Automatic Baby Swing Market 2024-2028
- The automatic baby swing market size is estimated to grow by USD 58.12 million between 2023 and 2028
- The market is accelerating at a compound annual growth rate of 1.11%.
The report covers market trends and analysis and also includes in-depth research on the emphasis on convenience due to changing lifestyles, the increased focus on industry standards and certifications for automatic baby swing sales, and the limitations of time versus cost regarding automatic baby swings.
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Key Major Companies
Companies are implementing various market growth and forecasting strategies by analyzing factors such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product or service launches, to enhance their presence in the market.
- 4moms: The company offers automatic baby swings such as mamaRoo multi-motion baby swings that give parents a hands-free moment while their baby comfortably watches and explores the world around them.
The market report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Artsana Spa, BabyBjorn AB, Badger Basket, Brainbees Solutions Pvt. Ltd., Dorel Industries Inc., Hauck GmbH and Co. KG, Infantino, Joie International Co. Ltd., Kids2 Inc., L Inglesina Baby S.p.A., Mamas and Papas Ltd., Mattel Inc., Munchkin Inc., Newell Brands Inc., Nuna International BV, R for Rabbit Baby Products Pvt. Ltd., SND Digital Retails LLP, Stokke AS, and TinyTyke
Qualitative and quantitative approach of market growth and trends of companies have been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified. Furthermore, market growth and forecasting it is also quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Market Size And Market Dynamic
Our researchers analyzed the market research and growth data with 2023 as the base year, along with the key market growth analysis, trends, and challenges. A holistic examination of drivers, trends, and challenges will help companies refine their marketing strategies to gain a competitive advantage.
Key Market Drivers
Emphasis on convenience due to changing lifestyles is the key factor driving market growth. Fast-paced modern lifestyles and the preference for convenience have increased the need for time-saving and easy-to-use childcare processes and devices. In addition to this, the decision to delay conceiving babies contributes considerably to the adoption of such advanced childcare products. Thus, the use of automatic baby swings has made the life of these working parents quite easy.
Moreover, parents can rely on these swings to soothe and calm the baby while they take care of household chores. These swings also sometimes help the baby to sleep; however, it is recommended to shift the babies to their beds once they are asleep in the swing. Thus, due to such factors, the market is expected to witness significant growth during the forecast period.
Significant Market Trends
The increased focus on industry standards and certifications for automatic baby swing sales is the primary trend shaping market growth. For the sale of automatic baby swings, market players need to abide by safety standards and certifications associated with the products. The safety standards and certifications vary based on the type of swings and countries. These safety standards are revised from time to time. The key competitors, including Newell Brands Graco and Mattels Fisher-Price, make sure that their products are compliant with all the safety standards.
For instance, in the US, most of the market competitors are joining the Juvenile Products Manufacturers Association (JPMA). This is due to the fact that if a competitor gets a JPMA certification for swings, it means that these swings have passed the testing procedures for all the standards set by the CPSC and the American Society for Testing and Materials International. Thus, owing to such factors, the market is expected to witness significant growth during the forecast period.
Major Market Challenges
Limitations of time versus cost regarding automatic baby swings is a challenge that affects market growth. Baby swings are suitable and used for only a short time. Every swing has its own weight limits. It is strongly recommended not to use baby swings with any degree of safety once the baby weighs between 20 lbs. and 30 lbs. Not abiding by this recommendation could cause the swing to fall or tip over with the baby in it, causing several fatal accidents.
Consequently, some parents tend to compare the short duration during which a baby can be safely kept in a baby swing and weigh the benefits against the substantial costs associated with the product in addition to the cost of the batteries needed to power the motor. The time versus cost limitation may encourage them to reconsider buying automatic baby swings. Thus, due to such factors, the market is expected to witness a hindrance during the forecast period.
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Market Segmentation And Region
By Product Analysis
The full-sized automatic baby swing segment will account for a major share of the market's growth during the forecast period.?Full-sized automatic baby swings are designed in such a way that they can be fixed permanently in one place when the location of the swings is not an issue. Many models of full-sized automatic baby swings are available with a wide variety of motion, music, and toy bars. In these swings, the motor is attached to the top part of the frame to enable the seat to swing fully. The full-sized automatic baby swing segment was valued at USD 561.41 million in 2018. Full-sized automatic baby swings are carefully attached to a fixed restraint system. Full-sized automatic baby swings are available in two varieties, namely plug-in swings and battery-operated swings. The plug-in option saves the extra money spent on batteries and thus is more popular among end-users. Owing to such factors, the market penetration and eventual demand are expected to increase for full-sized automatic baby swings, due to which, the market is expected to witness growth during the forecast period.
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By Distribution Channel Analysis
The market is segmented by distribution channel into two categories such as offline, and online. The offline segment will account for the largest share of this segment.
Geographical Analysis
APAC is estimated to contribute 33% during the forecast period.
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Technavio's analysts have provided extensive insight into the market forecasting, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast period. Improvements in product quality and advances in function and performance are adding to the growth of the automatic baby swing market in the region. Additionally, a rise in online retailing owing to the convenience offered by online platforms, along with product innovation and new product launches, adds to the growth of the market in the UK and Germany.
In addition, the easy availability of some leading brands of automatic baby swings contributes to the growth of the automatic baby swing market in these countries. During the forecast period, the demand for automatic baby swings is expected to come from Western European countries due to factors like many ultra-high net worth individuals and the availability of a wide collection of automatic baby swings from different brands.
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Automatic Baby Swing Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2023 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 1.11% |
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Market Growth 2024-2028 |
USD 58.12 million |
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Market structure |
Fragmented |
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YoY growth (%) |
1.01 |
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Regional analysis |
Europe, North America, APAC, South America, and Middle East and Africa |
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Performing market contribution |
APAC at 33% |
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Key consumer countries |
US, China, Germany, UK, and France |
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Competitive landscape |
Leading companies, Competitive Strategies, Consumer engagement scope |
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Key companies profiled |
4moms, Artsana Spa, BabyBjorn AB, Badger Basket, Brainbees Solutions Pvt. Ltd., Dorel Industries Inc., Hauck GmbH and Co. KG, Infantino, Joie International Co. Ltd., Kids2 Inc., L Inglesina Baby S.p.A., Mamas and Papas Ltd., Mattel Inc., Munchkin Inc., Newell Brands Inc., Nuna International BV, R for Rabbit Baby Products Pvt. Ltd., SND Digital Retails LLP, Stokke AS, and TinyTyke |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
What are the Key Data Covered in this Automatic Baby Swing Market Research Report?
- CAGR of the market forecast during the forecast period
- Detailed information on factors that will drive the growth of the market between 2024 and 2028
- Precise estimation of the market size and its contribution to the market in focus on the parent market
- Accurate predictions about upcoming trends and changes in consumer behavior
- Growth of the market across Europe, North America, APAC, South America, and Middle East and Africa
- Thorough market analysis and report of the market’s competitive landscape and detailed information about companies
- Comprehensive analysis of factors that will challenge the growth of automatic baby swing market companies
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