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The anti-acne cosmetics market size is estimated to grow by USD 414.9 million at a CAGR of 3.33% between 2023 and 2028. The market's growth relies on several factors, including the trend toward premium anti-acne cosmetic products, the expansion of organized retail, and the increasing influence of dermatologists, social media, and celebrity endorsements in promoting anti-acne cosmetics. This combination of factors is driving the market's expansion, emphasizing the growing importance of anti-acne products in the cosmetics industry. The premiumization trend indicates a shift towards higher-quality and more expensive products, reflecting consumers' willingness to invest in skincare. Furthermore, the growth of organized retail channels provides greater accessibility to these products, further fueling market demand. Additionally, the endorsement of anti-acne cosmetics by dermatologists and celebrities, along with their promotion on social media, plays a significant role in shaping consumer preferences and driving product sales.
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The market share growth by the cleansers segment will be significant during the forecast period. Anti-acne cleansers come in a variety of forms, such as gel, foam, and face wash, and are sold by companies to treat acne problems and remove impurities that have built up on the facial skin. These products can be used frequently and are gentle on the face. Moreover, due to their lower price when compared to other anti-acne cosmetic types, price-sensitive consumers are more likely to use anti-acne cleansers. Therefore, the demand for anti-acne cleansers is expected to grow among the millennial population group during the forecast period.
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The cleansers segment was valued at USD 1.10 billion in 2018. Depending on the skin type, such as oily, dry, or combination skin, anti-acne cleansers are divided into different categories. Depending on the type of acne, companies offer a variety of facewashes. For example, for those with oily skin, Johnson and Johnson's Neutrogena brand sells Neutrogena Oil-free facewash, which aids in clearing clogged pores and removing dead skin. Additionally, during the forecast period, the trend of providing gel and cream face washes with an all-in-one facial solution is also anticipated to support the segment's growth. For instance, NIVEA, a brand of Beiersdorf, offers NIVEA MEN All-in-1 Face Wash with a 10X Vitamin C effect, which reduces acne and refreshes skin. Furthermore, the market has seen the development of gender-specific products from several suppliers, giving customers more options and supporting the growth of anti-acne cleansers. Hence, all the factors mentioned above are expected to drive the growth of the cleanser segment during the forecast period.
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Europe is estimated to contribute 46% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. One of the main factors driving market expansion in the area is the rise in popularity of personal grooming routines that save time and allow for on-the-go use among consumers with hectic personal and professional schedules. Customers are also drawn to natural ingredient anti-acne cosmetics as their awareness of health and wellness grows. Furthermore, the rising popularity of online shopping in European nations, particularly in the UK, Germany, and France, as well as celebrity endorsements and blogging about cosmetic products, are additional factors supporting market growth in the area. All these factors are likely to propel the demand for personal care products, such as anti-acne cosmetics, in the region during the forecast period.
The market addresses acne-related concerns through various products and treatments. These include cleansing products to remove impurities, toning solutions to balance skin pH, and spot treatments to target specific blemishes. With a focus on reducing acne breakouts and inflammation, these cosmetics aim to unclog pores and promote clearer skin. The market caters to a wide range of consumers, including those in emerging economies, and is prevalent in the aesthetics industry, including beauty salons & med spas, and dermatology clinics, as well as retail stores. Given the high incidence of acne among adolescents and its potential link to depression, the demand for effective skin care products, such as facial cleansers, toners, face masks, and moisturizers, remains strong. Ingredients like isopropyl myristate and isopropyl palmitate are commonly used in these products. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Premiumization of anti-acne cosmetic products is notably driving the market growth. The market is extremely diverse in terms of product types, volumes, and prices. Customers favor high-quality cosmetics that last for a long time, are less toxic, and have no negative effects on the skin. Additionally, personal grooming at home has become popular due to changing lifestyles around the globe, which has increased consumer demand for cosmetics like anti-acne face wash. Because of this, customers choose products with premium qualities even when they come at a high price.
Moreover, affluent consumers who are concerned about their facial appearance and nourishment and can afford such high-quality products at premium price points are the target market for premium cosmetic products. companies concentrate on increasing their presence in the premium segment to cover the entire spectrum of cosmetics. For specific skin problems like acne, excessive oil, and dryness, a variety of companies offer high-end anti-acne cosmetics. For instance, Johnson and Johnson offers the Complete Acne Therapy System, which consists of three products under the Neutrogena brand. These products are categorized under premium products and can be used by both men and women to control acne issues. Hence, premiumization is a vital driving factor for the market.
The growing demand for organic and natural products is a key trend influencing market growth. Consumers today are more aware of the synthetic chemicals used in everyday products and are more concerned about their health. Some of the ingredients in anti-acne cosmetics may be harmful to the skin, according to scientific studies. Customers, therefore, favor organic products because they are perceived as having no side effects and don't contain any synthetic chemicals.
Further, the market for organic ingredients in skincare products, such as anti-acne cosmetics, is expanding. These ingredients should have minimal to no negative effects. Customers favor safe organic ingredients over most synthetic ones because they are more high-quality and don't have any negative side effects. Some of the natural and organic anti-acne cosmetics on the market include NEUTROGENA NATURALS Acne Cream Cleanser by Johnson and Johnson and Himalaya Herbals Acne-n-Pimple Cream by Himalaya. Therefore, the demand for naturally processed and organic cosmetic products is expected to boost market growth during the forecast period.
Risks associated with chemical preservatives in cosmetic products are challenging the market growth. Consumer knowledge of the negative consequences of the chemical ingredients and preservatives found in cosmetics is significantly rising. Formaldehyde, synthetic fragrances, oxybenzone, and parabens are a few of these dangerous substances. Consumer awareness of the side effects, such as allergies, of some anti-acne cosmetics, is growing due to factors like extensive exposure to reliable information, an increase in product and service awareness through digital media and other sources, along the advent of social media.
Besides, customers' perceptions of the negative effects of skincare products, including anti-acne cosmetics, are changing as a result of numerous awareness campaigns. Consumers today are consciously reading product labels to check for harmful ingredients before making their purchases because they are well-informed about the negative effects of harmful chemical ingredients present in skincare products, including anti-acne cosmetics. Hence, such factors are expected to hinder market growth during the forecast period.
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
DERMAdoctor LLC - The company offers anti-acne cosmetics such as Picture Porefect Pore Minimizer, Medicated Acne Control Serum, and Medicated AHA BHA Acne Cleanser.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD Million" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments.
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The market is a dynamic sector influenced by social stigma surrounding acne, targeting consumers through online sales amidst concerns of anxiety and low self-esteem. For many, acne is linked with loneliness and carries significant emotional associations and mental impacts, as noted by the World Health Organization's insights on acne's psychological toll, particularly among pregnant women and those at risk of suicide. E-commerce platforms have transformed access to anti-acne cosmetics, tailored by skin care product manufacturers to address specific skin types and enhance skin absorption of ingredients like benzoyl peroxide, tretinoin, and salicylic acid. These products cater to both women and men, guided by licensed medical practitioners in Westernized societies, offering solutions from spot treatment products to comprehensive skincare regimens. Innovations in skincare technology focus on clean beauty products with non-comedogenic formulas, avoiding sulfates and artificial fragrances, and exploring ingredients like cannabidiol and probiotics in creams and lotions. Anti-acne cosmetics cater to the diverse needs of the working female employees, offering non comedogenic formulas enriched with skin-friendly ingredients to address dermatological ailments and sensitivities, promoting effective acne-related skin treatments through targeted advertisements.
Industry Scope |
|
Report Coverage |
Details |
Page number |
176 |
Base year |
2023 |
Historic period |
2018 - 2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 3.33% |
Market growth 2024-2028 |
USD 414.9 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
3.18 |
Regional analysis |
Europe, APAC, North America, South America, and Middle East and Africa |
Performing market contribution |
Europe at 46% |
Key countries |
US, China, Germany, France, and UK |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Alchemee LLC, Ancalima Lifesciences Ltd., Beiersdorf AG, Blossom Kochhar Beauty Products Pvt. Ltd., CHOLLEY SA, DERMAdoctor LLC, Emami Ltd, Galderma SA, Himalaya Wellness Co., Hristina Cosmetics, Johnson and Johnson Services Inc., Kose Corp., LOreal SA, LVMH Group., Pharmakon Health and Beauty Care Pvt. Ltd., ROHTO Pharmaceutical Co. Ltd, Shiseido Co. Ltd., The Estee Lauder Companies Inc., Unilever PLC, and Vita Health Pvt. Ltd. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, Market growth and Forecasting, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the market forecast period |
Customization purview |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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