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The Turkey - Ceramic Tiles Market size is forecast to increase by USD 929.96 million, at a CAGR of 6.26% between 2023 and 2028. The growth rate of the market depends on several factors, including the growing promotional activities for ceramic tile products, the use in repair and renovation applications in old houses and commercial buildings, and the increasing adoption of ceramic tiles in residential and commercial decor.
The report offers extensive research analysis on the Turkey - Ceramic Tiles Market, with a categorization based on Product, including ceramic floor tiles, ceramic wall tiles, and others. It further segments the market by End-user, encompassing residential and commercial. Additionally, the report provides Type segmentation, covering porcelain, glazed, and unglazed. Market size, historical data (2018-2022), and future projections are presented in terms of value (in USD million) for all the mentioned segments.
Ceramic tiles are construction materials that are manufactured using raw materials, such as sand, natural clay, and water. They are waterproof and can be used as floor and wall tiles in kitchens and bathrooms in residential and commercial buildings.
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Our researchers analyzed the market research and growth data with 2023 as the base year, along with the key market growth analysis, trends, and challenges. A holistic analysis of drivers, trends, and challenges will help companies refine their marketing strategies to gain a competitive advantage.
One of the key factors driving the market growth is the use in repair and renovation applications in old houses and commercial buildings. One of the main factors why ceramic tiles are so popular in the repair and renovation industry is that they are very versatile. In addition, they can be used on a variety of surfaces and areas. Furthermore, this makes them a great option for renovating existing spaces.
Moreover, whether ceramic tiles are used for renovating an old Turkish house or a commercial building, they are found in a variety of designs, colors, and patterns that suit different tastes. In addition, ceramic tiles are durable and long-lasting, which is why they are so popular in renovation projects. Furthermore, this durability is especially important in renovation projects, where the purpose is not only to improve aesthetics but also to improve structural integrity. Hence, such factors are driving the regional market growth during the forecast period.
A key factor shaping the market growth is the increasing exports of Turkish ceramic tiles. The ceramic tile manufacturing industry in Turkey is one of the oldest and most rapidly growing ceramic manufacturing industries in the world. In addition, according to the data provided by the Turkish Ministry of Trade, as of 2020, there are more than 60 establishments involved in ceramic production in the country. Furthermore, the country is one of the top ten manufacturers of ceramic tiles globally.
Moreover, in recent years, the exports of Turkish ceramic tiles have shown an upward trend. In addition, as per the data provided by the Turkish Statistical Institute (TURKSTAT), in 2021, the exports of the building ceramics industry in Turkey were valued at USD 9,393 million, which increased to. Furthermore, the increasing exports from the ceramic tile manufacturing industry in the country will augment the growth. Hence, such factors are driving the regional market growth during the forecast period.
Uncertainties in construction projects is one of the key challenges hindering the market growth. The main source of uncertainty in the regional market is the economic landscape, which can negatively impact construction activity and investment decisions. In addition, fluctuations in the Turkish economy, such as changes in interest rates, inflation, and overall economic stability, can create an unpredictable environment for construction projects.
For instance, during periods of economic downturns, construction projects may be delayed or scaled back, directly affecting the demand for ceramic tiles. In addition, the market in focus is further complicated by political and regulatory uncertainties. Furthermore, government policies, regulations, and geopolitical tensions can create unexpected barriers to construction. Hence, such factors are hindering the regional market growth during the forecast period.
The ceramic floor tiles segment is estimated to witness significant growth during the forecast period. Characterized by a broad range of products, ceramic floor tiles have gained significant traction due to their aesthetic appeal, durability, and versatile applications. In addition, one of the most popular types of ceramic floor tiles in Turkey is glazed ceramic tiles. Furthermore, the glazed ceramic tiles undergo a special finishing process in which liquid glass is applied to the tiles.
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The ceramic floor tiles segment was the largest segment and was valued at USD 1,211.27 million in 2018. Moreover, this process gives the tiles a glossy finish and makes them resistant to staining and scratches. In addition, glazed ceramic tiles are popular because of their attractive appearance. Furthermore, they are used in both residential and commercial settings. In addition, another popular type is the non-glazed ceramic floor tile such that they are also more slip-resistant, making them ideal for areas with a lot of foot traffic, like kitchens and bathrooms. Hence, such factors are fuelling the growth of this segment which in turn drives the regional market growth during the forecast period.
Based on the end-user, the market has been segmented into residential and commercial. The residential?segment will account for the largest share of this segment. The residential segment of the regional market has been fuelled by an increase in construction activities due to the increasing population and a growing middle class. In addition, ceramic tiles can be used in a variety of residential spaces, such as kitchens, bathrooms, living rooms, and bedrooms. Moreover, they are also easy to maintain and clean, making them a popular choice for homeowners looking for a practical and durable flooring option. Furthermore, the trend for renovation and remodeling plays an important role in driving the demand for ceramic tiles in the residential segment in Turkey. Hence, such factors are fuelling the growth of this segment which in turn drives the regional market growth during the forecast period.
Companies are implementing various market growth and forecasting strategies by analyzing factors such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product or service launches, to enhance their presence in the market.
Akgun Group of Companies: The company offers ceramic tiles such as Anubis, Aras, Armani, Asteca, Burgau, Calacatta, Capitolina, Carrara, Dakota espejo, Dolce, Durban, Empire, Emprador marmi, Emprador pioneer, Emprador shae, Everest, Giallo, and more.
The report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Anatolia Tile Stone, Canakcilar Seramik Sanayi ve Ticaret A.S, Eczacibasi Holding AS, Ege Seramik San ve Tic AS, Ercan Group of Companies, GRANISER GRANIT SERAMIK SAN VE TIC AS, Hitit Seramik, KALE HOLDING A.S., NG Kutahya Seramik Porselen Turizm A.S., Pera Tile, RAK Ceramics PJSC, Seramiksan Turgutlu Seramik Sanayi ve Ticaret A.S., SERANIT GRANIT SERAMIK SAN.VE TIC.A.S, Turkish ceramic, Umpas seramik, Vitra International AG, Yurtbay Seramik San. ve Tic. A.S., SERENISSIMA CERAMICHE, and Termal Seramik
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market report predicts market growth by revenue and provides an analysis of the latest trends and growth opportunities from 2018 to 2028.
Turkey - Ceramic Tiles Market Scope |
|
Report Coverage |
Details |
Page number |
143 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 6.26% |
Market Growth 2024-2028 |
USD 929.96 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
5.25 |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Akgun Group of Companies, Anatolia Tile Stone, Canakcilar Seramik Sanayi ve Ticaret A.S, Eczacibasi Holding AS, Ege Seramik San ve Tic AS, Ercan Group of Companies, GRANISER GRANIT SERAMIK SAN VE TIC AS, Hitit Seramik, KALE HOLDING A.S., NG Kutahya Seramik Porselen Turizm A.S., Pera Tile, RAK Ceramics PJSC, Seramiksan Turgutlu Seramik Sanayi ve Ticaret A.S., SERANIT GRANIT SERAMIK SAN.VE TIC.A.S, Turkish ceramic, Umpas seramik, Vitra International AG, Yurtbay Seramik San. ve Tic. A.S., SERENISSIMA CERAMICHE, and Termal Seramik |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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