Overview of K-12 education technology spend in APAC
According to the K-12 education, technology spend in APAC market research, analysts at Technavio have predicted that the market will post an impressive revenue of almost USD 21 Billion by 2020. This market research analysis identifies the increased internet penetration and the use of education apps as one of the primary factors that will induce growth in this market. As a result of the increase in the number of internet and mobile device users, smartphones and connected devices have started becoming the primary point of online access. This is more likely to have a positive influence on the growth of education apps in the coming years, which in turn will contribute to the K-12 education technology spend in APAC market growth.
Augmented reality involves the combination of virtual objects with the real environment. Used in digital classrooms that deliver blended and flipped learning, it enhances the learning experience of students through better engagement and interactivity. Learners can also operate augmented reality at their own pace to obtain immediate feedback and it also helps in better object modeling so that the learner can effortlessly understand spatial relationships between virtual and real objects.
Competitive landscape and key vendors
Due to the emergence of several educational hardware and software vendors, K-12 education market in APAC is expected to grow exponentially. To gain a competitive edge, established vendors have started introducing innovative products in the market. The increase in product/service extensions, technological innovations, and M&As are factors that will intensify the level of competition in this market in the next four years.
The leading vendors in the market are
- CHUNGDAHM LEARNING
- Dell
- Educomp Solutions
- Next Education
- Samsung
- TAL Education
- Tata ClassEdge
The other prominent vendors in the market are Adobe Systems, Blackboard, BenQ, Cengage Learning, D2L, Ellucian, IBM, Intel, Knewton, Macmillan Learning, McGraw-Hill Education, Microsoft, Mimio, Oracle, Pearson Education, Promethean World, Saba Software, and SMART Technologies.
Segmentation by product type and analysis of K-12 education technology spend in APAC
- Educational PC
- Interactive displays
- Classroom wearables
According to this market study, the educational PC segment will account for almost 60% of the total market share by 2020 and will dominate K-12 education technology spend in APAC throughout the forecast period. Massive investments from governments for the digitization of the education system will contribute to the growth of this market segment in the coming years.
Key questions answered in the report include
- What will the market size and the growth rate be in 2020?
- What are the key factors driving the market for K-12 education technology spend in APAC?
- What are the key market trends impacting the growth of K-12 education technology spend in APAC?
- What are the challenges to market growth?
- Who are the key vendors in the market for K-12 education technology spend in APAC?
- What are the market opportunities and threats faced by the vendors in the market for K-12 education technology spend in APAC?
- Trending factors influencing the market shares of APAC.
- What are the key outcomes of the five forces analysis of K-12 education technology spend in APAC?
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