Residential Air Purifier Market Analysis China - Size and Forecast 2024-2028

China Residential Air Purifier Market Size 2024-2028

The China residential air purifier market size is forecast to increase by USD 312.2 million at a CAGR of 5.86% between 2023 and 2028. The market is experiencing significant growth, driven by increasing consumer awareness of indoor air quality and the associated health risks. Product innovation is a key growth factor, with advanced cleaning technologies, air quality monitors, and premium designs commanding higher selling prices. Another trend is the introduction of smart connected air purifiers, which offer remote control and real-time air quality monitoring capabilities. However, the market also faces challenges, including the maintenance cost of air purification filters, which can be a significant ongoing expense for consumers. Despite these challenges, the market is expected to continue growing as consumers prioritize indoor air quality for health and comfort.

What will be the size of the Market During the Forecast Period?

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Market Dynamics

The market is a significant industry that caters to the growing concern for Indoor Air Pollution and its impact on Healthy Lifestyles. With the rise in Airborne Diseases such as Asthma, COPD, and even Premature Deaths linked to Contaminated Air, the demand for Residential Air Purifiers has surged. These devices help mitigate Indoor Air Pollution caused by Airborne Particles and Gases. HEPA technology, a key component in Air Purifiers, effectively traps particles as small as 0.3 microns. Air Quality Regulations have emphasized the need for improved air quality, driving market growth. Smart Homes and energy-efficient Air Purifiers are popular trends, with Big Data Analytics and IoT platforms enabling real-time monitoring and control. Nephelometers, Gas Sensors, PCR-based Biosensors, HEPA Filters, UV Filters, Ionic Filters, Portable/Standalone Purifiers, and Ionizers are essential components of Residential Air Purifiers. HEPA filters, UV filters, and Ionic filters are common technologies used in Air Purifiers. HEPA filters trap particles, UV filters eliminate germs, and Ionic filters produce negative ions to neutralize pollutants. Portable/Standalone Purifiers offer convenience, while Big Data Analytics and IoT platforms ensure optimal performance and user experience. Airborne diseases like Asthma, COPD, and lung cancer are significant health concerns linked to Indoor Air Pollution. By investing in Residential Air Purifiers, individuals can protect their health and maintain a Healthy Lifestyle. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Market Driver

Product innovation in terms of cleaning technology, features (air quality monitor), and design stimulating higher selling prices (premiumization) is significantly driving the market growth. With the rising poor air quality, the demand for innovative and highly efficient cleaning technology is rising. Companies are responding by launching new air purifiers that enhance their clean air delivery rate (CADR). This is achieved using nanotechnology which also reduces noise and improves efficiency of energy usage.

An observed trend is that this results in higher premiums being charged and hence a new target customer has emerged for the same. Increased, multiple design options and the above-listed factors are all likely to increase the demand of the market during the forecast period.

Significant Market Trend

The introduction of smart connected air purifiers is a key trend in the market.  Vendors have the opportunity to introduce smart air purifiers as a result of the rising demand for advanced and innovative products in addition to the rising demand for air purifiers. The various smart air purifiers on the market are user-friendly, feature a variety of technologies, and have been improved in appearance, making it simple for users to operate them.

To address the developing interest in shrewd air purifiers, numerous sellers have begun offering brilliant air purifiers on the lookout. For instance, Honeywell sells the Wi-Fi-enabled Air Touch X3 Office Air Purifier. An application also lets users control the device and keep an eye on the air quality. During the forecast period, it is anticipated that the introduction of smart air purifiers will drive the market in China. Hence, such factors are driving the market during the forecast period.

Major Market Challenge

The high maintenance cost of air purification filters used in air purifiers is challenging market growth.  Despite the fact that residential air purifiers are in high demand, their upkeep presents a challenge. The air filters, which aid in the removal of airborne pollutants, make up the majority of the air purifier. However air purifiers have benefits, these air purifiers need customary upkeep every four to a half year. The replacement cost of the HEPA filters is high; Consequently, these air filters are expensive to replace for customers. Most of the time, high-quality air purifiers are expensive and use filters of high quality.

These filters have a longer lifespan, but they still cost a lot to maintain. In order to reduce the cost of replacement, vendors need to come up with better solutions. Because cost-effectiveness is still a challenge, they need to make air purifiers more accessible to consumers at a lower price. Customers who are aware of the benefits of air purification demand low-cost air purifiers that can contribute to better indoor air quality. The upkeep cost is one of the variables considered by buyers prior to buying air purifiers. As a result, the high cost of upkeep is a significant obstacle that may discourage a customer from purchasing RAP. As a result, it is anticipated to impede the focus market's expansion during the forecast period.

Customer Landscape

The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in China based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Market Customer Landscape

Who are the Major Market players?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

3M Co. - The company offers residential air purifiers such as 3M Pure Air Purifier KJ2025 SL Space Gray, and 3M Air Purifier KJEA3086 RD Dazzling Red.

The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market players, including:

• China Lesso Group Holdings Ltd.
• Coway Co. Ltd.
• Cubic Sensor and Instrument Co. Ltd.
• Dyson Group Co.
• Guangzhou Haike Electronics Technology Co. Ltd.
• IQAir AG
• Koninklijke Philips NV
• LG Electronics Inc.
• MIDEA Group
• Oransi LLC
• Panasonic Holdings Corp.
• Richform Holdings Ltd.
• Samsung Electronics Co. Ltd.
• Sharp Corp.
• Smart Air
• Suzhou HJClEAN Tech Co. Ltd.
• Unilever PLC
• Whirlpool Corp.
• Xiaomi Communications Co. Ltd.

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

What is the Largest-Growing Segments in the Market?

The HEPA and ULPA air purifiers segment.is estimated to witness significant growth during the forecast period. HEPA filter works by forcing air and traps harmful particles such as pollen, pet dander, dust mites, and tobacco smoke. They are used in various industries, including automobiles, medical facilities, aircraft, and homes, and have a higher filtration efficiency of up to 99.97%. The air space between fibers of HEPA filters is typically much greater than 0.3 Mu m and is designed such as to target much smaller particles and pollutants that are trapped through three mechanisms - interception, impaction, and diffusion.

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The HEPA and ULPA air purifiers segment was the largest segment and was valued at USD 346.40 million in 2018. Most residential air purifiers have HEPA filters. These are little and compact units. A consumer needs to know how much air a purifier can clean and how big the room is before making a purchase. Most of the time, customers prefer to install air purifiers in the rooms where they spend the most time; the room is viewed as the most favored space for an air purifier unit. The majority of specialty stores, including home improvement stores and department stores, sell air purifiers with HEPA filters. Such factors will increase the market growth during the forecast period.

Segment Overview

The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD million" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments

• Technology Outlook
  • HEPA and ULPA air purifiers
  • Ionizers and electrostatic precipitator air purifiers
  • Activated carbon air purifiers
  • Photocatalyst and UV air purifiers
  • Ozone generator air purifiers

• Distribution Channel Outlook
  • Offline
  • Online

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Market Analyst Overview

The rise in respiratory diseases has led to increased focus on air quality management programs and government interventions aimed at improving indoor air quality. Volatile Organic Compounds (VOCs) from household cleaning products, building materials and furnishings, and combustion sources like oil, kerosene, coal, and wood contribute to air pollution, affecting health. Effective solutions include activated carbon filters, which have shown impressive CAGR in the portable/standalone category of air purification devices.

Technologies like UV irradiation, photocatalytic oxidation, and ozonation help mitigate harmful chemical vapors and microbes such as Bacillus subtilis and Aspergillus Niger. Central heating and cooling systems, alongside in-duct air purifiers and portable air purifiers, play a critical role in maintaining air quality. Additionally, ambient air quality monitoring is essential to track pollutants like carbon monoxide, nitrogen dioxide, and radon. As health consciousness rises, public awareness of air quality policies is crucial for fostering healthier living environments.

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What are the Key Data Covered in this Market ?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the market in China between 2023 and 2028
• Precise estimation of the size of the market in China and its contribution to the market in focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the market industry across China
• A thorough analysis of the market’s competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of China market vendors

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