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The anti-acne cosmetics market size is estimated to grow by USD 460.25 million at a CAGR of 2.97% between 2022 and 2027. The market's growth relies on several factors, including the trend toward premium anti-acne cosmetic products, the expansion of organized retail, and the increasing influence of dermatologists, social media, and celebrity endorsements in promoting anti-acne cosmetics. This combination of factors is driving the market's expansion, emphasizing the growing importance of anti-acne products in the cosmetics industry. The premiumization trend indicates a shift towards higher-quality and more expensive products, reflecting consumers' willingness to invest in skincare. Furthermore, the growth of organized retail channels provides greater accessibility to these products, further fueling market demand. Additionally, the endorsement of anti-acne cosmetics by dermatologists and celebrities, along with their promotion on social media, plays a significant role in shaping consumer preferences and driving product sales.
It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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This market report extensively covers market segmentation by product (cleansers, emulsions, and masks), distribution channel (offline and online), and geography (Europe, APAC, North America, South America, and Middle East and Africa).
The market share growth by the cleansers segment will be significant during the forecast period. Anti-acne cleansers come in a variety of forms, such as gel, foam, and face wash, and are sold by companies to treat acne problems and remove impurities that have built up on the facial skin. These products can be used frequently and are gentle on the face. Moreover, due to their lower price when compared to other anti-acne cosmetic types, price-sensitive consumers are more likely to use anti-acne cleansers. Therefore, the demand for anti-acne cleansers is expected to grow among the millennial population group during the forecast period.
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The cleansers segment was valued at USD 956.18 million in 2017. Depending on the skin type, such as oily, dry, or combination skin, anti-acne cleansers are divided into different categories. Depending on the type of acne, companies offer a variety of facewashes. For example, for those with oily skin, Johnson and Johnson's Neutrogena brand sells Neutrogena Oil-free facewash, which aids in clearing clogged pores and removing dead skin. Additionally, during the forecast period, the trend of providing gel and cream face washes with an all-in-one facial solution is also anticipated to support the segment's growth. For instance, NIVEA, a brand of Beiersdorf, offers NIVEA MEN All-in-1 Face Wash with a 10X Vitamin C effect, which reduces acne and refreshes skin. Furthermore, the market has seen the development of gender-specific products from several suppliers, giving customers more options and supporting the growth of anti-acne cleansers. Hence, all the factors mentioned above are expected to drive the growth of the cleanser segment during the forecast period.
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Europe is estimated to contribute 44% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
The demand for anti-acne cosmetics in this region is driven by the rising number of personal care-conscious consumers. The two most important marketing strategies used by anti-acne cosmetics manufacturers in the market are social media campaigns and celebrity endorsements. The major markets in Europe for anti-acne cosmetics are the UK, Germany, France, Spain, Russia, and Italy. In European nations, warts, a type of skin infection, are the most prevalent skin condition, and women are more frequently affected by acne than men. Hence, the adoption of anti-acne cosmetics among women is expected to remain high during the forecast period.
One of the main factors driving market expansion in the area is the rise in popularity of personal grooming routines that save time and allow for on-the-go use among consumers with hectic personal and professional schedules. Customers are also drawn to natural ingredient anti-acne cosmetics as their awareness of health and wellness grows. Furthermore, the rising popularity of online shopping in European nations, particularly in the UK, Germany, and France, as well as celebrity endorsements and blogging about cosmetic products, are additional factors supporting market growth in the area. All these factors are likely to propel the demand for personal care products, such as anti-acne cosmetics, in the region during the forecast period.
The market addresses acne-related concerns through various products and treatments. These include cleansing products to remove impurities, toning solutions to balance skin pH, and spot treatments to target specific blemishes. With a focus on reducing acne breakouts and inflammation, these cosmetics aim to unclog pores and promote clearer skin. The market caters to a wide range of consumers, including those in emerging economies, and is prevalent in the aesthetics industry, including beauty salons & med spas, and dermatology clinics, as well as retail stores. Given the high incidence of acne among adolescents and its potential link to depression, the demand for effective skin care products, such as facial cleansers, toners, face masks, and moisturizers, remains strong. Ingredients like isopropyl myristate and isopropyl palmitate are commonly used in these products. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Premiumization of anti-acne cosmetic products is notably driving the market growth. The market is extremely diverse in terms of product types, volumes, and prices. Customers favor high-quality cosmetics that last for a long time, are less toxic, and have no negative effects on the skin. Additionally, personal grooming at home has become popular due to changing lifestyles around the globe, which has increased consumer demand for cosmetics like anti-acne face wash. Because of this, customers choose products with premium qualities even when they come at a high price.
Affluent consumers who are concerned about their facial appearance and nourishment and can afford such high-quality products at premium price points are the target market for premium cosmetic products. companies concentrate on increasing their presence in the premium segment to cover the entire spectrum of cosmetics. For specific skin problems like acne, excessive oil, and dryness, a variety of companies offer high-end anti-acne cosmetics. For instance, Johnson and Johnson offers the Complete Acne Therapy System, which consists of three products under the Neutrogena brand. These products are categorized under premium products and can be used by both men and women to control acne issues. Hence, premiumization is a vital driving factor for the market.
The growing demand for organic and natural products is a key trend influencing market growth. Consumers today are more aware of the synthetic chemicals used in everyday products and are more concerned about their health. Some of the ingredients in anti-acne cosmetics may be harmful to the skin, according to scientific studies. Customers, therefore, favor organic products because they are perceived as having no side effects and don't contain any synthetic chemicals.
The market for organic ingredients in skincare products, such as anti-acne cosmetics, is expanding. These ingredients should have minimal to no negative effects. Customers favor safe organic ingredients over most synthetic ones because they are more high-quality and don't have any negative side effects. Some of the natural and organic anti-acne cosmetics on the market include NEUTROGENA NATURALS Acne Cream Cleanser by Johnson and Johnson and Himalaya Herbals Acne-n-Pimple Cream by Himalaya. Therefore, the demand for naturally processed and organic cosmetic products is expected to boost market growth during the forecast period.
Risks associated with chemical preservatives in cosmetic products are challenging the market growth. Consumer knowledge of the negative consequences of the chemical ingredients and preservatives found in cosmetics is significantly rising. Formaldehyde, synthetic fragrances, oxybenzone, and parabens are a few of these dangerous substances. Consumer awareness of the side effects, such as allergies, of some anti-acne cosmetics, is growing due to factors like extensive exposure to reliable information, an increase in product and service awareness through digital media and other sources, along the advent of social media.
Customers' perceptions of the negative effects of skincare products, including anti-acne cosmetics, are changing as a result of numerous awareness campaigns. Consumers today are consciously reading product labels to check for harmful ingredients before making their purchases because they are well-informed about the negative effects of harmful chemical ingredients present in skincare products, including anti-acne cosmetics. Hence, such factors are expected to hinder market growth during the forecast period.
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
DERMAdoctor LLC - The company offers anti-acne cosmetics such as Picture Porefect Pore Minimizer, Medicated Acne Control Serum, and Medicated AHA BHA Acne Cleanser.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD Million" for the period 2023 to 2027, as well as historical data from 2017 to 2021 for the following segments.
The market is evolving to address various concerns, including adverse effects and effectiveness variability. With the rise of e-commerce platforms and influencers, there's a growing focus on natural and organic products containing ingredients like benzoyl peroxide (BPO), salicylic acid, and essential oils. These products cater to different skin types and aim to provide healthier-looking skin. However, challenges such as skin irritation and the need for licensed medical practitioner supervision persist. Despite this, the market is witnessing a surge in demand due to the prevalence of acne and the desire for skincare solutions offering spot treatment and moisturizing creams for sensitive skin.
Furthermore, the market is witnessing changes in regulations and a surge in demand due to a surge in acne cases. Manufacturers are focusing on application niches such as body lotions, gels, and serums that offer efficacy against acne. The market is also seeing the emergence of new revenue pockets driven by increased internet penetration and advancements in science, leading to the development of innovative products like skin care facial cleansers and serums. However, challenges such as the risk of skin cancer associated with certain ingredients like Decyl oleate and Isopropyl isostearate are prompting manufacturers to prioritize safety and efficacy in their formulations.
Market Scope |
|
Report Coverage |
Details |
Page number |
166 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 2.97% |
Market growth 2023-2027 |
USD 460.25 million |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
2.13 |
Regional analysis |
Europe, APAC, North America, South America, and Middle East and Africa |
Performing market contribution |
Europe at 44% |
Key countries |
US, China, Germany, France, and UK |
Competitive landscape |
Leading companies, Market Positioning of companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Alchemee LLC, Ancalima Lifesciences Ltd., Beiersdorf AG, Blossom Kochhar Beauty Products Pvt. Ltd., CHOLLEY SA, DERMAdoctor LLC, Emami Ltd., Galderma SA, Hristina Cosmetics, Johnson and Johnson Services Inc., Kose Corp., LOreal SA, LVMH Moet Hennessy Louis Vuitton SE, Pharmakon Health and Beauty Care Pvt. Ltd., ROHTO Pharmaceutical Co. Ltd., Shiseido Co. Ltd., The Estee Lauder Co. Inc., Himalaya Wellness Co., Unilever PLC, and Vita Health Pvt. Ltd. |
Market dynamics |
Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the market forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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