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The Earphone and Headphone Market share was valued at USD 29,780.00 million in 2020 and showed positive growth during the forecast period. The earphones and headphones market is classified into Type, Technology, and Geography. The Type segment holds the largest market share during the forecast period.
The global earphone and headphone market size is estimated to grow at a CAGR of 9.84% between 2023 and 2027. The market size is forecast to increase by USD 20,720.41 million.
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This report extensively covers market segmentation by type (in-ear, on-ear, and over-ear), technology (wired, wireless, and TWS), and geography (APAC, North America, Europe, Middle East and Africa, and South America). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic earphones and headphones market data from 2017 to 2021.
The IPX-certified devices is one of the major earphone and headphone market trends shaping the earphones and headphones market growth. The use of earphones and headphones during fitness activities in various conditions has pushed manufacturers to enhance their durability. Many have introduced new models in the global market that are sweat-proof and water-resistant, with some featuring washable ear padding. These products often carry Ingress Protection (IPX) ratings, which indicate their resistance to dust and water.
For example, IPX7-rated earbuds can withstand 30 minutes of submersion. Such water-resistant audio gear, especially those designed for sports, now offers splash resistance for outdoor use, driving demand for IPX-certified devices.
Technological advancements for product enrichment is a key driver boosting the earphones and headphones market growth. Earphone and headphone manufacturers are committed to innovation. Noise introduced the Flair, India's first touch-enabled Bluetooth neckband earphones in May 2021. These devices feature touch controls on the neckband, not the earbuds. Cutting-edge technologies like AR, 3D, and AI are driving market growth. PLAY's PlayGo BH70, launched in April 2020, is an AI-enabled noise-canceling headphone with smart touch and talk features. AI enhances audio quality and user experiences.
Global manufacturers use wireless charging, noise cancellation, Bluetooth 5.0, and Dolby Atmos to enhance audio quality and reduce product size and weight. High demand leads to frequent product launches, such as Bose's Sport Open Earbuds in January 2021. These innovations continue to propel the global earphone and headphone market, with growth expected in the forecast period.
High prices associated with wireless variants are a key challenge hindering the growth of the earphones and headphones market. Wireless headphones often come with a substantial price tag, and ongoing technological advancements are likely to drive up their costs. Additionally, the increasing demand for extra features is contributing to the higher price of these headphones. The market for wireless headphones is currently experiencing growth, but many vendors position their products at premium price points. This can deter consumers in developing countries from embracing these high-priced premium wireless headphones.
The rising costs associated with wireless headphones are anticipated to have an adverse impact on market expansion. Furthermore, existing vendors will face increased implementation and acquisition expenses, which could also hinder earphones and headphones market growth in the forecasted period.
The market share growth by the in-ear segment will be significant during the forecast period. Earphones and headphones are electronic audio gadgets that serve the purpose of enhancing the listening experience of the users. They can connect in the wired and wireless form to the source signal. The global earphone and headphone market has been segmented based on type into in-ear, on-ear, and over-ear earphones and headphones. As in-ear models fit securely in the ear, they allow users to eliminate all external noise effectively. In-ear models of earphones and headphones have witnessed high popularity among fitness enthusiasts. The in-ear earphones and headphones segment can be further divided into two types, namely, wired and wireless earphones. Technological advancements such as the emergence of notch-less smartphones are anticipated to fuel the growth of the in-ear wireless earphones segment during the forecast period.
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The in-ear segment showed a gradual increase in market share from USD 9,839.87 million in 2017 and continued to grow by 2021. Manufacturers of earphones and headphones provide their products with an ingress protection (IPX) rating. The IPX rating is a safety rating that rates earphones and headphones on the basis of the extent of protection offered by these devices against various environmental conditions such as dust and rain. These dust and water-resistant product features, along with other technological developments, are expected to accelerate demand for in-ear earphones over the forecast period. Furthermore, our report provides a brief analysis of the historical and forecast market share and their segment along with their reasons for growth from 2017 to 2027.
The growth of this segment is primarily attributed to the increasing adoption of earphones and headphones, which is driven by an increase in the global demand for the earphone and headphone industry.
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North America is estimated to contribute 29% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
North America is set to lead the market for premium earphones and headphones. The region's consumers have a strong inclination for paid digital audio subscriptions, podcasts, and active participation in fitness activities. This trend fuels sales of headphones as essential accessories, driven by the region's high demand, robust disposable incomes, and smartphone adoption.
In the US, wireless earphones and headphones represented over 70% of consumer electronic product shipments in 2020. Tech-savvy consumers in the US are increasingly embracing smart audio devices with features like noise cancellation and echo reduction. The integration of smart elements, including portability, water resistance, advanced sound control, sensors, gesture control, and extended battery life, is boosting adoption. All these factors contribute to the growth of the North American earphone and headphone market.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Bose- The company offers earphones and headphones such as noise cancelling earphones, wireless earphones, sport earphones, aviation headsets and earbuds.
Technavio has detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The earphone and headphone market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
Earphone And Headphone Market Scope |
|
Report Coverage |
Details |
Page number |
170 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 9.84% |
Market growth 2023-2027 |
USD 20,720.41 million |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
8.92 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 29% |
Key countries |
US, Canada, China, India, Japan, and Germany |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Alclair Audio Inc., Apple Inc., Bose Corp., Bowers and Wilkins, GN Store Nord AS, Grado Labs Inc., JVCKENWOOD Corp., Koninklijke Philips NV, Logitech International SA, Panasonic Holdings Corp., Pioneer India Electronics Pvt. Ltd., Samsung Electronics Co. Ltd., Sennheiser Electronic GmbH and Co. KG, Shure Inc., Skullcandy Inc., Sony Group Corp., Xiaomi Inc, and Zound Industries International AB |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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