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The headphones market share is expected to increase by USD 30.2 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 15.12%.
This headphones market research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the headphones market segmentation by product (non-smart headphones and smart headphones), technology (wired headphones and wireless headphones), type (in-ear headphones, over-ear headphones, and on-ear headphones), and geography (North America, Europe, APAC, the Middle East and Africa, and South America). The headphones market report also offers information on several market vendors, including AIAIAI Audio, Apple Inc., Audio Technica US Inc., Beyerdynamic GmbH & Co. KG, Bluei Store Pvt. Ltd., Bose Corp., BRAGI GmbH, Creative Technology Ltd., GN Store Nord AS, Grado Labs Inc., JVCKENWOOD Corp., LG Electronics Inc., Logitech International SA, Monster Inc., Northbaze Distribution AB, Panasonic Corp., Samsung Electronics Co. Ltd., Sennheiser Electronic GmbH & Co. KG, Shure Inc., Skullcandy Inc., and Sony Group Corp. among others.
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Our researcher studied the historical data for years, with 2021 as the base year and 2022 as the estimated year, and produced drivers, trends and challenges for the global headphones market. During the COVID-19 pandemic, the demand for headphones market has been impacted significantly, but a holistic analysis of drivers will help in estimating exact demands and refining marketing strategies to gain a competitive advantage.
Key Headphones Market Driver
The increasing penetration of smart devices is one of the key factors driving the headphones market growth. Bluetooth headphones are widely preferred wearable connected devices that work in sync with smartphones. Moreover, developing regions such as APAC, the Middle East and Africa, and South America are witnessing significant growth in the penetration of smart devices. The increase in demand for smartphones is attributed to rapid economic growth, increasing literacy rates, and rising purchasing power. The demand for smart devices is mainly increasing in urban and semi-urban areas. Also, smartphone vendors are largely focused on these areas to increase their market share. Thus, the augmented sales of smart devices are expected to propel the demand for headphones over the forecast period.
Key Headphones Market Trend
Privacy concerns are one of the key headphones market trends fueling the market growth. Increased privacy concerns and the increasing number of cybersecurity attacks have made vendors in the global headphones market increasingly cautious. In the future, headphones are expected to be equipped with features that capture the body's vital parameters and information from the user. The ability of headphones to gather larger amounts of data and create recordings is expected to become a subtle violation of the user's privacy. Mass commercialization of headphones has to be preceded by measures to address the privacy concerns of headphone users. Though privacy concerns may hamper the market growth, there are other factors that will positively impact the headphones market growth during the forecast period.
Key Headphones Market Challenge
High prices associated with wireless variants of headphones are one of the factors impeding the headphones market growth. The growing consumer inclination for additional features is leading to price increments for wireless headphones. The popularity of wireless headphones during sports and fitness activities is growing, and they are generally offered at high prices. High-priced premium wireless headphones are expected to discourage consumers from adopting such products, especially in developing countries. The increased costs associated with wireless headphones and the increased implementation and acquisition costs borne by the existing vendors in the market will negatively impact the growth of the headphones market during the forecast period.
This headphones market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global headphones market as a part of the global consumer electronics market within the global household durables market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the headphones market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the headphones market encompasses successful business strategies deployed by the key vendors. The headphones market is fragmented, and the vendors are deploying growth strategies such as product design, aesthetics, functionality, and applications to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing segments.
The report on the global headphones market contains comprehensive market knowledge and an in-depth vendor landscape add-on to an analysis of the key vendors.
Our In-house experts produce extensive information on the value chain and parent market of the headphones market, which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-to-end understanding of product insight and profit and also optimization and evaluation of business strategies The players across the value chain includes selective data and analysis from entire research findings as per the scope of the report.
The value chain of the global household durables market includes the following core components:
The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
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33% of the market’s growth will originate from APAC during the forecast period. China and Japan are the key markets for the headphones market in APAC. Market growth in this region will be faster than the growth of the market in other regions.
The increasing penetration of smart devices will facilitate the headphones market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID-19 Impact and Recovery Analysis
The outbreak of COVID-19 had a positive impact on the regional market. Most academic institutions were offering classes and courses online in India, which increased the demand for smartphones and associated accessories, such as headphones. Hence, a few headphone manufacturers recently launched new variants of headphones in the country. Such factors can influence the demand for headphones in the region during the forecast period
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The headphones market share growth in the non-smart headphones segment will be significant during the forecast period. Various vendors are focusing on extending their product portfolios by launching new variants of non-smart headphones. This is attributed to the growing inclination for the online mode of learning among students. Moreover, the launch of new products at affordable price ranges is expected to influence the headphones market growth in the region during the forecast period.
This report provides an accurate prediction of the contribution of all the segments to the growth of the headphones market size and actionable market insights on the post-COVID-19 impact on each segment.
Wireless Headphones market - The market share is projected to grow by USD 1.51 billion with a CAGR of 16.46% during the forecast period 2021 to 2026.
Earphone and Headphone market - The market share report is a comprehensive research document that provides in-depth qualitative and quantitative intelligence. Technavio’s analysts estimate a market share growth of USD 20720.41 million from 2022 to 2027, at a CAGR of 9.84%.
Headphones Market Scope |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 15.12% |
Market growth 2022-2026 |
$30.2 billion |
Market structure |
Fragmented |
YoY growth (%) |
15.05 |
Regional analysis |
North America, Europe, APAC, the Middle East and Africa, and South America |
Performing market contribution |
APAC at 33% |
Key consumer countries |
US, China, Japan, Germany, and UK |
Competitive landscape |
Leading companies, Competitive Strategies, Consumer engagement scope |
Key companies profiled |
AIAIAI Audio, Apple Inc., Audio Technica US Inc., Beyerdynamic GmbH & Co. KG, Bluei Store Pvt. Ltd., Bose Corp., BRAGI GmbH, Creative Technology Ltd., GN Store Nord AS, Grado Labs Inc., JVCKENWOOD Corp., LG Electronics Inc., Logitech International SA, Monster Inc., Northbaze Distribution AB, Panasonic Corp., Samsung Electronics Co. Ltd., Sennheiser Electronic GmbH & Co. KG, Shure Inc., Skullcandy Inc., and Sony Group Corp. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Product
6 Market Segmentation by Technology
7 Market Segmentation by Type
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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