialized dietary requirements. Factors such as technological advancements, changing consumer preferences, and the rise of online shopping platforms are driving the expansion of this sector, making it an attractive and dynamic area for businesses to explore.
Market Scope |
|
Report Coverage |
Details |
Page number |
172 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 13.15% |
Market growth 2024-2028 |
USD 8359.6 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
10.43 |
Key countries |
US, Italy, Canada, UK, and Germany |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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